Giraffe Social

BACKGROUND

Introduce your business and what you do there.

I’m a photographer at Leah Marie Photography. We capture natural, authentic moments with a focus on people and atmosphere, drawing on experience in interiors and fashion. Our work is internationally recognized and has been featured in top publications.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Giraffe Social?

I hired Giraffe Social to grow my company's visibility and attract more qualified wedding and branding photography inquiries. I wanted a strategic, consistent social presence that would showcase my editorial style, UK and destination work, and build meaningful relationships with the right couples, planners, venues, and luxury brands.

SOLUTION

What was the scope of their involvement?

Giraffe Social manages my social media strategy and content across Instagram. Their work includes developing a clearer content direction, planning and scheduling posts, writing captions, creating reels and stories, and ensuring my work is presented consistently and strategically.

What is the team composition?

We work with 2–5 teammates from Giraffe Social.

How did you come to work with Giraffe Social?

We found them through an online search. We chose them over other options because they had high ratings, were close to our geographic location, had pricing that fit our budget, had a great culture fit, and had company values that aligned with ours.

How much have you invested with them?

We’ve spent around $50,000 to $199,999.

What is the status of this engagement?

We started working together in July 2020, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Giraffe Social has exceeded our goals. They’ve brought real clarity to my brand, made my social presence feel more intentional and elevated, and helped turn visibility into genuine inquiries, stronger industry connections, and higher-value opportunities. The biggest measurable shift has been a much stronger and more consistent online presence.
We’ve seen improved engagement with the content, more profile and website visits, and a clearer connection between social media activity and genuine inquiries. Beyond the numbers, Giraffe Social has helped position Leah Marie Photography more confidently in the luxury wedding and branding space. The content reaches the right people, strengthens relationships with planners and venues, and creates more opportunities for higher-value work.

How did Giraffe Social perform from a project management standpoint?

Giraffe Social’s project management is excellent. They’re organized, proactive, and easy to communicate with throughout. Everything is clearly planned, deadlines are met, and they keep me updated without making the process feel overwhelming. We mainly communicate through virtual meetings and emails or messaging apps.

What did you find most impressive about them?

What stands out the most are their ideas and how well they understand the balance between making the brand feel polished and professional while still approachable and personal. They never make the content feel generic or overly corporate. Everything feels considered, creative, and true to my work, which is so important when your business is built on trust and relationships.

Are there any areas they could improve?

There’s nothing they need to improve.