Hashtag Social Media Agency

BACKGROUND

Introduce your business and what you do there.

I’m the assistant general manager of marketing for a retail company. We’re part of one of the largest omnichannel retail, hospitality, and leisure organizations in the Middle East, North Africa, India, and Southeast Asia. We’re built on a bedrock of 21 established homegrown brands and many franchise and joint venture brands.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Hashtag Social Media Agency to accomplish for Homebox?

We hired Hashtag Social Media Agency for social media management.

SOLUTION

What was the scope of their involvement?

Hashtag Social Media Agency has created a social media strategy, monthly social media plans, social media content, and community management. The team has created social media reels, static posts, stories, and GIFs for Instagram, YouTube, TikTok, and Pinterest.

What is the team composition?

We work with 2–5 teammates from Hashtag Social Media Agency.

How did you come to work with Hashtag Social Media Agency?

We found Hashtag Social Media Agency through a referral. We chose them over other options because they had high ratings, were close to our geographic location, were a great culture fit, and were referred to us.

How much have you invested with them?

We’ve spent around $200,000–$1 million.

What is the status of this engagement?

We started working with Hashtag Social Media Agency in July 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Hashtag Social Media Agency’s work has increased our views, engagements, and overall followers. All of our metrics have grown in double digits, and we’ve seen the most significant growth on TikTok and Instagram.

How did Hashtag Social Media Agency perform from a project management standpoint?

Hashtag Social Media Agency’s project management is decent, and they mostly deliver on time. We communicate in person, virtually, and through email and messaging apps.

What did you find most impressive about them?

We’re impressed by Hashtag Social Media Agency’s presence across GCC countries. They have the capabilities to create reels, do shoots, and collaborate with influencers.

Are there any areas they could improve?

We wish Hashtag Social Media Agency would avoid changing the team working on our account.

BACKGROUND

Please describe your company and position.

I am the CSR Projects Officer of Savola World Foundation

Describe what your company does in a single sentence.

Savola World Foundation a Non-profit Organization fo Corprate Social Responsibility practices, was established on October 28, 2019 by "Savola Group"

Savola World Foundation works according to a vision and a strategic approach aimed at achieving an effective contribution to the CSR & sustainability field. The Foundation will work to accelerate the pace of implementation of the targeted strategy. 
It will also work to bring about positive change by building effective partnerships, programs and initiatives in the same field with strategic partners. The Foundation conducts social awareness campaigns, provides training, provides consultancy, manages events, conducts research and studies. The foundation works side by side with qualified experts, in order to maximize the impact of its programs and initiatives on the target segments of community.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Hashtag Social Media Agency to accomplish?

• Manage our Social Media Platforms
• Events Coverage
• Communication Campaigns

SOLUTION

How did you find Hashtag Social Media Agency?

Online Search

Why did you select Hashtag Social Media Agency over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Hashtag Social Media Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Since 2022, we have partnered with Hashtag Agency for comprehensive social media management. Their scope of work includes creative design, copywriting, and full community management across our platforms.

Our ongoing deliverables include:

• Monthly: 24 graphic design posts and 10 designed stories.
• Annually: 12 video shoots (including editing), 6 podcast episodes, 20 high-quality photography posts, and 2 full-scale event coverages (photo/video).
• Ongoing: Daily community management (weekdays) and detailed monthly performance reports.

Additionally, we collaborate on end-to-end campaign strategies. This includes managing the full marketing funnel—from initial awareness to final conversion—to drive program participation. In our last two collaborations, we successfully exceeded all established KPIs.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Based on the recent month:

• Metric

Total
Change (%)

• Impressions

2,324,375
↗ 73.6%

• Engagements

2,710
60.4%

• Post Link Clicks

122
68.5%

• Published Posts

150
↗ 0.7%

• Saves

62
53.7%

• Video Views

6,378
96.3%

• Shares

1,261
67.5%

• Audience

68,539
↗ 0.1%

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Time line move according to plan 95% of the time 

We don't face any delays or conflects.

They respond and deliver in time even in tight deadlines

What was your primary form of communication with Hashtag Social Media Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They're always willing to collaborate and strive for the best outcome possible.

They achive beyond the expected when creativity requires.

Are there any areas for improvement or something Hashtag Social Media Agency could have done differently?

Overall, we truly appreciate the great work delivered so far. The outcomes have been both satisfying and impressive, and we highly value their continuous collaboration and responsiveness to our needs.

If there is one area to consider for further enhancement, it would be encouraging more proactive initiative in introducing fresh ideas, and occasionally refreshing repetitive social media designs and visuals to maintain creativity and engagement. Although they are already making efforts in this area, there are periods when this could be strengthened further.

BACKGROUND

Introduce your business and what you do there.

I’m the senior marketing manager of Centrepoint, a retail company. We’re a one-stop shop for everything a family needs, whether it’s fashion, home, baby, or beauty. We have four core brands: Shoemart, Babyshop, Splash, and Lifestyle. We also have other international brands, such as New Balance, Adidas, and Skechers.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Hashtag Social Media Agency?

We needed help creating trendy content that resonates with our audience and managing our community.

SOLUTION

What was the scope of their involvement?

Hashtag Social Media Agency creates content, videos, and images and manages our community for all our social media channels. They also create the strategy for our social media channels.

What is the team composition?

We work with 2–5 teammates from Hashtag Social Media Agency.

How did you come to work with Hashtag Social Media Agency?

We found them somewhere else. We chose them because our company values aligned.

What is the status of this engagement?

We started working with them in March 2020, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We receive monthly and campaign reports with analytics of measurable KPIs, such as impressions, engagement, and views. Year over year, we achieve around 5%–10% increase across KPIs. Hashtag Social Media Agency’s back-to-school and Ramadan campaigns have stood out in terms of driving results.

How did Hashtag Social Media Agency perform from a project management standpoint?

We communicate via in-person meetings, virtual meetings, and emails or messaging apps.

What did you find most impressive about them?

We have the same values. Hashtag Social Media Agency is passionate about the account and professional.

Are there any areas they could improve?

They could continue to adapt, listen to feedback, and have a fast turnaround. Their community management is somewhat good as well.

BACKGROUND

Introduce your business and what you do there.

I’m the social media director of Ninja, an on-demand delivery service that provides groceries, bakery, coffee, beauty, and hygiene products in under 30 minutes via a network of dark stores. We operate across Saudi Arabia and are expanding into the GCC region.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Hashtag Social Media Agency?

We needed help with our social media presence.

SOLUTION

What was the scope of their involvement?

Hashtag Social Media Agency creates social media reels, designs, and content for us. They focus on content creation only.

What is the team composition?

We work with 2–5 teammates from Hashtag Social Media Agency.

How did you come to work with Hashtag Social Media Agency?

Someone referred Hashtag Social Media Agency to me.

What is the status of this engagement?

We started working with Hashtag Social Media Agency in March 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Hashtag Social Media Agency has created a high number of reels for us. We’ve also seen positive comments on their work.

How did Hashtag Social Media Agency perform from a project management standpoint?

Hashtag Social Media Agency delivers on time. We communicate via email and messaging apps.

What did you find most impressive about them?

Hashtag Social Media Agency has know-how in the food, retail, and app markets in Saudi Arabia.

BACKGROUND

Please describe your company and position.

 I am an advocacy manager at a government tourism authority. 

Describe what your company does in a single sentence.

The principal authority for planning, supervising, developing and marketing Dubai’s business and tourism sectors. It is also responsible for licensing and classifying all types of businesses, including hotels, tour operators and travel agents.

Portfolio includes seven government departments, all driving efforts to enhance Dubai’s diversified, innovative service-based economy to attract top global talent, deliver a world-class business environment and accelerate productivity growth.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Hashtag Social Media Agency to accomplish?

• Grow our social media channels

SOLUTION

How did you find Hashtag Social Media Agency?

Knew them from my career earlier

Why did you select Hashtag Social Media Agency over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Hashtag Social Media Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Managing the Visit Dubai AR accounts, plus some out of scope projects

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Growth across our social media channels, from shares, views to engagement and followers

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Above average in terms of meeting tight timelines and delivering on scope

What was your primary form of communication with Hashtag Social Media Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I like that they’re a social-first agency.

Are there any areas for improvement or something Hashtag Social Media Agency could have done differently?

Thinking beyond social, for bigger briefs & campaigns