Altavia Kamikaze + K2

BACKGROUND

Please describe your company and position.

I am the Head of Communications SEAT & CUPRA of Volkswagen Group Poland

Describe what your company does in a single sentence.

Automotive

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Altavia Kamikaze + K2 to accomplish?

• Reach excellence level in brand digital activities
• Develop www brand world based on sound analysis and best practice

SOLUTION

How did you find Altavia Kamikaze + K2?

Referral

Why did you select Altavia Kamikaze + K2 over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from Altavia Kamikaze + K2 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency was hired to take over full scope of digital activities for SEAT and CUPRA in Poland, including www ecosystem, dealer webpages, applications, strategy and analysis.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Digital Customer Journey metrics and middle funnel KPI, eg microconversions (LP effectiveness).

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The agency delivers in timely manner, remains always at disposal, and provides valid consultancy value. Moreover, the agency provides top notch staff, who tracks progress, is quick to report malfunctions, and acts proactively. Finally, owing to openness, we are able to come up with satisfactory solutions based on customer needs and the agendy expertise. 

What was your primary form of communication with Altavia Kamikaze + K2?

Virtual Meeting

What did you find most impressive or unique about this company?

1. Great analytics competency for relevant conclusions and next steps. The agency provides precise, clear, and timely reporting bringing key value to our everyday business. 
2. The agency excells in Customer Experience area; audits and strategies translate into customer satisfaction due to delivery of positive and consistent experience.
3. Digital Customer Journey analysis and conclusions, resulting in higher conversion and engagement. Ability to integrate touchpoints rendered an effective and working www communication approach.

Are there any areas for improvement or something Altavia Kamikaze + K2 could have done differently?

The agency has addressed our needs perfectly.

BACKGROUND

Please describe your company and position.

I am the Ecommerce manager of Resibo

Describe what your company does in a single sentence.

Resibo is a Polish brand of natural cosmetics whose goal is to create highly effective cosmetics with natural properties and sustainable production, in harmony with the surrounding nature.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire K2 Precise to accomplish?

• building brand awareness
• increasing traffic to our store
• making the brand more visible
• sales increase

SOLUTION

How did you find K2 Precise?

• Media tender

Why did you select K2 Precise over others?

>10

Describe the scope of work in detail. Please include a summary of key deliverables.

We teamed up with K2 Precise for a long-term collaboration. K2 Precise is responsible for an 360 media management ; full-service focused on marketing strategy, consulting, SEO & content marketing and analytical support

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• sales, new visitors, ROI, ROAS

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Our experience with their project management was positive overall. They consistently delivered items on time and were proactive in addressing any issues that arose. Additionally, they were responsive to our needs and communicated effectively throughout the project.

What was your primary form of communication with K2 Precise?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Working with K2 Precise is effective in two ways – we can count fast and dynamic service and data-driven analytical activities.

Are there any areas for improvement or something K2 Precise could have done differently?

Nothing in particular. At this point, we're satisfied with the general flow of the cooperation.