Marknology

BACKGROUND

Introduce your business and what you do there.

I’m the general manager of Mayora USA Inc., a division of the global FMCG leader PT Mayora Indah Tbk. We sell, market, and distribute brands such as Kopiko and Kopiko Focus through both brick-and-mortar and e-commerce channels.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Marknology?

We needed help managing our Amazon business.

SOLUTION

What was the scope of their involvement?

Marknology manages our Amazon business within Amazon Seller Central and DSP opportunities. The team handles all our paid advertising, including sponsored products, sponsored brands, and DSP. Additionally, they manage our listings and A+ content.

What is the team composition?

We work with 2–5 members of Marknology’s team.

How did you come to work with Marknology?

Someone referred Marknology to us. We chose them over other options because they were a great culture fit and their company values aligned with ours.

How much have you invested with them?

The investment is confidential.

What is the status of this engagement?

We started working with Marknology in June 2023, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Marknology has helped us grow our Amazon business while maintaining a solid TACoS (total advertising cost of sales). We’ve started from zero revenue and continued growing while maintaining profitability. Even after we entered Amazon’s top 100 products for several SKUs, we’ve continued growing over 15% month-over-month (MoM) for the last eight months. Four SKUs have reached the top 100 and maintained that positioning. Our average TACoS percentage is 15%.

How did Marknology perform from a project management standpoint?

Marknology delivers on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Marknology cares about the profit and money as if it were their own.

Are there any areas they could improve?

There’s nothing Marknology could improve on.

BACKGROUND

I am the CEO of Seller Labs

Seller Labs is a SaaS company that gives Amazon sellers and agencies data and AI tools to manage and grow their Amazon businesses.

OPPORTUNITY / CHALLENGE

• Technology partnership (not a paid engagement): Marknology uses Seller Labs' data and AI tools across its client accounts
• Real-world testing and feedback on our Amazon data and AI tools from an agency running live client accounts

SOLUTION

They became a customer of our platform

Company values aligned

2-5 Employees

This is a technology partnership, not a paid agency engagement. Seller Labs provides the Amazon data platform and AI tooling (our MCP server connecting AI assistants to Amazon Seller Central data) that Marknology uses across its client accounts. Marknology's role on our side has been real-world use and rigorous testing: running audits on live client accounts, reporting data issues with precise reproductions, and grading new versions of our tools against their own audit work. Their feedback directly shaped fixes and releases in our product.

RESULTS & FEEDBACK

From our side as their technology provider: in their first weeks on our platform, Marknology sent four well-documented data issue reports in about a week, each with a clean reproduction. Those reports led to fixes across 11 client marketplace venues and uncovered a real bug on our side. They also graded our AI audit tool against their own audit work and proposed six specific changes, all of which shipped in our next release. That same rigor is what their clients get on their own accounts.

Very responsive and organized. When we shipped a new version of our audit tool, Drew had it tested against a live client account and sent back structured findings within a day. Every issue he raises comes with the specifics needed to act on it: account, marketplace, what he expected, and what he saw. He closes the loop on his side too, confirming fixes and following up on what remains.

Email or Messaging App

Drew is a really strong operator with a mind for using technology to serve his customers. His team runs client accounts on AI-driven tooling, and when a client's data looks off, they catch it early, trace it to the root cause, and push until it's fixed, often before the client would ever notice. That means decisions on your account are made on data you can trust. Drew also really values relationships and connections, and he is a great partner to work with.

Nothing significant. Our relationship is still fairly new, so I can speak to how they work more than to long-term results.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO and founder of Happy Habitats, a company that designs and manufactures innovative, patented products for small pets, such as hamsters and gerbils. We focus on unique features and fast order fulfillment from the US and Mexico.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Marknology?

We needed help to profitably sell our products and garner high-quality reviews.

SOLUTION

What was the scope of their involvement?

Marknology helps us create and maintain our Amazon and other marketplace listings. The team manages all aspects of selling on Amazon for us, including listing creation, ad management, and inventory oversight.

What is the team composition?

We work with 2–5 members of Marknology’s team.

How did you come to work with Marknology?

I found Marknology through a rep that used to work with them. I reached back out to them a year later when I was looking for a new marketplace affiliate. I chose them because our company values aligned, and Marknology had an in-house pet brand, so they understood how to position my business.

How much have you invested with them?

We’ve spent around $10,000.

What is the status of this engagement?

We started working with Marknology in January 2023, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Marknology has grown our Amazon presence 10x. We’ve gone from selling 50+ units a month to 500+ units a month.

How did Marknology perform from a project management standpoint?

Marknology delivers on time. We meet every other week to ensure everything is looking good. Our primary forms of communication are virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Marknology’s response time and customer care are impressive.

Are there any areas they could improve?

I can’t think of anything for Marknology to improve.

BACKGROUND

Please describe your company and position.

 I am the Marketplace Director of a retail company 

Describe what your company does in a single sentence.

Manufacturer of high end candles, diffuser, lotions, and other products with a fragrance.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marknology to accomplish?

• Move Amazon business in house from an Amazon accelerator
• Assist with operational strategies and internal functions to support Amazon FBA
• Exercise more control over listings and Amazon ads that our previous partner

SOLUTION

How did you find Marknology?

Referral

Why did you select Marknology over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Marknology were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• We found Marknology after reviewing a number of Amazon specific agencies in late 2021. We needed a full service agency to help us move our Amazon business from an Amazon accelerator to bring the business back in house. At the time we only had one person in the company focused on Amazon. Having a company who knew all aspects of Amazon, who could also help us make operational decisions, was essential to our success. Marknology was the type of full-service agency we needed at the time.
• It was essential to find a company that could handle listing creation and management, day to day Amazon account management, and run a full range of Amazon ad campaigns. An appealing aspect of the company is their experience in operating an actual Amazon fulfillment operation. Their pricing was attractive compared to other Amazon agencies we explored.
• As our business has expanded and grown in revenue, Marknology was able to support us and help us in our strategic planning. We added more people internally to be able to support our marketplace channel. Marknology has adapted to our changing needs for them as a partner. Marknology uses project management tools that have allowed us to interact with their team on a daily basis. We know what their team is working on, and the status of Amazon cases and interactions they have with Amazon support on our behalf.
• There has been some transition in a few of the team members we work with during the time we have worked with Marknology. Our key account manager and assistance have been on the account for the long-term. They know our products and unique aspects of our account. Marknology has been essential in helping us navigate a number of tough product transitions and compliance issues. Their years of experience in working Amazon cases has save our team many hours in working with issues in Seller Central.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Our Amazon business increased more than 3X in revenue over a four year period.
• Profitability of our marketplace business improved as learned how to measure and optimize profits at the sku level.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• We started with weekly meetings and transitioned to bi-weekly calls.
• Our team was given access to their internal project management package. This allows us to have ongoing interactions and awareness of all aspects of our Amazon business they are involved with.
• We often need to have them focus on a suppressed product or similar situation. They area able to adjust their priorities to make sure these are addressed in a timely fashion.

What was your primary form of communication with Marknology?

Virtual Meeting

What did you find most impressive or unique about this company?

• Marknology is always more concerned about our success than their fees and expanded their revenue with us a client.
• We are able to learn about general trends and new feature adaption they are seeing with other clients that we can apply to our business strategy and planning.
• They have helped us understand all the factors impacting our Amazon profitability and helping us with reporting and analysis to drill down to the sku level.

Are there any areas for improvement or something Marknology could have done differently?

• Our brand team is very particular in the brand voice and how our products are represented. We have made some adjustment on what their team works on and what our internal team is responsible for what it comes to wording of product content. This is more an adjustment to find efficiency on product launch and listing optimization as the two teams have learn how best to work together.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a company that sells high-quality physical products online.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Marknology?

We needed help running marketing, branding, and advertising for our company.

SOLUTION

What was the scope of their involvement?

Marknology has provided PPC strategy and implementation overhaul, regular reporting, creative content overhaul, and on-page SEO optimization for all our online channels.

What was the team composition?

We’ve worked with 2–5 teammates from Marknology.

How did you come to work with Marknology?

Someone referred Marknology to me. I chose them over other options because they were a great culture fit, offered good value for the cost, and had a good honest phone conversation with me.

What is the status of this engagement?

We started working with Marknology in September 2020, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Marknology has successfully pushed to hit our target ACOS on ad campaigns, which has made us more profitable.

How did Marknology perform from a project management standpoint?

Marknology has juggled a lot of our objectives. The team takes responsibility and makes things happen. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Marknology is very personable and competent.

Are there any areas they could improve?

No, there aren’t any.

BACKGROUND

Please describe your company and position.

I am the Product Manager of French Home

Describe what your company does in a single sentence.

French Home’s a leading designer and provider of European-inspired cutlery, flatware, serveware, table linens, and cookware. For over 20 years, we have offered a curated and stylish range of dinnerware and kitchenware.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marknology to accomplish?

• Set up Amazon Storefronts for two brands (La Rochere and French Home)
• Help Optimize Product Listings/More Searchable
• Advertising

SOLUTION

How did you find Marknology?

Other

Why did you select Marknology over others?

• High ratings
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from Marknology were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Marknology was essential in helping us naviagte and be a successful retailer on Amazon. They setup our storefronts for French Home and La Rochere. Advised on promotions and sales strategy. Helped us optimize our product listings incorporating SEO and A+ Content. They also created our A+ Content. They setup our new items when they needed to be launched, made sure they were variated, and assisted in troubleshooting. Set our Amazon-Canada platform up for us. They also did a lot of trouble shooting and help with Amazon's consistent changes and resolving any issues that would arise. Sales and promotions strategy in terms of the best way to participate in Amazon's offerings from Prime Day to Lighting Deals and allowed us to find the best and most effective approach for our business. Additionally, we rely on them for advertising on Amazon and providing more detailed and accurate reporting on the account. Marknology is a fantastic resource for all things Amazon. They transformed the way we operate on the platform and has helped us become incredibly successful. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase in sales and organic traffic. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team is professional, kind, knowledgeable, and easy to work with. They consistently go above and beyond to support us, answering all of our questions thoughtfully and thoroughly. They meet every deadline and keep us informed about important projects and time-sensitive matters.

What was your primary form of communication with Marknology?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their commitment to our success set them apart. They took the time to learn about our business, understand what made our products unique, and identify how best to market them on Amazon. They were always available to help us and provided thoughtful guidance every step of the way.

Are there any areas for improvement or something Marknology could have done differently?

We were very pleased with the team’s support and communication and don’t have any specific areas for improvement to highlight. 

BACKGROUND

Introduce your business and what you do there.

I’m the former president of Turf Titan Brands, a manufacturing company. We provide safe and effective lawn care nutritionals for commercial and consumer applications.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Marknology?

We needed help with our Amazon and Walmart marketplace business.

SOLUTION

What was the scope of their involvement?

Marknology manages our Amazon and Walmart accounts. They handle inventory, content, reporting, claims, and advertising campaign management. The team works on different tasks depending on the priority of our business at the time.

Professional & Highly Endorsing

When I was leading the Amazon and Walmart marketplace business at Turf Titan, this team was far more than a service provider. They were truly an extension of our organization.

We worked side-by-side to build our marketplace business, and their expertise played a significant role in our growth. They consistently stayed ahead of industry changes, platform updates, compliance requirements, and emerging best practices. Their commitment to continuously improving their capabilities gave us confidence that our business was always positioned for success.

One of the biggest challenges in our category was navigating marketplace compliance. Selling lawn care chemicals on Amazon comes with unique obstacles, and automated enforcement systems can quickly create disruptions. Whenever issues arose, this team responded quickly, worked through the complexities, and helped us get back on track with minimal impact to the business.

What impressed me most was their ability to drive results while serving as a true strategic partner. I have personally introduced them to several manufacturers, including startup brands that had never sold products through marketplaces before. In each case, they exceeded expectations, helped establish those brands online, significantly increased visibility, and drove meaningful sales growth.

I can confidently say that they made me look good every time I recommended them.

If you're looking for a marketplace partner that combines deep expertise, proactive service, strategic thinking, and a genuine commitment to your success, I would recommend them without hesitation

What is the team composition?

We work with 2–5 members of Marknology’s team.

How did you come to work with Marknology?

Someone referred Marknology to us.

What is the status of this engagement?

We started working with Marknology in January 2020, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Marknology has doubled our business every year for the past four years. The team has also improved our advertising cost of sale (ACoS), total advertising cost of sale (TACoS), and return on ad spend (ROAS).

How did Marknology perform from a project management standpoint?

Marknology’s project management is spot on. The team is very good at delivering on time. We communicate through virtual meetings.

What did you find most impressive about them?

Marknology’s culture is a great fit for us. The team is very relatable; we’ve become friends with them. It’s very apparent that Marknology cares about our business.

Are there any areas they could improve?

I don’t think there’s anything they can improve on. Marknology has been fantastic.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Ari Business Network

Describe what your company does in a single sentence.

YUSHE FASHION INC is a new fashion trendsetter

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marknology to accomplish?

• Amazon Management
• TTS Management
• 3PL Warehousing Management
• Brand Consulting

SOLUTION

How did you find Marknology?

Referral

Why did you select Marknology over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Marknology were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Marknology supported YUSHE across Amazon USA & Canada, including: Amazon account management, account health, catalog, listings, SEO, content, and marketplace optimization. FBA inventory management and removal support, including coordination for cross-border inventory movement. Warehousing support, including receiving, storag,e and operational coordination. Support for physically splitting co-ord sets into individual tops and bottoms for multi-channel fulfillment. Inventory reconciliation and coordination across Amazon and other sales channels. Support with fulfillment strategy, FBA/MCF operations, ns and marketplace expansion. Performance monitoring, reporting, issue resolution, ion and ongoing strategic recommendations. The overall scope covered both marketplace growth and the operational infrastructure required to move YUSHE inventory across channels and borders.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Completely 100% satisfactory

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Met all deadlines, professional guidance to stay upbeat on business stats

What was your primary form of communication with Marknology?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Everyone in the team is aligned with common goals

Are there any areas for improvement or something Marknology could have done differently?

Could have been a little rapid

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Lyra Labs, an e-commerce company that works with Amazon private label brands.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Marknology to accomplish for your Amazon private label brands?

We needed help with the day-to-day management of our Amazon account and to optimize our marketing.

SOLUTION

What was the scope of their involvement?

Marknology has taken over our Amazon account's daily management and marketing optimization. The team has handled everything, including PPC management, listing management, warehousing, and strategy.

What is the team composition?

We’ve worked with 6–10 members of Marknology’s team.

How did you come to work with Marknology?

We found Marknology through an online search and chose them because their company values aligned with ours.

How much have you invested with them?

We’ve spent around $1.2 million.

What is the status of this engagement?

We started working with Marknology in March 2020, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Marknology's work has resulted in improved ad spend, listing, and brand building.

How did Marknology perform from a project management standpoint?

The team delivers on time. We communicate with Marknology via virtual meetings.

What did you find most impressive about them?

Marknology's work has provided workload relief for our small business. The team has become our marketing arm, which is impressive. Additionally, Marknology's creativity and team have been outstanding.

Are there any areas they could improve?

I can't think of anything for Marknology to improve.

BACKGROUND

I am the Marketing of Hyalogic LLC

Sell Health and Nutrition products

OPPORTUNITY / CHALLENGE

• Optimize and Manage our Amazon Listings

SOLUTION

Other

Close to my geographic location

6-10 Employees

Marketplace and Brand Management:   Manages catalogs, storefront strategy, listing optimization and growth roadmapds across Amazon, Walmart and other platforms.

RESULTS & FEEDBACK

Our Amazon sales increased significantly and our brand image was improved.

Yes, they consistently met all project timelines.

Virtual Meeting

They were on the cutting edge with new updates across all technical selling platforms.

No Areas for improvement.