Livepage

BACKGROUND

Please describe your company and your position there.

I’m the CEO at Softcube.com, a SaaS company that produces and optimizes video ads.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We hired Livepage to implement a web-based marketing campaign and evaluate the resulting analytics.

What were your goals for this project?

We wanted to enter new markets in North America and the EU, increasing our number of qualified leads.

SOLUTION

How did you select this vendor?

We were aware that the team had provided excellent work for other businesses. So, we decided to start a pilot project with them. Since the resulting quality was excellent, we decided to sign a long term contract with them.

Describe the project in detail.

The team has performed a variety of digital marketing services, including content marketing and a PPC campaign. They've determined an optimal SEO strategy for our business by performing keyword research. After launching campaigns, they review performance analytics to determine next steps.

What was the team composition?

Five specialists from Livepage worked with three internal marketers.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

Now, some of our keywords are ranked on page one of search results. We expect our keyword rankings to improve as we continue to work with Livepage in the future.

How did the Livepage perform from a project management standpoint?

The team assigned a dedicated project manager who structured our communication throughout the timeline. He also resolved any issues we brought forward.

What impresses you about the Livepage?

They have leveraged ideal opportunities to reach our business goals. The team is meticulous about using performance data to evaluate campaign results.

Are there any areas for improvement?

Since we’re very happy with the results, it’s hard to recommend any areas for improvement.

BACKGROUND

Introduce your business and what you do there.

I am the CEO of Yalantis, a digital platform that provides software development services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Livepage?

We wanted to accelerate organic traffic via SEO and link building.

SOLUTION

What was the scope of their involvement?

Livepage integrated SEO best practices into our blog content and other marketing channels. Their team conducted extensive research on relevant keywords for us to include in our content. They also developed a few link building strategies and helped us obtain hyperlinks from third-party websites.

What is the team composition?

They assigned an SEO specialist and a link builder to our account.

How did you come to work with Livepage?

After evaluating several local digital marketing firms, we were confident that Livepage would be a perfect fit for our project. 

How much have you invested with them?

We spent less than $50,000 for their services.

What is the status of this engagement?

They worked with us from May 2014 – September 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After we began to incorporate SEO into our marketing plan, our organic traffic increased from zero to 45,000 monthly visitors. We are extremely pleased with Livepage’s results.

How did Livepage perform from a project management standpoint?

We were always in sync, which made planning incredibly easy. They kept us informed of their progress, and they responded to our questions promptly.

What did you find most impressive about them?

Livepage has proven to be a reliable source for rapid online growth. They exceeded all of our expectations.

Are there any areas they could improve?

From our perspective, their current business model is flawless.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of an electrical and gas appliance repair company. We repair both home and commercial appliances. Currently, we have ten employees. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Livepage?

We needed our company's website to rank higher search engine results. 

SOLUTION

What was the scope of their involvement?

In the beginning, Livepage analyzed our website to figure out the exact problems and identify what it was missing. After that process was complete, they wrote out a full scope of everything we needed to develop for our website. They indicated the specific services they planned to provide. 

Livepage developed strategies for SEO and PPC marketing campaigns to improve our ranking in organic and paid search results. They also support our email marketing efforts. One of the team’s web resources uses proprietary technology to optimize our company’s group-specific website. They also create new content to feature. The team works on securing backlinks to our website. They compiled a list of publishers to target for these link building efforts. 

What is the team composition? 

I worked with 4–5 different people from Livepage. The company has several departments with managers for each one. 

How much have you invested with them?

In total, we spend between $2,000–$3,000 per month. 

What is the status of this engagement?

We’ve been working together since October 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

All of Livepage’s efforts are helping our company rank better in search engines. They send us monthly reports to highlight our progress. Based on diagrams that display metrics on web traffic and rankings, our traffic is climbing higher every month. 

How did Livepage perform from a project management standpoint?

Our company is located in Toronto, Canada. Livepage worked on our project remotely from their offices in Ukraine. All of our communication is through email and Skype. Once a month, we hold a video conference. At least one of the managers participates, if not the entire group of them.

During these meetings, we discuss the development we need to do moving forward. They highlight features we should add to our website and how to improve it. After identifying problems, they propose solutions. 

What did you find most impressive about them?

I've been pleased to see the web traffic metrics rise. We're receiving many more phone calls and new business than we did before we started working with Livepage. Within a year of working together, our company has already grown four or five times larger. There's always room for improvement, but I have no complaints. 

Are there any areas they could improve?

The seven-hour time zone difference between our offices made it a bit hard to communicate. Sometimes, it might have been difficult for them to write all the content for our advertising materials in English. 

BACKGROUND

Introduce your business and what you do there.

I’m the digital marketing manager at Apriorit—a software research and development company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Livepage?

We already had a website, but since it was pretty old, we wanted it to be more effective. We decided to hire someone to help with search engine visibility and SEO.

SOLUTION

What was the scope of their involvement?

They started off working on our SEO and then moved onto collaborating on a monthly basis with the technical tasks related to our content marketing activities for our new landing pages. They did everything they could that would improve our search engine position, and also estimated our current positions using our main keywords.

Livepage currently works on link building. They’re very good with analytics and established a way to track the parameters of our campaigns and activities. They deliver reports in Google Data Studio.

What is the team composition?

We always work with their dedicated project manager. There’s also an SEO specialist involved, and when we need analytics, there’s an analyst brought in. There’s also a dedicated resource that handles link building, contacting editors, trying to get guest postings, etc. Other than that, I don’t know who else is working on the project.

How did you come to work with Livepage?

We tried several companies before them, but they only handled the technical stuff and made recommendations that didn’t work for our target audience and business goals. What I liked about Livepage is that they had the desire to help us. They got involved in our business and tried to understand our marketing roles and business goals. I also liked that they had a project manager as a main point of contact.

How much have you invested with them?

We’ve spent between $50,000–$60,000 on their services so far.

What is the status of this engagement?

We started working together in August 2015 and the collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve had a growth of over 500% in organic search results. Before hiring them, we had no formal processes for SEO and content marketing. With their help and experience, we’ve managed to build a truly professional and continual process of delivering content, which we use in our marketing activities and embed into our SEO.

It may have been a little hard for them to start working with the complicated audience that we have, which is highly technical. Livepage has learned a lot and has grown together with us. I’m extremely satisfied with the work they do.

How did Livepage perform from a project management standpoint?

I can call the project manager at any time to ask for the work’s status or additional services. They’re really professional and communication is perfect. It’s comforting to me to know that we can be in touch at any time.

Furthermore, they’re great a preparing and delivering estimates, which can be daunting when there are several tasks and particular dates involved. While it’s not a perfect process, we’re working together to improve on it.

What did you find most impressive about them?

They’re particularly great with SEO. Whenever my team has an idea regarding new content and ways to change up our UX, they’ll make a professional evaluation of our proposal in a pretty short time, and will tell us how it will impact our SEO, rankings, and visibility. I trust their opinion and there hasn’t been a case where they haven’t been right.

Are there any areas they could improve?

They could improve on reaching final deadlines. If another one of their clients needs more time from their experts, we have to wait a bit, which has resulted in us having some misunderstandings in regards to due dates. We’re working on this, though, and it’s not a critical issue.

BACKGROUND

Introduce your business and what you do there.

I'm the CEO of Topdog, an advertising and marketing company. We help companies reach the first place in Google's search results through SEO services, increasing visibility, traffic, and competitive advantages online.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Livepage?

We needed help with Facebook advertising for B2B.

SOLUTION

What was the scope of their involvement?

Livepage has been helping us get relevant leads through Facebook advertising for our webinars. The goal is to get decision-makers. The team has been using Facebook targeting to find relevant people.

What is the team composition?

We've been working with three teammates from Livepage.

How did you come to work with Livepage?

I got a recommendation for Livepage. We chose them over other options because of their reasonable price and presentation.

What is the status of this engagement?

We started working with them in March 2025, and the project is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Livepage has been measuring and analyzing everything. We do improvements based on this analysis. We manually go through every lead and evaluate it.

How did Livepage perform from a project management standpoint?

Livepage's reporting is done in the form of meetings. The team is good at project management and delivers on time. We have started and evaluation meetings. We also communicate through emails, and they answer quickly.

What did you find most impressive about them?

I'm impressed with Livepage's project management.

Are there any areas they could improve?

Their creatives could be improved.

BACKGROUND

Please describe your company and position.

I am the CMO of Qream

Describe what your company does in a single sentence.

Qream is a brand transformation agency that provides branding, web design, and creative marketing support services for midsize and enterprise companies from tech niches like blockchain, web3, fintech, cybersecurity, emerging tech, IoT, etc. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Livepage to accomplish?

• Launch LinkedIn ads
• Launch Google Ads

SOLUTION

How did you find Livepage?

• Online Search
• Other

Why did you select Livepage over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Livepage were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Primary Deliverables: LinkedIn Ads Campaign Management: Setup and management of multiple LinkedIn advertising campaigns including Document Ads for lead generation and brand awareness initiatives Development and testing of creative assets (brandbook download campaigns, case study promotions) Audience targeting optimization across different demographics, job functions, and geographic regions A/B testing of narrowed vs. broad audience segments across US and European markets Campaign performance monitoring with detailed monthly reporting  Google Ads Implementation: Launch of search campaigns targeting design agency and related keywords Setup of remarketing and Performance Max campaigns Keyword research and negative keyword implementation Campaign structure optimization for improved quality scores  Analytics & Reporting: Comprehensive monthly performance reports with detailed metrics analysis Conversion tracking setup and optimization Audience insights reporting including demographic and behavioral data Cost-per-lead analysis and budget allocation recommendations Competitive analysis and market positioning insights  Strategic Consultation: Regular strategy meetings to discuss campaign performance and optimization opportunities Creative direction and asset development guidance Budget allocation recommendations based on performance data Platform-specific best practices implementation  Key Outcomes Achieved: Generated qualified leads through LinkedIn campaigns Achieved cost-per-lead optimization from $130 to $77 over the engagement period Identified high-performing audience segments (Marketing executives, 51-200 employee companies) Established scalable campaign structures for future growth Provided actionable insights for budget reallocation and strategy refinement 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Lead Generation Performance:

• Generated qualified leads across the 3-month engagement period
• Achieved a 72% increase in monthly lead volume (from 18 leads in July to 31 in August)

Cost Efficiency Improvements

• Reduced cost-per-lead by 39% from $130 (June) to $77.49 (July) on LinkedIn campaigns
• Achieved final cost-per-lead across all LinkedIn activities, significantly below industry benchmarks
• Optimized click-through rates from 0.4% to 1.34% at peak performance

Campaign Performance Benchmarks:

• LinkedIn lead magnet download campaign achieved $63.64 average cost-per-lead across the engagement
• Generated 12,821 clicks through Google Ads campaigns, establishing baseline traffic metrics
• Achieved 10%+ CTR on top-performing Google Ads campaigns
• Maintained 50%+ click-to-conversion rate on top-performing creative assets

Strategic Insights Delivered:

• Provided data-driven budget allocation recommendations resulting in improved ROI forecasting
• Identified underperforming campaigns early, preventing $1,000+ in wasteful ad spend
• Established scalable campaign frameworks projected to deliver leads monthly with optimized budget allocation

Platform-Specific Achievements:

• LinkedIn: Consistent month-over-month lead delivery with proven audience targeting
• Google Ads: Identified conversion tracking gaps and provided optimization roadmap

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Livepage demonstrated excellent project management throughout the engagement. All deliverables were completed on time, including monthly performance reports and campaign optimizations. They maintained consistent communication through weekly check-in meetings where we reviewed performance metrics, discussed strategy adjustments, and planned upcoming initiatives.

Their responsiveness to our needs was outstanding - they typically addressed questions and requests within a couple of hours and proactively suggested optimizations based on emerging data trends. The team provided extensive analytics and insights beyond basic reporting, offering strategic recommendations for budget allocation, audience targeting, and creative development.

The structured approach included regular performance reviews, clear milestone tracking, and transparent reporting on both successes and areas needing improvement. Their proactive communication style meant we were always informed about campaign performance and upcoming optimization opportunities, which greatly contributed to the overall success of the advertising initiatives. All monthly reports, campaign optimizations, and deliverables were completed on schedule, with consistent weekly check-ins maintaining excellent project momentum throughout the engagement.

What was your primary form of communication with Livepage?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their dedication to true collaboration rather than simply executing tasks. They functioned as strategic partners who brought deep industry expertise and proactive consultation to every aspect of the campaigns.

Their knowledge of platform-specific pitfalls and nuances was particularly valuable - they anticipated potential issues before they became problems and guided us away from common mistakes that could have wasted significant budget. For instance, they identified early on that our narrowed audience targeting approach wasn't optimal and pivoted the strategy based on performance data rather than continuing with an underperforming approach.

Beyond campaign execution, they consistently provided strategic insights and recommendations that went well beyond their basic scope. They understood the broader business context and tailored their advice accordingly, offering suggestions on creative development, budget allocation, and long-term scaling strategies.

Their analytical depth was impressive - they didn't just report numbers but interpreted the data to provide actionable insights about audience behavior, market opportunities, and optimization paths. This consultative approach made them feel like an extension of our team rather than an external vendor, which significantly enhanced the value of the engagement. The comprehensive reporting, strategic insights, and measurable results exceeded expectations and demonstrated clear expertise in paid advertising management. The significant improvement in advertising ROI (39% cost-per-lead reduction) and strategic guidance provided exceptional value that far exceeded the service investment. Professional communication, data-driven approach, and proactive optimization recommendations created a seamless partnership that delivered both immediate results and long-term strategic value.

Are there any areas for improvement or something Livepage could have done differently?

Overall, Livepage's performance was at the highest possible level with no significant areas requiring improvement. The team delivered exceptional results and maintained excellent communication throughout the engagement.

If I were to identify one potential enhancement, it would be implementing a more comprehensive initial discovery and audit process. A deeper upfront analysis of our specific niche, target audience characteristics, and existing marketing infrastructure could have potentially accelerated the optimization timeline. This might include:

• More detailed competitive landscape analysis within our specific design agency vertical
• Comprehensive audit of existing website conversion paths and tracking capabilities before campaign launch
• Enhanced discovery sessions to better understand our unique value propositions and audience pain points

However, this is a minor suggestion for an already excellent process. The team's ability to learn and adapt quickly throughout the engagement more than compensated for any initial learning curve. Their data-driven approach and willingness to adjust strategies based on performance results ultimately delivered outstanding outcomes.

The quality of work, strategic thinking, and execution exceeded expectations across all areas of the engagement.

BACKGROUND

Please describe your company and position.

I am an employee of MebelMarket

Describe what your company does in a single sentence.

 MebelMarket is a furniture store. It offers a wide range of home furniture, such as high-quality beds, soft sofas, comfortable mattresses and accessories

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Livepage to accomplish?

• Improve the website’s indexing by search engines.
• Increase brand visibility among potential customers.
• Boost the website’s rankings for targeted keyword queries.

SOLUTION

How did you find Livepage?

Referral

Why did you select Livepage over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Livepage were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We undertook several technical optimizations to enhance website speed and performance. These improvements not only contributed to better user experience but also positively impacted search engine rankings. 

Also development and implementation of a content strategy tailored to the target audience, together we are creating and optimizing product and category pages to improve visibility in search engines, writing and publishing thematic blog articles to attract additional organic traffic and increase the site’s authority.

Livepage analysis and clean-up of the existing backlink profile, removing low-quality and spammy links.
Development of a link-building strategy focused on acquiring high-quality backlinks from authoritative and niche-relevant websites.

These combined efforts led to significant growth in organic traffic and improved search engine rankings.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1 Over 20% of targeted keywords improved their positions in search engine results.

2 Increase in organic traffic, leading to enhanced visibility and customer engagement.

3 Improved user experience and site performance contributed to higher conversion rates.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Clear planning and execution phases, ensuring all tasks are well-defined and deadlines are met. Utilization of platforms like Google Docs for document sharing. Regular updates.Staying in touch with developers to achieve all goals.  Adherence to deadlines, with tasks completed promptly and efficiently.

What was your primary form of communication with Livepage?

Virtual Meeting

What did you find most impressive or unique about this company?

Their proactive attitude to the tasks and dedication to understanding our needs and goals are impressive.

Are there any areas for improvement or something Livepage could have done differently?

There are sometimes difficulties in correct realisation of their tasks according to the site platforms, but they try to adjust to this problems.

BACKGROUND

Please describe your company and position.

I am the SEO of a cosmetics company

Describe what your company does in a single sentence.

Salling of the natural cosmetics

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Livepage to accomplish?

• PPC, increasing sales from the web site

SOLUTION

How did you find Livepage?

We found Livepage according to recommendation.

Why did you select Livepage over others?

They gave us the most fair offer that absolutely matched our expectations.

How many teammates from Livepage were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We promote advertising in Google Ads and have good sales results. Last month we added work on Meta which increased the results from advertising. As well, costs pay for themselves and bring us a stable income.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Generally speaking, we are satisfied that everything is going as planned, because it’s not always possible to achieve that high results both with Meta & Google Ads. The indicators have been gradually increasing for the last 7 months, generating 95% of high-quality leads which definitely exceeds our expectations. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We are always in touch and PM helps with all issues

What was your primary form of communication with Livepage?

Email or Messaging App

What did you find most impressive or unique about this company?

We can trust them and understand that all tasks will be completed.

Are there any areas for improvement or something Livepage could have done differently?

We would like to try to work on SEO and to form an opinion about Livepage in that sphere.

BACKGROUND

Please describe your company and position.

I am a Director of OSTRIV

Describe what your company does in a single sentence.

Multi-brand concept store

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Livepage to accomplish?

• Livepage was hired to manage paid advertising campaigns (Google Ads & Meta Ads). The primary goals was to improve performance metrics, increase sales, and reduce customer acquisition costs.

SOLUTION

How did you find Livepage?

• Referral
• Previous experience

Why did you select Livepage over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Livepage were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The primary focus was on optimizing and scaling results through Google Ads. We started by auditing the advertising accounts and providing recommendations, followed by full-scale campaign management.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We successfully reduced customer acquisition costs for the online store while increasing the number of purchases. By optimizing ad spend, we were able to scale budgets, which helped attract more customers. Campaigns were effectively scaled, resulting in a 20% reduction in acquisition costs on average while increasing customer value. Additionally, we achieved a record number of purchases on Black Friday.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We are pleased with the fast feedback and high-quality setup. I would especially like to highlight the efficiency of work during seasonal adjustments and unexpected campaign launches.

What was your primary form of communication with Livepage?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Having previous experience working with Livepage in SEO, our expectations for paid advertising were high, but the results exceeded them. I appreciate the high quality of outcomes and the personalized approach.

Are there any areas for improvement or something Livepage could have done differently?

Overall, we are satisfied with the collaboration. While we are more accustomed to direct communication with specialists, this is not a critical issue, as the project manager performs their duties well, and the team is always quick to respond to changes.

BACKGROUND

Please describe your company and position.

 I am the Marketer of an other industry company 

Describe what your company does in a single sentence.

The Lviv Jewelry Factory manufactures jewelry, tableware, and souvenir products

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Livepage to accomplish?

• To increase product sales
• For better brand recognition

SOLUTION

How did you find Livepage?

by advice

Why did you select Livepage over others?

• High ratings
• Good value for cost

How many teammates from Livepage were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The main task of cooperation was to increase sales of jewelry and other products. In the first period, there was the preparation of advertising cabinets, providing access to all platforms, setting up analytics and Facebook Pixel, setting up a feed with product data, analyzing competitors, writing advertising texts.
After the launch of advertising campaigns in Google and Meta, monthly campaign optimization, analysis of % of lost impressions on top positions, verification of search queries, addition of keywords and minus words, analysis of ad quality and CTR, analysis of cumulative frequency of display of ads, exclusion of low-quality sites/placements were carried out for media campaigns.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The number of sales increased, as well as the number of orders on the website and calls

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was observed and completed on time

What was your primary form of communication with Livepage?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Working with the team left only positive impressions. They have demonstrated high skill and professionalism in their field, offering effective strategies to increase visibility and engage audiences. All our requests and wishes were taken into account, and the work was comfortable and effective

Are there any areas for improvement or something Livepage could have done differently?

In my opinion, nothing needs to be changed