Branding & Logo Design Services for Tech Company
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Branding
- Less than $10,000
- January 2020
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"We found that their approach was parallel to ours, which made it easy for us to work with them."
- Other industries
- Istanbul, Türkiye
- 51-200 Employees
- Online Review
- Verified
Creathive provided branding and logo design services for a tech company. The goal was to create a visually striking and memorable brand identity that reflected the company's values and personality.
The client's brand identity that Creathive delivered was a powerful asset in the industry, allowing the in-house team to create unique and unparalleled designs without worrying about whether they will fit in or not. The team excels in communication, time management, and organization.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Codeway was founded in 2020 with a vision of turning strong ideas into sector-leading mobile apps. Today, Codeway is a thriving tech company with multiple sector-leading apps, and is home to 100+ bright & curious minds in Istanbul, Turkey. Our flagship product Cleanup is now among the most downloaded utility apps in the United States. FaceDance and Pixelup, our second-generation apps, have become top players in their respective categories.
And Wonder is already dominating the global charts with hundreds of thousands of daily downloads. With these remarkable success stories, one after another, Codeway is already among the top 50 publishers worldwide with the most downloads. And we’re just getting started! We’re currently in the making of more apps in the Entertainment, Social, and Health & Fitness categories, with a specific focus on the intersection of Artificial Intelligence and mobile apps.
And with our soon-to-global-launch strategy game Rumble Rivals, we aim to join among the biggest tech companies in the world! Much has changed since our early days, but our appetite for growth and our company culture centered around autonomy & trust have stayed the same.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Creathive, and what were your goals?
We hired Creathive for Codeway's branding and logo design. The goal of this project was to create a visually striking and memorable brand identity that reflects your company's unique personality and values, as well as its expertise in mobile app development.
Ultimately, the key challenge to the project was translating our company's values and personality into a visual language that resonates with our target audience. And, Creathive managed to handle this very well.
SOLUTION
How did you select this vendor?
We had worked together before on other projects and we were satisfied with their work.
Describe the scope of their work in detail, including any steps and the final deliverables.
During their initial assessment, the agency invested time in comprehending our company's objectives and the task at hand. As a newly founded organization, their work will be instrumental in laying the foundation for our future communications as a brand.
Therefore, they made it their top priority to understand the significance of the task. The agency was confident and self-assured in their abilities, submitting a broad range of logo alternatives for various occasions, as well as a wide array of branded merchandise designs. We were impressed with their attention to detail and creative output.
In summary, the agency has demonstrated a professional and decisive approach to their work, coupled with a remarkable ability to understand and interpret our company's needs. We are confident that our brand identity will be in good hands, and the outcome will be exceptional under their guidance.
How many people from the vendor's team worked with you, and what were their positions?
Throughout our collaboration with the vendor, we had the opportunity to work with a team of project managers and creative directors. They worked closely with us to ensure the success of the project and to meet our specific needs.
In instances where creative input was necessary, we had direct communication with the creative directors, who brought their unique perspectives and expertise to the table. This collaborative approach allowed for a smooth and efficient workflow, ultimately resulting in a successful outcome.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Our company's brand identity is one of our strongest assets, setting us apart from competitors in our sector. We have numerous logo options at our disposal, which allows us to create unique and unparalleled designs without worrying about whether our logo will fit in or not. Since our brand identity was well-established from the outset of our work, we have been able to build on it over time instead of starting from scratch.
Overall, our brand identity is a powerful tool that has helped us achieve success in our field. By maintaining a strong and consistent brand identity, we can effectively communicate our values and mission to candidates, partners, and stakeholders alike. It is a vital part of who we are as a company, and we take pride in continuing to build upon it every day.
Describe their project management style, including communication tools and timeliness.
Creathive's project management style is a model of highly effective collaboration. They excel in communication, time management, and organization, making them an outstanding example of how to run a successful project. One of the most impressive aspects of their approach is how they take the time to thoroughly understand the client's needs before starting a project.
This ensures that they reserve the necessary human power and key positions to the project, putting the right people in the right roles. They create timetables based on the client's requirements and include milestones that allow for easy tracking of progress throughout the project. Their status meetings are a crucial part of their management style. These meetings ensure that everyone is informed of the project's progress and that everyone is on the same page.
This approach keeps everyone involved in the project and removes any ambiguity or confusion that might arise. Finally, they are always available to answer questions and discuss issues. This open communication policy is essential for a successful project, as it allows the client to feel involved and engaged throughout the process. Overall, Creathive's approach to project management is an outstanding example of how to run a highly effective and successful project.
What did you find most impressive or unique about this company?
One of the things that impressed us the most about this company is their approach to the design process and their understanding of modern business cycles. We found that their approach was parallel to ours, which made it easy for us to work with them and achieve our desired outcome.
The design process can often be challenging, especially when working with a team that has a different approach. However, with this company, we were able to collaborate effectively to achieve our desired outcome. It wasn't difficult for us to get something we would love to see at the end of the project, and we didn't have to push hard to get what we wanted.
We appreciate their willingness to work with us and the level of expertise they brought to the table. Their understanding of modern business cycles was evident throughout the project, and it was reassuring to know that they shared our perspective. We look forward to working with them again and continuing to build a successful partnership.
RATINGS
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Quality
5.0Service & Deliverables
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Schedule
5.0On time / deadlines
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Cost
5.0Value / within estimates
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Willing to Refer
5.0NPS
