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BACKGROUND

Please describe your company and your position there.

I am Manan Vyas, Founder of Qrius (Formerly The Indian Economist).

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sukkrish Aadds?

We hired Sukkrish Aadds to design the logo and UI UX for our mobile application Qrius (Formerly called the Indian Economist)

What were your goals for this project?

We wanted to create the logo design and also the UI UX for our content engine. We also wanted some collaterals for the brand like infoletter, brochure design, etc.

SOLUTION

How did you select this vendor?

Via Google Search - created a shortlist. Did competitive bid + pitching.

Describe the project in detail.

They started off understanding the goals of the mobile application and then proposed the wireframes. Their logo design, app icon design and the UI UX for the content engine was aptly done.

What was the team composition?

We interacted with Shreesh – the Creative Head. We also worked with a project manager and we knew they had a UI UX design team working on our project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They designed the app screens in a clear and crisp manner. Being a content engine, we had to be sure of having a clean, minimal yet impactful and purposeful designs. The logo design for THE INDIAN ECONOMIST which they created was also well appreciated amongst our team and also our investors.

How effective was the workflow between your team and theirs?

We were working on two project simultaneously, but we managed to define priorities and juggle the work as per our requirement. It was pretty seamless working with their team.

What did you find most impressive about this company?

Their ideas to design execution skills were great.

Are there any areas for improvement?

They deliver great quality work. Nothing that I could think of at the moment.

BACKGROUND

Please describe your company and your position there.

I am Zach Weismann, CEO and Co Founder of Linqage.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sukkrish Aadds?

We hired Sukkrish Aadds to design the UI UX of our web application.

What were your goals for this project?

We wanted to build an extremely slick and intuitive interface for Linqage web application which is an innovative software platform that follows patients through their care and recovery journey, allowing them to provide the right information at the right time.

SOLUTION

How did you select this vendor?

Through Google search and talking to many contacts in the industry.

Describe the project in detail.

They started off understanding the goals of the web application (which was no easy task as our goals for the platform and user journeys were challenging) and then proposed the modules, wireframes. Sukkrish Aadds helped us with the entire UI UX too

What was the team composition?

We interacted with Shreesh – the Creative Head. We also worked with a project manager and a couple of their UI UX folks.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They designed the platform with one goal in mind ‘User Empathy’. At the core of the platform is the education but the fact that these resources are being shared by a trusted community of caregivers, friends, family. They did a fantastic job with the UI UX. Again, were incredibly impressed with their ability to understand our complex challenge and deliver timely and effectively.

How effective was the workflow between your team and theirs?

It was very well planned and executed. We managed to finish the project more or less in time and it was pretty seamless. The team is quite committed. It’s easy to reach out to them and we really enjoyed working with them!

What did you find most impressive about this company?

Their ability to understand our product, its challenges, and build for a specific user in mind, while also making some great recommendations and additions themselves, was most impressive. And their design skills were very impressive as well and are commendable.

Are there any areas for improvement?

They did a great job, nothing that I can think of!

BACKGROUND

Please describe your company and your position there.

I am the owner of Matrix Rides – a one-stop-shop for luxury car rentals.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sukkrish Aadds?

We hired Sukkrish Aadds to design our website and also our brand identity.

What were your goals for this project?

With the influx of a lot of service providers in this segment, we wanted to stand out for our premium services, top quality cars and our unique offering for luxury car rentals and vintage car day hires for wedding events, Corporate events/clients and photo shoots had to be presented with an innovative edge.

SOLUTION

How did you select this vendor?

We contacted a few agencies and shortlisted SUKKRISH AADDS purely because of their approach, knowledge and their right intention.

Describe the project in detail.

Once we signed off we started with the brand idea and identity design for the project. Parallel we had a few discovery meetings where we received inputs on the website architecture and the look & feel options based on the approved brand identity and its design language.

What was the team composition?

We interacted with a project manager and the Creative head Shreesh was available for all important meetings. We know there was an efficient team working with them to put the ideas to shape.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They came up with a kick ass brand identity, an animation for the logo and a wonderful website design, all of which exceeded my expectation.

How effective was the workflow between your team and theirs?

It was very well planned and executed. We were well aware of the amount of time we had to give for the project, we factored in buffer time and the coordination was seamless.

What did you find most impressive about this company?

They never fail to surprise me in every presentation. They always exceeded expectations and their design & execution skills were top class.

Are there any areas for improvement?

They deliver great quality work. Nothing that I could think of.

BACKGROUND

Please describe your company and your position there.

Stonefield is a B2B flavours and food ingredients company. I am the CEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sukkrish Aadds?

We hired Sukkrish Aadds to create our branding, identity design, website, packaging design and space branding.

What were your goals for this project?

We wanted to establish our company as a truly international brand. We felt that branding will help achieve this.

SOLUTION

How did you select this vendor?

I had known Shreesh earlier when he helped us in branding another real estate venture of mine. His work on that project made me approach Sukkrish Aadds again.

Describe the scope of their work in detail.

We only had the name in place and wanted help with our entire branding and design work. Sukkrish Aadds understood the industry segment and advised us on a futuristic brand idea with a strong brand identity, colour schemes, patterns, stationery, marketing collaterals and more. They even suggested us with the right website architecture and designed the website with informative content and excellent presentation. We carried forward the brand identity into various other brand touchpoints like brochures, space graphics, ID cards, marketing collaterals and more.

What was the team composition?

We had an allocated team consisting of designers, content creators and a dedicated account manager to handle the project. We’re very happy that Shreesh, who is the agency’s creative head, was spearheading this branding exercise with a proprietary approach.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The branding was very well received by the clients and industry peers alike. Right from our employees to our prospective clients, the logos, interiors and business collaterals were always spoken of highly.

How effective was the workflow between your team and theirs?

The workflow was quite seamless. We had a core team from our end who communicated with Sukkrish Aadds, who made an effective partner.

What did you find most impressive about this company?

I would say that their creative acumen, professionalism and expertise that they showcase in branding and design were the most impressive things about Sukkrish Aadds.

Are there any areas for improvement?

I can think of anything at the moment. I would love to work on digital transformation in the age of COVID-19.

BACKGROUND

Please describe your company and your position there.

I am Kuldeep Daga, Director of Coos & Woos – E-commerce organic clothing for infants.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sukkrish Aadds?

We hired Sukkrish Aadds to do the naming, branding, web, and packaging designs for our organic clothing brand called Coos & Woos

What were your goals for this project?

We were one of the first in the country to launch organic clothing for infants. We wanted super awesome brand name, identity design and packaging designs to ensure that we establish credibility soon in the market in such sensitive industry

SOLUTION

How did you select this vendor?

Through a reference

Describe the scope of their work in detail.

We knew we are coming up with a great brand. But we didn’t have much idea on branding. They started by suggesting as awesome and adorable name for our brand – Coos & Woos. It just struck the chord well.

Then they approached the packaging designs in a holistic manner. They came up with a brand idea and tagline by understanding the segment in detail and also envisioning how we should scale up in this industry. They came up with thorough ideas and great execution for the packaging designs with a lovely logo.

What was the team composition?

We interacted with Shreesh who always came across as a strategic think tank. He sure had a great team who were behind the thought process and the designs.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Not just their approach, but even their work and attention to detail is much appreciated by our entire team. Great brand name, lovely identity designs, wonderful packaging designs, all exceeding our expectations. We cannot ask for more.

How effective was the workflow between your team and theirs?

So easy as a walk in the park. We absolutely had no issues meeting timelines or with work quality.

What did you find most impressive about this company?

Their integrated design thinking was impressive. They have extremely strong yet practical ideas and execution skills.

Are there any areas for improvement?

Nope. They do a great job.

BACKGROUND

Please describe your company and your position there.

I am Abhishek, owner of Hubli Tigers cricket team.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sukkrish Aadds?

We hired Sukkrish Aadds to brand our Cricket team. To design the logo, jersey design, kit design, merchandise and many other collaterals for Hubli Tigers.

What were your goals for this project?

We wanted to achieve a young, powerful, socially attractive and easily recognisable branding for our team. Sports is generally fun but always tricky when it comes to business. With the influx of a lot of sporting activities and teams coming in recently, we wanted to be ahead of our competitors and be a fun to be associated and young brand.

SOLUTION

How did you select this vendor?

Through a reference.

Describe the scope of their work in detail.

Firstly, they understood our brand through a thorough briefing process. They clearly made us define our brand values. They did their research about the segment, the competitive landscape and came up with a brand strategy where they nailed the BRAND DNA. This then got carried forward into the brand logo, team jerseys, merchandise, advertising, digital touchpoints and other ephemera.

What was the team composition?

We interacted with 2 principals who took care of the project management. More than that Shreesh was spearheading the project and was there for all key meetings and presentations. We know that there was a team behind all the work they had done.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Branding a sports team is not easy. That too, cricket is almost a religion in India which has a lot of fan following. Understanding these, they delivered work which was surpassing our expectations. A fun, young, bold and dynamic brand which they created, grabbed the eyeballs in every touch point right from Digital platforms to team jerseys, kit, advertising, etc. They gave fantastic output for our brand.

How effective was the workflow between your team and theirs?

I found it very helpful that I can reach the creative head or the designer or project management directly.

What did you find most impressive about this company?

Their innovative thinking and design capabilities stood out.

Are there any areas for improvement?

Not really. Nothing that I can think of.

BACKGROUND

Introduce your business and what you do there.

I’m a manager at Orange, a company that funds startup.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sukkrish Aadds?

We needed help with our branding to grow our business.

SOLUTION

What was the scope of their involvement?

Their team did all of our branding, creating a logo and pieces of office collateral. For the logo, I provided an initial template to them, and then they suggested some additional comments. They provided color templates, themes, and fonts, explaining each of their choices.

What is the team composition?

I worked directly with one person. There’s a designer and a few support people in the background.

How did you come to work with Sukkrish Aadds?

One of my friends referred them to me. They said they were a professional company that delivers what their clients need.

How much have you invested with them?

We’ve invested $5,000–$10,000.

What is the status of this engagement?

Our engagement started in 2016.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After starting our business collaboration, we’ve developed a great friendship. I’ve referred them to two other companies. We were satisfied with the brand name and logo presentation. Our logo has its own style and flavor, making it unique from others.

How did Sukkrish Aadds perform from a project management standpoint?

The team has a vast knowledge of the market. Even though they have the expertise, they were patient enough to listen to the context behind everything before beginning. When they provided the first versions of their work, they sat with us until we were pleased. We use Skype, phone calls, and face-to-face meetings for interactions.

What did you find most impressive about them?

Their professional team meets deadlines.

Are there any areas they could improve?

After a few years, I went to their office. They’re a growing company that continues to improve.

BACKGROUND

Please describe your company and your position there.

IMC is a mining & mineral processing company. I am Arunya, one of the Directors of IMC.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sukkrish Aadds?

We hired Sukkrish Aadds to design our corporate website.

What were your goals for this project?

Sukkrish Aadds, recently helped us with the branding. With the great work they had done there, we wanted them to design our website to keep it engaging, informative, clean and interesting. With the number of products we have to offer and the places we export to, it was essential that the website presented all the information in a clear and descriptive manner.

SOLUTION

How did you select this vendor?

They did our branding earlier and we had commissioned the website design to them.

Describe the project in detail.

They started by understanding the goals of the website. They established the project context, framed the digital strategy and created the wireframes and outlines for the website. They then designed the look and feel of the website. Once we approved that, they designed the complete website for all formats - desktop, mobile and tablet.

What was the team composition?

Shreesh – the creative head was involved through and through the process supported by their account management, design and technical team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The website came out as expected. Informative, engaging and interesting. Above all, their design treatment for the website was way better than expectations. They truly presented our capabilities effectively on the website.

How effective was the workflow between your team and theirs?

Very effective.

What did you find most impressive about this company?

Their design and execution acumen were commendable.

Are there any areas for improvement?

Not really.

BACKGROUND

Please describe your company and your position there.

I am a director of a mining company. We are an export oriented company based in Tamil Nadu.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sukkrish Aadds?

Branding, identity design, space graphics, marketing collateral, brochure design etc.

What were your goals for this project?

We wanted to rebrand and freshen up the image of the company. We also wanted designs for brochure and gift packaging for customers. We were extending the customer base so these projects were to reach new customers and to give the company an international branding.

SOLUTION

How did you select this vendor?

We looked at various companies through Google and referral. We asked for some sample works and we also went through their previous projects. We liked the simple elegant design of sukkrish aadds and their dedication to completely understand the client needs.

Describe the scope of their work in detail.

Branding, identity design, space graphics, marketing collateral, brochure design etc.

What was the team composition?

I worked directly with the president of the company.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

It helped with rebranding of the company. It helped reach new customers. It also increased the brand recognition.

How effective was the workflow between your team and theirs?

The workflow was smooth and communication was excellent.

What did you find most impressive about this company?

I was impressed by their dedication and flexibility. Their understanding of the client needs.

Are there any areas for improvement?

I am looking forward to their growth.

BACKGROUND

Please describe your company and your position there.

I am the confounder at Go Grub a smart snacking snacks brand. We believe in making nutritious products made with premium real ingredients made available at pocket friendly prices for to the consumer

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sukkrish Aadds?

After the MVP was successfully established in the online space, we wanted to launch in the offline retail stores in modern trade. To this end we needed to revamp our brand identity as well as product packaging to increase shelf throw and also command attention. Therefore we hired Sukkrish to help us both these objectives.

What were your goals for this project?

To revamp the brand identity as well as product packaging for our entire product range

SOLUTION

How did you select this vendor?

We came across their profile through a marketplace for creative agencies.

Describe the scope of their work in detail.

Sukkrish Aadds was commissioned to do the packaging designs for all variants of GoGrub snack products like snack bars, breakfast cereals and cookies.

What was the team composition?

We worked with Shreesh (Creative Head) who was involved in the entire ideation and all presentations. We had a dedicated account manager Aamir, who worked with us diligently for seamless coordination

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The ideas and the designs they came up with were as per the brief and very effective. They conceptualised and conveyed the brand story effectively through the packaging designs. Our product was well received and had great shelf throw in the retail shelves and at the same time we got great response on all e-commerce websites where we marketed our products. During food fairs, at our brand pop up store, we have had a lot of customers come up to us and especially compliment the packaging design and tell us how the packaging was the first thing that impressed them and led them to pickup a new brand.

How effective was the workflow between your team and theirs?

The workflow was very seamless The team is very responsive and always available.

What did you find most impressive about this company?

Shreesh is an effective leader and leads his team in a clear direction to achive the goals that have been previously set. Coming up with ideas is one thing. But effectively translating the ideas into design and all along maintaining an open line of communication is their biggest strength

Are there any areas for improvement?

None in my opinion