We are a brand consultancy agency specialized in the consumer lifestyle and venture research segment.
With a team of analysts, strategists, writers and designers passionate about building the next wave of modern brands, we keep an open and agile structure while demanding depth and quality in all our work.
Company
We are defined by our passion for brand building, culture and sustainability. Our multidisciplinary team specialized in Branding goes beyond the visual and tangible factor of a brand.
With equal parts consumer and business insights, we work with companies to maximize value through creation of a better shared future. We pride ourselves on our ability to merge design thinking with a commercial sharpness, working 100% for our clients and their best interests
Our Story & Mission
Brnd Consulting began operations back in 2013 in the city of Maracaibo, Venezuela. From the beginning, we’ve been dedicated to developing better spaces, experiences and formulating profitable and prosperous business models for our clients.
Today our main goal is to develop better and safer business models for our clients while creating Better Brands® for consumers around the globe.
We generate new experiences based on the discipline of effective branding strategies.
To create a brand, we analyze all the market information and thus achieve the greatest possible impact with each business model and its specific audience.
We don’t believe in patterns or repetitions when developing a new project.
Services
We focus on the most important muscle, which is financial and so we generate more effective communications, personality and graphic concepts. We work with updated data that allows us to adopt a present and real vision of the market, aiming to generate projects that transcend and last over time.
BRND® Consulting's project costs range from $6,000 to $150,000, catering to diverse client sizes. Clients appreciated their value for cost, creativity, and dedication, noting significant positive impacts on branding and business outcomes.
Clients valued the personal relationships built with BRND® Consulting's team, highlighting their openness to feedback, professionalism, and dedication to client satisfaction.
Effective Project Management
The company was commended for their organized project management, maintaining regular communication via tools like WhatsApp and email, and ensuring timely delivery of projects despite occasional minor delays.
Positive Impact on Business Growth
BRND® Consulting's work frequently resulted in tangible business growth, such as increased sales, improved market positioning, and successful brand launches that exceeded client expectations.
Strong Branding and Design Expertise
Clients consistently praised BRND® Consulting for their creative branding and design skills, noting impressive logos, brand identities, and visual concepts that resonated with target audiences across various industries.
Minor Delays in Project Phases
A few clients noted that some project phases took longer than expected, though these delays were typically minor and did not significantly impact the overall project success.
Proven Track Record Across Various Industries
BRND® Consulting demonstrated versatility by delivering successful branding projects for diverse sectors, including restaurants, retail, healthcare, and technology, showcasing their broad industry expertise.
Various Branding and Design Projects for Real Estate Group
Branding
Brand strategyNamingCorporate identity
$50,000 to $199,999
Jan. 2012 - Ongoing
4.5
Quality
5.0
Schedule
4.0
Cost
4.5
Willing to Refer
5.0
"They’ve put together the most important qualities that a branding agency needs."
Sep 24, 2019
Director, DG-LA
Anonymous
Verified
Real estate
Maracaibo, Venezuela
11-50 Employees
Phone Interview
Verified
Brand Consulting provided consultation on naming, logos, manuals, and other design materials within a long-term partnership. They also offered advice on commercial strategy.
Their involvement has improved business outcomes by enhancing visual representations and company images. Brand Consulting is a reliable partner with excellent business acumen and creative vision.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I am the general manager at an architecture, interior design, and construction business group called Design Group Latin America.
OPPORTUNITY / CHALLENGE
What challenges were you trying to address with Brand Consulting?
We needed branding for all of the firms that we work with.
SOLUTION
What was the scope of their involvement?
They consulted on naming, logos, manuals, and even uniforms and promotions in some cases. They also gave us commercial strategy advice.
What is the team composition?
We have always worked directly with the managers and owners, including a project manager. Additional resource commitment depends on the project in question.
How did you come to work with Brand Consulting?
They are very well-known in our city as the best in their field. They were referred by a friend when we first contacted them and we were looking for a branding agency to collaborate with.
How much have you invested in them?
We’ve spent $100,000–$150,000.
What is the status of this engagement?
We started working with them in October 2012 and the engagement is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
They’ve definitely made a positive impact. For the food and beverage business, they have helped us make the right investments and make the spaces look formal and stand out. As for the services related business, they have helped us with our image and helped to graphically represent what we do.
How did Brand Consulting perform from a project management standpoint?
They had their own project management tool and we communicated through WhatsApp, calls, and email. We always had a project manager who followed up with us, scheduled meetings, and provided any information we needed.
What did you find most impressive about them?
Their two managers complement each other professionally in a great way. One of them is an amazing creative and the other has great commercial and business experience. They’ve put together the most important qualities that a branding agency needs.
Are there any areas they could improve?
No, I’m completely satisfied.
RATINGS
4.5
Quality
5.0
Service & Deliverables
Schedule
4.0
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
5.0
NPS
Branding for Restaurant Franchise
Branding
Brand strategyCorporate identity
$10,000 to $49,999
Jan. - July 2014
5.0
Quality
5.0
Schedule
5.0
Cost
4.5
Willing to Refer
5.0
“From the start, they were able to understand the concept we were striving to achieve.”
Sep 12, 2019
Owner & General Manager, Restaurant Franchise
Anonymous
Verified
Other industries
Buenos Aires, Argentina
11-50 Employees
Phone Interview
Verified
Brnd Consulting provided brand services to a restaurant franchise. They developed the brand concept, provided designs, and creating marketing strategies. They did branding on Instagram and Facebook.
They delivered a branding concept that was highly innovative in the restaurant franchise market. Their work drove success and exceeded the expectations of internal stakeholders, who were impressed by the team’s high-caliber proposal. They facilitated a smooth collaboration and delivered on time.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the general manager and owner of a restaurant franchise that has been in the market since 2014.
OPPORTUNITY / CHALLENGE
What challenges were you trying to address with Brnd Consulting?
When I founded the company, I hired Brnd Consulting to provide brand services.
SOLUTION
What was the scope of their involvement?
I went to Brnd Consulting with the concept for our brand, and they developed it. They did branding on our social networks, including Instagram and Facebook. They also did some design work and created our marketing strategies.
What is the team composition?
We worked with six team members.
How did you come to work with Brnd Consulting?
I found them through a friend’s reference, then checked on their work and the projects they had developed for other very important brands in the country. Based on the success they’d had with these other brands, I realized we needed to work with them.
How much have you invested in them?
My company spent around $18,000.
What is the status of this engagement?
We started in January 2014, and by July, they completed the first project.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
At the time, their branding concept was very innovative for our market sector. The way they presented the concept allowed us to have even greater success than we expected, and we opened a second restaurant in very little time.
How did Brnd Consulting perform from a project management standpoint?
I don’t have any complaints. Brnd Consulting met all deadlines. We achieved everything we expected, and the work flowed without any setbacks.
What did you find most impressive about them?
From the start, they were able to understand the concept we were striving to achieve. Their proposal surpassed even my expectations, as it was very innovative and had a top-level design.
Are there any areas they could improve?
Perhaps the work could’ve been faster, but honestly, they took the time necessary to complete a project of this kind.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
5.0
NPS
Branding & GeoMarketing for Latin Food Truck Festival
Branding
Brand strategyProduct brandingCorporate identity
$10,000 to $49,999
June 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
“Their creativity and communication are impressive.”
Aug 19, 2019
Founder, Oh My Salsa
Anonymous
Verified
Other industries
Fort Lauderdale, Florida
1-10 Employees
Phone Interview
Verified
Brnd Consulting developed the overall brand strategy and collateral for a Latin food truck festival. They designed the uniforms, created the packaging, and implemented geomarketing techniques.
Continuing their strong success rate, Brnd Consulting’s work delivered as expected. The team is communicative and excels at time management. They currently provide ongoing work as needed.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the owner of Oh My Salsa, a food truck festival for Latin food.
OPPORTUNITY / CHALLENGE
What challenges were you trying to address with Brnd Consulting?
I initially contacted Brnd Consulting to just get some information about branding, but they’ve delivered so much more.
SOLUTION
What was the scope of their involvement?
Brnd Consulting helped us with several aspects of our branding concept and strategy. They developed our corporate identity, designed our uniforms, designed collateral for our social and packaging, and even implemented geomarketing strategies using their own software.
What is the team composition?
We’ve worked with around 13 people.
How did you come to work with Brnd Consulting?
I originally contacted them to help my liquor store in Venezuela position higher in the market. From that point, our relationship evolved, and we moved to doing projects in the US. That’s how they started consulting us for this project.
How much have you invested in them?
We’ve spent about $18,000.
What is the status of this engagement?
The food festival project started in June 2019 and is ongoing. They’ve sent us everything we’ve asked for, but we still go back to them for additional things.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The results have been outstanding. We have started off great and have seen the impact of this project on our business.
How did Brnd Consulting perform from a project management standpoint?
I’ve learned a lot from them. The way they communicate and manage their time is just great.
What did you find most impressive about them?
Their creativity and communication are impressive.
Are there any areas they could improve?
I really don’t have any complaints. Everything has worked out great for us.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding and Marketing for Ice Cream Business
Branding
Brand strategy
Less than $10,000
Jan. 2011 - Jan. 2013
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"It was easy to work with them and they were always available."
Aug 14, 2019
Owner, Yogurt Boom
Anonymous
Verified
Other industries
Maracaibo, Venezuela
11-50 Employees
Phone Interview
Verified
Brnd Consulting managed social media channels and ran promotional campaigns as part of a branding consultation and marketing partnership. They created a commercial jingle.
Their deliverables received attention from potential customers and their reliable support helped to grow the business. Brnd Consulting delivers on time and makes changes to meet customer expectations. They’re a reliable partner.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I work at an ice cream franchise founded in 2012.
OPPORTUNITY / CHALLENGE
What challenges were you trying to address with Brnd Consulting?
I initially contacted them to help me with our branding strategy.
SOLUTION
What was the scope of their involvement?
At first, it was more of a consulting service. I talked to them about my idea and they made a proposal to us. Back then, we had only one shop. Their marketing strategy and our product were very successful, so we ended up opening three more units. They managed all our social networks, promotion strategies, and more.
What is the team composition?
In total, we have worked with about 20 different people.
How did you come to work with Brnd Consulting?
They were referred to me by the architect that was working with me on their project. I called them and they came right away. I really appreciated having their immediate attention. We started talking about the project and I realized he had the right tools and ideas for this project.
What is the status of this engagement?
We worked together from 2011–2013.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
They created a jingle for us and it was a huge success. Even people in other cities talked about it. They understood our ideas and were able to perform them perfectly. We had very good results.
How did Brnd Consulting perform from a project management standpoint?
In general, they always delivered on time. However, I tend to be critical, and I sent back a couple of things to them when I wasn’t convinced. They never had any problem with that and worked on them again until I was happy.
What did you find most impressive about them?
They are always up to date. They know the market very well and know all its tendencies. It was easy to work with them and they were always available. If I had another project, I would work with them again. I would definitely recommend them.
Are there any areas they could improve?
I never had any bad experiences with them, so I couldn’t say anything.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding & Social Media for Family Entertainment Center
Branding
Brand strategy
$10,000 to $49,999
Jan. 2009 - Jan. 2017
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"I felt comfortable and confident in the relationship we had with Brnd Consulting."
Aug 13, 2019
Owner, Diverzone
Humberto Perez
Verified
Arts, entertainment & music
Maracaibo, Venezuela
11-50 Employees
Phone Interview
Verified
Brnd Consulting was hired for their branding services. The team helped with redefining marketing strategy. They also worked with social media channels.
Brnd Consulting crafted an excellent marketing strategy. Their team is collaborative while each team members demonstrates different skills and points of view. They’re accommodating and strategic. Customers can expect an attentive and communicative team.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the former head of Diverzone, a family entertainment center.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Brnd Consulting?
We were looking for branding help.
SOLUTION
What was the scope of their involvement?
Brnd Consulting was involved in our strategic marketing. In addition to redefining our strategy in Venezuela, their team assisted with social media. At the beginning of our eight-year engagement, they also helped with sales problems we were having.
What is the team composition?
Our main points of contact were Gustavo (New Business Development Director, Brnd Consulting) and Carlos (Co-Founder & CEO, Brnd Consulting). We were assigned a client support assistant and two team members who worked with design and social media postings.
How did you come to work with Brnd Consulting?
Brnd Consulting was recommended to us by some friends who used them before. We’re based in a small town where their team had a good reputation, so we decided to give them a shot.
How much have you invested in them?
We spent between $35,000–$50,000.
What is the status of this engagement?
We engaged with Brnd Consulting from 2009–2017.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Brnd Consulting put together an excellent strategy for our business. Their team was extremely diligent, turning our company around by delivering effective strategies. I really enjoyed working with Brnd Consulting. Their team was accommodating and easy to work with.
How did Brnd Consulting perform from a project management standpoint?
I was satisfied with their project management approach. Their team provided plans and timetables to us while communicating strategies. I felt comfortable and confident in the relationship we had with Brnd Consulting.
What did you find most impressive about them?
Both Gustavo and Carlos have different thoughts but collaborate well to come up with strategies. They have a unique combination of people that have both marketing skills and savviness. I feel that one of their best assets is the way they present different ideas.
"Brnd Consulting did a good job of making the brand and name easy to remember."
Aug 13, 2019
Founder, Doginni
Anonymous
Verified
Arts, entertainment & music
Prague, Czech Republic
1-10 Employees
Phone Interview
Verified
Brnd Consulting took charge of the entire brand strategy for the company, handling everything from ideating a company name to logo design, iconography, and overarching brand guidelines.
Through a collaborative and iterative process, Brnd Consulting produced an easily-recognizable brand that brings in organic traffic for the company. They excelled at taking feedback and implementing it into their designs. All work was completed on time and praised by the company’s stakeholders.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the co-founder of a small startup called Doginni.cz. We connect dog sitters and dog walkers with owners who need those services. It’s basically Airbnb for dogs or the equivalent of Rover.com, but with a focus on the Czech market.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Brnd Consulting?
We needed help with the whole branding of the company. We started with a clean slate five years ago and engaged with Brnd Consulting to help us figure out the company name, the branding, the logo, and the type of language we should be using for our communications.
SOLUTION
What was the scope of their involvement?
Brnd Consulting helped us with the overall branding of the company. They proposed all the fonts and the coloring scheme of the website. All source files are in an Adobe format. I believe it was the main suite used for creating everything.
What is the team composition?
Our meetings with them were always with the two project leads. Based on our email exchanges, I know there were around four people from their side working on our project.
How did you come to work with Brnd Consulting?
We found Brnd Consulting through word of mouth. I knew someone they’d worked with in the past and looked at their portfolio. I really liked what I saw, so I didn’t investigate further. On top of that, their price point was a lot more competitive compared to what the local agencies were offering.
How much have you invested with them?
We spent between $10,000–$15,000 on Brnd Consulting’s services.
What is the status of this engagement?
We started working with Brnd Consulting in February or March 2014, and we launched the new branding in August of that year.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The brand is easily recognizable and we got positive feedback from our partners. Most of our traffic comes from organic searches because when customers search for us, they normally just type in “Doginni”. This means that Brnd Consulting did a good job of making the brand and name easy to remember.
How did Brnd Consulting perform from a project management standpoint?
They did a solid job from what I can recall. We had a two-month deadline to get all the branding and company name in place, and they met their commitments.
What did you find most impressive about them?
We iterated on several names, logo versions, and icons. On each iteration, Brnd Consulting actually managed to take in every single piece of feedback and explained what they did and did not incorporate. We landed on a version of the company logo and a color scheme that we really liked.
Are there any areas they could improve?
Some of the naming options they provided simply didn’t click with us. Those were just the first ones, though, and it was all part of the process. They ran with our pitch and presented us with several options.
RATINGS
5.0
Quality
4.5
Service & Deliverables
"When comparing their portfolio to other companies, Brnd Consulting’s quality from was a lot higher."
Schedule
5.0
On time / deadlines
"They met or exceeded our timelines."
Cost
5.0
Value / within estimates
"The price/quality ratio is really superior. We got 50–100% higher quotes in our local market."
Willing to Refer
5.0
NPS
Branding and Web Development for Oil Equipment Company
Web Development
Less than $10,000
Apr. - Jan. 2016
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"If I ever take on a similar project, I plan on using them again."
Aug 8, 2019
Co-Owner, Oilflex Oil & Gas
Anonymous
Verified
Energy & natural resources
Houston, Texas
1-10 Employees
Phone Interview
Verified
Brnd Consulting reworked an oil and gas company's website to better reflect the firm's image. The project also included branding and email logistics.
They delivered the website improvements, turning the project around quickly. Upon presenting the final product, the client was pleased. Since, users have praised the site's new look. Brnd Consulting's success promises a continued partnership.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the sales manager of an oil and gas company.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Brnd Consulting?
I needed someone to handle my website and branding efforts.
SOLUTION
What was the scope of their involvement?
They developed the entire website. Their team also did our branding, handing all the logistics for our email.
What is the team composition?
There were three branding professionals on their team.
How did you come to work with Brnd Consulting?
They were referred to me.
How much have you invested with them?
I’ve spent about $8,000 in total.
What is the status of this engagement?
We started working together in April 2016, and the project took 2-3 weeks to complete.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
I’m very happy with the website because it’s very simple and user-friendly. Many people have praised the new site.
How did Brnd Consulting perform from a project management standpoint?
They presented the project and everything went well.
What did you find most impressive about them?
Everything was perfect with them. If I ever take on a similar project, I plan on using them again.
Are there any areas they could improve?
No, there’s nothing I’d improve.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding & Web Dev for Management Consulting Company
Web Development
$10,000 to $49,999
Jan. 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They’re very sharp and know this business well."
Aug 8, 2019
Operations, DRR Advisors
Anonymous
Verified
Business services
Chicago, Illinois
1-10 Employees
Phone Interview
Verified
Brnd Consulting developed a website. Following competitive analysis, they ran a branding campaign and did social media management, working with Facebook, Instagram, LinkedIn, and YouTube.
Their results were immediately successful and needed no changes. Brnd Consulting is a communicative team with quick response times. They have excellent knowledge of their areas of business.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m in charge of operations at DRR Advisors, a small consulting firm that specializes in enterprise diversity, strategy, planning, employee resource group optimization, and Latino management initiative.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Brnd Consulting?
We needed help with branding and web development. We weren’t happy with our branding and needed a refresh.
SOLUTION
What was the scope of their involvement?
They performed a complete analysis of our competition in order to develop our branding. We were so happy with the results of our brand analysis and the changes to our branding that we decided to do our website with them. They are also helping us with our Instagram, Facebook, YouTube, and LinkedIn accounts. They did logo design.
What is the team composition?
There are three people.
How did you come to work with Brnd Consulting?
We picked them because they’re professional and knowledgeable.
How much have you invested with them?
We’ve spent $24,000 in total.
What is the status of this engagement?
We started working together in January 2019 and the work is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
They’re the best. The results they presented were amazing. They didn’t even have to make any changes to anything because it was impeccable.
How did Brnd Consulting perform from a project management standpoint?
They respond pretty quickly. We communicate via email and WhatsApp. We haven’t had any issues with them getting back to us.
What did you find most impressive about them?
We love our new logo and the new way our company is going to look. They’re very sharp and know this business well. All the options they present us make sense. They’re open to everything. It’s incredible that we didn’t need to make any changes because it was that good.
Are there any areas they could improve?
We haven’t had any issues. Communication is perfect.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
"They have really good prices."
Willing to Refer
5.0
NPS
Web and Graphic Design for Baseball Nonprofit
Web Design
$10,000 to $49,999
June 2018 - Feb. 2019
5.0
Quality
5.0
Schedule
5.0
Cost
4.5
Willing to Refer
5.0
"They got our ideas and everything was very smooth."
Aug 7, 2019
Engineer, Strive Baseball Program
Boris Gonzalez Tang
Verified
Other industries
Calgary, Alberta
1-10 Employees
Online Review
Verified
Brnd Consulting provided web and brand design for a sports-centered nonprofit. They made significant upgrades to an existing website and produced physical collateral including uniforms and merchandise.
Post-refresh, the website now has a smoother look. Brnd Consulting was easy to work with and contributed to lively brainstorming sessions. Their attention to detail was the highlight of the engagement.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I work with Strive Baseball. We're a non-profit organization, that helps kids to develop baseball skills within our organization. We have kids from 10–18 years olds. I am a co-owner.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Brnd Consulting?
We hired Brnd Consulting to develop our graphics design, uniforms, merchandise, and website.
What were your goals for this project?
We set up our goals with Brnd Consulting to create a better look on our web page and our design. we have had a lot good, positive comments from our clients since creation.
SOLUTION
How did you select this vendor?
We decided between three more designers, checked each of their design work. We decided to hire Brnd because of their previous jobs
Describe the project in detail.
Their task was to brainstorm with use, checked our needs, presented marketing, logos and other small detail needed to run our organization.
What was the team composition?
The manager of Brnd and his co-partner were in charge to help us, along with their designers.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
This project was handle by Brnd according to our needs. They gave us more additional details to be included and to smooth all process place in the web page.
How effective was the workflow between your team and theirs?
Easy to work with those guys. They got our ideas and everything was very smooth. No complaints at all with this company.
What did you find most impressive about this company?
So committed to details. They threw ideas to us to decide which one to use. Easy to pick their details and ideas.
Are there any areas for improvement?
Not at this time.
RATINGS
5.0
"Professionals 100%. Like to engage in your needs and give you further ideas. Not pushy at all."
Quality
5.0
Service & Deliverables
"We are happy and satisfied with their hard work."
Schedule
5.0
On time / deadlines
"As committed, we had everything delivered on time and no details missing."
Cost
4.5
Value / within estimates
"As planned by our budget, very few details asked from us. Increased a bit price-wise."
Willing to Refer
5.0
NPS
"100% recommended. No complaint, very professional.
Branding for Barbershop
Branding
Brand strategyNamingCorporate identity
$10,000 to $49,999
Jan. 2018 - June 2021
5.0
Quality
4.0
Schedule
4.0
Cost
5.0
Willing to Refer
5.0
"I don’t think there’s anything they can improve on — everything they did was excellent."
Jun 11, 2021
Owner, Hamilton Barbershop
Dayana Pirela
Other industries
Venezuela
1-10 Employees
Phone Interview
Brnd® Consulting was hired by a barbershop to provide branding services. The efforts included creating the concept, image, naming, logo, designs, decoration, and the overall brand identity.
Brnd® Consulting's efforts enabled the client to focus effectively on their specific target clients through quality work. They were communicative and kept the partner updated with the progress of the work. Their skills and flexibility were also key features to the success of this engagement.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there
I’m the owner of a barbershop.
OPPORTUNITY / CHALLENGE
What challenges were you trying to address with Brnd® Consulting?
They helped us develop our brand, create the concept, image, naming, logo, designs, decoration, and the overall brand identity.
SOLUTION
What was the scope of their involvement?
We worked closely with them. After we contacted them, we had meetings to talk about mutual expectations, and they provided me with the first set of ideas. From then on, they worked on the naming, brand identity, and logo design, typography, etc.
What was the team composition?
I worked directly with two project managers, an architect, an interior designer, and other designers. Although, I honestly don’t know how big of a team they have.
How did you come to work with Brand® Consulting?
They were referred by a friend. I wasn’t completely clear about what I wanted, but after having the first meeting with them, I loved their proposal and decided to work with them.
How much have you invested in them?
We spent about $12,000 with them.
What is the status of this engagement?
We worked from January 2018—January 2019.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
They’re avant-garde and always offer quality products. Working with them allowed us to focus on our specific target clients effectively.
How did ConsultingBrnd® Consulting perform from a project management standpoint?
We had in-person meetings, and they also sent me reports via email or WhatsApp with designs and specifications.
What did you find most impressive about them?
They always strive for excellence and are committed to the success of the project.
Are there any areas they could improve?
I don’t think there’s anything they can improve on — everything they did was excellent.
Do you have any advice for potential customers?
They’re very skilled and know how to work with many different kinds of businesses — if there’s a business that they are not very familiar with, they make sure they take the time to understand it and do a great job.
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