LoveGunn

BACKGROUND

Please describe your company and position.

I am the Strategic Partnerships Director of Earthfest

Describe what your company does in a single sentence.

we deliver a major sustainability event in London

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LoveGunn to accomplish?

• Brand strategy
• Brand identity

SOLUTION

How did you find LoveGunn?

Referral

Why did you select LoveGunn over others?

• High ratings
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from LoveGunn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Project Description:
To reevaluate the brand’s visual identity. This is not a website redesign but deliverables that will enable us to rework the existing site ourselves, have a defined look and feel for the brand, a brand guidelines and tone of voice.

Key Performance Indicators (KPIs):
Received by our audience positively, reflecting the values of the brand, allowing recipients to feel the brand represents a friendly but sophisticated brand, delivered in an impressive location. Ultimately resulting in improved ticket sales and more exhibitors and sponsors. 

Core Message:
To attract sponsors and exhibitors: Tap into our sustainability curious audience, eager to learn more and make small changes to their lifestyles. We can generate leads and build your brand, aligned to our values. We want to engage our audience, therefore we’ll entertain and ultimately inform / educate too.

To attract the public (weekend): Come and have fun learning about the world of sustainability. We want to lift the clouds surrounding the climate crisis / sustainability and present some positivity.

Earthfest breathes new life into the often challenging and frustrating area of sustainability, making it accessible, attractive, and celebrated as a lifestyle.

We are a passionate, grassroots movement powered by change-makers. Our mission is to inspire action and foster genuine conversations around sustainability by engaging diverse voices often left out of the conversation.

Mandatory Elements:
We’re looking for a new visual identity. For the logo we’re looking for an evolution potentially rather than a revolution. Perhaps a consideration for the word mark with versions using our existing and alternative colour palette.

List of Deliverables:
Brand guidelines, logo development, word mark development, social post examples, consultation

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The completion of all of the deliverables on time and to an incredibly high standard

Reaction to those who have seen the wrok being extremely positive

Incredible account management, we felt informed and looked after all the way through the process

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, as per previous comments

What was your primary form of communication with LoveGunn?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their alignment to our culture and values, the day to day comms, but more than anything the quality of the thinking and delivery of the project, first class

Are there any areas for improvement or something LoveGunn could have done differently?

None come to mind at all

BACKGROUND

Please describe your company and position.

I am the Dealer Marketing Manager of an automotive company 

Describe what your company does in a single sentence.

Sells cars to retail and fleet customers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LoveGunn to accomplish?

• Premium Portfolio
• Partnerships
• Dealer Marketing

SOLUTION

How did you find LoveGunn?

WOM

Why did you select LoveGunn over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget

How many teammates from LoveGunn were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lovegunn were responsible for launching the premium portfolio which included a high-quality high price electric car which launched into the UK. This included marketing strategy, images, configurator assets in time for the launch.

For partnerships, they had to manage, strategies and action the partnership to ensure we were working to the rights within the contract and also the budget.

For dealer marketing, assets were made for dealer packages, information and portal in a reasonable timeframe.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Internal business buy in

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project mangement was great, everything which was briefed in was done on time. The project management understood the needs without making me fill in a massive briefing form which is really good. Anything we didnt understand we would either call or catch up in person to go over it,

What was your primary form of communication with LoveGunn?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

There ability to get on with the work, and the timelines delivered.

Are there any areas for improvement or something LoveGunn could have done differently?

Increase the amount of people in the team!

BACKGROUND

Please describe your company and position.

I am the Senior Marketing Manager of Oxford United Football Club

Describe what your company does in a single sentence.

Oxford United Football Club is a professional football club based in Oxford, England, established in 1893, and compromises of a Men's, Women's and Academy teams.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LoveGunn to accomplish?

• Define the football club's identity online and offline
• Develop a clear sense of purpose and strategy

SOLUTION

How did you find LoveGunn?

Referral

Why did you select LoveGunn over others?

Great culture fit

How many teammates from LoveGunn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The club turned to LoveGunn to help define a brand that was both authentic and inspiring, offering more than just football—a vision that resonates with people beyond the pitch.

We required the team the create a visually creative brand that could be used in both online and offline scenarios but also develop a strategy that would assist the club in breaking into culturally relevant industries.

While we may not always compete at the highest levels on the pitch, the strategy needed to leverage this understanding to find new, innovative ways to engage with audiences and expand the fanbase off of it. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

On completion of the project, the brand was easily rolled out across all departments and teams in both online settings such as social media and web, but also physical branding across internal areas. The strategy and creative have allowed us to be dynamic and confident to move into new, culturally relevant spaces that, without the new brand, would have been difficult to penetrate, such as a running club and culture exhibition.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

LoveGunn were excellent in ensuring that the brand was bespoke to us as an organisation and took the time to truly understand us currently, as well as our vision for the future. The quality of output across the team was outstanding and ensured that it fitted with the flexibility of an ever-changing football industry.

The team were challenged in developing a brand that isn't typically associated with a football club and they delivered.

What was your primary form of communication with LoveGunn?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The LoveGunn team weren't afraid to rip up the rule book and collaboratively aid us in questioning what the true identity of Oxford United Football Club is off the pitch. The collaborative approach and dedication to the project felt like they were an extension of our internal team which I believe was vital in the success of the project.

Are there any areas for improvement or something LoveGunn could have done differently?

LoveGunn were excellent from start to finish and can only be developed by ensuring that this brand continues to expand and change ahead of the industry curve.

BACKGROUND

Please describe your company and position.

I am the Founder & CEO of NRG Studios

Describe what your company does in a single sentence.

NRG Studios is a creative production agency 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LoveGunn to accomplish?

• Re Design Brand

SOLUTION

How did you find LoveGunn?

• Referral
• Other

Why did you select LoveGunn over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from LoveGunn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

After a short pitch process, Love Gunn excelled above the other Branding Agencies. What set them apart was how they would approach the re-branding process, which would be in two stages. The first challenge was to develop a design, colours and logo that would reflect the evolution of the NRG brand and incorporate the new messaging and approach. 
Phase 1: A new logo was the main focus.
Phase 2: A condensed brand book //typeface// proposal document // social media templates // icons.  

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Working with LoveGunn was an absolute joy from start to finish. From the outset, Christian, Laura, and Tim guided us seamlessly through their process, ensuring we fully understood how the rebrand would take shape. Their approach was both thoughtful and strategic—taking the time to truly understand our vision before presenting us with several creative options. Each concept was outstanding, making the decision incredibly tough! But when we finally chose our direction, Laura and Tim introduced a fresh colour scheme that we instantly fell in love with, bringing the entire suite of brand assets to life.

Throughout the journey, the LoveGunn team made everything feel effortless. There was never any pressure—just expert guidance, brilliant solutions, and a genuine partnership. Their flexibility, creativity, and passion made the entire process an absolute pleasure.

The result? A transformative rebrand that has completely re-energised NRG Studios. Our team is thrilled with the bold new look, our clients love it, and the online response has been overwhelmingly positive. This new identity positions us perfectly for the future, ensuring we stand out and make a lasting impact in the industry.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was nothing short of exceptional. From the very beginning, we worked collaboratively to set clear KPIs, and every milestone was met with precision and efficiency. When we needed adjustments, Laura and Tim were incredibly responsive - true professionals who not only accommodated our requests but proactively offered creative solutions and expert guidance at every turn. Their dedication and expertise made the entire process smooth, seamless, and an absolute pleasure to be part of.

What was your primary form of communication with LoveGunn?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

It’s not always easy to pinpoint what makes a branding company truly stand out, but working with Laura and Tim felt undeniably special. Their passion, creativity, and dedication shone through in every interaction. As consummate professionals, they brought their A - game to every meeting, always pushing the boundaries and offering fresh, inspired ideas. Their ability to go above and beyond made the entire experience not just seamless, but genuinely exciting.

Are there any areas for improvement or something LoveGunn could have done differently?

Again, the entire process was meticulously planned, with every step thoughtfully considered. Laura and Tim consistently pushed creative boundaries while staying true to our brand and industry. Their ability to bring fresh, inspired ideas to the table made the journey both exciting and transformative, ensuring the final result was not just visually stunning but strategically impactful.

BACKGROUND

Please describe your company and position.

I am the Interim Chief Marketing Officer of RTP Global

Describe what your company does in a single sentence.

Early-stage tech venture capital

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LoveGunn to accomplish?

• Design and build website
• ongoing support as company brand agency

SOLUTION

How did you find LoveGunn?

Referral

Why did you select LoveGunn over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from LoveGunn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Research the VC industry to find opertunities to differentiate the re-brand so that RTP Global would stand out amongst its peers with a fresh and dynamic brand that would resonate with its key audience.
• Create the re-brand strategy and project manage from start to finish, meeting with senior members of staff and founders as required.
• To design, and create content for a website that would fulfil the needs of all the partners across our global regions to appeal to their specific audience whilst mainting the global brand and broad appeal

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They created a striking brand and differentiating brand, that has a fresh, dynamic look and feel, stands out amongst our peers speaks to our target audience

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was exceptional and their expertise clear, giving confidence to all the stakeholders involved. Every item was delivered on time and they were extremely responsive to any requests of communications. Pivoting and changing direction never phased them nor did it hold up the project

What was your primary form of communication with LoveGunn?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their culture and ethic. They were a delight to deal with from start to finish. Increidbly professional and were able to deal with some of the more challenging aspects of working with a group of strong-minded stakeholders. 

Are there any areas for improvement or something LoveGunn could have done differently?

From my time working with them, there is nothing that LoveGunn could have done better or differently; they are exceptional and will be my go to agency and I would not hesitate to recomend them

BACKGROUND

Introduce your business and what you do there.

I’m the head of marketing of Cisilion Ltd, an IT services company that provides the latest tech innovation solutions.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with LoveGunn?

Our brand was outdated and looked like it was stuck in the nineties, which didn’t reflect what we were as a business. We decided to undergo a big transformation by enhancing our business’ branding to something world-class, timeless, and elegant.

SOLUTION

What was the scope of their involvement?

LoveGunn provides branding and brand strategy services for us. To jumpstart the process, they’ve hosted big workshops to discover who we want to be and talk with our CEO and leadership team to learn more about our business. It’s been a deep onboarding process to learn about us.

What was the team composition? 

We’ve worked with four members of LoveGunn’s team, including Chris and Tom (Co-Founders).

How did you come to work with LoveGunn?

Someone referred LoveGunn to us.

How much have you invested with them?

So far, we’ve spent $50,000–$100,000 with them for this project.

What is the status of this engagement?

We started working together in September 2022, and the engagement is ongoing. We plan on expanding the project’s scope with photoshoots, imagery creation, and corporate video production.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Thanks to LoveGunn's overall branding work, we've seen a 47% increase in website views, a 21% increase in users coming to the site, a 43% increase in social media comments, a 4.8% increase in reposts, and a 5.3% increase in impressions. Moreover, we've noticed a positive impact on our email marketing, including clicks and open rates.

How did LoveGunn perform from a project management standpoint?

LoveGunn has delivered on time and budget and has communicated well with us to respond to our questions and feedback. In addition, the team has been very patient because we change our minds a lot, so they're flexible. Regarding tools, we use WhatsApp, emails, and in-person meetings. Overall, they've exceeded all of our expectations throughout the project. 

Are there any employees from the service provider's team that you would like to give a shout-out to in this review? 

Chris and Tom are both fantastic, personable guys who are committed and take the time to get to know our business and key stakeholders. The fact that they're also owners of the company speaks volumes about their work.

What did you find most impressive about them?

LoveGunn's flexibility has been impressive. We haven't been an easy client to work with, but they have a flexible approach to help us achieve what we're looking for.

Are there any areas they could improve?

More communication about timelines and enforcement structure could be great, but other than that, everything has been going really well.

Do you have any advice for potential customers?

Trust LoveGunn and their work; they're real experts, so let them push your boundaries so they can create something special.

BACKGROUND

Please describe your company and position.

I am the Founder of World Net Zero

Describe what your company does in a single sentence.

An app to provide real-time and historical UK Energy data.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LoveGunn to accomplish?

• Branding
• Identity
• Social media Templates

SOLUTION

How did you find LoveGunn?

• Referral
• Other

Why did you select LoveGunn over others?

• Great culture fit
• quality

How many teammates from LoveGunn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Lovegunn were asked to create a completely fresh brand for UK Zero and the umbrella organisation World Net Zero. The Brand had to be striking but also diverse to be used for both World Net Zero and the subsidiaries that will come under. E.g. UK Zero, Norway Zero, France Zero, Guildford Zero. We needed a unique icon that could work well with text and be instantly recognised if shared with our data.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Covered all points of the brief perfectly with extremely positive team feedback.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Lovegunn was extremely efficient and, if needed, available with a single call or message. Small tweaks were made within hours. They go above and beyond to present visions outside your thinking in addition to fitting the brief. Incredibly wonderful and fun team too. They took a great interest in our personal mission to understand our needs as much as possible. Outside of branding they also give creative thought and strategy around marketing.

What was your primary form of communication with LoveGunn?

Virtual Meeting

What did you find most impressive or unique about this company?

A Very high quality of work with quick turn arounds. We have a lot to take away from what they presented for now and the future.

Are there any areas for improvement or something LoveGunn could have done differently?

No.

BACKGROUND

Introduce your business and what you do there.

I'm the COO of Eldin Risk Partners Limited. We're an aggregated insurance buying program for large investors. We consolidate all their insurance expenses from their businesses and collaborate with them to secure better rates and coverage in the market. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with LoveGunn?

We enlisted the services of LoveGunn to assist us with branding and web design.

SOLUTION

What was the scope of their involvement? 

When we began, we required a brand identity and all the components that come with it, like a website, general branding, and presentations. 

My partner and I had a clear vision for our brand, which emerged from another business with a similar focus. With our extensive experience, we knew our target market and how we wanted to portray ourselves. However, we needed a company to transform our concept into a tangible visual representation.

We provided LoveGunn with a comprehensive list of past clients, market acquaintances, and investors. They reached out to them and obtained valuable feedback.

We've completed the first project but continue to work with them as and when pieces of work come up. As we're still new, we're working through different presentation types. We collaborate closely with them on specific deliverables, including business cards and other small details.

What is the team composition?

We work with Chris (Co-Founder & Managing Director), Tom (Co-Founder & Creative Director), and Paryz (Account Manager). Our primary contact is Laura (Senior Designer), who is fantastic. 

How did you come to work with LoveGunn?

I researched to find a company that could cater to our needs by being exciting, innovative, very commercial and could deal with our corporate market.

During my online browsing, I stumbled upon LoveGunn's website. I was impressed by the visually appealing display of projects that catered to both quirky startups and traditional interpretations. 

We discussed with them to clarify our requirements, and they elaborated on their work process. We found the compatibility excellent, and the team, including Tom and Chris, had personalities we connected with.

We appreciated their direct approach and genuine demeanor, which made us feel comfortable and connected with them. The process was straightforward, and we didn't need to consider other options.

How much have you invested in them?

We've invested around £40,000 Pound Sterling (approximately $50,800 USD).

What is the status of this engagement?

The engagement with LoveGunn began in November 2022, and it's ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We needed to deliver something high quality, particularly the website, which was a runaway success thanks to LoveGunn's efforts. People have been very complimentary about it. 

For me, it's also about the interpretation of our ideas. They took what we wanted, and they added to it. In no way did they diminish it or think that they knew better. 

As a team, we work really well together. It's always a team effort, and LoveGunn makes us feel part of the team rather than one group being stronger than another. That's their real secret. 

How did LoveGunn perform from a project management standpoint?

There have been no problems at all. Initially, we had emails and in-person meetings. We then moved to weekly Zoom calls with the team, but we've found the best way is just to pick up the phone and call the designer and vice versa. One-on-one conversations are more effective and efficient.

What did you find most impressive about them?

LoveGunn adds value to what we want to do, and that's a significant point for them. For me, the best way of putting it is that they take a rock, shine it, and turn it into a diamond. We have the underlying strength and ability, and LoveGunn adds the diamond shine, which is huge.

Are there any areas they could improve?

I'm not a massive fan of Zoom calls. I prefer to do in-person meetings or phone calls. It's a personal preference rather than a weakness on their side. It would be helpful if they could ask a client how they'd prefer to communicate upfront. We've found a good routine now, but it could've been quicker and better if the discussion had happened up front. However, that's from our side as well. 

Do you have any advice for potential customers?

Trust them as they are reliable and will deliver what you need. It's essential to communicate your goals and desired position.

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of Serenata Flowers

Describe what your company does in a single sentence.

Serenata Flowers is an ecommerce platform where customers can order and send bouquets and other gifts to friends and themselves

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LoveGunn to accomplish?

• Create Serenata brand story and identity
• Lead rebrand direction
• Support on artwork creation

SOLUTION

How did you find LoveGunn?

Online Search

Why did you select LoveGunn over others?

• Pricing fit our budget
• Good value for cost

How many teammates from LoveGunn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

LoveGunn were initially hired to create a brand story and identity for Serenata Flowers, but went above and beyond and created a full rebrand strategy and identity which was very well received by Serenata Flowers. They have worked on creating our brand guideline books, created ad concepts, created unique brand patterns and created the artworks for our packaging overhaul. They have taken feedback well and have understood our vision a lot of the time, and have also helped to shape our vision too.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Most of the measureable outcomes from our project were deliverables. LoveGunn provided us with a new brand identity, purpose, strategy and visual direction to pursue. They took onboard feedback and were very quick to pivot when the project required it. Their speed of delivery is excellent and we feel like a hihg-priority client of theirs.

They created our artworks for our packaging and proposed the visual direction that we should take for our website and social media overhaul. They have really helped us with exploring a new photography direction

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Excellent time management and very good communications. Never felt like there was too much communication and they were very adaptable to our needs. We often give very tight timelines, which they never miss.

What was your primary form of communication with LoveGunn?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I think their adaptability and affordability are their biggest strengths and are very impressive. For such a small team they are super agile and able to deliver on our needs.

Are there any areas for improvement or something LoveGunn could have done differently?

There are two areas that I believe LoveGunn can improve on, one is that there were times that they may not have understood exactly what we wanted to receive. Sometimes deliverables were a bit too high-level and covered all bases, when we wanted something that was more focused and a clear direction and compelling reason to take that direction.

The other area for improvement was attention to details on certain deliverables. A few unnecessary amends could've been avoided with a further check-off or sign off process, but I imagine this is as a result of their speed.

BACKGROUND

Please describe your company and position.

I am the Head of Publisher Services of Newsstand

Describe what your company does in a single sentence.

Online Ecommerce of printed magazines, as well as fulfilment for independent magazine publishers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LoveGunn to accomplish?

• Full Rebrand
• Website Relaunch

SOLUTION

How did you find LoveGunn?

Referral

Why did you select LoveGunn over others?

• Great culture fit
• Referred to me
• Company values aligned

How many teammates from LoveGunn were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We partnered with LoveGunn to refresh and relaunch our brand and website. Areas included logo redesign, tone of voice, archetype, social media aesthetic and re-design of our current website. Customer feedback was sought as well as competitor and industry insight. Assets were designed, approved and provided to us, as well as a first draft design of the website.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Full rebrand of assets designed, approved and provided. Newsstands brand awareness and trust across the industry and with both our customers and clients improved. We used these assets across a lengthy soft launch, and are yet to implement the major website changes.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Fantastic! At a time that Newsstand were rolling out multiple large scale projects, LoveGunn were great at delivering whilst giving Newsstand space to focus on multiple projects simultaneously.

What was your primary form of communication with LoveGunn?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The passion and creativity of all of the team at LoveGunn. The team inspired key stakeholders within Newsstand whilst understanding our goals and desires, as well as our restrictions in terms of budget or technical debt.

Are there any areas for improvement or something LoveGunn could have done differently?

Not that I can think of immediately! The team was responsive to change and feedback almost instantly!