Lambda Films

BACKGROUND

Introduce your business and what you do there.

I am the engagement and development coordinator at Antenatal Results and Choices, a small, UK-based charity supporting expectant and bereaving parents. I work on the helpline speaking to parents and train healthcare professionals to deliver difficult news to expectant parents. I also work with researchers trying to improve research in this area of care. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Lambda Films?

We hired Lambda Films to complete projects to help visualize the work we did with a research group. 

SOLUTION

What was the scope of their involvement?

Lambda Films completed two animation projects for us. For both of these projects, we provided Lambda Films with specific imagery because our antenatal care area is very complicated. Once we provided the framework, Lambda Films worked with my team to develop a script and storyboard for the animation. Their team handled all of the designing and voiceover recordings. 

The first project grew from a collaboration we did with a large research project based out of big teaching hospitals in London and a few in the Netherlands and Sweden. Lambda Films produced an animated video that showcased our organization’s research, which we hadn't highlighted before. They added that animation to our website. 

The second video animation Lambda Films produced highlighted the support we provide as an organization. It is a two-minute video introducing our work featured on the front page of our website. 
 

What is the team composition?

There were four teammates from Lambda Films on our initial call, including Alex (Commercial Director). After the first call, we worked closely with Ryan (Creative Director), Millie (Lead Animator), and another animator. 

How did you come to work with Lambda Films?

We sent out a brief to several different animation companies for the first project we wanted to do. Lambda Films’ suggestion was more refined than the other organizations — we got a lot of clear visual direction relating to how the animation would look. Their team took the time to put together a short film for us, which came across as very professional. 

Lambda Films’ presented a comprehensive proposal and had a better understanding of the sensitivities around our industry because they’d done healthcare animations before. Even though Lambda Films had the most expensive proposal, it was the best. So, we decided to hire them. 

How much have you invested with them?

The research project paid for the first animation we did with Lambda Films, but the cost was around £10,000 (approximately $14,000 USD). The second animation cost £12,000 (approximately $16,000 USD). 

What is the status of this engagement?

Our partnership with Lambda Films was from March–December 2021. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Since both projects were informational videos, we don’t have specific metrics. However, we did get overwhelmingly positive feedback from a workshop with our partners from the first project. The second video has just gone up on our website, so it is still too early to try and measure the impact it’s had on our organization. 

As an organization, we feel that both videos really capture important parts of our work beautifully, carefully, and sensitively. The videos turned out so well we’re now using stills from both videos on our social media accounts. Our partnership with Lambda Films was a great success. 

How did Lambda Films perform from a project management standpoint?

Lambda Films had great project management. We always felt very supported, and there was always someone from Lambda Films to contact if we needed anything. They were quick to respond via email and communicated staffing changes as needed. We met all the deadlines we needed to. 

Their team was very accommodating on the first project considering we had to get feedback from multiple sources, which took more time than expected. Everything was done on time on the second project; we collaborated closely to get exactly what we wanted. 

We used Google Drive and Google Sheets to share each piece of the project, including the script and storyboards. We also had Zoom meetings to discuss the project. 

What did you find most impressive about them?

Lambda Films went into great detail to ensure our projects were scientifically accurate while still being sensitive. Ryan and the entire Lambda Films team were very accommodating during the entire partnership — the project management was very smooth. 

Are there any areas they could improve?

I sat in on the voiceover recording session during the first project and significant technical issues arose. It’s not necessarily a critique of Lambda Films. Still, they would benefit from checking that the equipment being used to do voiceovers works properly before involving a client in the process. 

Do you have any advice for potential customers?

I’d advise potential clients to spend a lot of time on the project with Lambda Films; it’s essential to be as clear as possible with directives because Lambda Films are not experts in a client’s industry. Clients also shouldn’t be afraid to provide feedback or ask questions. 

BACKGROUND

Introduce your business and what you do there.

I’m the director of AromaStick, a Switzerland-based manufacturer of aromatherapy nasal inhalers. We’ve designed a patented inhaler filled with essential oils and marketed it as an inhaler product for everyday use. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Lambda Films?

We did a lot of research for our product, including 12 peer-reviewed scientific papers. We wanted to have various explainer videos for our product. 

SOLUTION

What was the scope of their involvement?

Lambda produced a consumer animation video for our website and two videos explaining the research behind our product and how it works. We started by meeting in person, and we explained to them the project, our goals, and our vision. They suggested a mix of animation and live-action interviews for the project.

Lambda then sent us their product ideas and script. After we approved, they handled all aspects of production, including animation, sound editing, and final editing. 

What is the team composition?

We worked with Ryan (Creative Director) and their whole video and animation team of 5–6 teammates. 

How did you come to work with Lambda Films?

We looked around on Google and Fiverr to find a suitable partner. We had a list of 3–4 production companies in the UK that we found interesting. We looked at their websites, and Lambda’s work spoke to us. The quality of their work was extremely high — we liked their animation style, which matched our packaging.  

How much have you invested with them?

We spent around £10,000–£12,000 (approximately $13,500–$16,000 USD). 

What is the status of this engagement?

Our engagement lasted from July 2018–April 2020.  

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We uploaded Lambda’s work on our website and YouTube account, and we also sent it to our distribution partners around the world. In fact, the videos had been translated into 10 different languages. All the feedback we heard had been extremely positive. 

Lambda was on the ball and had clever ideas. They produced top-quality work which we are happy to use and share.

How did Lambda Films perform from a project management standpoint?

Lambda’s project management was brilliant. They communicated clearly every step of the way, and we didn’t encounter any delays. We spoke through emails and phone calls.

What did you find most impressive about them?

We were impressed with Lambda’s extremely high-quality work. In addition, we became friends with their team, and we felt really comfortable working with them. They knew what they were talking about and placed a strong emphasis on the quality of their work. Their team was highly competent. 

Are there any areas they could improve?

I can’t think of anything. It was our first time working with a video production company, and we were happy with how things turned out.

Do you have any advice for potential customers?

Have a strong idea of what you want and how you want to present it. Lambda will have their ideas, and they’re able to develop something good from your ideas. 

BACKGROUND

Please describe your company and your position there.

Marketing Manager for Morgan Sindall Construction

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lambda Films, and what were your goals?

We were delivering a high profile construction project which had a thrilling story that underpinned its purpose - we hired Lambda to help amplify that via a film

SOLUTION

How did you select Lambda Films and what were the deciding factors?

I'd worked with Lambda before, and knew their ability to story tell in the right way would fit this project perfectly.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

It started with a discovery session in person back in 2019 in the Lambda offices, where I was able to be very specific to the whole team about how we wanted to tell the story. After that, we had meetings to develop storyboards, narrative, poetry, voice over auditions, and then different passes at the edits, along with a phased filming and production plan schedule.

Who did you work with and what was the feedback process like?

I mainly worked with Ryan who led the whole project, but also with the film editor James as well. Both, as usual, were outstanding.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The film is amazing and we are genuinely so happy. We also had other contributing stakeholders financially so it was important all parties were included and happy. We are yet to launch the film, but the feedback from our contributing partners has been excellent!

Describe their project management style, including communication tools and timeliness.

Excellent, they were often the ones to be chasing me! We almost wholly communicated via phone and email and everything was in a timely manner.

What did you find most impressive or unique about this company?

Their unshakeable confidence to get the job done, despite huge barriers with COVID and program was impressive. They know how to tell a great story and the quality of the filming is second to none.

Are there any areas for improvement or something they could have done differently?

None. The process has been the best, and most enjoyable, I've been involved in, in my career so far.

BACKGROUND

Please describe your company and position.

I am the Creative Producer of SCREENSHOT Media

Describe what your company does in a single sentence.

we specialise in helping major brands engage audiences via high-impact, multi-channel campaigns that create the feeling of 'seeing it everywhere'.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lambda Films to accomplish?

• Film 12 Youtube videos
• Edit 12 Youtube videos
• Reversion the videos

SOLUTION

How did you find Lambda Films?

Online Search

Why did you select Lambda Films over others?

• High ratings
• Pricing fit our budget
• Other

How many teammates from Lambda Films were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We needed a company to film and edit 12 Youtube videos for Vinted. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The client, Vinted, were very happy with the results. We delivered the assets on time. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, we were happy with the timelines and deliverables 

What was your primary form of communication with Lambda Films?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Lambda Films had good filming equipment and was flexible in trying new things.

Are there any areas for improvement or something Lambda Films could have done differently?

no, it was all good

BACKGROUND

Please describe your company and position.

I am the External brand consultant of Cambridge Enterprise

Describe what your company does in a single sentence.

Strategic brand consultancy

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Lambda Films to accomplish?

Create emotive, engaging human interest films

SOLUTION

How did you find Lambda Films?

Online Search

Why did you select Lambda Films over others?

• Great culture fit
• Company values aligned
• Creative aesthetic

How many teammates from Lambda Films were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Film a series of case studies documenting how specific institutional support has enabled people to develop entrepreneurial activity. - 6 individual 120s films - 1 animated 120s explainer video

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Buy in from senior stakeholders at project launch 
• Buy in from support providers 
• Positive sentiment among the academic community

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was efficient, coordinated and client-focused. Very professional and reassuring, I had absolute trust in Lambda's ability to deliver the brief against a very tight production schedule. Draft versions were so close to the anticipated outcome that there were very minimal amends.

I feel the essence of the brief was thoroughly understood and is being translated into their ongoing tasks, with care and consideration of the desired emotive value. Films were delivered ahead of schedule and the sign off process was incredibly smooth, responsive and enjoyable to participate in. 

An excellent team, from initial scoping and planning, to filming, post-production, and completion. I had very specific requirements, owing to filming permissions and access to historic sites. The team acted sensitively on this front and respectfully represented the project stakeholders.

What was your primary form of communication with Lambda Films?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

It's been a pleasure working with the whole team – creative, friendly, insightful, professional and adaptable. Also, a very cohesive team that clearly enjoy working together under strong leadership. This made the whole experience consistent in terms of client service and truly collaborative.

Are there any areas for improvement or something Lambda Films could have done differently?

There's nothing they need to improve on.

BACKGROUND

Please describe your company and your position there.

I'm Global Design manager responsible for photo and video production with main focus on marketing assets.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lambda Films, and what were your goals?

Lambda films supported production of the brand video where main goal was to highlight our clients who we are and specifics of our product.

SOLUTION

How did you select this vendor and what were the deciding factors?

One of the main reason why we decide to use Lambda ware their impresive portfolio with amazing examples of their previous work. As well as, how good they understood our needs.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We started with kick-of meeting where we aligned on the vision and goal. Based on that Lambda shared estimated time frame and "to do" list that we and they will follow in order to deliver project on time and within budget. This has been followed by the storyboard, modoboard, proposition of the location, talents and another allegiant call. Once all the key stakeholder from our side approved the proposal they go they go ahead with booking.

Although, pre-production stage was challenging due to the amount of the stakeholders Lambda done amazing job by bringing everyone on one page. During the production, we had a chance to be present on the set. All crew ware very friendly and respectful. All 3 days of the filming went accordingly to plan despite last moment changes from our side. During post-production, we changed the concept of the video slightly and again Lambda have been very understanding and followed our suggestions.

Who did you work with and what was the feedback process like?

During the pre-production and production staged we worked really closely with Commercial Director and Creative Director. During post production we have been linked with their amazing video editor to shorten the communication time. Whole communication during project was really smooth, team was really responsive and respectful to any feedback.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Lambda done great job delivering project on time and within estimated budget. Also, they done amazing job during the localisation proces where they supported translations, voice over and footage sourcing for the English version of the video.

Describe their project management style, including communication tools and timeliness.

Lambda crew was very flexible in terms of communication methods and they adjusted it to get best and quicker results. As a example I can say that they choose zoom call to talk about the brief, expectation and idea shaping stage to help stakeholders freely expressed goal of the project. All contracts, agreements has been send vie emails to make that we got trace of it. During review process they used Vimeo tool that allowed us to leave comments directly on the draft that again speeded up the process.

What did you find most impressive or unique about this company?

The whole crew's professionalism, flexibility, and quality of work were impeccable.

Are there any areas for improvement or something they could have done differently?

Do not see any, and I will definitely come back to the team with next project

BACKGROUND

Please describe your company and your position there.

At the time I ran my own brand marketing business and was commissioning a project for The Garage, a performing arts charity

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lambda Films, and what were your goals?

To make a series of five promotional films - to spread the word about The Garage's brand, courses and classes

SOLUTION

How did you select this vendor?

Through a competitive pitch with two other companies

Describe the scope of their work in detail, including any steps and the final deliverables.

We provided Lambda with the scripts, which they embellished and provided storyboards to reinforce the style and tone. They then managed all of the pre-production, production and post-production elements.

How many people from the vendor's team worked with you, and what were their positions?

Six. Account Director, Director/producer, cameraman, assistant cameraman, production assistant, editor

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The films were projected around the city, including onto Norwich Castle and were used at a City takeover day which involved showcases at The Forum, an open day at The Garage and flashmobs around the city. The day was considered a success and the films have played an important part in promoting The Garage. Feedback has been exceptional.

Describe their project management style, including communication tools and timeliness.

The deadlines were tight, the production team reacted well to feedback throughout the process and Lambda's systems and digital sign offs facilitated an easy approval system.

What did you find most impressive or unique about this company?

Their willingness to listen and desire to improve the creative ideas.

Are there any areas for improvement or something they could have done differently?

No.