Pulp+Wire

BACKGROUND

Please describe your company and position.

I am the CEO/ Co-founder of Singing Pastures

Describe what your company does in a single sentence.

Singing Pastures makes craft meat sticks with grass-fed bone broth and collagen. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Pulp+Wire to accomplish?

• Complete rebrand
• Package design
• Website

SOLUTION

How did you find Pulp+Wire?

Referral

Why did you select Pulp+Wire over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Pulp+Wire were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Pulp + Wire worked with us for over a year. We did a complete rebrand, new logo, new assets, package design, and new website. They also did a competitive analysis of our brand vs other meat stick brands.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We came to the Pulp+Wire with a vision to refresh our brand and innovate for a rapidly growing demographic in the meat stick category: women. From our first creative round to our finished pack, they strategically guided us every step of the way. We felt truly heard and supported by the Pulp+Wire team, as well as validated by their research and due diligence to verify our vision and pivot where necessary. The response has been nothing short of incredible, with highlights including: being recognized as a 2026 Nexty Awards Finalist, being accepted into the 2026 Whole Foods Accelerator Program, winning a Naturally Rising Emerging Impact Award from the New Hope network, and securing an investment from a venture capitalist firm. I cannot recommend this team enough.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team consistently met deadlines and delivered on time.

What was your primary form of communication with Pulp+Wire?

Virtual Meeting

What did you find most impressive or unique about this company?

From Packaging and Storytelling to Web Design and Costco needs, our reliance on this team has positioned our brand perfectly for many exciting things to come.

Are there any areas for improvement or something Pulp+Wire could have done differently?

n/a