Semforce Media

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Invene, a boutique consultancy that helps healthcare organizations design and build secure, AI-driven digital solutions. We specialize in clinical systems, cloud infrastructure, and product engineering to deliver measurable business impact.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Semforce Media to accomplish for your healthcare digital solutions or clinical systems?

We brought Semforce Media in to create blogs for us. Before, we had no SEO.

SOLUTION

What was the scope of their involvement?

Jill (Founder) has gone through all of our content and created a marketing strategy to accomplish our goal of establishing us as experts in the healthcare technology domain. She’s devised a process that involves asynchronously gathering feedback from our executives to help craft high-value content that speaks to our target C-suite market. Then, she takes the lead on creating these blogs from start to finish.

What is the team composition?

We work with Jill.

How did you come to work with Semforce Media?

We found them through an online search. They had high ratings and were a great culture fit.

What is the status of this engagement?

We started working with them in June 2025 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our online presence is already growing with increased website traffic, rankings, and LLM referrals. We’ve gone from a blog every couple of months to a couple of blogs a week. We’ve also gone from zero leads to about two leads a month, which is big for us because our average contract value is quite high. Before, we didn’t rank for anything. Now, we have multiple visibility, especially on healthcare-specific keywords like MMR and EDI files.

How did Semforce Media perform from a project management standpoint?

They deliver on time. We generally hold back the speed because doing it correctly requires our deep expertise in running the business.

What did you find most impressive about them?

They’ve generated a process that only takes an hour or two a week to implement with high quality-output.

Are there any areas they could improve?

They could remind me more often because it’s my stuff that lags.