BLND PR

BACKGROUND

Please describe your company and position.

I am the Owner/Founder of a beauty salon.

Describe what your company does in a single sentence.

We are a nail, facial, and massage salon with multiple locations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BLND PR to accomplish?

• Manage our influencer program to expand our social presence
• Press Placement to get more credibility
• Brand Awareness to get more sales

SOLUTION

How did you find BLND PR?

Referral

Why did you select BLND PR over others?

Referred to me

How many teammates from BLND PR were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

BLND PR was brought on to launch 2 new locations in the Los Angeles area. We wanted to garner brand awareness and achieve some good press placements. We were looking for industry/trade publications but also lifestyle and local publications to reach our typical consumer. They also managed our influencer program which was highly successful.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our salons have been featured in prestigious publications and media outlets, attracting new clients and boosting our reputation within the community and beyond. Their strategic PR initiatives have helped us stand out in a competitive market and establish ourselves as a trusted destination for nail and massage services.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their communication and transparency throughout the process was exceptional. They kept us informed every step of the way, providing regular updates and insights into the progress of our PR campaigns. Their dedication to our success was evident in their proactive approach and willingness to go above and beyond to exceed our expectations.

What was your primary form of communication with BLND PR?

Email or Messaging App

What did you find most impressive or unique about this company?

One of the aspects that impressed us the most was their creativity and attention to detail. They crafted compelling press releases and pitches that highlighted the essence of our salon – from our luxurious nail treatments to our rejuvenating massage therapies. Their ability to capture the essence of our brand and convey it to the media was truly remarkable.

Are there any areas for improvement or something BLND PR could have done differently?

No

BACKGROUND

Please describe your company and position.

 I am the Luxury Real Estate Agent of a real estate company 

Describe what your company does in a single sentence.

I am a luxury real estate agent in Los Angeles.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BLND PR to accomplish?

• I wanted to hire an agency to help build my credibility in the luxury real estate market
• help market my properties through press and social media
• increase my brand and name visibility in the national market

SOLUTION

How did you find BLND PR?

• Online Search
• Google

Why did you select BLND PR over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from BLND PR were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

BLND was hired to garner media press for my properties and brand as well as help drive my social media following and help me create better content

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I had a huge increase in brand visibility with tons of client inquiries and conversions coming through. My social media engagement increased by 600% and I became a regular commentator on multiple digital outlets for real estate. I also increased interest in multiple luxury properties and the listings have attracted high-profile clients I wouldn't have otherwise reached.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

BLND exhibited exceptional project management, displaying professionalism and attention to detail throughout our partnership. From initial consultation to campaign execution, they meticulously planned each phase, maintaining open communication and promptly addressing concerns. 

Their proactive approach and responsiveness to my needs ensured that the PR campaign was executed seamlessly, ultimately leading to tangible results for my luxury real estate business. I highly commend their dedication and expertise in delivering outstanding outcomes.

What was your primary form of communication with BLND PR?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Thanks to BLND's efforts, I've seen a tangible return on investment. My properties have gained recognition in top-tier publications and luxury lifestyle magazines, and my business has flourished as a result. I am truly grateful for their partnership and look forward to achieving even greater success together in the future.

Are there any areas for improvement or something BLND PR could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the President of a consumer products company

Describe what your company does in a single sentence.

We are an outdoor grill brand.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BLND PR to accomplish?

• Brand Awareness to get more sales
• Press Placement to get more credibility
• Manage our influencer program to expand our social presence

SOLUTION

How did you find BLND PR?

Referral

Why did you select BLND PR over others?

Referred to me

How many teammates from BLND PR were assigned to this project?

4

Describe the scope of work in detail. Please include a summary of key deliverables.

BLND PR was to manage media relations and achieve press placements. We were looking for industry/trade publications but also lifestyle publications to reach our typical consumers. We also wanted this to drive our brand awareness and get coverage on a consistent basis. They also managed our influencer program which was highly successful.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• We have to date worked with over 200+ influencers which has helped us create great content and build our customer base. 
• BLND also were superstars in achieving press for us. They were able to always find an angle and get the story done even when we had lulls in the business. 
• Our sales went up 1200% after the first 6 months of working with BLND.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes they were very timely and always communicative.

What was your primary form of communication with BLND PR?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

This is the best experience I've had working with an outside agency. They feel like an extension of your team and really drive customer experience.

Are there any areas for improvement or something BLND PR could have done differently?

No

BACKGROUND

Please describe your company and position.

I am an executive at an event management and  hospitality company

Describe what your company does in a single sentence.

We manage restaurants and events in the local area

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BLND PR to accomplish?

• Get our name out there via press coverage
• help out with our social media channels and manage them

SOLUTION

How did you find BLND PR?

• Online Search
• Referral

Why did you select BLND PR over others?

• Great culture fit
• Referred to me
• Company values aligned

How many teammates from BLND PR were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Strategy Development: Conduct a thorough analysis of current brand positioning and target audience. Identify key messages and value propositions to communicate to the Los Angeles market. Develop a comprehensive PR strategy that aligns with goals and objectives. 
• Media Relations: Create a media contact list specific to the Los Angeles area, including journalists, bloggers, and influencers in relevant industries. Draft compelling press releases and media pitches highlighting the company's unique offerings, accomplishments, and newsworthy updates. Proactively pitch story ideas and secure media coverage in local publications, online platforms, and broadcast media. 
• Content Creation: Develop high-quality content such as articles, blog posts, and case studies showcasing the company's expertise, industry insights, and success stories. Optimize website content for search engines to increase organic visibility and drive traffic. Create engaging social media content that promotes the company's services, shares industry knowledge, and encourages audience interaction. 
• Event Management: Identify relevant industry events, conferences, and trade shows in the Los Angeles area. Coordinate the company's participation in these events, including booth setup, collateral creation, and networking opportunities. Organize and host local events, workshops, or webinars to showcase the company's expertise and attract potential clients. 
• Influencer Partnerships: Identify influential individuals and organizations in the Los Angeles area that align with the company's target audience. Establish partnerships or collaborations with local influencers, bloggers, or industry experts to amplify the company's reach and credibility. Arrange product/service demonstrations or reviews with relevant influencers to generate positive exposure. 
• Community Engagement: Identify local community initiatives, charitable organizations, or nonprofit events that align with the company's values. Develop partnerships and sponsorship opportunities that support community causes and raise brand visibility. Organize volunteering efforts or CSR (Corporate Social Responsibility) initiatives to engage with the local community and generate positive brand associations. 
• Reporting and Analysis: Track media coverage, website traffic, and social media metrics to measure the success of PR efforts. Analyze data regularly to identify trends, adjust strategies, and optimize future PR activities. Provide regular reports to the company's management team, highlighting key performance indicators and campaign outcomes.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• After about a month we saw 3 pretty good press features that skyrocketed our website traffic over 800% and our conversion rates by 450%. They also set up multiple community events that helped bolster our reputation in the los angeles community. They also helped us find and execute new content ideasthat helped develop larger relationships in the community.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They swiftly grasped our business objectives and consistently were on top of everything, meeting weekly deadlines without fail. Their deep understanding of our target market really helped us grow exponentially.

What was your primary form of communication with BLND PR?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We hired them because they were a boutique firm and we wanted the one on one attention and they delivered. We were so impressed that we worked with who signed us on from the beginning to the end.

Are there any areas for improvement or something BLND PR could have done differently?

Not really

BACKGROUND

Please describe your company and position.

I am the VP of partnerships of a retail company 

Describe what your company does in a single sentence.

Social commercewith creators

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BLND PR to accomplish?

• PR
• Brand awareness
• Event activation press and support

SOLUTION

How did you find BLND PR?

Referral

Why did you select BLND PR over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from BLND PR were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Press

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Lots of press around our product, execution help and advice with events, social advertisements

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes. They always delivered projects on time and were responsive and great with communication.

What was your primary form of communication with BLND PR?

Virtual Meeting

What did you find most impressive or unique about this company?

Small but mighty team. The experience was hands on and custom to fit our niche PR needs

Are there any areas for improvement or something BLND PR could have done differently?

None