What evidence can you share that demonstrates the impact of the engagement?
The final output was not what I personally envisioned, but that might have been due to our own budgetary restrictions. Having said that, the final product had a great impact on the team at Cricpod. Our team unanimously believes that it emphasizes our product and features in a very direct manner and that it will solve our issues of marketing the product to the end user quite well. We’re very much looking forward to going live in a month’s time.
How did WowMakers perform from a project management standpoint?
Most of my correspondence was with Nikesh only. The team at Cricpod wasn’t in much direct contact with the creative team, apart from a couple of discussions, here and there. Nikesh was instrumental. I’m very pleased with his engagement with our team to bring out the ideas out of our heads and translating those into something his creative team could use to build the product we were after. This was one of the better outsourcing experiences we’ve had recently.
He understands the team’s processes very well, and he understands how different businesses work. He bridges the gap for us very well, and, should we get in touch with WowMakers for another set of services, we would want Nikesh onboard.
What did you find most impressive about them?
They’re an extremely creative team. When we were going through different ideas for how we could make up a story and have our product features in it, they came up with really creative suggestions within a short amount of time.
Are there any areas they could improve?
I don’t know what sort of infrastructure WowMakers has, and whether they could afford to do daily video calls with the client or not. If they had something like that, where the creative team proactively reaches out to clients, that would probably have a better impact. With other offshore providers, we insist on having direct access to the individual actually working on the project, and that gives us a great chance of rectifying any miscommunication.
Do you have any advice for future clients of theirs?
We kept engaged with them most of the time. I would advise other businesses like ours, trying to get something done, to be proactive. It’s a two-way thing, and communication needs to be spot on. We had a couple of instances of waiting for some time before we could get some of our queries answered, and, when there were multiple discussion threads, certain issues may get lost, and we may never hear about them again. My advice would be to be in constant communication with their team and to be open about things.