We make you more memorable through design

Wonderland is a human experience design studio. At the centre of everything we do is the consumer and you. 

We work with businesses to develop products born from genuine consumer insight, secured by strategy and defined by clear, measurable objectives. We make beautiful things that are relevant, have impact, create meaning and deliver.


Some of our clients; TomTom, DXC, ABN AMRO, Tikkie, Nomads, Fournier


Our  main services:

  • Discovery & Insight
  • Strategy
  • Experience Design
  • Change & Transformation

United by our shared passion to develop human-centred experiences that explore possibility, Wonderlanders bring distinction to the web through their talent, knowledge and creativity. 


$100 - $149 / hr
10 - 49
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Amsterdam, Netherlands
  • Eerste Passeerdersdwarsstraat 74
    Amsterdam, NH 1016XD


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Website Design and Dev for French Vineyard

“I’m impressed by the quality of their deliverables. Their designs don’t just look pretty; they drive results.”

Willing to refer: 
The Project
$10,000 to $49,999
May - July 2018
Project summary: 

After creating customer journeys to gain branding insights, Wonderland developed a new CMS, incorporating revamped visuals to better reflect the brand identity.

The Reviewer
11-50 Employees
Richard Hopoe
Marketeer, Fournier Père et Fils
The Review
Feedback summary: 

Both internal and external stakeholders lauded the site for its improved navigation and updated design. Not only does the new site better convey the brand identity, but it has also decreased the bounce rate. Subtle animations on each image demonstrate Wonderland’s keen eye for detail.

The client submitted this review online.


Please describe your company and your position there.

I’m a marketeer at Maison Fournier Père et Fils, a family-owned vineyard situated in Verdigny, France in the heart of the Sancerre appellation. Fournier is the legacy of several generations of winegrowers.


For what projects/services did your company hire Wonderland.?

We wanted to update our previous website to better reflect our values but didn’t know where to begin. We tasked Wonderland with crafting the customer journeys for our website before using their insights to design a compelling site.

What were your goals for this project?

We wanted visitors to experience our company story and its various domains in a way that accurately reflected who we are.


How did you select this vendor?

A colleague referred me to them.

Describe the project in detail.

Wonderland developed a CMS that allowed us to edit the content by ourselves. Because we distinguished our brand by the quality of our wines, they reflected our commitment through the stunning site design. Each page features an image with subtle animations throughout, which, for me, is an important level of detail.

What was the team composition?

They assigned a project manager, a designer, a developer, and an illustrator.


Can you share any outcomes from the project that demonstrate progress or success?

Visitors have praised the site for its organization and overall look and feel. The aesthetics fit our brand, and we’ve seen a decrease in bounce rate.

How effective was the workflow between your team and theirs?

The workflow was amazing. Even though we had our own dedicated team, we mostly communicated through the project manager. I appreciated that there was one creative who oversaw all creative output.

What did you find most impressive about this company?

I’m impressed by the quality of their deliverables. Their designs don’t just look pretty; they drive results.

Are there any areas for improvement?

No, there’s nothing to improve. They should keep up the good work.

Overall Score
  • 4.5 Scheduling
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer