Content Marketing for IT Services Co
- Content Marketing
- Less than $10,000
- July - Aug. 2024
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"What stood out most was their seamless combination of creativity and strategic thinking."
- IT Services
- Warsaw, Poland
- 11-50 Employees
- Online Review
- Verified
Your Extra Marketer created a company presentation for an IT services company. The team combined copywriting with graphic design to communicate the client's brand values, selling points, and company story.
Your Extra Marketer's work was pivotal to the client's success and improved the client's ability to communicate clearly and professionally with potential clients and partners. The team was organized, responsive, and communicative. Overall, the team's creativity and strategic thinking stood out.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the CEO of Softellar
Describe what your company does in a single sentence.
Softellar is a full-cycle software development and IT staff augmentation company. We strive to provide our clients with high-quality, comprehensive, and customized digital solutions to enhance their business processes, increase efficiency and drive growth.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Your Extra Marketer to accomplish?
Write a company presentation for us
SOLUTION
How did you find Your Extra Marketer?
Referral
Why did you select Your Extra Marketer over others?
- Great culture fit
- Referred to me
How many teammates from Your Extra Marketer were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
They were responsible for creating a comprehensive company presentation that effectively combined strong copywriting with visually cohesive design. The presentation needed to clearly communicate our brand values, unique selling points, and company story while ensuring that the design elements supported and amplified the messaging.
The team worked closely with us to structure the presentation, ensuring it followed a logical flow. They carefully organized key sections, such as the company overview, product and service highlights, customer success stories, and a call to action, to ensure clarity and relevance throughout.
Their copywriters delivered clear, concise, and engaging content that was on-brand and tailored to our target audience. The copy struck a perfect balance between simplicity and impact, focusing on clear headlines, digestible information, and effective storytelling. They ensured the language avoided technical jargon, making the presentation accessible to a wider audience.
On the design front, their team developed a visually engaging slide deck that adhered to industry best practices. They used clean, consistent layouts, appropriate color schemes, and a strong visual hierarchy to ensure the key points were easily understood. The team also integrated custom visuals, illustrations, and data representations, such as infographics and charts, that made complex information easy to digest while maintaining aesthetic appeal.
Throughout the project, the team made sure every aspect of the copy and design aligned with our brand identity, resulting in a polished, cohesive presentation. They worked closely with us at every stage, providing revisions based on our feedback and delivering on time. Their collaborative approach and attention to detail made them a reliable content partner from start to finish, ensuring the final presentation was both visually impressive and strategically aligned with our goals.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
The presentation they created played a pivotal role in our success by improving our ability to communicate clearly and professionally with potential clients and partners. The high-quality design and concise, impactful messaging helped us make a strong impression during key meetings and presentations. We received positive feedback from stakeholders on both the clarity of the information and the professional look and feel of the slides.
One of the most significant measurable outcomes was an increase in audience engagement during our presentations. We noticed that the visually compelling slides and well-structured narrative kept participants more attentive and interested throughout. Additionally, the presentation helped us streamline our messaging, which resulted in more productive conversations with leads and a higher conversion rate for follow-up discussions.
Internally, having a well-designed, cohesive presentation saved our team time by providing a ready-to-use, polished tool for important client meetings. Overall, the project contributed to better communication outcomes, increased lead engagement, and improved conversion rates, making it a clear success.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Their project management was highly organized and responsive throughout the entire process. From the outset, they established clear timelines and set expectations for each phase of the project. They consistently met the deadlines and delivered all items on time, which allowed us to stay on schedule for our internal presentations and client meetings.
Communication was another strength of theirs. They were always quick to respond to our inquiries, whether we had questions, needed revisions, or required additional adjustments. They demonstrated a thorough understanding of our needs and ensured that our feedback was incorporated efficiently into each iteration of the presentation.
Their ability to adapt and respond promptly, without sacrificing quality, made the entire process smooth and stress-free. We felt confident in their ability to manage the project from start to finish.
What was your primary form of communication with Your Extra Marketer?
- Virtual Meeting
- Email or Messaging App
What did you find most impressive or unique about this company?
What stood out most was their seamless combination of creativity and strategic thinking. They weren’t just focused on making the presentation look visually appealing; they made sure every design choice served a purpose and enhanced the message we were trying to convey. Their ability to balance aesthetics with clear, impactful communication was truly impressive.
Additionally, their proactive approach and attention to detail made them a standout partner. They anticipated our needs, often suggesting improvements we hadn’t considered, and they took ownership of the project as if it were their own.
Their dedication to delivering a high-quality product that aligned with our vision made the entire experience feel collaborative and effortless. We appreciated the way they took the time to understand our brand and goals, which was evident in every aspect of their work.
Are there any areas for improvement or something Your Extra Marketer could have done differently?
Overall, we were extremely satisfied with the work delivered by Your Extra Marketer, and there were no major issues during the project. If we were to suggest one area for potential improvement, it would be the inclusion of more proactive progress updates throughout the process.
While the team was always responsive when we reached out, having more regular check-ins could have further enhanced communication, especially during longer stages of the project.
That said, their commitment to delivering quality work on time more than made up for this, and we never felt disconnected from the process. Any feedback we provided was always taken into account and executed swiftly. We would absolutely work with them again.
RATINGS
-
Quality
5.0Service & Deliverables
-
Schedule
5.0On time / deadlines
-
Cost
5.0Value / within estimates
-
Willing to Refer
5.0NPS