Artaban

BACKGROUND

Introduce your business and what you do there.

I’m the senior marketing director at a software company. We provide remoting technology that allows users to access their work from anywhere.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Artaban?

We needed to create corporate videos.

SOLUTION

What was the scope of their involvement?

We usually have a clear idea of what kind of videos we want, so we just lay it out for them, and then they handle the entire production process. In times when we don’t have a clear idea of what we want, they help us finalize the concept before proceeding with production. They’ve created mostly animated videos for us, as well as a talking head video. These videos are published on our company website, YouTube channel, and other social media platforms.

What is the team composition?

We work with three people from their side on any given project.

How did you come to work with Artaban?

It was through a recommendation.

How much have you invested with them?

We’ve probably spent around $100,000–$200,000 CAD (approximately $77,000–$155,000 USD).

What is the status of this engagement?

We started working with them in September 2015, and our engagement is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The general feedback on our videos has been great; everyone likes the quality and style.

How did Artaban perform from a project management standpoint?

They’ve done an astounding job in this regard. For communication, we interact with them via email and Zoom.

What did you find most impressive about them?

Their biggest strength is their creativity. They’re also flexible and easy to work with.

Are there any areas they could improve on?

No — we’re very happy with their work.