Livepage

BACKGROUND

Please describe your company and your position there.

I’m the VP of marketing at the sports equipment store Alp. Alp is a travel ecommerce with a large selection of equipment for hiking, sports, and outdoor activities.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We wanted to hire a digital marketing company in order to attract more customers to our website and get rankings for the main keywords in our industry.

What were your goals for this project?

We needed a detailed digital marketing strategy that supports our growth ambitions. We assumed the strategy would have a big impact on our growth, and that proved to be right. Our goal was to increase the amount of website traffic and our business revenue.

SOLUTION

How did you select this vendor?

I knew the owner of the Livepage company personally and understood that they are the best in digital marketing.

Describe the scope of their work in detail.

We have been working with the Livepage team for 6+ years. All this time our business has been growing. Livepage shows excellent results and helps to increase our income every year.

What was the team composition?

We work with 3 different teams - SEO, PPC and Email marketing. Each team has a project manager who communicates with us.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

All advertising channels are interconnected. Before buying, our customers can find our website in Google organic search, see an ad banner and/or receive an email. This significantly increases the number of sales. Every year we grow and increase profit by 2 times.

How effective was the workflow between your team and theirs?

Team share reports and conduct phone reviews with us. They are easy to work with and they understand my business.

What did you find most impressive about this company?

They are informed about the seasonality of our business, trends and always try to be with us on the same page. They perfectly identify demand and find the right messages to advertising campaigns.

Are there any areas for improvement?

We are satisfied with the process, and they continue to act as our strategic marketing partner.

BACKGROUND

Please describe your company and your position there.

I am a founder of Boyko Photography. I have 8 years of experience and more than 150 successful wedding photo sessions. We can capture your emotions through the photo and make your wedding unforgettable.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

The story of our acquaintance with the Livepage is very interesting. We moved from Ukraine to the Dominican Republic and began to make wedding photoshoots. There were few orders and we wanted to increase its number as quickly as possible. We met with Arthur Mikhno (CEO of Ukraine’s largest job-search company Work.ua). He advised us to work with Livepage because he worked with them for years and knew that they could help us. Arthur was right.

What were your goals for this project?

Our goal was to receive more orders for wedding photo sessions. We needed an online presence so that the US customers who visit the Dominican republic can get to know about our business.

SOLUTION

How did you select this vendor?

CEO of Work.ua advised us to contact Livepage team.

Describe the scope of their work in detail.

Livepage did an SEO audit of our site, including competitors' analysis and niche audit. Together we had worked on content-marketing - we wrote articles about wedding planning and reviews on different wedding destinations in Punta Cana. Also, Livepage did a great job of finding external websites related to our niche that agreed to place links to our website.

What was the team composition?

We mainly worked with an SEO specialist and SEO team leader.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The most important for us is that since the start of cooperation with the Livepage, we began to receive orders and its number is still growing. We continue to live and develop our business in the Dominican Republic.

How effective was the workflow between your team and theirs?

We constantly communicate on Skype. The time difference is not a problem for us, we find a convenient time for calls.

What did you find most impressive about this company?

The team has a solution for any problem that comes their way. They are always ready to help and explain.

Are there any areas for improvement?

I was satisfied with their quick and quality work.

BACKGROUND

Please describe your company and your position there.

I am a marketing manager at Jaberi. We specialize in legal consulting of international clients from all over the world, especially in the Eurasian space.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We were looking for an agency that provides SEO recommendations for our website.

What were your goals for this project?

Our goal was to increase the number of leads through organic search and improve rankings in Google.

SOLUTION

How did you select this vendor?

CEO of Softcube company recommended us to contact the Livepage team, because he had a positive experience working with them.

Describe the scope of their work in detail.

The Livepage gave us technical tasks for improving design layout, usability, and content. And checked that we implemented them in a correct way.

What was the team composition?

Project manager, SEO specialist and SEO Team Lead

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

After minimal changes on the website, we received an increase in the number of calls and leads.

How effective was the workflow between your team and theirs?

Our head of marketing works only on Tuesdays and Thursdays. The team always prepared tasks and got in touch with us on time these days.

What did you find most impressive about this company?

We enjoyed working with Livepage, our teamwork gave us results and that's the most important thing for us.

Are there any areas for improvement?

From my point of view, their method of dealing with clients meets all expectations.

BACKGROUND

Please describe your company and your position there.

I am a marketing manager at Anabel store. In our online store we sell the best clothes from Belarusian designers. Our company works directly with manufacturers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We wanted to add an email marketing channel to our digital marketing strategy. Email-marketing always works great for a women clothing store.

What were your goals for this project?

Our goal was to get additional sales from email marketing, to increase customer loyalty and brand awareness.

SOLUTION

How did you select this vendor?

I was looking for an email marketing partner and decided to reach out Livepage, because it was clear that they would be able to help us. I paid attention to their portfolio on Behance.

We have also been working with the Livepage on PPC since July 2018. The team did a great job, and we realized that we can entrust the company with work on our email marketing.

Describe the scope of their work in detail.

They created an email marketing strategy for us that attract new customers. They also developed a chain of trigger emails that help return customers who left the website at the time of placing the order (abandoned carts).

What was the team composition?

I work with Kate (marketing manager), but there are several other people taking part in our weekly meetings.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have been working for only 4 months, but have already begun to receive sales from the email marketing channel. We understand that this is not the limit and want to develop further with the Livepage team.

How effective was the workflow between your team and theirs?

We have a call every week, discussing tasks and new ideas.

What did you find most impressive about this company?

They are highly responsive and complete their work quickly.

Are there any areas for improvement?

Clients should really trust them. They know their job and achieve results.

BACKGROUND

Please describe your company and your position there.

I am a co-founder and CPO at Tamaranga. We provide CMS for advanced web projects like marketplaces, or sites like eBay, Etsy, Upwork.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We needed SEO support in order to get high rankings in Google and find new leads and customers.

What were your goals for this project?

Our key request was to get high rankings for search queries like “сlassified web platform”, “ marketplace web platform” in Yandex. We also wanted to increase our brand awareness in Russia.

SOLUTION

How did you select this vendor?

After interviewing several SEO companies and digital agencies I chose Livepage because of their comprehensive approach and real case studies.

Describe the scope of their work in detail.

The main SEO work was done with the website structure and main landing pages. During the collaboration, the Livepage team gave us technical recommendations for improving the website, which we quickly implemented and got fast results.

What was the team composition?

I personally worked with a team of SEO specialists and a project manager Marina.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

A month after the implementation of technical recommendations from Livepage, we began to receive calls and sales, our brand awareness increased.

How effective was the workflow between your team and theirs?

We had weekly meetings to keep everything on track. Their workflow is very effective, they were responsive and proactive.

What did you find most impressive about this company?

Geographically, we are located in New Zealand and Livepage in Ukraine. Despite the time difference, we were able to cooperate effectively and achieved tremendous results in a short time.

Are there any areas for improvement?

This has been one of my best client-vendor relationships and I can't say anything bad.

BACKGROUND

Please describe your company and your position there.

Our online store is the official representative of Marie Claire Paris in Ukraine. We are engaged in the wholesale and retail sale of mono-brand home textiles: bedding, towels, plaids, blankets, and pillows. The main focus of our online store is impeccable product quality and unique design. I am the head of the e-commerce department.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We hired Livepage to help with our PPC and email marketing channels.

What were your goals for this project?

Our goal was to attract customers and increase the income of our online store using paid and email channels.

SOLUTION

How did you select this vendor?

We were looking for a local agency that could partner with us tactically.

Describe the scope of their work in detail.

A year ago, we started working with the Livepage paid advertising and email marketing team. They helped us launch an email sequence to increase customer loyalty after purchase and a welcome series for new users. We also launched a series of trigger emails to collect feedback, a strategy that has helped us improve our service.

Google Ads is our first revenue and traffic source. For paid advertising, we launched display campaigns, dynamic remarketing, and Google Shopping campaigns.

What was the team composition?

The email team is made up of a project manager, marketing manager, designer, and copywriter. The PPC team includes a project manager, team lead, and PPC specialist.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

After three months, we managed to double the number of users who switched from email letters to the website. The transaction rate from the email channel is 139% higher compared to other channels. We have also seen 51% year-on-year revenue growth thanks to paid media.

How effective was the workflow between your team and theirs?

The workflow has been awesome and flexible.

What did you find most impressive about this company?

The Livepage team knows what’s going to work and how to communicate correctly. They understand us and our audience. They have chosen the right strategy to promote our business.

Are there any areas for improvement?

No, they’ve worked well so far.

BACKGROUND

Please describe your company and your position there.

I am a marketing specialist at Russian Food USA online store providing the best European and Russian food products. US nationwide shipping and Global delivery.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We wanted to make email communication with customers systematic and increase the number of sales through this channel.

What were your goals for this project?

Our goal was to make the email marketing channel profitable.

SOLUTION

How did you select this vendor?

After looking at multiple sources and doing our research, we found that Livepage has the experience to meet our needs.

Describe the scope of their work in detail.

They determined the optimal frequency of regular email communication in order to keep the audience active and increase sales. The team decided to use a unique design in email communication. This idea gave a positive result. Our customers fell in love with new beautiful and informative emails and began to buy 2 times more!

Our customers receive a new unique email every week. They also launched a chain of Welcome emails for those who signed up and made their first purchase. You can see the examples of those emails at Livepage’s Behance profile.

What was the team composition?

We have one main point of contact. It is our project manager/marketing manager Kate.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Email has become the second most profitable channel among all marketing channels. ROI of email channel - 300%. The main resources are spent on content development and design for weekly emails. With the increase in the number of mailings per month (from 1-2 to 4-5), we increased the total number of sessions on the website.

How effective was the workflow between your team and theirs?

The team adjusts emails to our location and time zone. All letters are launched at 15:30-16:00 Ukrainian time (11 AM US EST). We are grateful for such an attitude towards us and our business.

What did you find most impressive about this company?

They help us move in the right direction and reach our business goals.

Are there any areas for improvement?

No, there are none that I can think of.

BACKGROUND

Please describe your company and your position there.

I am a CEO at Gastrotrabel.club. Our company organize gastronomic and wine tours in 15 European countries. We turned our hobby into a full-fledged business by developing our own routes to the most delicious places in the world.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We developed a Gastrotravel.club on the website builder Tilda. By the time we hired the Livepage team, the site had been working for a year, but was without any outcome.

What were your goals for this project?

Our goal was to increase brand awareness, organic traffic, and conversion rate. We also wanted to receive more leads from the website and increase profit.

SOLUTION

How did you select this vendor?

We read the articles on the website blog, realized that the Livepage team are experts in their field and decided to hire them.

Describe the scope of their work in detail.

At the first stage, Livepage team gave us the basic SEO recommendations for the website pages. We implemented them in one month. These minimal changes brought results, we received the first leads and traffic. After that, we switched to regular retainer cooperation. Due to the limited promotion budget, we implemented almost all the tasks ourselves, strictly following the instructions of the Livepage team, without involving third-party contractors. Thanks to high-quality technical tasks, we have achieved a rapid increase in the number of visitors and got first paying customers.

What was the team composition?

We work with project manager, team lead of SEO department and SEO specialist.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

In 4 months, we have received an increase in leads from 0 to 230 per month and 650% growth in search traffic.

How effective was the workflow between your team and theirs?

The Livepage team is always ready to answer any questions, explain and help us.

What did you find most impressive about this company?

The team works systematically and gives the result immediately. We started from scratch and after 6 months we have 3,000 visitors per month from Google search, despite the fact that our business is in a very narrow niche. Livepage is the first digital marketing agency that I want to recommend to my friends.

Are there any areas for improvement?

I enjoy our collaboration, Livepage team understands our goals and wants to lead our business to success.

BACKGROUND

Please describe your company and your position there.

I am the CMO at Stripo.email, free email template builder. We help to create professional and responsive emails easy and quickly without any HTML skills. You can use our service in order to automate email creation.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We hired Livepage to create an SEO strategy for our website.

What were your goals for this project?

Our goal was to grow brand awareness and get targeted organic traffic in Western Europe and USA regions.

SOLUTION

How did you select this vendor?

Livepage is a well-known company in Ukrainian digital marketing community. We read the company's articles and were interested in getting similar/better results.

Describe the project in detail.

Together with Livepage team, we developed a content marketing strategy that we successfully execute for 1.5 years. In addition to content marketing, the vendor performed a competitors’ analysis and found gaps between our site and theirs. It helped us to create new landing pages that generate leads. More details are covered in case study published on the official Livepage website.

What was the team composition?

We contacted mainly with the project manager team. But when strategic issues appeared, we solved them with the whole team - a marketing manager, business analyst, SEO specialists, and even CEO.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Compared to last year, we increased website’s organic traffic by more than 150%. The number of users on the website has grown by 40 thousand per month.

How effective was the workflow between your team and theirs?

For our part, we always tried to implement all the tasks that Livepage gave us as fast as possible, but it was not always the case. All documentation was transmitted to us via email and Google Docs, so it was never a problem to find the right task and implement it. When we did not understand how to implement the task, vendor’s team helped us.

What did you find most impressive about this company?

The vendor’s team was constantly engaged in market research and listened to our advices regarding the market situation. Thanks to this, we are ahead of the competition and get outstanding search traffic results.

Are there any areas for improvement?

Sometimes we wanted Livepage team to improve some of their internal business processes. But it is not always possible, we understand this. Every SaaS project wants a deeper dive in their business for a marketing partner to produce better decisions. It would be great if they had this skill in the beginning of our cooperation. It would lead us to even better results in the long run.

BACKGROUND

Please describe your company and your position there.

I’m the CBDO at a software development company called SysGears. We offer individually-tailored software development, UI/UX Design, and QA services together with end-to-end project management.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Livepage?

We hired them to do market research, improve the content on the website, and create a digital marketing strategy for our business.

What were your goals for this project?

To increase the number of market-qualified leads or potential clients who contact us through the website. We also wanted to develop proper positioning and find a market for business development.

SOLUTION

How did you select this vendor?

Many IT companies both in our country and abroad collaborate with Livepage. We saw their outcomes and competitive results, and we wanted to achieve the same results.

Describe the project in detail.

We began with a series of discovery calls/meetings on which we discussed our business, goals, and deadlines. They then worked on our marketing efforts, doing research, improving our web content, and putting together a digital strategy.

What was the team composition?

We worked with a marketing manager and a business analyst on their side.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We’re at the stage of introducing changes to our website and implementing the digital marketing strategy.

How effective was the workflow between your team and theirs?

They kept us informed of the details of each stage of the work, discussed any issue, and worked with us as partners.

What did you find most impressive about this company?

We were pleasantly surprised by the robust of the team. They approached tasks systematically and helped us every step of the way.

Are there any areas for improvement?

There was a long process of business research before starting work, but thanks to that, we received a tailored digital marketing strategy.