Metabrand Branding Agency

BACKGROUND

Please describe your company and position.

I am the CEO of Horizon-Labs.co

Describe what your company does in a single sentence.

Horizon-Labs.co is a team of coders, product builders, engineers, and founders in California and Turkey. Led by a YC-alum, we help ambitious startups code quality products fast at a fraction of the cost of full-time engineers so you can focus on growing your business

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Metabrand Branding Agency to accomplish?

• We engaged Metabrand Branding Agency to reinvent our visual identity as our software firm evolved from a startup into a full-scale enterprise provider. Our goal was to convey innovation, credibility, and growth without losing our original personality.

SOLUTION

How did you find Metabrand Branding Agency?

Online Search

Why did you select Metabrand Branding Agency over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Metabrand Branding Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The team performed brand research, developed new messaging guidelines, and designed a modern logo paired with a full identity system from typography and color palette to branded internal materials and sales decks.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The rebrand significantly enhanced our corporate image. The updated visuals and brand voice have improved our recognition at industry conferences and boosted investor confidence.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their workflow was well-structured with weekly check-ins and clear design milestones. They always incorporated our feedback promptly and shared rationale behind every creative choice.

What was your primary form of communication with Metabrand Branding Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to understand both the creative and business sides of branding was remarkable  they translated complex ideas into a clear, bold identity.

Are there any areas for improvement or something Metabrand Branding Agency could have done differently?

More variety in early concept rounds would’ve been nice, but the final product hit every note perfectly.

BACKGROUND

Please describe your company and position.

I am the President & Founder of PayBridge

Describe what your company does in a single sentence.

Who We Are PayBridge is a national provider of integrated payroll and human resource management solutions. Partnering with local trusted advisors, PayBridge offers clients an enterprise-smart solution that integrates payroll with a wide variety of business services; a user-friendly, web-based interface; and unparalleled customer support. 
What We Do PayBridge offers a suite of integrated solutions that are secure, unified, web-based and real-time. We will ensure your business has all the tools it needs for seamless integration of services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Metabrand Branding Agency to accomplish?

We needed a full rebrand and a new Webflow site that actually converted users, not just looked “techy.”

SOLUTION

How did you find Metabrand Branding Agency?

• Online Search
• Clutch Site

Why did you select Metabrand Branding Agency over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Metabrand Branding Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Metabrand rebuilt our entire brand identity, created three design directions, and helped us refine one into a clean fintech-appropriate brand without making it boring or “too bank corporate.” They designed and built our Webflow website, making it easy for us to self-manage content. They also set up key landing pages, animations, and conversion-focused layouts. Mobile UX was a huge priority and they nailed it.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

User sign-ups increased dramatically, investor presentations felt more confident, and the site simply performs. Our internal team can edit pages now instead of waiting weeks for updates.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very smooth. We had a private Slack channel and they genuinely responded like teammates, not vendors. Everything was delivered on time and they handled last-minute investor-pitch edits without complaining or adding charges.

What was your primary form of communication with Metabrand Branding Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They actually care about the business side. They asked about our CAC and why our landing page funnel failed before touching design.

Are there any areas for improvement or something Metabrand Branding Agency could have done differently?

They give honest feedback — which is a strength — but be ready for bluntness if your ideas aren't strong.

BACKGROUND

Please describe your company and position.

I am the CEO of Utilified

Describe what your company does in a single sentence.

Provides utility technology to energy-related businesses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Metabrand Branding Agency to accomplish?

• develop a comprehensive brand guidelines document

SOLUTION

How did you find Metabrand Branding Agency?

upwork

Why did you select Metabrand Branding Agency over others?

High ratings

How many teammates from Metabrand Branding Agency were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We’re looking for a skilled brand or design professional to help us develop a clear, concise brand guidelines document. This will act as a go-to reference for ensuring consistency across all Utilified brand assets. You’ll be working with an existing brand foundation — including our logo, color palette (primary and secondary), typography, and core messaging — and helping us bring it all together into a clean, professional guide. This includes: • Variations of our logo (e.g. square/icon formats) • Defined color usage • Typography application • Key brand messaging aligned with our SaaS energy product We’re after someone with experience in brand identity, visual systems, and messaging frameworks. If you’ve built brand guidelines before, we’d love to see examples of your work.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Complete and timely delivery of an exceptional brand guidelines.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They responded quickly, promptly, and comprehensively

What was your primary form of communication with Metabrand Branding Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The ability for Dmitry to quickly understand the brand, our goals and develop a brand guidelines inline with this.

Are there any areas for improvement or something Metabrand Branding Agency could have done differently?

Nothing for improvement, potentially a few more virtual meetings.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and owner of LNQP GmbH, a strategy consulting company based in Berlin. We mainly work with larger companies, providing strategic advice on various topics. Life sciences and health are among our key elements, but we also do digital.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Metabrand Branding Agency?

We needed to develop a corporate website.

SOLUTION

What was the scope of their involvement?

Metabrand Branding Agency provided us with web design and development services. We provided them with rough wireframes and content for the website, and they did all the graphics, visualizations, animations, and design. They built the site on Webflow and hosted it there as well.

What is the team composition?

We worked with Dmitry.

How did you come to work with Metabrand Branding Agency?

I found them on Upwork.

How much have you invested with them?

We spent between €5,000 and €10,000.

What is the status of this engagement?

We worked together from January to May 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Metabrand Branding Agency was the best web development and design studio we’d worked with. It was hands-off from our side; we just gave them content and information, and what came back required very few iterations. The site was spot-on and exceeded our expectations. We got a lot of compliments on our website, and we received two project requests via the website since its launch in April.

How did Metabrand Branding Agency perform from a project management standpoint?

They delivered the project within scope and timeline and stayed on budget. We aligned on milestones, and they hit those milestones. The milestones were a bit broader, so we didn’t have the pressure of an exact deadline. The team had plenty of time and managed it quite well.

Initially, we had a project kickoff via Zoom, and then the rest of the communication was via chat.

What did you find most impressive about them?

Web design is a fluffy and creative field, and it was hard to translate what we had into words and a vision. They clearly understood what we needed and delivered on that, converting it into a clear vision. That was really impressive.

Are there any areas they could improve?

Some colors they picked weren’t necessarily what I would’ve selected myself. A bit more iteration on the colors and fonts would’ve helped. However, given the budget, I was happy with what we got — it was a minor thing.

Do you have any advice for potential customers?

Have a clear expectation of what you want to deliver and where you want to get at the end. We failed a couple of times before with the website, so I saw where we didn’t want to go. That was really helpful because when I described to Metabrand Branding Agency what I wanted to achieve, they played it back to me in a way that I could understand. That, and their skill, was very important to me and led to the success of the project.

BACKGROUND

Please describe your company and position.

I am an executive of PIXELPARK

Describe what your company does in a single sentence.

Video Production

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Metabrand to accomplish?

• Logo Design
• Branding Guidelines

SOLUTION

How did you find Metabrand?

Upwork

Why did you select Metabrand over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Metabrand were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Working with Dmitry on the branding guide for my production company was a fantastic experience. The scope of work included creating a cohesive branding guide that covered logo usage, typography, color palette, visual assets, and overall brand identity. Dmitry was easy to communicate with, offered expert advice, and patiently incorporated my feedback to ensure the final product aligned perfectly with my vision. I'm thrilled with the results and look forward to working with him again in the future. Highly recommend Dmitry for any branding or design needs!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Completed Branding Guide: A comprehensive guide that defines the visual identity of the production company, including logos, typography, color palette, and visual assets—ensuring consistency across all brand materials.

Clear Brand Identity: The final product successfully aligns with the company's vision and goals, enhancing brand clarity and recognition.

Efficient Feedback Process: Dmitry’s ability to incorporate feedback quickly and effectively, resulting in a streamlined process and timely delivery of the final guide.

Future Collaboration Commitment: The decision to continue working with Dmitry, highlighting satisfaction with the work and confidence in his abilities to contribute to future projects.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Dmitry's project management was excellent throughout the process. He consistently delivered items on time and maintained clear communication at every stage. He was highly responsive to my needs, quickly addressing feedback and incorporating changes without delay. Dmitry’s organized approach and attention to detail ensured a smooth workflow, making the entire project stress-free and efficient.

What was your primary form of communication with Metabrand?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about Dmitry was his combination of expert design skills and exceptional communication. He not only delivered high-quality work but also took the time to offer thoughtful, professional advice that elevated the final product. His patience and ability to truly understand and align with my vision made the experience unique and highly rewarding.

Are there any areas for improvement or something Metabrand could have done differently?

I have no areas for improvement to suggest—everything was handled seamlessly. Metabrand exceeded expectations in every aspect of the project, from communication to execution.

BACKGROUND

Please describe your company and position.

I am the President of Simple Créatif

Describe what your company does in a single sentence.

My company, Simple Créatif, specializes in delivering strategic marketing solutions, advanced web design, and event planning, helping businesses connect meaningfully with their audiences through tailored and impactful experiences.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Metabrand Branding Agency to accomplish?

• Branding Identity Revamping

SOLUTION

How did you find Metabrand Branding Agency?

• Online Search
• Upwork

Why did you select Metabrand Branding Agency over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Metabrand Branding Agency were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work for Full Rebranding Project

This rebranding project aims to refresh and elevate the festival’s visual identity across all touchpoints, ensuring consistency and impact. The scope includes:

 1. Brand Guidelines Creation:

 • Comprehensive guidelines outlining logo use, color palette, typography, layout grid, and key visual elements.

 2. Key Design Assets:

 • Redesigned festival flyer, social media assets, and digital banners.

 • 3D icons and animations of festival-related items (e.g., turntables, headphones).

 3. Typography and 3D Elements:

 • Exploration of 3D typography for headlines and animated decorative elements.

 • Editable templates for easy in-house updates.

 4. Multi-Platform Usability:

 • All assets optimized for both digital and print, with organized files for ease of use on platforms like Canva.

Key Deliverables

 1. Brand Guidelines Document

 2. Updated Festival Flyer and Animated Loop

 3. 3D Icons and Decorative Elements

 4. Editable Design Assets and Templates

The project is intended to enhance the brand’s adaptability, creativity, and consistency across all channels.

This rebranding project aims to refresh and elevate the festival’s visual identity across all touchpoints, ensuring consistency and impact. The scope includes:

 1. Brand Guidelines Creation:

 • Comprehensive guidelines outlining logo use, color palette, typography, layout grid, and key visual elements.

 2. Key Design Assets:

 • Redesigned festival flyer, social media assets, and digital banners.

 • 3D icons and animations of festival-related items (e.g., turntables, headphones).

 3. Typography and 3D Elements:

 • Exploration of 3D typography for headlines and animated decorative elements.

 • Editable templates for easy in-house updates.

 4. Multi-Platform Usability:

 • All assets optimized for both digital and print, with organized files for ease of use on platforms like Canva. 

Key Deliverables

 1. Brand Guidelines Document

 2. Updated Festival Flyer and Animated Loop

 3. 3D Icons and Decorative Elements

 4. Editable Design Assets and Templates

The project is intended to enhance the brand’s adaptability, creativity, and consistency across all channels.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from Dmitry’s work on our branding project were significant. His designs increased our social media engagement by providing visually captivating assets that resonated with our audience, leading to a noticeable boost in likes, shares, and comments. Additionally, the cohesive brand identity he created for our festival strengthened our brand recognition, which was reflected in higher pre-sale interest and website traffic. Dmitry’s work ensured our visual presence was not only consistent but impactful, helping to elevate our brand’s perception and drive early interest in our upcoming event. His contributions have set a strong foundation for our marketing efforts moving forward.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Dmitry’s project management was outstanding. He consistently delivered items on or ahead of schedule, demonstrating a clear understanding of the project timeline and priorities. Communication was smooth and efficient; he was highly responsive to my feedback, proactively adjusting designs based on my input and always eager to meet or exceed expectations. Dmitry went above and beyond to ensure that each phase of the project aligned with our goals, and his flexibility allowed us to refine the work to perfection. His attention to detail and commitment to quality made the collaboration seamless and highly productive.

What was your primary form of communication with Metabrand Branding Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about Dmitry was his exceptional blend of creativity and technical skill. His ability to take abstract concepts and transform them into visually stunning, on-brand designs was truly unique. Dmitry demonstrated a deep understanding of our vision and consistently delivered work that not only met but often exceeded my expectations. Their proactive approach, attention to detail, and commitment to achieving the highest quality set him apart. Working with someone who combined artistic vision with practical execution so seamlessly was a rare and invaluable experience.

Are there any areas for improvement or something Metabrand Branding Agency could have done differently?

Honestly, Dmitry and the Metabrand Branding Agency delivered an outstanding experience from start to finish. Every deliverable was completed on time and exceeded our expectations in terms of quality and creativity. If I had to suggest anything, it would be to perhaps expand the variety of mockups or templates provided in the initial stages to give clients even more options to visualize the branding applications. However, this is a minor suggestion, as Dmitry was very responsive to feedback and quickly adapted to our needs. Overall, the collaboration was seamless and highly effective.

BACKGROUND

Please describe your company and position.

I am the Co-founder of a financial services company 

Describe what your company does in a single sentence.

Investment management company investing in digital infrastructure

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Metabrand Branding Agency to accomplish?

• Branding
• Website
• Marketing collateral

SOLUTION

How did you find Metabrand Branding Agency?

Online Search

Why did you select Metabrand Branding Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Metabrand Branding Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Overall development of branding package including visual concepts with logos, website main page, business cards, and powerpoint template. Final deliverables included website design, business assets, website development, brand guidelines, and business cards

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

All deliverables were produced in a timely manner, meeting all deadlines and with high quality standards. The team was extremely responsive at all times and it really felt like our work was prioritized and done to the quickest extent possible. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, was always on time and if anything tried to deliver ahead of schedule. Never had to wonder when they were going to deliver. The team worked through weekends to meet deadlines

What was your primary form of communication with Metabrand Branding Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Very high quality work where the team provides their professional opinions, which was especially helpful for teams like us that do not have any design background. Was very cost efficient compared to the amount of work that was produced. 

Are there any areas for improvement or something Metabrand Branding Agency could have done differently?

NA

BACKGROUND

Please describe your company and position.

I am the Co-Founder of NotJustBranding

Describe what your company does in a single sentence.

Branding consultancy services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Metabrand Branding Agency to accomplish?

• Create a visual identity that aligned with the brand strategy
• Create assets for the different channels used to promote the consultancy.
• Create templates aligned with the visual identity.

SOLUTION

How did you find Metabrand Branding Agency?

Behance

Why did you select Metabrand Branding Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit

How many teammates from Metabrand Branding Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We gave Meta brand the mandate to create a visual identity that will reflect what our brand consultancy stands for.

We provided very detailed information and deep analysis of the competition, our values our mission and vision.

We needed not only the basic things that are usually included like Logo and some applications, but we also requested templates on how reports could look like. We also Also requested presentation templates.

The mandate included assets for the different channels and social media like LinkedIn, YouTube and Facebook.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

First of all the met run team was Extremely responsive. All the requests and questions were answered, and in a timely manner, and the work was executed, according to the plan.

All the revisions were done fast and the team adapted to meet our different requirements and needs.

The high quality and professionalism of the work speaks for itself. 

You can check it out at www.notjustbranding.com

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was always on time and extremely responsive.

We never had any issues communicating or getting back the changes that we requested, the Metabrand team Went above and beyond what we asked for by applying more changes than what we initially agreed on.

What was your primary form of communication with Metabrand Branding Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The quality of the work is impressive And the team has a very high understanding of design.

Quality shows in everything that they delivered to us, from the presentation templates to the report samples.

Are there any areas for improvement or something Metabrand Branding Agency could have done differently?

No.

BACKGROUND

Please describe your company and position.

I am the Marketing Operations and Administrative Specialist of Easy Clothes USA

Describe what your company does in a single sentence.

To make European-inspired fashion feel personal and accessible, empowering women to embrace confidence, comfort, and class in every moment.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Metabrand Branding Agency to accomplish?

• Refresh our outdated brand and create a modern identity that resonates with younger shoppers.

SOLUTION

How did you find Metabrand Branding Agency?

• Referral
• Clutch Site

Why did you select Metabrand Branding Agency over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Metabrand Branding Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Metabrand handled a full rebrand: market research, brand positioning, mood boards, a complete visual identity system, packaging designs, and a brand usage guide covering typography, colors, and messaging.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Customer perception improved noticeably, packaging attracted more repeat buyers, and online engagement increased by 40%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Extremely organized with weekly syncs and clear milestone tracking. Deliverables were always on time.

What was your primary form of communication with Metabrand Branding Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their creative instincts—Metabrand understands modern aesthetics in a way that feels naturally on-trend but still unique.

Are there any areas for improvement or something Metabrand Branding Agency could have done differently?

More printed mockups in early stages would’ve helped, but not a major issue.

BACKGROUND

Please describe your company and position.

I am the Acquiring Fraud Analyst of Guavapay

Describe what your company does in a single sentence.

We are a company on a mission to build a global financial ecosystem that empowers individuals and businesses to have more control over their financial lives. We introduced MyGuava App and MyGuava Business App with the aim to simplify banking and financial services, making them more accessible and affordable for people around the world.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Metabrand Branding Agency to accomplish?

• Clarify product vision and build a brand strong enough for investor conversations

SOLUTION

How did you find Metabrand Branding Agency?

• Referral
• Clutch Site

Why did you select Metabrand Branding Agency over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Metabrand Branding Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Metabrand led deep workshops that pushed us to articulate the purpose behind our fintech platform. They refined our narrative, created our brand messaging system, designed a complete visual identity, and built a polished pitch deck for investor meetings. Instead of just creating design assets, they helped us discover the message we hadn't been able to express.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our investors finally understood our product direction clearly. A major fund even commented that our brand “felt seasoned, not scrappy.” The new narrative still guides internal decisions today.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their approach was structured but personal. Weekly strategic calls, fast feedback cycles, and milestone transparency.

What was your primary form of communication with Metabrand Branding Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They didn’t give us a logo — they gave us the language for our vision.

Are there any areas for improvement or something Metabrand Branding Agency could have done differently?

More guidance on long-term content voice scaling would have helped, but overall outstanding.