Established in 2007, Ray Rico Freelance has grown into a full-service marketing agency offering the very best in Memphis and beyond.
Our team specializes in studying your business by using our proven methods to determine what will work best. Our graphic design team creates targeted, eye-catching visuals for all client branding and graphic design projects. Our interactive team collaborates to create the very best in responsive web design, search marketing, and social media. Our account team has extensive experience in the Memphis area when it comes to reaching the metro’s market. We are here to help you grow your business through a clear, concise strategy, collaborating with you every step of the way. Working with a dedicated team that understands your business is important. We do our homework and present options that are viable for any industry.
We love Memphis and it shows. We work with local printing and production companies. By printing with local vendors, we are able to support local small businesses. We keep more money in Memphis to create more jobs. Our list of Certified Vendors include digital and offset printers, sign makers, promotional product sellers, screen and apparel printers, and trophy companies. Let us be your hometown agency.
Our diverse team was hand-picked to bring you the most diversity our city has to offer. We deliberately chose our team members based on their differences and are happy to have these people to represent us. We are a Latino-owned, minority business, in Memphis. We are also a Certified Minority Business Enterprise (MBE) and Certified Local Small Business Enterprise (LSB).
In September 2015, the agency began publishing Focus Mid-South. A local publication serving the Mid-South LGBT community and its allies. In June 2017, we launched Focus Middle Tennessee in the Nashville and Murfreesboro areas.
Ray Rico Freelance offers excellent value for cost, providing detailed attention and responsive service regardless of client size. Their projects range from marketing strategies to logo design, with no specific pricing mentioned, but clients appreciate the high-quality outcomes and personalized support.
Clients commend Ray Rico Freelance's meticulous attention to detail, particularly in design projects. Their ability to capture client visions accurately and make detailed artwork adjustments is highly appreciated.
Community Engagement and Support
Ray Rico Freelance's active involvement in the local community and support for various causes is valued by clients, aligning with the values of businesses who also engage in community support.
Consistent High-Quality Service
Clients appreciate the consistent high-quality service regardless of their budget size, noting that Ray Rico Freelance delivers the same level of attention and professionalism to all clients.
Quick Turnaround and Efficient Execution
The firm is praised for their quick turnaround times and efficient execution of projects. Their ability to deliver ahead of schedule is a recurring theme in client feedback, highlighting their reliability.
Positive Client Relationships
Clients feel a personal connection with Ray Rico Freelance, describing the working relationship as friendly and informal, which fosters a positive and supportive environment for project collaboration.
Digital & Print Advertising and Marketing Services
Advertising
Confidential
Oct. 2020 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They give attention to detail, follow-ups, and the willingness to help in any area of marketing."
Jul 29, 2021
Business Operations Manager, Lucius Complete Home
Anonymous
Verified
Other industries
Bartlett, Tennessee
11-50 Employees
Online Review
Verified
Ray Rico Freelance provides marketing consultations for a home improvement solutions company. They also create content such as graphic designs, scripting, branding, and messaging for them.
Ray Rico Freelance has successfully brought tremendous growth in the company's web-based leads. They exhibit attention to detail with follow-ups and the willingness to help grow their business. Moreover, they have been regarded for their responsive and communicative nature.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I'm the business operations manager for Lucius. We are a family owned local business offering a variety of residential home improvement solutions to our clients. Lucius also offers residential roofing and commercial flat roofing services.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Ray Rico Freelance?
Lucius hired Ray Rico Freelance to help us navigate a marketing strategy for our company. We needed solutions for print as well as digital marketing.
SOLUTION
How did you select this vendor?
Lucius Complete Home is working with another local web development company and Ray Rico Freelance was highly recommended by this company during a conversation about marketing solutions.
Describe the scope of their work in detail.
In detail Rico Freelance creates and manages our Google ad campaigns, our radio, print and email marketing. The team there creates the content such as graphic designs, scripting, branding and messaging for each of these avenues of marketing.
What was the team composition?
I've been working directly with our account manager there for the last 8 months. The team their conducts biweekly meetings with me to follow-up on the ongoing projects.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Yes, we experience tremendous growth in the web based leads coming into our business. The Google ads along with their management of these ads increased the amount of new clients. We've also seen great results because of the print marketing they've created for us. The artwork is detailed and drives home the services our business provides.
How effective was the workflow between your team and theirs?
It's been wonderful! The biweekly (catchup) meetings are very beneficial to bring us all back to the table and discuss projects. Anytime I have a question or need anything outside these meetings I can email, call or work with the team through an online company account software they've established for us.
What did you find most impressive about this company?
They give attention to detail, follow-ups, and the willingness to help in any area of marketing. I love the fact that these folks are local to our company, they know the area, they know the clientele and work hard to meet any concerns we have with a focused solution.
Is there any area for improvement or anything that could have been done differently?
It's hard to pinpoint any area that could be improved upon. I think we've received exceptional service thus far.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Movie Poster Design for Film & TV Production Company
Other DesignVideo Production
Less than $10,000
July 2020 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
“They captured exactly what we wanted, and we didn’t really have any revisions to their work.”
Feb 1, 2021
CEO, Prodigi Arts
Christopher O'Conner
Verified
Other industries
Memphis, Tennessee
1-10 Employees
Phone Interview
Verified
Ray Rico Freelance designed a movie poster for a film and TV production company. The team used Basecamp to collaborate with the client. They also worked on the poster’s concept and typography.
The client was deeply impressed with the team’s design and workflow. Ray Rico Freelance was approachable and responsive, making the client feel comfortable while working with them. The design also met the expectations of the client, who praised the team’s attention to detail.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I'm the CEO, executive producer, and director at Prodigi Arts. We're a production company for film and television as well as corporate and commercial video production.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Ray Rico Freelance?
We hired Ray Rico Freelance for a movie poster design.
SOLUTION
What was the scope of their involvement?
Initially, I provided some reference images. They set up a Basecamp client portal for me so we could all work in one space. Then, I started uploading some inspiration through imagery.
For them to get a complete understanding of the story, we’ve had several meetings. We envisioned what the cover should look like. We discussed whether there should be people, objects, or a protagonist on the cover. They’ve taken all of that information, and they’ve done their own research.
They came back with a few rough designs. From there, we worked on font choices, typography, and what we wanted the title text to look like.
What is the team composition?
I worked with Ray (Principal & Owner).
How did you come to work with Ray Rico Freelance?
I've worked with them before. Our company filmed their company in the past when Ray was nominated for an award. Our client was a business journal that did an awards ceremony for certain companies, and his company was one of them. That was how we met.
I’ve considered other design firms, but I liked Ray Rico Freelance’s work and customer service. They were easy to talk to and flexible. They seemed like a great team to work with.
What is the status of this engagement?
We started working with them in July 2020. We’ve received the design, but the engagement is ongoing due to some production delays, which are our fault.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
They captured exactly what we wanted, and we didn’t really have any revisions to their work. That was because of their due diligence. They were asking questions and getting an understanding of what we were looking for. They delivered, and it looked great — we love it.
They had attention to detail. As a visual effects artist, I could appreciate those little details. Vector design is one thing, but when doing posters in the realm of artwork, details matter. On the cover, a bus had to look like it was burning, so they had to go and paint in some details. This attention to detail showcased the story visually.
How did Ray Rico Freelance perform from a project management standpoint?
Ray Rico Freelance was prompt and very responsive. The platform we used was Basecamp, and I was new to it. However, they made it very easy and seamless to get into, so it was very helpful.
What did you find most impressive about them?
The relationship feels less formal. Working with them feels like working with a family or friend. They’re very easy to work with and flexible. They’re not too serious about the process.
Are there any areas they could improve?
No, none that I can think of. Everything went very well. There wasn’t any lag, so I don’t have anything negative to say.
Do you have any advice for potential customers?
Know exactly who on the team is working on your project. Sometimes, only a couple of people may be working on it, but you may be meeting with more people. Know who exactly is putting their hands on your work and make sure you have a lot of communication with that person or those people.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Logo Design & Consulting for Local Bar
Other Design
Confidential
June 2010 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"I get the same attention to detail and service I would if I were a huge client, which is why I love working with them."
Dec 17, 2020
Owner, Dru's Place Bar
Tami Montgomery
Verified
Other industries
Memphis, Tennessee
1-10 Employees
Phone Interview
Verified
Ray Rico partners with a local bar to provide a range of marketing services. The team has provided consulting and strategy, as well as a logo redesign and other support.
Internal stakeholders are pleased with Ray Rico’s services, in particular with their general business and marketing advice and guidance. The team is reliable, communicative, and professional, making them excellent, easygoing partners.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the owner of a Memphis bar called Dru’s Place Bar.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Ray Rico Freelance?
We’ve been partnering with Ray Rico since we opened.
SOLUTION
What was the scope of their involvement?
Ray Rico initially did my entire rollout. They helped guide me on different ways to about my business and things like that, giving ideas on promotional products. They acted as an advisor.
Ray Rico also designed our previous logo, and they recently did an update for us.
What is the team composition?
I initially worked with at least two or three different individuals, but I’m not sure how many people were involved with the logo creation. Any time I need help with anything, Ray (Principal) is always available.
How did you come to work with Ray Rico Freelance?
Ray Rico is very active in the Memphis community as far as supporting different causes. Our business does a lot of that also, so it was just a match made in heaven. I wouldn’t consider using anyone else.
What is the status of this engagement?
We first started working with them in June 2010, and we’ve used them off and on since then.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Having a clearly defined logo is extremely important for me in promoting my business, and I’m pleased with Ray Rico’s work. I love the new change, and I think my customers have liked the work they did as well.
How did Ray Rico Freelance perform from a project management standpoint?
They’re very responsive, and they communicate constantly throughout the whole process to make sure we’re on the right track. It’s always a very smooth process. They also work quickly: for the logo redesign, Ray Rico was well ahead of what I’d anticipated.
What did you find most impressive about them?
Even though I’m a small client that doesn’t have a huge budget, they don’t treat me any differently than they would a $100,000 contract. I get the same attention to detail and service I would if I were a huge client, which is why I love working with them.
Are there any areas they could improve?
There’s nothing that comes to mind. They’re a great company and they’re very in tune with the area and the businesses in the area.
Do you have any advice for potential customers?
Get an idea of what you’re looking for, and they’ll be able to give you that information and more. Ray Rico is really knowledgeable on the marketing side of things. If you need information on how to grow your business, they can help with that. I would highly recommend them to any small business that wants a trade partner.
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