Digiberry

BACKGROUND

Please describe your company and position.

I am the Head of Acquisition Experience of Tower

Describe what your company does in a single sentence.

Tower Insurance is a general insurance company based in New Zealand that also operates across the Pacific Islands

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digiberry to accomplish?

• SEO traffic and performance retainer
• AI search

SOLUTION

How did you find Digiberry?

Other

Why did you select Digiberry over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned
• Other

How many teammates from Digiberry were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Marie is a trusted extension of our team, bringing deep expertise across both SEO and the evolving world of AI search. Her strategic guidance, reporting and insights help us understand how customer search behaviour is changing, identify growth opportunities, and ensure we're visible where customers are looking for answers. She consistently turns complex data into practical actions that drive results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Organic Visibility, Organic Traffic, AI visibility

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Marie always sets realistic timeframes, delivers on time and keeps us up to date on progress. As the world of search has changed she has adpated with it to meet our needs,

What was your primary form of communication with Digiberry?

Email or Messaging App

What did you find most impressive or unique about this company?

Marie was a rare combination of being data-driven and technical, and understanding great content. She truely knows what she's talking about and puts in onto action to support and enable my team.

Are there any areas for improvement or something Digiberry could have done differently?

None