What was the scope of their involvement?
They’ve helped us with several high-profile projects. At various times, they’ve delivered interface designs, UX work, concept designs, pitch materials, and general design consulting. They’ve established brand style guidelines for some of our clients, as well as broader design principles to follow.
We’ve used them internally for brand design, and they’ve augmented our creative efforts for client branding projects as well. They’re a high-value creative resource for us. Typically our projects begin with brainstorming around creative concepts and approach, and Wolfcub usually follows that with specific concept work. Sometimes it’s high-level visualizations, other times they’ll produce wireframes and prototypes to complement our work.
Wolfcub has also delivered web design work for us and some of our clients. For these external projects, they’ll often do the initial concept work for the site. They tend to focus on the design side, which usually involves UX visualization and concept ideation. We will occasionally support their designs with content and technical work.
The web design projects that Wolfcub works on are generally a blend of content, design, and development work. Some are technically focused—application builds, for example—and others, like editorial campaigns, are more geared towards content. We use their skills in specific creative areas, but that’s frequently complemented with editorial and technical work, depending on what’s being developed.
What is the team composition?
I’ve worked with both John (Co-Founder, Wolfcub Digital) and Dom (Co-Founder, Wolfcub Digital) for a number of years.
How did you come to work with Wolfcub Digital?
I worked with both John & Dom as designers before they set up Wolfcub.
We were working on a project for a large broadcaster, and I was looking for a designer. John was who we selected & we kept working together after that project ended. He was chosen due to his ability and personality. He’s an easy person to collaborate with, and we’ve had an excellent working relationship ever since.
How much have you invested with them?
We’ve spent tens of thousands of pounds throughout our time working together. I can’t give a specific estimate, but we’ve probably spent at least £150,000 (approximately 75,000 USD) over a ten year period.
What is the status of this engagement?
We started working together about ten years ago, and it’s an ongoing relationship.