Room15

BACKGROUND

Introduce your business and what you do there.

I’m the founder of an advertising and marketing company. We help businesses boost sales and marketing through SEO, lead generation automation, and training teams on the latest industry techniques and practices.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Room15?

We got a client for SEO improvement and needed to make technical improvements to their custom-developed Laravel-based e-commerce website.

SOLUTION

What was the scope of their involvement?

Room15 has delivered full-cycle development of a custom high-load e-commerce platform tailored to our business needs. The team has built scalable architecture (Laravel + Vue/Nuxt) to support growth without performance bottlenecks. Room15 has also implemented a flexible product/catalog structure with custom logic (filters, variations, integrations).

Moreover, Room15 has improved UX and conversion flow based on real user behavior and funnel analysis. The team has integrated analytics and tracking to identify and fix revenue leaks. Room15 has ensured an SEO-safe structure (clean URLs, indexing logic, no duplicate issues).

Room15 has optimized performance (loading speed, database queries, caching, CDN where needed). The team has delivered stable integrations with CRM, payment systems, and third-party services. Room15 has also done analytics and CRO.

What is the team composition?

We’ve worked with 2–5 teammates from Room15.

How did you come to work with Room15?

We found them through a referral. We chose them over other options because their pricing fit our budget, and they had a great culture fit.

How much have you invested with them?

We’ve spent between $10,000 and $49,999.

What is the status of this engagement?

We started working with them in April 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen a 20–35% reduction in operational and support costs due to more efficient architecture and automation. We’ve also seen improved site performance and stability, enabling consistent handling of higher traffic without slowdowns or crashes.

Moreover, we’ve seen increased conversion rates through UX and funnel optimization (identifying and fixing drop-off points). We’ve also seen faster page load times, directly impacting user engagement and SEO performance. We’ve seen a scalable product and catalog structure, allowing expansion (up to 5–10× SKU growth) without replatforming.

Additionally, we’ve seen clear visibility into user behavior and revenue drivers thanks to implemented analytics and tracking. We’ve also seen reduced dependency on third-party plugins and external developers due to a custom-built, well-documented system. We’ve seen more predictable development and maintenance costs after migration to a structured core.

How did Room15 perform from a project management standpoint?

Room15 has maintained clear communication, predictable timelines, and a structured delivery process. We’ve communicated through virtual meetings.

What did you find most impressive about them?

Olexander personally participates in every meeting to ensure a good result.

Are there any areas they could improve?

I don’t think there’s anything they can improve on.

BACKGROUND

Please describe your company and position.

I am the Founder/ CEO of YurHub

Describe what your company does in a single sentence.

JurHub - a marketplace for documents and legal services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Room15 to accomplish?

• Creation of website architecture and project roadmap
• Marketplace development
• Systems integration
• Support and updates

SOLUTION

How did you find Room15?

Friend's advice

Why did you select Room15 over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

• Stage 1 - Analyse the niche - Identified the needs of users - Made a plan for website development and promotion - We chose the best software solution to meet all the needs of the client 
• Stage 2 - Developed an attractive design that satisfies modern users - Developed all the necessary software for the website to function properly on all devices 
• Stage 3 - Installed Tamaranga CMS for easy data processing - We connected quick authorization services in your personal account such as Facebook, Google 

We have created a modern legal marketplace. And although our cooperation is not over, and there is still a lot of work to be done on technical support and optimization, we are confident that together with us YurHub will outperform competitors in the legal sector.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After almost a year after website launch, we have more than 5,000 free documents place on a website, including legal, HR, accounting, court, and other documents. At the same time, our platform offers the opportunity to buy documents at a preferable price, which can be much more expensive to order from specialists. Our client's base growing day-to-day because of SEO marketing provided by Room15 experts. We more that happy to have a partner like Room15.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was always on-top and clear. We never had issues with deadline terms and quality of work. The team is highly-motivated and full of innovative ideas. That's why we still cooperate with Room15 and will last for good.

What was your primary form of communication with Room15?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Room15 team is not only about the money and budgets, but about delivering best solutions based on client's budget. It was a pleasure to see, how they focused on implementing performing features for our project like it was their own.

Are there any areas for improvement or something Room15 could have done differently?

Everything was released perfectly.