Funkymedia

BACKGROUND

Please describe your company and position.

I am the President of the Management Board of ORLEN S.A

Describe what your company does in a single sentence.

We provide energy and fuel to 100 million Europeans, while changing the way we think about the future of energy. We are ready to become a leader in the energy transformation of our region.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• Elevate our search engine visibility
• gain greater visibility in emerging markets where ORLEN is expanding its footprint.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

From the outset, Funkymedia demonstrated a strong grasp of the oil and gas domain, which immediately differentiated them from generic SEO agencies. Their initial step involved a comprehensive audit, both technical and content-based across our entire digital ecosystem, including our multilingual sites, investor relations portal, and service-specific landing pages.

The scope of work included: 
1. On-page SEO optimization across over 150 core pages spanning Polish and English content.

2. Technical SEO enhancements, including restructuring our XML sitemaps, optimizing canonical tags, and improving crawl efficiency across subdomains.

3. Content strategy and creation, targeting highly specialized industry terms related to natural gas trading, refinery technology, fuel logistics, and environmental initiatives.

4. Link building with an emphasis on domain-relevant authority, including backlinks from recognized energy sector journals and European trade organizations.

5. Local SEO optimization to improve presence in key operational regions including Lithuania, Germany, and the Czech Republic.

6. Monthly reporting and strategy sessions, which helped align their efforts with our internal marketing and communications roadmap.
What stood out was Funkymedia’s collaborative approach, they didn’t just “deliver SEO,” they embedded themselves as a strategic digital advisor.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Over the course of our 11-month collaboration, we saw clear, tangible improvements across multiple digital KPIs. Most notably, there was a significant lift in traffic to our service-specific landing pages, particularly those promoting our alternative fuels division and R&D initiatives. Traffic wasn't just high-volume; it was high-quality, with visitors spending more time on site and converting more frequently into inquiries or contact form submissions.

Our investor relations pages also experienced notable increases in visibility. For instance, reports and ESG documentation now appear prominently in search for targeted keywords, a critical factor as we continue to expand our global investor base.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In terms of project management, Funkymedia operated like clockwork. They worked in agile sprints, prioritizing technical fixes early in the engagement, then layering in content and authority-building strategies. Communication was proactive, they never waited for us to spot issues. During a period of significant corporate restructuring, they even adjusted their roadmap autonomously to accommodate changes in our messaging priorities, which we found incredibly professional and responsive.

Their team was available across multiple channels (email, Slack, video calls), and we always had a dedicated strategist as a single point of contact, someone who not only knew SEO, but also understood the nuances of working with a large enterprise in a highly regulated industry.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was Funkymedia’s deep commitment to understanding our industry. They weren’t just working off SEO best practices; they immersed themselves in our regulatory challenges, our competitive pressures, and our mission to diversify into sustainable energy. At one point, they even brought in an external technical writer with experience in LNG logistics to help produce optimized yet accurate content.

Moreover, their ability to balance enterprise-level complexity with agile delivery made the entire experience seamless. Funkymedia didn’t treat ORLEN like just another client. They understood our scale, our internal dynamics, and tailored their approach accordingly.

They also brought in innovative ideas, for example, a schema markup strategy that structured our refinery technology content for rich snippets, helping our pages stand out even more in search results.

Are there any areas for improvement or something Funkymedia could have done differently?

There are very few areas where Funkymedia fell short. If anything, one suggestion would be to invest more in automated dashboarding tools, while their reporting was consistent and detailed, having real-time access to some of the campaign metrics could’ve made internal executive briefings more efficient.

Additionally, while their technical documentation was thorough, simplifying some of the jargon for non-technical stakeholders would have improved internal alignment across our wider team.

BACKGROUND

Please describe your company and position.

I am the Founder & CEO of MyWellbeing

Describe what your company does in a single sentence.

My Wellbeing connects therapy-seekers with quality therapists fit for their needs. As therapists, the MyWellbeing team built the platform following personal experience and the experience of peers. We improve the therapist-finding process by fostering trust among individuals and therapists. We look forward to easing your introduction to therapy and, ultimately, heightening your experience of self.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• direct marketing campaigns
• generate high-quality leads and improve customer engagement

SOLUTION

How did you find Funkymedia?

Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia handled end-to-end direct marketing for our campaign, including strategy, audience segmentation, email content creation, and performance tracking. They developed targeted messaging, set up automated workflows, ran A/B tests, and delivered regular reports to optimize results. Their work was aligned with our business goals and consistently adapted based on campaign performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaign led by Funkymedia produced clear, measurable outcomes. We saw a 45% increase in email open rates, a 30% boost in click-through rates, and a noticeable rise in qualified leads. Most importantly, our conversion rate improved significantly, translating to real business growth. Their direct marketing efforts also helped strengthen brand recognition among our target audience.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia’s project management was efficient, responsive, and well-structured. They delivered all tasks on time, maintained clear timelines, and kept us regularly updated on progress. Communication was smooth—whether through email or scheduled check-ins—and they were quick to adapt based on our feedback or changing needs. Their organized and proactive approach made the entire process stress-free.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about Funkymedia was their ability to blend creativity with data-driven strategy. They didn’t just run a standard campaign—they customized every element to our audience and goals. Their team was deeply knowledgeable, proactive in suggesting improvements, and genuinely committed to delivering results. That level of care and precision really set them apart from other agencies we’ve worked with.

Are there any areas for improvement or something Funkymedia could have done differently?

Overall, our experience was very positive, but one area Funkymedia could improve is providing more frequent performance updates during longer campaigns. While their reporting was thorough, getting more real-time insights would have allowed us to make quicker adjustments. That said, whenever we asked for information or changes, they were always responsive and helpful.

BACKGROUND

Please describe your company and position.

I am the Managing Director, Asia Pacific at Bazaarvoice of Bazaarvoice

Describe what your company does in a single sentence.

Funkymedia specializes in innovative digital marketing solutions, including web design, social media management, and SEO services, to help brands enhance their online presence and engage their audience effectively.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• Increase Brand Awareness: Enhance visibility across digital platforms.
• Boost Social Media Engagement: Develop and implement strategies to increase interaction and followers on social media channels.
• Generate Leads: Create targeted campaigns to attract and convert potential customers.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia was responsible for executing a full-scale digital marketing strategy tailored to our business objectives. Their work began with a comprehensive audit of our website and existing digital channels, followed by the development of a roadmap focused on SEO, content marketing, and paid advertising.

They handled the technical SEO optimization of our website, including site structure improvements, metadata optimization, and mobile responsiveness fixes. Alongside this, they built a targeted keyword strategy and regularly created high-quality, SEO-optimized blog content to strengthen our organic presence.

On the paid media front, Funkymedia launched and managed performance-driven campaigns across Google Ads and Meta platforms (Facebook & Instagram). This included audience targeting, copywriting, creative testing, budget allocation, and ongoing campaign optimization.

They also set up analytics and conversion tracking tools to ensure accurate performance measurement and continuous improvement.

Key deliverables included:

SEO audit and implementation of technical fixes
Targeted keyword research and on-page optimization
Monthly content creation (blog posts and landing pages)
Google Ads and Facebook Ads campaign management
Performance tracking using Google Analytics and Tag Manager
Bi-weekly and monthly performance reports with strategic insights

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The collaboration with Funkymedia delivered clear, data-backed results that demonstrated real progress and value. Within the first quarter, our organic search traffic increased by over 60%, and we saw a notable improvement in keyword rankings, with several priority terms reaching the top 5 positions on Google.

Our paid advertising campaigns also became significantly more efficient — click-through rates improved by 35%, and cost-per-click decreased by nearly 20%, leading to a stronger return on ad spend. In addition, our lead generation efforts gained traction, with a 45% increase in qualified leads compared to the previous period.

These measurable improvements translated into more visibility, better engagement, and a direct impact on our business growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia’s project management was efficient, organized, and highly dependable. From the beginning, they established a clear timeline with defined milestones and stuck to it consistently. All deliverables — whether SEO updates, content pieces, or campaign reports — were delivered on time or ahead of schedule.

Communication was smooth and proactive. We had regular meetings, and they are always available to answer questions or adjust strategies based on our evolving needs. They took the time to understand our business goals and responded quickly and thoughtfully to feedback, showing flexibility without compromising quality.

Their structured approach, combined with a strong client-service mindset, made the entire process seamless and productive.

What was your primary form of communication with Funkymedia?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most about Funkymedia was their deep strategic insight and commitment to delivering real results. They didn’t just execute tasks — they approached our business like a partner, taking time to understand our goals and aligning their efforts to support long-term growth.

Their ability to combine data-driven decision-making with creative marketing strategies was truly impressive. They were constantly proactive, bringing fresh ideas, optimizing campaigns, and adapting quickly to market shifts. Unlike many agencies, they were transparent, collaborative, and genuinely invested in our success, which made working with them both effective and enjoyable.

Are there any areas for improvement or something Funkymedia could have done differently?

Overall, our experience with Funkymedia was highly positive, but if there’s one area for improvement, it would be expanding their reporting dashboards with more visual data insights and real-time tracking tools. While their reports were clear and informative, a more interactive or visual format could make it even easier to track performance at a glance.

That said, they were always open to feedback and quick to make adjustments when we brought up suggestions, which shows their commitment to continuous improvement.

BACKGROUND

Please describe your company and position.

I am the General Manager | State Operations Manager | Retail Operations Management | Senior Multi-site Leader | High Performance Culture | Strategy and Execution | Team Development and Engagement of Return-It

Describe what your company does in a single sentence.

Funkymedia is a digital marketing agency specializing in SEO, Google Ads, and comprehensive online promotion strategies to help businesses grow their online presence and generate more leads."

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• We hired Funkymedia to improve our website’s visibility on search engines, increase organic traffic, and generate more qualified leads through targeted SEO and Google Ads campaigns."
• Our main objective was to enhance our brand presence online and drive consistent traffic through a well-structured digital marketing strategy, including on-page SEO, content optimization, and paid advertising."
• "We aimed to boost our conversion rates and reduce customer acquisition costs by leveraging Funkymedia’s expertise in data-driven marketing and performance-based ad campaigns.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia provided a comprehensive digital marketing service that included a full SEO audit, keyword research, on-page and off-page optimization, and the creation of high-quality content to improve search rankings. They also managed our Google Ads campaigns by setting up and optimizing ad groups, crafting compelling ad copy, and continuously monitoring performance to maximize ROI. Key deliverables included monthly performance reports, keyword ranking updates, conversion tracking setup, and technical improvements to our website for better speed and user experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first three months, we saw a 65% increase in organic traffic and a 40% improvement in our search engine rankings for high-value keywords. Our Google Ads campaigns achieved a 3x return on ad spend (ROAS), and lead generation improved by over 50%. Additionally, bounce rates dropped significantly, and user engagement metrics on the website—such as time on site and page views—showed consistent growth, indicating improved content relevance and user experience."

Describe their project management. Did they deliver items on time? How did they respond to your needs?

"Funkymedia demonstrated excellent project management throughout the engagement. They delivered all tasks and milestones on time, maintained consistent communication, and provided regular updates through weekly reports and meetings. Their team was highly responsive to our feedback and quickly implemented any changes or optimizations we requested. They used organized workflows and collaborative tools to keep everything transparent, which made the entire process smooth and stress-free."

What was your primary form of communication with Funkymedia?

Virtual Meeting

What did you find most impressive or unique about this company?

"What impressed us most about Funkymedia was their deep understanding of digital marketing trends and their ability to translate data into actionable strategies that delivered real results."

Are there any areas for improvement or something Funkymedia could have done differently?

NONE

BACKGROUND

Please describe your company and position.

I am the Co-Founder of TopWealth.world

Describe what your company does in a single sentence.

We are a subscription based media platform and an event organiser in the field of private wealth, concentrating on investment trends, technological trends, geopolitical trends, asset management, wealth planning, regulatory issues, family office and private banking trends and much more. We are covering: – wealth preservation (legal issues and taxes) – wealth growth (investing) – wealth inheritance (estate planning) – wealth enjoyment (luxury lifestyle) – wealth implementation (philanthropy)

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• We partnered with Funkymedia to help our client grow their digital presence. Our main goals were to increase organic website traffic with strong SEO, generate high-quality leads through targeted PPC campaigns, and improve their overall brand visibility and engagement through social media marketing.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia handled a full end-to-end digital marketing strategy for our client. Their responsibilities included:
Developing and executing a tailored SEO plan to improve rankings and boost organic traffic.
Setting up and managing PPC campaigns focused on attracting quality leads while maximizing ROI.
Creating and running social media campaigns to build awareness and strengthen brand engagement.
Monitoring performance across all channels and refining strategies to ensure consistent, measurable growth.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We brought Funkymedia in to elevate our client’s online presence, and the results far exceeded expectations:
Organic traffic increased by 40% within just a few months due to their well-structured SEO strategy.
PPC campaigns produced a 30% increase in qualified leads, while overall ad spend dropped by 20% thanks to their optimization efforts.
Social media engagement grew significantly, with a 50% rise in interactions and new followers across the client’s platforms.
These outcomes clearly demonstrated the strength of their integrated approach.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent from start to finish. Funkymedia kept us updated at every stage, shared regular performance reports, and responded quickly whenever we needed adjustments. They consistently delivered on schedule and made the entire process smooth and stress-free.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was how well they unified SEO, PPC, and SMM into a single, cohesive strategy. Nothing felt disjointed. Each channel supported the others, creating a strong and consistent digital marketing presence. Their attention to detail and the way they used data insights to adjust their approach truly elevated the results.

Are there any areas for improvement or something Funkymedia could have done differently?

There’s very little to critique. The only suggestion we’d offer is for them to provide more forward-looking insights such as upcoming trends or long-term opportunities so we can plan even further ahead.
Overall, their expertise in integrated digital marketing played a huge role in helping our client achieve measurable, meaningful growth.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Jeeve Solutions

Describe what your company does in a single sentence.

The Complete Business Solutions for your dental clinic Jeeve Solutions provides you the tools designed to make running a dental clinic automated, efficient and profitable. We fill the gaps between your practice management software, accounting software, bookkeeper and marketing manager to allow you to control your own destiny.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• We brought Funkymedia on board to handle our SEO and manage a Google Ads campaign.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Their main focus was to clean up several back-end technical issues, including missing meta descriptions and broken backlinks. They also helped refine and strengthen the overall strategy for both our SEO and Google Ads campaigns.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a noticeable increase in traffic, all technical issues were resolved, and our SEO strategy became more tailored to our needs. We also experienced a rise in lead volume — and more importantly, lead quality.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent. Everything was delivered on time, and they were responsive whenever we needed support.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their vision and skill set really stood out. They bring a level of insight that’s hard to find.

Are there any areas for improvement or something Funkymedia could have done differently?

Honestly, no. We were satisfied with the entire experience.

BACKGROUND

Please describe your company and position.

I am the Founder of Productiv

Describe what your company does in a single sentence.

At Productiv we specialise in Managed IT Services. Our business is all about helping to improve your bottom line and enhance your work environment by finding and delivering better IT solutions – from small business to medium sized enterprise and beyond. As information technology constantly evolves Productiv is dedicated to guiding you through this journey. Your productivity is our goal.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

We hired Funkymedia to help boost our online visibility, attract more qualified traffic, and generate stronger inbound leads. We also needed expert consulting and guidance to ensure our website aligned with industry standards and compliance requirements.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia carried out a full-scale SEO campaign for us. This included a technical SEO audit, on-page optimization for our key service pages, and targeted keyword research focused on CMMI and CMMC certification services. Their main deliverables included refreshed metadata, improved page content, monthly performance reports, and ongoing strategy calls to adjust our approach based on real-time insights.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Throughout the engagement, we saw consistent growth in our online visibility. Several important keywords related to CMMC and CMMI certification started ranking higher in search results, and our organic traffic increased steadily. We also noticed more inquiries coming through our website, confirming that we were reaching the right audience more effectively.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia’s project management was reliable and well-organized. From the start, they clearly laid out priorities and followed through without us ever having to follow up. Whenever we had questions or needed clarity, they responded quickly and made sure we understood the reasoning behind every recommendation. Their mix of strategic thinking and smooth execution made the entire process easy and productive.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their ability to understand our niche. CMMC and CMMI certifications are complex topics, but Funkymedia took the time to learn our industry and tailor their approach accordingly. They didn’t rely on a basic SEO template they built a strategy specifically around our audience, our goals, and the language used in our field. That level of customization, effort, and genuine understanding is rare and stood out in a big way.

Are there any areas for improvement or something Funkymedia could have done differently?

We didn’t experience any issues. Their work was consistently well-managed, accurate, and genuinely appreciated. Everything they delivered met or exceeded our expectations.

BACKGROUND

Please describe your company and position.

I am the Supply Chain Director of Dealz Poland

Describe what your company does in a single sentence.

We are an international chain of stores owned by the Pepco Group, which also includes the British chain Poundland. This chain inspired the creation of Dealz stores, whose goal was to enable customers to purchase international and well-known brands. Find our stores: https://www.dealz.pl/sklepy/ Our product range: At Dealz, we offer over 3,000 products divided into 16 categories. Our product range includes a wide selection of groceries. What sets us apart are unique sweets from abroad, not available in other Polish stores. However, Dealz is not just about sweets. Our shelves also feature household chemicals and a wide selection of drugstore products straight from the UK and Italy. We focus on the best brands known worldwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• We hired Funkymedia because our online store had plateaued. We were publishing product descriptions, occasional blogs, and social content, but none of it connected or drove meaningful traffic. Our goal was to build a long-term content and SEO strategy — not just quick fixes — that would help us compete with much larger e-commerce players in Poland. We specifically needed support in keyword strategy, ranking for seasonal retail queries, and developing content that actually spoke to customer intent instead of just adding fluff to the site. We wanted a partner who could take ownership of the full content ecosystem and guide us with data-backed decisions.

SOLUTION

How did you find Funkymedia?

• Referral
• Clutch Site

Why did you select Funkymedia over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia overhauled our entire SEO structure, cleaned up technical issues, and built a content roadmap aligned with product categories and customer buying stages. They produced long-form guides, optimized category descriptions, improved our internal link structure, and developed a content cluster strategy around our top-selling categories. They also refreshed older posts to boost performance and integrated SEO recommendations into our CMS workflow so our team could maintain the quality on our own.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Traffic to our main product categories noticeably increased, and users were spending more time reading our guides and comparing products. We also started seeing more direct questions and inquiries from customers who found us through search — something that rarely happened before. Our team finally felt like we understood how search behavior influenced sales.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their team was proactive and always prepared. Every month we had a clear breakdown of tasks, completed deliverables, and next steps. They responded quickly anytime we needed adjustments, especially during peak retail periods. Nothing ever felt delayed — they were consistent and attentive.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive part of working with Funkymedia was their ability to break down SEO into understandable, actionable steps without oversimplifying it. They didn’t just deliver content — they educated us, helped us make smarter decisions, and made our team confident in our long-term content direction. They were also incredibly attentive to our brand’s tone and made every article feel natural, not keyword-stuffed.

Are there any areas for improvement or something Funkymedia could have done differently?

We would have appreciated more video content suggestions since our audience responds strongly to multimedia, but overall, their performance was excellent.

BACKGROUND

Please describe your company and position.

I am the CEO, The Calgary Stampede of The Calgary Stampede

Describe what your company does in a single sentence.

The Calgary Stampede celebrates the people, the animals, the land, the traditions and the values that make up the unique spirit of the west. The Calgary Stampede contributes to the quality of life in Calgary and southern Alberta through our world-renowned Stampede, year-round facilities, western events and several youth and agriculture programs. Exemplifying the theme We’re Greatest Together, we are a volunteer-supported, not-for-profit community organization that preserves and celebrates our western heritage, cultures and community spirit. All revenue is reinvested into Calgary Stampede programs and facilities. Our western hospitality and community spirit earned us the Waterstone Award for Canada’s Top 10 Admired Corporate Cultures in the Public Sector category for 2013 and Mediacorp Canada Inc announced the Calgary Stampede as one of Alberta’s Top 65 Employers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• Build a stronger backlink profile to increase domain authority.
• Increase organic website traffic by targeting relevant keywords in our niche.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia provided a full-service SEO engagement tailored to our niche. Their work began with an in-depth audit of our website, which identified technical issues, content gaps, and keyword opportunities. Based on this analysis, they created a customized SEO roadmap aligned with our business goals. The scope of work included: Technical SEO improvements: fixing crawl errors, optimizing site speed, improving mobile usability, and ensuring proper indexing.Keyword research & strategy: identifying high-value keywords and mapping them to relevant pages.On-page optimization: rewriting meta titles and descriptions, improving header structures, and enhancing page content for SEO relevance.Content strategy support: providing guidelines and recommendations for new SEO-friendly content.Link-building & outreach: acquiring quality backlinks to strengthen domain authority.Analytics & reporting: delivering regular performance reports that tracked rankings, traffic growth, and conversions.The key deliverables were an SEO audit report, a prioritized action plan, optimized on-page elements across our website, a set of new high-quality backlinks, and monthly progress reports. Funkymedia’s structured approach ensured we had both immediate wins and a sustainable long-term SEO strategy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The SEO campaign with Funkymedia delivered measurable improvements across several key performance indicators. Within the first six months, our organic website traffic increased by approximately 45%, reducing our reliance on paid advertising. We also saw significant keyword ranking improvements — over 20 of our targeted keywords moved from the second or third page of Google to the top 10 positions, with several reaching the first three results.

Lead quality also improved: organic leads now account for a much larger share of our pipeline, and conversion rates from organic traffic increased by 30%. Additionally, domain authority strengthened due to the acquisition of high-quality backlinks, which contributed to sustained ranking improvements.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia demonstrated excellent project management throughout the engagement. They delivered all agreed-upon items on time and often provided progress updates ahead of schedule. Their team set clear timelines for each phase of the SEO project and kept us informed at every stage with regular check-ins and detailed reports.

Communication was one of their strongest points — they were responsive to our questions, quick to adjust when we needed changes, and proactive in suggesting improvements we hadn’t considered. We felt supported at all times and confident that the work was moving forward according to plan. Their ability to balance technical expertise with a client-focused approach made the collaboration smooth and highly effective.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Funkymedia was their ability to combine deep technical SEO expertise with a clear understanding of business objectives. Unlike many agencies that rely on generic tactics, Funkymedia tailored their strategy specifically to our niche and consistently explained how each action would contribute to measurable growth.

Their transparency also stood out; we always knew what they were working on, why it mattered, and how it was impacting results. In addition, their proactive approach made them feel more like a strategic partner than just a service provider. That mix of technical skill, accountability, and client-focused communication is what makes Funkymedia truly unique.

Are there any areas for improvement or something Funkymedia could have done differently?

Overall, our experience with Funkymedia was very positive,