Taming the Wild World of Business
Our agency offers skilled execution, expert advice and direction in branding, marketing, graphic design and website development. Since 2005, we have connected businesses with their clients through meaningful, effective brand strategies. From the ants to the elephants, ZOO Media Group works with corporations and organizations of all shapes and sizes.
Ziibi.ca is a company that brings two important groups of people together – homeowners in need of emergency property restoration services and local contractors who are right for the job. This web-based platform takes a user-focused approach to helping homeowners find the property restoration contractor they need, all with just a click of a button. But what’s working behind the scenes to drive this incredibly efficient on-demand service? It’s the technology of artificial intelligence.Artificial Intelligence and Web Design
To the untrained eye, you might not suspect there’s a complex algorithm working in the backend of Ziibi.ca’s simple and easy-to-navigate website. However, with a look at the platform’s chat box feature, you’ll see just how useful this AI technology is.
When you land onto Ziibi.ca’s homepage looking to connect with a professional property restoration contractor in your area, the AI-integrated chat box feature allows you to find exactly what you’re looking for within seconds. All you need to do is provide the bot with some simple information including your name, phone number and postal code. Based on your answers, the bot will provide you with a contractor in your area who can take care of your property restoration needs. The bot even provides the contractor’s contact information and presents a call button to get you connected quickly.
But that’s not all. Our developers also built Ziibi.ca’s AI to be propelled by voice activation and created the backend database with expansion capabilities in mind. This framework gives the master database the ability to expand to allow third party entities, such as insurance companies, to have a window into the platform. Now, instead of just connecting homeowners to property restoration contractors near them, they can also use AI technology in the platform to connect homeowners to their insurance company’s preferred contractors, providing an added layer of convenience to the consumer.
We are proud to announce the launch of a custom intranet web application for Bonduelle, the world leader in ready-to-use frozen and canned vegetables. This intranet site, together with its corresponding app has already proven to be a fantastic solution that allows plant employees to quickly access employee information.
The multisensory web application, called CommuniGo! engages employees with information, news, photo galleries, important alerts and updates to company policies.
The company entrusted ZOO to create a custom solution from the ground up. This included branding the web application and app, complete with an eye-catching logo.
The newly launched intranet and app is getting great reviews from both the management and production team. They find it’s easy to use and it allows them to access information quickly. After creating their profile, the employees can manage their work schedule using a calendar system. This system includes all of the required online forms for training, reimbursement and time off requests, to name a few. And it will also track and display vacation days taken and upcoming, sick days taken, stat holidays and more. The easy to use custom backend content management system allows the HR team to update the site daily without needing extensive training or a programming background.
The chat feature allows the user to quickly ask questions to get the information they need. Inversely, the company can get feedback from the work teams by using intuitive polls and surveys. These built-in tools will allow employees to provide their input so they can be involved in company decision making.
In addition to the polls and surveys, employees can provide their feedback through the virtual suggestion box and can participate in live webinars. This forum encourages staff to share their ideas on how to improve processes, efficiencies, procedures while receiving ongoing training through their phones.
It is always a pleasure to team up and work closely with a company to plan and execute an extensive branding, marketing and online strategy. Our focus was to strengthen the Checkers brand. Projects included bold graphic designs for their marketing materials, copywriting, a company blog, monthly e-blasts, search engine marketing and of course, designing and building their new e-commerce website and web app.
The campaign also included a new look for stationery, catalogues, advertisements and even their vehicle wraps. This total transformation included a modern and sleek new design for all Checkers delivery vehicles – like moving billboards to increase their brand presence.
"Their eagerness to ensure customer satisfaction is impressive."
ZOO Media Group Inc. is providing ongoing marketing support to the client of an event and communications firm. They built a Magento website, manage Google Ads campaigns, and more.
"Their eagerness to ensure customer satisfaction is impressive."
Jan 26, 2021
The ZOO Media Group Inc.’s team provides superb customer service and high-quality work. They’re thorough, creative, and prompt. Customers can expect a responsive team that works quickly to solve problems.
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I own an event and communications company.
What challenges were you trying to address with ZOO Media Group Inc.?
We hired them to work with one of our clients on marketing initiatives.
What was the scope of their involvement?
We started by rebranding our client’s company. This included designing a new logo, tagline, and website. They’re also helping with sales aids like brochures and sell sheets. They’re managing Google Ads, e-blasts, and the client’s overall social media presence.
They built the client’s website using Magento.
What is the team composition?
I have one main point of contact, Sandra. Behind the scenes, there are at least 7–8 people working on the project.
How did you come to work with ZOO Media Group Inc.?
We sent an RFP to several agencies. ZOO Media Group Inc. offered a robust range of services and gave us good value for our dollar.
How much have you invested in them?
We’ve invested around $200,000.
What is the status of this engagement?
We started working together in March 2020, and our engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
They have several experts in every field, so the work is highly specialized and of excellent quality. I appreciate the level of creativity they bring to their work.
How did ZOO Media Group Inc. perform from a project management standpoint?
They’ve been fabulous. They’re very detailed and organized. They respond quickly to our inquiries. The team is thorough and timely. If an unforeseen issue arises, they’re quick to advise us and re-evaluate our project timeline accordingly.
We mostly communicate via email.
What did you find most impressive about them?
Their eagerness to ensure customer satisfaction is impressive. If we’re not 100% happy, they’ll make adjustments until we are.
Are there any areas they could improve?
I can’t think of anything. I’d love to have more face-to-face meetings, but that is difficult right now because of social distancing protocol. If they could give more status updates over Zoom, that would be nice.
Do you have any advice for potential customers?
Be very thorough in your briefings and include as much detail and information as possible.