It sounds like you're pleased with the results so far?
When working with Zfort, is there anything that you find unique or special compared to other developers that you've worked with?
I would say they go out of their way. They are able to put themselves into the customer's shoes. There is a saying in English that goes, "You don't know what you don't know." I've probably worked with a dozen IT companies. With all of them, on various levels, the problem was always that they said, "You have to tell us exactly what to do." For me, without an IT background, we speak different languages. I speak, let's say, a user's language, so I describe to them what I want. Then, usually, they would come back and would say to break it down into all the steps so that our developers can do these tasks.
With Zfort, I could talk to them in my language. I can tell them what the problem is from my perspective, and then they translated it into developer-speak. Then, the developers can work with what kind of documentation Zfort creates for them. This is very important for a company like mine where, as of now, I don't have my own IT development department. So, it's very simple. I can send them an email, and I can speak to them, I can tell them what the problem is, and then they come back, and they offer me a variety of solutions that I can pick. Also with them, they sometimes tell me things – they test the site, they test a few things, and tell me what could be improved, and I don't have to see these things myself, which is also very important.
That is something you usually don't find with an IT company. They expect you to have documentation, to have a project description, and then they do exactly what you describe. But, sometimes, it's impossible for you to describe everything, so you leave certain things out, or it's not clear enough, and they would not ask. With Zfort, there's a task that I describe, and they say, "Do you really mean this and have you thought about this?" So it's really more a partnership, rather than a customer-client relationship.
Is there anything that you'd do differently a second time around, or you wish they could improve upon?
That's really a difficult question because, as of now, they really have been the best company I've
been working with so far.
Because most of their clients are B2B clients, they work with Web development agencies and larger companies – big companies where you have a budget maybe of $50,000 and more. They'll usually have a technical department that can already describe the project on a large scale. Sometimes, this is something that I have problems with, and they've been doing an excellent job.
But, maybe, what they could do is if they also target consumer companies, like myself, then it would be even easier. I'm helping them now with German clients, and there is this communication thing where the Germans usually don’t speak English while, at Zfort, they speak very good English and also Russian. Other than that, it's really difficult for me to say what I would do differently.