SLASH Brand & Design Co

BACKGROUND

Please describe your company and position.

I am the CEO of KUHDOO

Describe what your company does in a single sentence.

KUHDOO is a craft brand manufacturing top quality natural soap and home goods.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SLASH Brand & Design Co to accomplish?

• Rebranding
• Logo Redesign
• Web Redesign

SOLUTION

How did you find SLASH Brand & Design Co?

Former relationship

Why did you select SLASH Brand & Design Co over others?

• Great culture fit
• Company values aligned

How many teammates from SLASH Brand & Design Co were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Slash reviewed our branding, our mission, values, and culture. Slash was able to understand our need for modernizing an existing brand. Slash helped us tell our story and our why in a clear and concise way along with branding that reflected the growth of our company through updated packaging design.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Finalized logo redesign, updated packaging elements and color palette, vision and plan for moving forward with new identity.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Slash was on point and on time with all timelines and projects. The efficiency of the work produced in the allotted billable hour time was shocking. Needs were heard and addressed immediately and without conflict.

What was your primary form of communication with SLASH Brand & Design Co?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Slash's ability to understand my company and see the potential in developing new identity reignited my motivation and passion for a business I've been running for 10 years. The absolutely incredible copy writing along with the strong graphic/design piece of the project was a solid yes for me from our first meeting. Mike and Alex are a force to only reckon with if you're ready to change and push your comfort zone!

Are there any areas for improvement or something SLASH Brand & Design Co could have done differently?

NERP

BACKGROUND

Please describe your company and position.

I am the Owner of Old 121 Brewhouse

Describe what your company does in a single sentence.

Local microbrewery offering approachable beers through taproom and distribution.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire SLASH Brand & Design Co to accomplish?

• Brand Refresh
• Packaging Creation
• Marketing Materials

SOLUTION

How did you find SLASH Brand & Design Co?

Referral

Why did you select SLASH Brand & Design Co over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Referred to me

How many teammates from SLASH Brand & Design Co were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SLASH helped our small brewery go through a brand refresh that included brand guidelines, packaging creation, and brand exploration for future growth. The work was perfectly positioned for both executional elements we could use immediately, but also flexibility for brand growth and evolution in the future.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our work with SLASH saw a large leap in overall sales numbers with the launch of our packaging design. This also included many other marketing items and merchandise that have sold quickly (or completely sold out). We also hear a lot of word of mouth in our taproom commenting on updates to design.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

SLASH always had deliverables on time and worked within our timelines. In some cases they were helpful in helping identify priority items to the right focus points so we could streamline the overall process.

What was your primary form of communication with SLASH Brand & Design Co?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Not only is SLASH a pleasure to work with overall, but their eagerness to understand the business and how best their services can help us. They weren't pushing a single direction or item, and truly found the best solutions for our business.

Are there any areas for improvement or something SLASH Brand & Design Co could have done differently?

No areas of improvement here -- they were extremely flexible, knowledgeable, and timely in their responses. Will 100% work with SLASH again.