Get Digital With It

YYC3 connects individuals and organizations through strategic story-telling. Using best practices modified to current environments, YYC3 will → strengthen your voice → spread your message → engage your audience → and sell your products, specifically focused on maximizing digital channels.

CUSTOM COMMUNICATION & COMMERCE CONSULTING:

  • Strategy
  • Website
  • Content
  • Social Media
  • Community Management
  • Print
  • Email
  • Sponsorship
  • Paid Advertising
  • Data Analytics
  • E-Commerce
  • Coaching & Workshops
 
$1,000+
 
$50 - $99 / hr
 
2 - 9
 Founded
2014
Show all +
Calgary, Canada
headquarters
  • #279 - 4037 42 Street NW
    Calgary, AB T3A2M9
    Canada
other locations
  • #824 1235 11 Ave SW
    Calgary, AB T3C0M5
    Canada

Portfolio

Key clients: 
  • Gabriella’s Kitchen
  • The Bow Valley Club
  • Infracon
  • Big Chief Meat Snacks
  • Rev Engineering
  • Lavoom Salon

Reviews

Sort by

Social Media and Brand Marketing for a Real Estate Company

"Everything we set to achieve, we accomplished with YYC3."

Quality: 
5.0
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
2017 - Ongoing
Project summary: 

YYC3 assists with branding and marketing. The team manages social media accounts and handles website updates. The engagement is ongoing.

The Reviewer
 
Calgary, Canada
Tyler Milnthorp
President, YYC Lifestyle Guy
 
Verified
The Review
Feedback summary: 

YYC3 exceeded expectations. Social media followers and leads are increasing significantly due to the expertise of YYC3. Their team keeps their projects on track and communicates effectively. Customers can expect a creative team that delivers quality service at a reasonable price.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m a partner in a home building company. My individual branch specializes in retail sales and residential and commercial real estate.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with YYC3?

YYC3 was hired to establish our company’s brand and assist with marketing.

SOLUTION

What was the scope of their involvement?

Hayley (President, YYC3) helps with the overall brand of the company. She handles all of our social media including Linkedin, Facebook, and Instagram. If we need any web work done, she takes that on as well, upgrading and changing elements of the site as projects develop.

What is the team composition?

Our primary point of contact is Hayley. Sometimes Nelson (Marketing Assistant, YYC3) helps out.

How did you come to work with YYC3?

Hayley did a presentation at one of the brokerage offices I used to work at. I enjoyed her take on social media and marketing, so that’s when we began working together.

How much have you invested with them?

We’ve spent $15,000 so far.

What is the status of this engagement?

Our ongoing collaboration began in 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our goal for the first year was to reach 5,000 followers on Instagram. Now we’ve doubled that size and cut the time in half, so we’re on par to hit 10,000 by July. Before working with YYC3, we had no traffic on our Facebook business page. We have around 3,000 followers now. Our webpage is now averaging about four leads a month organically through direct traffic that’s built from the different accounts Hayley manages.

How did YYC3 perform from a project management standpoint?

Hayley keeps me on track and motivated. We generally text and email to keep our communication organized. Biweekly, we meet for an hour to go over the process.

What did you find most impressive about them?

Hayley created a brand for my business. There’s been an increase in followers, and companies have sent me free stuff to review. Everything we set to achieve, we accomplished with YYC3.

Are there any areas they could improve?

No, not really. I’m not a marketing guy, but in terms of growth, it would be nice to see more leads come in. But that also depends on how much you’re putting into that process. Right now, we’re spending a minimal amount, which equates to the leads we’re receiving. I’m happy with that at this point.

Do you have any advice for potential customers?

I’m delighted with everything YYC3 has done. Working with Hayley is excellent and extremely affordable. She works with her clients consistently, going beyond the contract. She puts in an extra 10%.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Social Media Management for a Specialty Foods Company

“YYC3 took us from nothing to having a significant social media following.”

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Oct. 2014 - June 2017
Project summary: 

YYC3 oversaw social media and digital marketing campaigns, including content posting and engaging followers to participate in a product marketing campaign.

The Reviewer
 
Calgary, Canada
Margot Micallef
CEO, Gabriella's Kitchen
 
Verified
The Review
Feedback summary: 

YYC3 grew Facebook followers to about 10,000 and Instagram followers to about 17,000. Proactive and strategic in their approach, their work required minimal oversight. Their team is responsive, highly committed, and great to work with all around.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the CEO and Founder of Gabriella's Kitchen Inc, a specialty food manufacturer and marketer of fortified, functional foods.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with YYC3?

We needed help managing our social media and digital marketing.

SOLUTION

What was the scope of their involvement?

YYC3 managed our social media accounts, including the calendar and posting content on Facebook, Pinterest, and Twitter accounts. Although I sent them some ideas, they had complete autonomy over content and responded to any comments or questions within those channels.

They also oversaw our digital marketing, including a Facebook ad campaign that involved a collaboration with our marketing group. For that project, they encouraged people to submit photos using our products on social media and posted the winners' photos on a digital billboard on our website.

How did you come to work with YYC3?

My son knew someone who worked at YYC3 and introduced me to them.

How much have you invested with them?

We probably invested about $500,000.

What is the status of this engagement?

We started working with them around the Fall of 2014 or 2015 and the contract ended in 2017. We wanted YYC3 to work with us full-time at that point, but unfortunately, they were unable to given other commitments to their customers.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

YYC3 took us from nothing to having a significant social media following. Under their control, we grew to about 10,000 Facebook followers and 17,000 Instagram followers.

How did YYC3 perform from a project management standpoint?

They were great. As a small group, we don't have a lot of time to micromanage others, but we didn't have to with YYC3. Most of our communication was informal and through email. They were very responsive and checked in with us often to make sure everything was on track. As self-starters, they proactively worked on tasks without us having to intervene at all.

What did you find most impressive about them?

I'm most impressed by the level of commitment and creativity they brought to our work.

Are there any areas they could improve?

No. The reason we parted ways was to no fault of their own—we just wanted them all to ourselves.

Do you have any advice for potential customers?

Before we started working with YYC3, we knew nothing about social media and digital marketing, but we've learned a lot from their team along the way. It's important to take part in the process of planning out your long-term goals with them as much as possible. I recommend creating KPIs to measure against as you progress, so you can better understand what works in driving behavioral change within your target audience.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Social Media Management for a Real Estate Company

“Our social media exposure across each platform has significantly increased since working with YYC3.”

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Jan. 2018 - Ongoing
Project summary: 

YYC3 provides social media branding guidance and manages social media schedules and content posting for Facebook, Instagram, and LinkedIn. 

The Reviewer
 
2-10 Employees
 
Canada
Ashlee Samaska
Real Estate Advisor, Engels & Völkers
 
Verified
The Review
Feedback summary: 

YYC3 significantly improved the company's digital reach through social media. Their expertise and strategic approach to enhancing a company's online presence sets them apart. Organized and responsive, working with their team is seamless.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm a real estate advisor and partner at Engel & Völkers West Calgary Group, a brokerage in Calgary, Canada. We're in the process of building a real estate team of agents and advisors.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with YYC3?

We wanted more social media exposure and help with overall social media branding guidance.

SOLUTION

What was the scope of their involvement?

YYC3 provided a proposal based on the preliminary information I provided them with. They also provide guidance on social media branding and create content and schedule posts for our Facebook, LinkedIn, and Instagram accounts.

Once our budget expands, we'd like to engage YYC3 on additional marketing services, including content management and newsletters.

What is the team composition?

I work directly with Hayley (Brand and Marketing Strategist, YYC3).

How did you come to work with YYC3?

One of our brokers brought YYC3 into the office to do a presentation and we decided to work with them based on that.

What is the status of this engagement?

We've been working with them for about four to six months and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our social media exposure across each platform has significantly increased since working with YYC3.

How did YYC3 perform from a project management standpoint?

They're great about meeting deadlines. We haven't had any issues reaching Hayley by phone, email, or text messaging.

What did you find most impressive about them?

I'm most impressed by Hayley's high level of knowledge and experience.

Do you have any advice for potential customers?

Go into the relationship with a clear vision. In our situation, we had a couple people driving the project and we could've been more unified on what we wanted from their team. Having a mini business plan or a better idea of what your goals are will help YYC3 hit the ground running.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer