Harvest Growth

BACKGROUND

Please describe your company and your position there.

I am the owner of a corporation called MacCarron Industries, Inc. Together with my former business partner, we created a product for kids called Zipit Bedding, which we sold online and marketed on TV.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Harvest Growth?

They not only helped us create a pro-forma, so we could lock in an investor, but they helped us get set-up with all the necessary business who could help us with our DRTV campaign. They also helped us producer a commercial for TV / the web.

What were your goals for this project?

To create a DRTV campaign. They guided us the entire way and exceeded our expectations at every turn!

SOLUTION

How did you select this vendor?

We searched for DRTV companies online and they popped up. We had spoken with a few companies but what we liked about Harvest the most, was obviously getting to work with the amazing and truly kind Jon LaClare and team.. but they were also so willing to work with our budget, were so honest, easy to work with and truly went above and beyond for us.

They are very rare in this industry that they care more about helping you achieve you goal than what they can get from you. That is why many years on we will only ever work with Harvest! To me they are the best in the industry and our successful TV campaign proves it.

Describe the scope of their work in detail.

From consulting on the product and process, to creating a pro-forma spreadsheet, to creating a script and layout for the TV commercial, to setting us up with all of their trusted and experienced contacts in the industry (fulfillment, digital marketing, buying TV air time, etc.

What was the team composition?

We worked with Jon, Brad and I think one other person. Jon was the main point of contact, Brad helped edit and produce the commercial. I believe their team grew as time went on. We were also connected with three companies who helped us create our DRTV company: fulfillment, digital marketing and tv ad space buying.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were hugely successful, we did almost 13 million at retail, were signed by one of the top licensing companies in the industry and our TV commercial has been seen by people all over the world. We were also featured on HSN and have sold thousands and thousands of Zipit sets.

How effective was the workflow between your team and theirs?

Extremely easy to work with, they went above and beyond to ensure we got the end result we were after.

What did you find most impressive about this company?

They really have a star in Jon LaClare. He one of, if not THE, nicest people in this tough industry. He always makes himself available, is organized, so helpful, and extremely knowledgable. They go above and beyond to help you sell your product.

Are there any areas for improvement?

Honestly it was a perfect experience from start to finish. We feel lucky to have found Jon and team at Harvest!

BACKGROUND

Introduce your business and what you do there.

We are a plush toy company. Our products have a unique feature: the ability to change faces six times.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Harvest Growth?

We wanted help with a product launch.

SOLUTION

What was the scope of their involvement?

They provided strategy, script writing, and video development for us to launch our product on social media and television. They also helped with media buying to put that video up. We went through a traditional creative briefing process with them and spent a lot of time explaining our strategy, vision, and competition.

They audited competitive companies, and we ran a few focus groups. Then, they used all that information to inform the script writing process. The final product has some animated features, but most of it was filmed with live actors. They participated in every step of the production process.

What is the team composition?

We worked with about five people and collaborated very closely with the CEO and a main project coordinator. It's a fairly tight group.

How did you come to work with Harvest Growth?

We met them at a trade show. They were local to us and had a great portfolio, and we felt comfortable with them.

How much have you invested with them?

The total expense for their work is probably between $60,000-$70,000, not including media buy-ins.

What is the status of this engagement?

The project started in December 2018 and is ongoing. The video launched, and we just started our social media campaigns. We expect to start direct-to-consumer television programming in the next six to eight weeks.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our first round of social media advertising has great engagement rates. We had 1% expectations for user clickthroughs, which are riding about 5% so far. We're very happy with the quality of the video, which matches our vision at the beginning of the project.

How did Harvest Growth perform from a project management standpoint?

They managed the project well, and we mostly communicated through phone and email. We also had several in-person meetings.

What did you find most impressive about them?

Their understanding of how customers engage with media was very useful to the success of this project.

Are there any areas they could improve?

I don't have anything they should improve; we're very pleased with them.

Do you have any advice for potential customers?

I don't have any specific advice. They're open to direction, but are also willing to challenge preconceived expectations and inject their perspective.

BACKGROUND

Please describe your company and position.

I am the owner of a Prototype Creation Company

Describe what your company does in a single sentence.

Prototype and Invention creation 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Harvest Growth to accomplish?

• Create a video presentation that quickly, concisely and cost effectively explains my product to viewers at large.
• Compile an indepth marketing research study to decide of the viability of my product.

SOLUTION

How did you find Harvest Growth?

Online Search

Why did you select Harvest Growth over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Harvest Growth were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

To compile a market resurch study for a product and then to create  a video detailing  that product.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

It is too early to say at the moment...

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management style was timely, insightful and helped me eliminate mistakes i might otherwise have made.

What was your primary form of communication with Harvest Growth?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were able to provide a high level service to a small level customer.

Are there any areas for improvement or something Harvest Growth could have done differently?

Nothing that i can think of.. 

BACKGROUND

Please describe your company and position.

I am the CEO of Mustin Media, Inc.

Describe what your company does in a single sentence.

Production Company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Harvest Growth to accomplish?

• Shoot/ Edit Professional Video for a Major Financial Company

SOLUTION

How did you find Harvest Growth?

Worked with them before

Why did you select Harvest Growth over others?

• High ratings
• Great culture fit
• Other

How many teammates from Harvest Growth were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

This was a promotional video for a new product launch for a major financial company. The 65 page script was focused on an on-camera talent, pitching the new product in a newsdesk type setting. Graphics, and broll were added throughout. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I've worked with Jon and Harvest Growth on several projects in the past. I knew that he and Brad would be prepared, professional, and ready to go. I was not disappointed. 

We had three people on a Zoom call in Florida, during the shoot. As expected, the communication was seamless, and the comments and suggestions from both sides were helpful. A potentially all-day shoot was completed in less than three hours. Every shot, pickup line ,and tease was completed, with several variations given for more client options.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

As mentioned, their project management was top notch. When I arrived, Jon and his team were ready to go- from the makeup artist, to the lighting, to the custom set.  The entire shoot was delivered in just a few hours,

Jon had anticpated any concerns and had handled them with the client beforehand, which made my part of the project so much easier, and stress-free. Any question or concern I had was handled in a swift, professional manner. 

What was your primary form of communication with Harvest Growth?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I've collaborated with many production companies over the years but keep returning to Harvest Growth because I can always count on them. They offer a professional and friendly team that consistently delivers high-quality results, all without any hassles. In an age when great customer service is rare, Harvest Growth stands out for their proactive approach, thorough preparation, and commitment to producing exceptional finished products.

Are there any areas for improvement or something Harvest Growth could have done differently?

No. I wouldn't change a thing. Jon and his team are the best of the best, and I look forward to working on more projects with them in the future.

BACKGROUND

Please describe your company and position.

I am an Executive at CUPSICLE

Describe what your company does in a single sentence.

Sells a patented beverage product Firect to consumer  for the home

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Harvest Growth to accomplish?

• Marketing strategy
• Website social media
• Produce infomercial and execute media buying

SOLUTION

How did you find Harvest Growth?

Online Search

Why did you select Harvest Growth over others?

• High ratings
• Great culture fit
• Company values aligned
• Proven model forDTC success

How many teammates from Harvest Growth were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Set entire website and Shopify platform .
• focus /market research study on competition ,industry and product 
• created and filmed  4 infomercials 
• tie metrics to marketing strategy and  media budget 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Sensational deliverables and data was created and derived via their custom made marketing and media strategy 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always before deadline ,with over the top communication from inception to completion .

What was your primary form of communication with Harvest Growth?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

• Attention to detail after digging into every crevice of your business model to insure measurable results .
• They listen, innovate, and execute a priority-based plan to ensure every dollar invested creates value

Are there any areas for improvement or something Harvest Growth could have done differently?

Other than be able physically meet in person ,the expectations and deliverables met or exceeded expectations 

BACKGROUND

Please describe your company and position.

I am an executive at Zorbent

Describe what your company does in a single sentence.

Spill Management and Floor Control Solutions

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Harvest Growth to accomplish?

• Brand Building Online
• Product Sales

SOLUTION

How did you find Harvest Growth?

Online Search

Why did you select Harvest Growth over others?

• Close to my geographic location
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Harvest Growth were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Direct to Consumer marketing and product fullfilment strategy and execution.
• Website Development and Management. 
• E-Commerce managemenet and support.
• Digital Creative Asset developement and deployment.
• Brand building strategy and execution. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Page Views, Conversions and E-Commerce (Direct to Consumer) Sales

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project Management and Response = A

What was your primary form of communication with Harvest Growth?

Virtual Meeting

What did you find most impressive or unique about this company?

• Involvement by Founder. 
• Strong, competent and responsive team. 
• Alignment of Values. 

Are there any areas for improvement or something Harvest Growth could have done differently?

Harvest Growth is an extension of our organization. They are experts in brand development, video creation -- online and social channel marketing. They are an excellent partner. I cannot emphasize this enough. 

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a beauty product manufacturing company. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Harvest Growth?

We hired Harvest Growth to help us boost our internet sales, web traffic, and brand recognition.

SOLUTION

What was the scope of their involvement?

Harvest Growth creates Facebook and Instagram ads for us. They also offer PPC ads. The team creates the content for the ads, which can be videos, graphics, and others. 

What is the team composition?

I’ve worked with around four people from their team. Some of them create content, while others do research and run the ads. 

How did you come to work with Harvest Growth?

I found Harvest Growth through another company I was using. 

How much have you invested with them?

We’ve spent around $10,000. 

What is the status of this engagement?

We started working together in January 2022, and the engagement is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’ve seen increased traffic and sales month over month. Overall, everything performs well. In fact, we’ve acquired twice as much ROI as Harvest Growth has projected. 

How did Harvest Growth perform from a project management standpoint?

Harvest Growth's project management has been great. We can always contact them when needed. They’re always on top of our concerns. Typically, we communicate via email and Zoom.

What did you find most impressive about them?

They do sincere business; they want to be profitable, and they want us to do well. Moreover, the team meets our demands and uses their expertise to do our requests. If something’s not working, they’ll quickly change or redo it. 

Are there any areas they could improve?

Harvest Growth sticks to their core competencies. It would be better if they expand their services to another platform, such as Twitter.

Do you have any advice for potential customers?

Work with Harvest Growth — I’ve also been referring them to other people. Apart from that, be ready to spend $10,000–$15,000 to give the campaigns a fair shot. Otherwise, they won’t work. 

BACKGROUND

Please describe your company and your position there.

I am the COO of a consumer based eCommerce business headquartered in Texas.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Harvest Growth?

We were looking to build a product brand identity for our company. We started as a small, somewhat unknown organization and did not have much in-house marketing or advertising experience.

What were your goals for this project?

We wanted to increase sales & become a household product

SOLUTION

How did you select this vendor?

Harvest Growth was referred to us based on their market reach and their ability to create product awareness. We greatly appreciate their willingness to work alongside us.

Describe the scope of their work in detail.

After selecting Harvest Growth, we had a series of discovery meetings to discuss our sales goals & company branding. Harvest Growth developed an advertising plan and worked within our advertising budget to develop creative marketing concepts.

What was the team composition?

I have worked closely with Harvest Growth and they have been open to collaborating with new marketing strategies.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since beginning with Harvest Growth we have experienced a steady increase of traffic to our website resulting in increased sales.

How effective was the workflow between your team and theirs?

The project manager assigned to our account has been very knowledgeable, easy to communicate with and provides frequent updates.

What did you find most impressive about this company?

We've been delightfully amazed by Harvest Growth's knowledge of our product, industry, and market. We look forward to increased growth as we build on company branding.

Are there any areas for improvement?

It seems nothing moves at the speed we want, however we have come to respect the process and understand the fundamentals of building blocks and laying a solid foundation with core marketing.

BACKGROUND

Please describe your company and your position there.

We are an Orthodontic office working with children, teens, and adults helping them achieve their perfect smile. I am the Office Manager/Financial Coordinator.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Harvest Growth?

Advertise our practice on Facebook to attract new patients.

What were your goals for this project?

Bring more new patients to the practice.

SOLUTION

How did you select this vendor?

Reputation

Describe the scope of their work in detail.

Meet several times with the team at Harvest Growth to finalize what our wants and needs are/were. They check in weekly on how things are going and change things if we are not seeing a positive response to our ad.

What was the team composition?

We have worked closely with the whole staff, from the owner, project manager, videographer. Everyone was very helpful and knowledgeable.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have seen an increase in our new patient consultation due to our ad.

How effective was the workflow between your team and theirs?

Consistent communication. Letting us know when and where they were going to record a previous patient's testimonials and outcomes.

What did you find most impressive about this company?

Very knowledgeable, if they didn't have an answer they would find it and get back to us. Everyone is extremely friendly, helpful, and easy to work with.

Are there any areas for improvement?

None