Zerocac

BACKGROUND

Please describe your company and position.

I am the Managing Partner of Lykke

Describe what your company does in a single sentence.

D2C apparel brand

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zerocac to accomplish?

• increase sales conversions across Facebook, Instagram, and Google Ads
• drive paid traffic
• improve our ROAS

SOLUTION

How did you find Zerocac?

Online Search

Why did you select Zerocac over others?

• Pricing fit our budget
• Company values aligned

How many teammates from Zerocac were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They handled campaign strategy, ad creatives, audience targeting, and A/B testing. The main deliverables included performance dashboards, weekly reports, and optimized campaign structures.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our ROAS improved from 2x to nearly 4x, and our CAC dropped by roughly 30% within the first three months.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very structured,they delivered reports on time and proactively suggested creative testing ideas.

What was your primary form of communication with Zerocac?

Virtual Meeting

What did you find most impressive or unique about this company?

Their depth of analysis, constant optimization mindset, and ability to scale efficiently without wasting ad spend.

Are there any areas for improvement or something Zerocac could have done differently?

Everything has been smooth. A larger creative library earlier on could have added more variation, but overall excellent partnership.