Content Marketing for the Hispanic & Latinx Market
We Connect Your Brand with the Hispanic Market
At Yucalab, we specialize in bridging the gap between your brand and the Hispanic Market, whether you're in B2B, B2C, entrepreneurship, or a non-profit organization. We help you expand your reach, boost traffic, and engage with your audience through impactful content.
Your Essential Partner
We collaborate closely with companies, brands, and advertising agencies to create and adapt voices, campaigns, and content tailored for the Hispanic Market in the United States, Latin America, and Spain.
Media Production Expertise
With extensive experience in media production, we excel at adapting scripts for TV and radio, creating compelling video titles and subtitles, and recording professional voice-overs.
Our Services
Content Creation: Delve into the world of compelling content in both Spanish and English. We're dedicated to crafting bilingual stories that don't just capture your audience's attention but also drive them to take action.
Content Strategy: Content without strategy is like a ship without a compass. Together, we'll chart a course, harnessing the power of bilingual narratives to drive tangible results for your business.
Content Localization and Spanish Transcreation: Connect deeply with your Hispanic audience. We ensure your content speaks their language and resonates with their cultural heartbeat, considering every linguistic nuance and regional peculiarity.
Content Optimization & SEO: Your visibility defines your digital authority. We'll fine-tune your content for search engines, ensuring it's impactful and SEO-optimized, driving organic traffic and positioning your brand at the forefront.
Content Distribution: Creating content is just the beginning. With our combined expertise, we'll ensure it reaches the right eyes and ears, broadcasting your message through the most effective channels.
Partner with Yucalab and unlock your brand's full potential in the Hispanic Market.
Yucalab developed a content strategy for a business services company. The team audited the client's website, conducted competitor analysis and keyword research, and created an editorial calendar.
Thanks to Yucalab's efforts, the client saw a 40% increase in website traffic and positive results in all defined KPIs. The team was thorough, delivered everything on time, and communicated primarily through email. Their attention to detail and excellent insight impressed the client.
BACKGROUND
Introduce your business and what you do there.
We fund programs for the Hispanic community.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Yucalab?
We needed a content strategy to reach and connect with the Hispanic market through one of our programs.
SOLUTION
What was the scope of their involvement?
Yucalab delivered a comprehensive content strategy that included a website and content audit. The team helped define goals and KPIs and created a detailed buyer persona kit. Yucalab also provided a competitor analysis, in-depth keyword research in English and Spanish, content ideas, an editorial calendar, a framework, and distribution suggestions. It was a complete strategy that our team continues to implement today.
What is the team composition?
I worked directly with two teammates from Yucalab, Alex and Jose.
How did you come to work with Yucalab?
I found Yucalab through a referral. We chose the team because of their experience and expertise in creating culturally relevant content and strategies for our audience, the US Hispanic Market.
How much have you invested with them?
We spent $4,000.
What is the status of this engagement?
We worked together from November 2024–January 2025.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We’re beginning to see positive results in our defined KPIs, including engagement, traffic, and leads from our website. Traffic has increased by 40%.
How did Yucalab perform from a project management standpoint?
Yucalab delivered everything on time, and the strategy was both thorough and easy for our team to put into action. We communicated via email.
What did you find most impressive about them?
Their level of detail and the insights they provided were impressive. The buyer personas we hadn’t even considered, and thorough keyword research in both English and Spanish, helped us understand how people search in each language and what opportunities we had in both.
Are there any areas they could improve?
No, I would definitely work with them again.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
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1 Reviews
Locations (1)
4300 Biscayne Boulevard Suite 203Miami, FL,
United States33137
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