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Elite SEO for specialized medical & healthcare

Healthcare SEO & Digital Marketing built exclusively for dental, elective medical, and specialized healthcare providers.

Direction generates patient growth through targeted SEO strategies designed for powerful, scalable online visibility across all search platforms - organic search and LLMs such as ChatGPT. Our proven systems turn your website into a high-performance patient acquisition engine, delivering the competitive advantage you need to own your market.

  • Min project size
    $1,000+
  • Hourly rate
    $300+ / hr
  • Employees
    2 - 9
  • Locations
    Austin, TX
  • Year founded
    Founded 2016
  • Languages
  • Timezones

Overview by:

Reviewer avatar
Chris Kirksey

1 Language that we service

  • English

2 Timezones that we service

CST
Central Standard Time (CST)
EST
Eastern Standard Time (EST)

4 Locations

  • Austin , TX
  • San Jose , CA
  • Austin , TX
  • McLean , VA

Service Lines
Select Focus Area
Industries
Medical
100%
Clients
Small Business (<$10M)
75%
Midmarket ($10M - $1B)
20%
Enterprise (>$1B)
5%

Pricing Snapshot

Min. project size $1,000+
Avg. hourly rate $300+ /hr
Rating for cost 5 /5

What Clients Have Said

Direction.com offers competitive pricing and strong value for cost, with project costs ranging from $3,500 to $100,000 depending on services. Clients consistently highlight their responsiveness, effective project management, and impressive results, making them a recommended choice for various business needs.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 23 reviews
< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Select a service to see pricing information

Direction.com Review Insights

Overall Review Rating

5.0
  • Quality 5.0
  • Schedule 4.9
  • Cost 5.0
  • Willing to Refer 4.9

Top Mentions

Review Highlights

  • Effective Use of AI and Technical Expertise

    Direction.com impresses clients with their technical knowledge and innovative use of AI in content creation, enhancing the effectiveness of their SEO and content strategies.

  • Personalized and Professional Service

    Direction.com is noted for their personalized approach and professionalism. Clients appreciate the team's dedication to understanding their needs and delivering tailored solutions, often resulting in long-term partnerships.

  • Areas for Improvement in Thoroughness

    Some clients mentioned initial deployment issues and suggested that Direction.com could improve by conducting more thorough testing before launching projects.

  • Proactive and Solution-Oriented Approach

    Direction.com is praised for their proactive approach in addressing client needs and providing solutions. Their ability to anticipate challenges and offer timely fixes is highly valued.

  • Valuable Educational Support

    Direction.com provides educational support to clients, helping them understand SEO and digital marketing strategies, which empowers clients to make informed decisions.

  • Successful Website Design and Development

    Clients commend Direction.com for designing and developing visually appealing and functional websites. These efforts have often led to increased web traffic and user engagement.

Direction.com Reviews

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SEO & Website Dev for Multi-Family Asset Mgmt Firm

  • Search Engine Optimization Web Development
  • Local search
  • Confidential
  • Jan. 2023 - Jan. 2024
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"Their competency, professionalism, and response times were incredibly impressive."

Apr 2, 2024
Owner, Antrim Properties, LLC
Andrew Patton
Verified
  • Real estate
  • Dallas, Texas
  • 1-10 Employees
  • Online Review
  • Verified

Direction.com designed and built a multi-family asset management firm's WordPress website and set up its backend. They also managed the client's SEO efforts, including site optimization and content creation.

SEO Services for E-Commerce Business

  • Search Engine Optimization
  • $50,000 to $199,999
  • Feb. 2021 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They do everything right, and we can’t imagine working with another SEO company."

Dec 13, 2022
Owner & CEO, Sports Technology Labs
Rod Taheri
Verified
  • Other industries
  • Shelton, Connecticut
  • 1-10 Employees
  • Phone Interview
  • Verified

Direction handles the SEO needs of an e-commerce business. Their tasks involve backlinking, internal linking, keyword research, content writing, and other SEO efforts. The goal is to improve search visibility.

Web Development for Fitness Business

  • Web Development
  • WordPress CMS
  • Less than $10,000
  • Aug. - Oct. 2021
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

“We could reach out to them, and they listened to us. It was a one-on-one experience.”

May 9, 2022
Owner, The Ballet Spot
Eliza Tollett
Verified
  • Other industries
  • Santa Monica, California
  • 1-10 Employees
  • Phone Interview
  • Verified

Direction used WordPress to develop a website from scratch for a fitness business. They based the design on the client’s previous website and followed their requirements, using their photos and copy.

SEO & Web Development for Remodeling Company

  • Search Engine Optimization Web Development
  • Local search
    +2
  • $10,000 to $49,999
  • Mar. 2021 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"Direction has done everything we’ve asked for and then some."

Feb 25, 2022
Owner, Diligent Exterior Remodeling
Andrew Ortiz
Verified
  • Other industries
  • Mount Airy, Maryland
  • 1-10 Employees
  • Phone Interview
  • Verified

Direction provides SEO services for an exterior remodeling company, implementing strategies to help the client’s site rank on Google. The team also revamped the website to optimize it for SEO.

Web Dev, Design & SEO for Music Instrument Retailer

  • Other Design Search Engine Optimization Web Development
  • $10,000 to $49,999
  • Apr. 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They’re super organized."

Sep 23, 2021
President & Co-Founder, Sloan School of Music
Anthony Sloan
Verified
  • Arts, entertainment & music
  • Hagerstown, Maryland
  • 11-50 Employees
  • Phone Interview
  • Verified

Direction created a music company's logo and website. The team also developed the artworks and copies on the platform. They're now focused on producing blogs and managing the client's site and SEO efforts.

SEO for Hospitality Company

  • Search Engine Optimization
  • Content development
    +3
  • $10,000 to $49,999
  • July 2020 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

“We’ve received a ton of leads since we brought them on.”

Jul 12, 2021
Chief Experience Officer, The Pura Vida House
Mani Barajas-Alexander
Verified
  • Hospitality & leisure
  • McLean, Virginia
  • 1-10 Employees
  • Phone Interview
  • Verified

In order to improve SEO for their client, Direction handles content efforts, written blogs, and conducted keyword research. On top of that, they redesigned the client’s blog to make it more user-friendly.

Web Dev & Design for Employee Retention Tax Credit Company

  • Web Design Web Development
  • WordPress CMS
  • Less than $10,000
  • Apr. 2021 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

“If anyone is looking to get a phenomenal website done with innovative thinking, these are the guys.”

Jun 18, 2021
Co-Owner & Chief Revenue Officer, ERC Today
John Gentille
Verified
  • Business services
  • Charlotte, North Carolina
  • 1-10 Employees
  • Phone Interview
  • Verified

Within a week, Direction set up a startup’s WordPress site so that users could apply for Employee Retention Credit. They now support the site and have trained the internal team on how to update content.

Wordpress Web Dev for Federal Technology Services Company

  • Web Development
  • WordPress CMS
  • $10,000 to $49,999
  • May - July 2020
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

“He was very easy to work with, on top of his stuff, and just very open.”

 

Sep 18, 2020
President, Alvarez LLC
Marc Alvarez
Verified
  • Other industries
  • Tysons, Virginia
  • 11-50 Employees
  • Phone Interview
  • Verified

Direction developed a WordPress website with a Craft CMS for an IT product reseller. They also improved the site’s marketing collateral by utilizing existing copy for the platform’s content.

SEO & PPC Project for Real Estate Company

  • Pay Per Click Search Engine Optimization
  • Content development
    +3
  • $50,000 to $199,999
  • June 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

“They’re a transparent company, keeping us up to date on what they’re doing and their reasoning for it.”

Mar 10, 2020
Director Sales & Marketing, Real Estate Firm
Anonymous
Verified
  • Real estate
  • Washington, District of Columbia
  • 11-50 Employees
  • Phone Interview
  • Verified

Direction, Inc. actively provides SEO, content production, and PPC services to a residential property management company. To start the project, they conducted a site audit and competitor analysis.

Web Dev & Design, & SEO Services for Naturopathic Practice

  • Other Digital Marketing
  • $10,000 to $49,999
  • June 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"Along with being easy to work with, the team at Direction, Inc. does exactly what they say they’re going to do."

Feb 12, 2020
Owner, Karen R Threlkel ND PC
Karen Threlkel
Verified
  • Other industries
  • Washington, District of Columbia
  • 1-10 Employees
  • Phone Interview
  • Verified

To increase online visibility, the team at Direction, Inc. revamped an existing website’s design and development. They also perform SEO and content creation services.

Showing 1-11 of 29 Reviews

Our Story

We’re Direction — a team led by a former Army/CIA intelligence operator who translated battlefield skills into healthcare SEO. Our experts blend data-driven analysis, AI SEO, local landing pages, and paid media to make providers discoverable so patients find care. We’ve unlocked $804M+ for clients, generated 13M+ leads, and deliver measurable revenue and patient-impacting outcomes through focused, accountable SEO.

See our full company story here: https://direction.com/company-story/

Meet the Team

Chris Kirksey

Chris KirkseyCEO

Army intelligence veteran turned healthcare SEO strategist. Direction.com has generated 20,000+ first-page Google rankings for medical practices. Featured in Forbes, Inc., Fox Business. Speaker at SXSW and Pubcon. Connecting patients with providers.

Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

Learn More
Verified Client Reviews
29
Overall Review Rating
5
Source
Clutch
Last Updated
February 6, 2026

Business Entity

Business Entity Name Direction, Inc.
Source Texas Comptroller of Public Accounts
Jurisdiction of Formation Texas
Date of Formation January 27, 2023
Status Active
Last Updated September 27, 2025
ID 0804921992

Credit Report Results

International Credit Risk Assessment Low Risk
Source Creditsafe
Last Updated September 27, 2025
Learn More About The Clutch Verification Process

Locations (4)

4005 Guadalupe Street suite B AustinTX, United States 78751

2 - 5

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