Branding Graphic Design Logo Print Design
Less than $10,000
Dec. 2021 - Feb. 2022

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

“IMPACT MARKETING COMMUNICATIONS’ strongest skill was listening.”

Mar 31, 2022

President, Pat Technology Systems Inc

Wayne Baird

Manufacturing
Vaudreuil-Dorion, Quebec
1-10 Employees
Phone Interview
Verified

IMPACT MARKETING COMMUNICATIONS was hired by a fume extractor manufacturer to redesign their branding materials and provide graphic design support. They also created backdrops and fliers for the client.

IMPACT MARKETING COMMUNICATIONS took the time to understand the client's company, allowing them to deliver eye-catching materials that perfectly resonated with their brand. The client received positive feedback on how clean the team's designs were and how accurate they represented their products.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the president of Pat Technology Systems Inc. We design, develop, and fabricate fume extraction equipment for the commercial industrial market.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with IMPACT MARKETING COMMUNICATIONS?

We needed a company that could provide us with branding and graphic design support.

SOLUTION

What was the scope of their involvement?

We hired IMPACT MARKETING COMMUNICATIONS to help us improve the overall media content on our website. They also developed a new branding strategy and helped us redesign our branding, including our logo, font style, and font size.

We started the engagement by providing them with some of our old branding and marketing materials, after which they got back to us with some design concepts. They also created the layouts for our fliers and the backdrop designs for our trade shows.

We’re planning on hiring them again soon to take care of our digital marketing needs.

What is the team composition?

We worked with IMPACT MARKETING COMMUNICATIONS’ owner as well as one of their designers.

How did you come to work with IMPACT MARKETING COMMUNICATIONS?

IMPACT MARKETING COMMUNICATIONS was recommended to us by an executive in the pharmaceutical market who had also worked with them before. I was told that they were very creative and easy to work with.

How much have you invested with them?

We spent around $5,000 CAD (Approximately $4,000 USD).

What is the status of this engagement?

We worked together from December 2021-February 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We got a lot of positive feedback on the backdrop designed by IMPACT MARKETING COMMUNICATIONS. Everybody commented on how clean the design looked, and when people went by our booth, they knew exactly what we did. We actually stood out because of how punchy our graphics and messaging were.

How did IMPACT MARKETING COMMUNICATIONS perform from a project management standpoint?

IMPACT MARKETING COMMUNICATIONS performed very well in terms of project management. They got everything done on time despite the tight deadline we gave them.

We communicated through email and phone calls.

What did you find most impressive about them?

IMPACT MARKETING COMMUNICATIONS’ strongest skill was listening. I really appreciate how they asked a lot of questions to get a deeper understanding of our company and what we did, allowing them to deliver materials that perfectly resonated with and represented our business.

Are there any areas they could improve?

I don't think there's anything they could have done better. They did a great job, and their fees were very competitive.

RATINGS

5.0

IMPACT MARKETING COMMUNICATIONS

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