Motyw

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Akanza Technologies, an IT company that develops innovative software solutions, combining youthful energy and experience to deliver high-quality products and build long-term partnerships with clients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Motyw to accomplish for your business?

We hired Motyw to handle the visual branding for our brand-new website. Our main objective was to create a dynamic, modern, and memorable logo that would define the identity of Akanza Technologies online. We wanted a creative team that could deliver not just a single static graphic but a versatile branding package. We needed a set of perfect logos with various alternative versions, sizing options, and layouts that would adapt seamlessly across the entire site, from the main desktop homepage to mobile views and favicons. Ultimately, we wanted a striking visual anchor for the new platform.

SOLUTION

What was the scope of their involvement?

Motyw handled the design process for our new logo and visual assets, focusing heavily on our web presence. They started by researching our market position and translating our brand identity into initial concepts. The core of their work involved creating a dynamic and modern logo, which they then developed into a full set of deliverables. Specifically, they provided perfect, high-resolution logos in multiple formats, including various alternative layouts, color ways, and specialized versions scaled perfectly for our new website — covering everything from the main desktop navigation bar and mobile view adaptations to custom icons and favicons. They delivered all the finalized design assets cleanly packed and ready for immediate implementation by our web development team.

What is the team composition?

We worked with 2–5 teammates from Motyw.

How did you come to work with Motyw?

We found them through a referral. We chose them over other options because they had high ratings, a great culture fit, good value for cost, aligned company values, and quality of work.

How much have you invested with them?

We spent less than $10,000.

What is the status of this engagement?

We worked together in May 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since this was a branding and logo design project specifically for a new website launch, the outcomes were highly qualitative rather than immediate raw analytics. The main measure of success was how seamlessly the assets integrated into our development timeline and the immediate feedback we received. Motyw delivered a comprehensive package of diverse logo versions on schedule, which meant zero delays for our web developers and allowed us to launch the site exactly on time.Post-launch, the measurable impact came from the overwhelmingly positive feedback from our initial users and clients, who specifically noted that the brand looked modern, professional, and visually striking. Getting the exact right files for mobile, web headers, and icons on the first try also saved us hours of additional design adjustments, which was a huge win for our internal team.We noticed some really positive changes soon after the launch. While we didn't run formal statistical studies, our brand recognition definitely went up, and we saw a noticeable increase in direct inquiries and engagement from our target audience. The logo Motyw designed perfectly captured the dynamic, high-energy character of our sports-related business at ATS. That specific look made a huge difference — it instantly told people who we were and what we stood for. This boost in visibility and the clear, athletic vibe of the branding proved that the project was a major success for our brand awareness right from the start.While it was hard to isolate the branding from the overall launch of the new website, we saw a clear jump in activity. If I had to estimate, I’d say direct inquiries and user engagement went up by roughly 20%–25% in the weeks following the launch.

How did Motyw perform from a project management standpoint?

Their project management was incredibly smooth and organized. They managed the entire timeline flawlessly and delivered every single asset exactly on time, with absolutely zero delays. What I appreciated most was how well they kept us in the loop throughout the process. They set realistic deadlines for milestones, stuck to them, and maintained quick, transparent communication the whole time.We communicated via in-person meetings and emails or messaging apps.

What did you find most impressive or unique about them?

Motyw took a concept like “sports-related branding” and instantly translated it into a design that felt both highly professional and incredibly dynamic. On top of their creative talent, their thoroughness was unique. Instead of just sending over a generic logo file, they anticipated all our practical needs by delivering a comprehensive kit of perfectly scaled versions for every possible layout on our new site.

Are there any areas they could improve?

Honestly, there was nothing they could have done better. They handled the entire project perfectly from start to finish. The team showed a really open-minded approach right from the first briefing, taking our ideas on board while bringing their own creative expertise to the table. They did exactly what was needed to get the job done right, without overcomplicating things or dragging out the process. It was just a very efficient, smooth, and high-quality collaboration all around.

BACKGROUND

Please describe your company and position.

I am the Product Marketing Manager of Mute

Describe what your company does in a single sentence.

We create innovative solutions for shaping comfortable workspaces and commercial properties, such as room-in-room systems, office pods, acoustic lamps & sound absorbers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Motyw Studio to accomplish?

• To create packaging for our samples
• To create combined samples and gadgets for clients

SOLUTION

How did you find Motyw Studio?

Referral

Why did you select Motyw Studio over others?

• High ratings
• Great culture fit
• Referred to me

How many teammates from Motyw Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They had to create an idea of gadget/ samples, present and idea how to pack them, brand the gadget and boxes. Finally, contact with other contrahents tofind an idea of execution of this project - materials used. The last part was to produce and deliver us the final packaging and presentation of deliverables.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We set timeline of a project and then controlled miles stones. In the meantime there was accepted a budget that was also crucial to fulfil project properly.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team of Motyw Studio was highly responsible - via phone/ email. Timing wasn't a problem. If there were any postpones, we were informed or we were informing them if sth was on ur side. Their engagement was helpful and interest in the project (if there wasn't any answer from our side for some time). Each part of a process/ budget were described in details - we didn';t have any probles in understanding the idea of any issue.

What was your primary form of communication with Motyw Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Focus on detail in each aspect - making sure that weunderstand process and execution, determined in finding new solutions, being creative and responsible.

Are there any areas for improvement or something Motyw Studio could have done differently?

No, it was a proper cooperation.

BACKGROUND

Please describe your company and position.

I am the CEO of FCAPP S.A.

Describe what your company does in a single sentence.

FC.APP increases coaches' efficiency up to 30 per cent by automating event organisation and facilitating coach-player-parent communication. FC.APP collects player stats, allowing talent to be found, no matter the location.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Motyw Studio to accomplish?

• Visual Identity
• Mockups

SOLUTION

How did you find Motyw Studio?

Referral

Why did you select Motyw Studio over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from Motyw Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Creating a visual identity that's dynamic and sporty.
• Graphic design of registration and onboarding screens for the mobile app.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The effects of introducing the designed registration and onboarding screens in the mobile application were noticeable and positive. Here are some specific results: 

• Increase in registrations: After introducing the new registration screens, we noticed a 40% increase in the number of new users. This resulted from better and more intuitive navigation, which facilitated the registration process.
• Improved user retention: Thanks to the effective onboarding process, users quickly understood how to use our application. This contributed to a 20% increase in retention within the first 30 days after registration.
• Reduction in the number of tech support tickets: The introduction of clear and intuitive onboarding screens significantly reduced the number of questions and issues reported by new users. We noticed a 25% decrease in the number of tickets related to registration problems and initial steps in the application.
• Positive user reviews: We also collected feedback from our users and noticed that the new registration and onboarding screens are very well-rated. The average rating in the app store increased by 0.5 points after the changes were implemented. All of this evidence proves that the project was effective and brought tangible benefits to our mobile application.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management displayed throughout the course of the project was exceptional. They employed a structured and organized approach, which ensured the smooth progress and timely completion of different stages of the project.

• Punctuality: The project team was highly punctual, delivering milestones as per the established schedule. They respected the timelines and deadlines we set, and in instances where potential delays could occur, we were notified well in advance.
• Communication: The team was extremely responsive to our needs. They ensured clear and frequent communication, keeping us informed of progress, changes, and any issues that arose. This transparency greatly helped in maintaining trust and facilitated efficient decision-making.
• Flexibility: They showed great adaptability when dealing with our requests and modifications. They were open to feedback and made necessary adjustments to align with our requirements. This flexibility and client-focused approach greatly contributed to the overall success of the project. 
• Problem-solving: Their proactive approach to problem-solving was notable. They quickly identified and addressed any potential issues, which ensured that the project stayed on track.

Overall, their project management was highly professional and effective, which greatly contributed to the successful completion of the project.

What was your primary form of communication with Motyw Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

What I found most impressive about their company was their ability to tailor their approach to our unique needs and objectives. Their team showed remarkable expertise and creativity, and their exceptional communication and project management skills made them a pleasure to work with. Their customer-centric approach truly set them apart from other companies we've worked with.

Are there any areas for improvement or something Motyw Studio could have done differently?

No

BACKGROUND

Please describe your company and your position there.

Trzask is a professional animation studio specialising in internet advertising. We deal with everything related to it - interactive rich media, playable ads, games on landing page, TV commercials and spectacular animations of all kinds.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Motyw Studio, and what were your goals?

We needed new approach in branding - be more modern but also universal. Our communication had to be close our values and included our brand hero. Old hero was in 3D so every changes (like social media) require a lot of time to adapt. New one must to be more adaptable.

SOLUTION

How did you select this vendor?

Motyw Studio didn't killed our brand hero just redraw it. Make it universal flat version. From now on we can make in easy way to move brand hero in social media communication. Motyw idea was to made a friend Mr Banner for our Mr Trzask to make a funny stories on social media.

Describe the scope of their work in detail, including any steps and the final deliverables.

To start they spent many hours to talk with us to our expectations. Then we get from Motyw a package with draw of few ideas in description and also graphis draw. In next step we choosed one of them with a comments. After that they prepare brand book with new font, new clolours, brand heroes use in many use, propositions of communication in social media and new logo!

How many people from the vendor's team worked with you, and what were their positions?

3 person.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

You can see final work on our website www.trzask.com

Describe their project management style, including communication tools and timeliness.

Motyw Studio was very helpful in leading us through the whole process. They listened to us, but they also gave honest feedback.

What did you find most impressive or unique about this company?

Very patient and working as a profesional partner.

Are there any areas for improvement or something they could have done differently?

I'd have liked if we got more interactive brand book.

BACKGROUND

Please describe your company and your position there.

We're experts in creating unique products for the global cosmetic market. Adopting a comprehensive approach, the company encompasses top-quality products within the beauty brands that together form the House of Brands. I'm a Brand Development Team Leader and a Project Manager in our company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Motyw Studio, and what were your goals?

As our company creates cosmetics, we were looking for a creative studio that would work perfectly with the concept for a new cosmetics brand idea. We entrusted Motyw Studio to conduct strategic workshops, create the name, logo, and KV and design the packaging.

SOLUTION

How did you select this vendor?

They caught our eye with the aesthetics of the products they design, their attention to detail, and the variety of projects they have in their portfolio. Their friendly and at the same time professional communication only strengthened our decision to choose Motyw Studio.

Describe the scope of their work in detail, including any steps and the final deliverables.

The first step was to conduct a strategy workshop, after which we received a very precise summary and outline of the direction our brand would take. Then, after a detailed discussion and confirmation of all the key elements, Motyw Studio created three visual proposals for the brand, which contained all the necessary elements to help us decide on which direction to take. Once selected, we received a brand manual. The next steps are ahead.

How many people from the vendor's team worked with you, and what were their positions?

We work mainly with the Managing Director of Motyw Studio.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The project is ongoing. So far we have a wonderful name, strategy and design, but we are waiting for all stages to be completed to be able to announce full success.

Describe their project management style, including communication tools and timeliness.

We communicate mainly by e-mail and by phone. Each stage is discussed in detail in online meetings. Each project is on time. If any difficulties arise or any work requires a bit more time - we are always informed about it.

What did you find most impressive or unique about this company?

Their commitment, a broad overview of the market and trends before starting work is amazing. Understanding the needs of us as a client and going above and beyond to render the best possible design. Their communication is always specific, direct, and friendly. They are very cooperative and always on time.

Are there any areas for improvement or something they could have done differently?

None.

BACKGROUND

Please describe your company and your position there.

I am a co-owner of a marketing agency working for various clients from different sectors.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Motyw Studio, and what were your goals?

At the time of the outbreak of the Covid-19 pandemic, my agency was a co-initiator of a charity social initiative called #WzywamyPosiłki. We wanted to support medical staff in their daily fight with the pandemic as well as the gastronomy industry by delivering meals to hospitals and those most in need in the health service. Motyw Studio designed the branding of the campaign and then cooperated with us in the field of designing graphics, including those for social media channels. The goal was to create a cheerful branding that would illustrate "meals on the go" but at the same time - a logo with a potential to animate and translate into other forms and tools of communication.

SOLUTION

How did you select this vendor?

As we all worked pro bono for this charity initiative, we were looking for a good branding studio that would not only do the great job, but at the same time commit to work pro bono at all stages of communication. And we even didn't know how long it would last as it was only the very beginning of the pandemic. Motyw Studio volunteered and committed to the initiative without hesitation.

Describe the scope of their work in detail, including any steps and the final deliverables.

From the day one we understood each other perfectly. The design was absolutely genius and there was almost nothing to correct in the process of creating the final project.

How many people from the vendor's team worked with you, and what were their positions?

We worked directly with the co-owner of the agency and occasionally with the designers .

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The logo was well received by the audience and was a great basis for creating our social media channels. Graphics designed for Facebook and Instagram were so good, that people loved to share it on their private channels. The logo appeared also on t-shirts, diplomas, stickers and other materials and quickly became a recognizable element of the initiative.

It was easy to fall into pompous style with such a sensitive topic of initiative when designing a logo related to a global pandemic, and yet Motyw Studio managed to get the pleasant and somewhat funny character of the logotype, which later also harmonized perfectly with the tone of the communication.

Describe their project management style, including communication tools and timeliness.

The project management was always to the point, projects were on time and as scheduled. We used only remote communication and it worked perfectly.

What did you find most impressive or unique about this company?

Motyw Studio not only participated in the process of creating the logo and graphic design for 3 months of the daily work (and did it all pro bono!). The best thing about this cooperation was that they had and shared their own ideas (beyond only graphic design) so we could feel like we are in one team with a common goal.

Are there any areas for improvement or something they could have done differently?

I highly recommend Motyw Studio as a partner. Their branding ideas were fresh, innovative, and comprehensive. They think beyond graphic design. They think "marketing".

BACKGROUND

Please describe your company and your position there.

I am the CEO of software house Akanza. Akanza is an experienced software house, capable of selecting tools and technologies, so our client’s vision efficiently transforms into a completed product.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Motyw Studio?

We have been working with Motyw Studio for 5 years. A year ago we decided to do a rebranding. Motyw created a new logo, visual identity and website for us.

SOLUTION

How did you select this vendor and what were the deciding factors?

We have been using Motyw Studio's services for many years. They have completed over 20 projects for our clients. Motyw offers a very high quality of service. That is why we have decided to use their studio services once again.

Describe the project in detail and walk through the stages of the project.

At the first stage, Motyw Studio proposed us 3 different concepts of a new visual identity for our company. We chose one of them. Motyw continued to work on the concept we had chosen. When we had a fully approved identity, Motyw suggested a new look for our home page. After some minor corrections we had our homepage ready. This is how we worked on the next pages of our new website.

How many resources from the vendor's team worked with you, and what were their positions?

On our side, one person was responsible for the project. On Motyw Studio side it was a few people.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our new website has received very positive feedback from our customers. We have noticed more traffic to our site after the redesign.

How effective was the workflow between your team and theirs?

At Akanza, one person (CEO) was responsible for communications. At Motyw Studio, there was also one person responsible for contact. The communication went very smoothly and effectively.

What did you find most impressive or unique about this company?

High Culture of Work. Very good quality of design. Huge experience. Speed of work.

Are there any areas for improvement or something they could have done differently?

Motyw Studio works at a very high level. We do not have any comments.

BACKGROUND

Please describe your company and your position there.

I am an owner and winemaker at Kamil Barczentewicz Vineyard responsible for production, marketing and selling of wine.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Motyw Studio?

Creating a visual identity for the Kamil Barczentewicz Vineyard located in Dobre, Poland.The key part of the project was designing the wine label, which is the main identifier of the brand. The identification included the logo design, signet, colors, font selection, additional glyph design, illustrations, printed materials, packaging, car marking, website and social media communication.

SOLUTION

How did you select this vendor and what were the deciding factors?

I had several meetings with other graphic studios and decided to work with Motyw.

Describe the project in detail and walk through the stages of the project.

Motyw gave me the list of question to better understand the brand and then we had a workshop together at the place where are the vineyards. Afterwards studio proposed me three different versions of visual identification. We chose the one the best suited to our vision.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with all of the members of the studio. Creative director Michał Martynowski who was responsible on contact between our companies, with the main graphic of the studio Jacek Rudzki and Kasia Grzegorczyk who was the author of the version we chose. Her commitment and understanding of our needs made a great impression on us

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Project prizes and awards:

• Polish Graphic Design Awards in the 2020 serial packaging category
• Awwwards Honorable Mention Award
• Mobile Excellence award of the Awwwars website

How effective was the workflow between your team and theirs?

Michał was always willing to help, full of understanding and doing things on time.

What did you find most impressive or unique about this company?

Their ability to adapt to the needs and tastes of customers.

Are there any areas for improvement or something they could have done differently?

I hope that more polish companies will work with similar values as Motyw Studio and it shows the future of new quality in Poland.

BACKGROUND

Please describe your company and position.

I am the CEO of INF Shipping Solutions

Describe what your company does in a single sentence.

Forwarding company taking actions worldwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Motyw Studio to accomplish?

• Website project
• Brad ID

SOLUTION

How did you find Motyw Studio?

Referral

Why did you select Motyw Studio over others?

Referred to me

How many teammates from Motyw Studio were assigned to this project?

2-5 Employees

What was your primary form of communication with Motyw Studio?

• Virtual Meeting
• Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

Complex website design for computer and mobile devices. It was 'one-page' type of project arranged before deadlines and accordance with expectations and original assumptions. Motyw Studio prepared designed bottoms, graphics and visualizations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

No specific metrics can be shared about the project.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was done on time and feedback was very quick

What did you find most impressive or unique about this company?

Excellent knowledge of current market trends and ease of implementation of these into the project. High working standards and perfect balance between 'business-casual-professional' relationship.

Are there any areas for improvement or something Motyw Studio could have done differently?

No - The project was done accurately and according to our requirements.