Website design & development
We are a team of web experts passionate about web design and development. Our primary focus is eCommerce, membership, educational and corporate websites. We believe in working closely with our clients to accomplish their business requirements and make an impact online.
1 Language
- English
1 Timezone
- EST
E-commerce Web Design & Dev for Fitness Fashion Retailer
the project
“Their team works quickly and is always on the ball — Wise4dev can handle any situation that arises.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the founder and CEO of Guflissimo, an e-commerce fitness fashion retailer based in the UAE.
What challenge were you trying to address with Wise4dev?
I hired Wise4dev because I needed a firm to develop my website.
What was the scope of their involvement?
Wise4dev has designed and developed a WooCommerce e-commerce website and is now providing ongoing maintenance services — they’re constantly updating and revamping the website according to our needs. They’ve rebuilt the website our previous developer put together because it had a lot of technical issues. Wise4dev has completed everything for the new site, from the initial integrations to product page developments. We’ve been in daily contact with Wise4dev, discussing projects and continuing to improve and update the site to improve the UX.
They’ve also assisted with other development projects related to our e-commerce site. The Wise4dev developers have also installed firewalls to ensure we have top-notch security — we’ve been the victims of cyberattacks, and Wise4dev utilized their knowledge to handle that difficult situation. Additionally, Wise4dev has collaborated closely with the in-house team handling my SEO and content marketing efforts.
What is the team composition?
I’m only in contact with Jerina (Web Developer), and I’m not sure how many other teammates from Wise4dev are working on my project.
How did you come to work with Wise4dev?
I found Wise4dev on a freelancer platform — I decided to approach Wise4dev for this job because they had positive reviews from other companies.
How much have you invested with them?
We invest around $600 per month with Wise4dev, although that price fluctuates depending on the development project we’re working on. Overall, I’d say we’ve spent over $50,000 with Wise4dev.
What is the status of this engagement?
My engagement with Wise4dev began in February 2018, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Overall, I’m delighted with our partnership with Wise4dev; I appreciate their expertise, reliability, and knowledge. Before working with Wise4dev, I wasn’t making any money because I had no e-commerce site to promote my business. Thanks to Wise4dev, my company has grown and we’ve achieved a lot of our goals — we’re a well-respected company in our region. We have gotten more business opportunities to attract new customers because of the site.
Not every development company could’ve developed a site as secure as the one Wise4dev developed. They’re constantly optimizing our site speed and improving our web security. Also, their team works quickly and is always on the ball — Wise4dev can handle any situation that arises.
How did Wise4dev perform from a project management standpoint?
Wise4dev meets deadlines and is in regular contact with us — they make quick updates when we request them. If the site crashes, the Wise4dev team will work around the clock to get the site back up and running. Despite our different locations, we communicate effectively via email and WhatsApp; we usually have Zoom meetings to discuss the project.
What did you find most impressive about them?
Apart from their IT prowess, Wise4dev’s ability to immediately recognize our business needs is excellent. They’re able to understand our issues and rectify them quickly without us having to spend copious amounts of time explaining them.
Are there any areas they could improve?
I have nothing for Wise4dev to improve.
Do you have any advice for potential customers?
In general, I’d suggest that customers take their time researching any developer they’re planning to work with because a poor developer can have a catastrophic impact on their business.
Focus
Portfolio
Lasostrategy, Smart Mats Studio, Gulfissimo, Capstone ITS, Wysdom, Siponey

Woocommerce development
Ecommerce design and development

Gulfissimo ecommerce website
- Website frontend & backend development
- Product page customizations
- Checkout customization
- Payment gateway setup
- Speed optimization
- Quickbooks-Zapier-Woocommerce Integration
- Support & maintenance

Website development
- WordPress custom theme development
- Third party integrations
- Support and training

Website revamp
- Front end website revamp
- Performance optimization
- Support & Maintenance
- Shop integration

Lasostrategy website development
WordPress custom theme development

Website design and development
Custom website design and development

Woocommerce development
Woocommerce website design and custom development
Reviews
the project
Branding, SEO & Design Services for Telehealth Platform
"They are always willing and able to keep in touch, answer our questions, and address any issues or concerns."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the owner of this telehealth website, online practice for mental health services, from coaching to counseling and psychotherapy. Services are provided to very diverse populations internationally.
For what projects/services did your company hire wise4dev, and what were your goals?
We found wise4dev researching online and decided to work with them because of their previous work. The goal was to improve the user experience with our platform, new branding, SEO, and online presence.
How did you select this vendor and what were the deciding factors?
We consider past projects made by this company, and we chose to work with them after initial communication where we discuss our needs and expectations, and get clear insight on what they could offer.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
There was an initial plan to discuss what we wanted to achieve, the main services to be provided and what impact we expected from our visitors and clients. wise4dev focused on defining the areas of development to focus from improving the UI, and online traffic, to enhancing SEO and bringing insight on how to reach a wider population and advertise ur services with more efectiveness.
How many people from the vendor's team worked with you, and what were their positions?
I have been in contact with one expert for managing the project, Jerina.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
The website is much faster than before already before the completion of the project, current clients are more satisfied with the way they can find information and interact with its content, and we are getting many more messages from potential new clients.
Describe their project management style, including communication tools and timeliness.
They are always willing and able to keep in touch, answer our questions, and address any issues or concerns. We did not have to wait long or wonder about things, since she replied in a very timely manner, either via phone or online.
What did you find most impressive or unique about this company?
Expertise working with WP and tools like Elementor, fast and effective communication, work, and always on time to deliver what was promised.
Are there any areas for improvement or something they could have done differently?
I regret not having found them earlier to make these improvements without delay.
the project
Web Redevelopment for Online Boutique
"wise4dev simply couldn’t have done better."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the owner of an online women’s boutique with clothing and accessories.
What challenge were you trying to address with wise4dev?
We first developed the site about 5–6 years ago, but our developers coded our site on top of someone else’s site, making it very difficult and cumbersome to manage; there were always issues with plugins. Moving forward, I found someone else, and they did the same thing in the development, even after we specifically asked them not to.
This brings us to about 2–3 months ago, and we found wise4dev, and they took over development.
What was the scope of their involvement?
wise4dev cleared out the backend and left the site functioning very well. Our cart function works quite well now. The site is based on WooCommerce. wise4dev rebuilt around 99% of the site.
What is the team composition?
I worked with Jerina (Founder) and had direct contact with her.
How did you come to work with wise4dev?
I posted a position on UpWork and they responded.
How much have you invested with them?
We spent around $5,6000 together.
What is the status of this engagement?
We worked together from February–April 2022.
What evidence can you share that demonstrates the impact of the engagement?
They performed at 100% in every avenue. I paused my marketing while they worked on the site, but the UX/UI is much better than it was, and that’s everything to me. It’s so much easier for my customers to click on and do what they need to do. Our express checkout is also 100% improved.
How did wise4dev perform from a project management standpoint?
Jerina knows what she’s doing and informed me of things that I previously had to research for myself with the other vendors. Some people just understand their work and love it, and I can tell that she just wants to give her customers the right tools to succeed.
They were perfect in terms of staying on time and on budget. We communicated over phone calls and Zoom.
What did you find most impressive about them?
What I loved about wise4dev is that they were straightforward and honest. We didn’t even have to tell them what our issues were; they just came in, looked at the site, and fixed everything, leaving nothing undone.
Jerina knew what she was doing and loved what she was doing. She cared and was very successful.
Are there any areas they could improve?
I’m not just saying these things because my previous two experiences with development firms were horrendous. wise4dev simply couldn’t have done better.
Do you have any advice for potential customers?
Be clear as to what you want. Jerina is so experienced that she could tell you what your needs are, and she will make suggestions, but they’re not pushy.
the project
Website Design & Development for Software Dev Company
"They understand our vision and deliver exactly what we look for."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the director of Mydes Solutions, a software development and consulting company. We execute projects in cloud technologies and VPN and do data entry.
What challenge were you trying to address with Wise4dev?
We were trying to get our name out there and have a digital presence to attract business. We needed someone to develop a professional website for us.
What was the scope of their involvement?
Wise4dev has designed and developed our website from scratch. We initially had a general idea of what we wanted, and they brought it to life. We had specific guidelines and color schemes we wanted to follow, but we still had some back and forth to exchange ideas. They had some excellent feedback as to what might work.
Then, we provided some content about our company. Wise4dev has created some more content. Additionally, we have a resource on our side who collaborates with them on SEO and marketing. They’re now in charge of maintenance and updates.
What is the team composition?
We have a main point of contact.
How did you come to work with Wise4dev?
A friend referred them, and we evaluated other perspective firms. Throughout our interactions, we found that Wise4dev was a good fit for our goals.
How much have you invested with them?
We’ve spent $4,000 CAD (approximately $3,000 USD).
What is the status of this engagement?
We started working together in June 2021. The website was recently published, but our relationship is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
It’s only been a few days since going live. We sent the site out to a few people to review it, and we’ve gotten positive feedback. They really like the work.
How did Wise4dev perform from a project management standpoint?
They stick to schedules and our budget — they didn’t throw surprises at us. We work with an agile methodology. Also, we’ve talked on the phone, but we mainly communicate via email, which is what I prefer.
What did you find most impressive about them?
They reassure us and make us comfortable working with them. Moreover, they understand our vision and deliver exactly what we look for. Wise4dev has an excellent team.
Are there any areas they could improve?
I wouldn’t ask them to change anything. They’ve done a fantastic job.
Do you have any advice for potential customers?
Be open about whatever ideas you have in mind and discuss them freely. They have great ideas — even if you think there’s something that’s way out there, they’re a good sounding board.
the project
Web Design & SEO for Alcoholic Beverage Company
“Their team had excellent communication and understood what I wanted without me needing to verbalize it.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the COO of Siponey, a spirits company.
What challenge were you trying to address with Wise4dev?
We wanted new design elements, but our old web format wasn’t up to it. So, we hired Wise4dev to clean up our website so we could expand our web presence.
What was the scope of their involvement?
Wise4dev completely reformatted our website in WordPress. We requested a more user-friendly, ADA-compliant site with a faster load time and backlinking abilities. Wise4dev set up our blog and collaborated with us to identify keywords to use in our SEO.
What is the team composition?
I only worked with Jerina (Founder & Web Developer).
How did you come to work with Wise4dev?
We found Wise4dev through Upwork. We decided to hire them because of their pricing, portfolio, and communication skills,
How much have you invested with them?
I invested $4,000–$6,000 with Wise4dev.
What is the status of this engagement?
My engagement with Wise4dev began in September 2021, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
The website Wise4dev developed is up and running — I’m satisfied with the site’s design. However, because we implemented digital ads and SEO efforts simultaneously, I can’t say which one is contributing to our engagement increase.
How did Wise4dev perform from a project management standpoint?
Wise4dev had great project management. We usually discussed the project via email or WhatsApp.
What did you find most impressive about them?
Their team had excellent communication and understood what I wanted without me needing to verbalize it.
Are there any areas they could improve?
I have nothing for Wise4dev to improve.
Do you have any advice for potential customers?
I’d advise customers to have their design elements finalized before beginning a partnership with Wise4dev.
the project
E-commerce Web Design & Dev for Fitness Fashion Retailer
“Their team works quickly and is always on the ball — Wise4dev can handle any situation that arises.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the founder and CEO of Guflissimo, an e-commerce fitness fashion retailer based in the UAE.
What challenge were you trying to address with Wise4dev?
I hired Wise4dev because I needed a firm to develop my website.
What was the scope of their involvement?
Wise4dev has designed and developed a WooCommerce e-commerce website and is now providing ongoing maintenance services — they’re constantly updating and revamping the website according to our needs. They’ve rebuilt the website our previous developer put together because it had a lot of technical issues. Wise4dev has completed everything for the new site, from the initial integrations to product page developments. We’ve been in daily contact with Wise4dev, discussing projects and continuing to improve and update the site to improve the UX.
They’ve also assisted with other development projects related to our e-commerce site. The Wise4dev developers have also installed firewalls to ensure we have top-notch security — we’ve been the victims of cyberattacks, and Wise4dev utilized their knowledge to handle that difficult situation. Additionally, Wise4dev has collaborated closely with the in-house team handling my SEO and content marketing efforts.
What is the team composition?
I’m only in contact with Jerina (Web Developer), and I’m not sure how many other teammates from Wise4dev are working on my project.
How did you come to work with Wise4dev?
I found Wise4dev on a freelancer platform — I decided to approach Wise4dev for this job because they had positive reviews from other companies.
How much have you invested with them?
We invest around $600 per month with Wise4dev, although that price fluctuates depending on the development project we’re working on. Overall, I’d say we’ve spent over $50,000 with Wise4dev.
What is the status of this engagement?
My engagement with Wise4dev began in February 2018, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Overall, I’m delighted with our partnership with Wise4dev; I appreciate their expertise, reliability, and knowledge. Before working with Wise4dev, I wasn’t making any money because I had no e-commerce site to promote my business. Thanks to Wise4dev, my company has grown and we’ve achieved a lot of our goals — we’re a well-respected company in our region. We have gotten more business opportunities to attract new customers because of the site.
Not every development company could’ve developed a site as secure as the one Wise4dev developed. They’re constantly optimizing our site speed and improving our web security. Also, their team works quickly and is always on the ball — Wise4dev can handle any situation that arises.
How did Wise4dev perform from a project management standpoint?
Wise4dev meets deadlines and is in regular contact with us — they make quick updates when we request them. If the site crashes, the Wise4dev team will work around the clock to get the site back up and running. Despite our different locations, we communicate effectively via email and WhatsApp; we usually have Zoom meetings to discuss the project.
What did you find most impressive about them?
Apart from their IT prowess, Wise4dev’s ability to immediately recognize our business needs is excellent. They’re able to understand our issues and rectify them quickly without us having to spend copious amounts of time explaining them.
Are there any areas they could improve?
I have nothing for Wise4dev to improve.
Do you have any advice for potential customers?
In general, I’d suggest that customers take their time researching any developer they’re planning to work with because a poor developer can have a catastrophic impact on their business.
the project
Web Development & UI/UX for Custom Mat Company
"Wise4dev has a great sensibility when it comes to UI design."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the COO of Smart Mats Studio, a company that sells antibacterial mats.
What challenge were you trying to address with Wise4dev?
We had a concept in mind, and we needed help to formulate that concept into a website.
What was the scope of their involvement?
Wise4dev developed our website and designed the UI/UX. They used Elementor and WooCommerce and added a variety of plug-ins.
The team designed the UI/UX for our site. They also implemented a tool that lets users customize their own mats with multiple mat sizes and designs. Currently, Wise4dev helps us make changes to the website.
What is the team composition?
We work directly with Jerina (Web Developer).
How did you come to work with Wise4dev?
I found them through Upwork. We interviewed 15–20 developers, and Wise4dev impressed us the most.
What is the status of this engagement?
We started working together around December 2020, and the engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Wise4dev helped us formulate a much better version of the website than our initial concept. We’re getting great feedback about the site from customers who’ve used it and haven’t had issues designing their mat or selecting items. Wise4dev has a great sensibility when it comes to UI design.
We’ve worked closely with Wise4dev to make sure that we align our expectations. As a result, they were able to develop the site within the time scale we wanted.
How did Wise4dev perform from a project management standpoint?
Project management is incumbent on both sides of a partnership; at the start, we collaborated to understand expectations and laid them out in advance, so the project has yielded shared results.
We primarily communicate through Skype, email, phone calls. Additionally, we share files on Dropbox.
What did you find most impressive about them?
I’m impressed by Wise4dev’s responsiveness.
Are there any areas they could improve?
I can’t think of anything they need to improve off the top of my head.
Do you have any advice for potential customers?
The key to a successful project is to have expectations understood by all sides. Not only should expectations be shared, but also timescales. After that, you should hold each other accountable for making both of those happen. I always work on exactly the same basis with any partner, so both of us understand what we expect from each other.
the project
Web Development for Graphic Design Studio
"They came with the expertise to make suggestions that improved the outcome and best of all, they were responsive."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the owner and art director of a Graphic Design Studio. We work with small to medium sized businesses and associations.
For what projects/services did your company hire wise4dev, and what were your goals?
We hired wise4dev for their expertise in web development. With ongoing updates and assistance required to troubleshoot plugin conflicts and various issues we needed someone who was responsive committed to finding the best solution for our customer.
How did you select this vendor and what were the deciding factors?
We selected wise4dev because they showed a commitment to fixing the problem. They came with the expertise to make suggestions that improved the outcome and best of all, they were responsive.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Delivered details of the issues we were having. Back and forth with questions for clarification. Presentation of solution. Final changes. Final changes delivered.
How many people from the vendor's team worked with you, and what were their positions?
1. Direct with the developer
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Site was updated in a timely manner.
Describe their project management style, including communication tools and timeliness.
Communication was through email and zoom. Very responsive.
What did you find most impressive or unique about this company?
Responsive.
Are there any areas for improvement or something they could have done differently?
Would love a summary of specifics of how the problem was fixed. This is important to our customers and shows the value we bring. Looking forward to working with them again.
the project
Web Maintenance for Nonprofit Organization
"Nothing was ever too hard or beyond their ability and knowledge."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the owner of a non-profit organization that helps single, senior women to find compatible homemates for rent sharing and companionship.
For what projects/services did your company hire Wise4dev, and what were your goals?
We hired Wise4dev shortly after we opened our website in April 2021. We needed some changes and additions to visual and functional issues with our site over time.
How did you select this vendor and what were the deciding factors?
I was looking for someone knowledgeable, efficient, prompt and effective. After the first event, I knew that Web4dev was the right choice. Everything was done expertly.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
We reached out to Web4dev every time we had a visual or functional problem with our website.
How many people from the vendor's team worked with you, and what were their positions?
We worked exclusively with Jerina (Founder & Web Developer).
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Everything was always completed promptly, efficiently and all problems were fixed.
Describe their project management style, including communication tools and timeliness.
Web4dev always communicated promptly via text, email and telephone calls.
What did you find most impressive or unique about this company?
Nothing was ever too hard or beyond their ability and knowledge. When I explained what I wanted if there was a better and more effective solution, it was explained to me.
Are there any areas for improvement or something they could have done differently?
Everything was great.
The new site has helped the client’s business grow. They’ve met their goals and taken advantage of new business opportunities to reach new customers. Wise4dev reacts quickly and works outside of business hours to address the client’s business needs, which they understand almost instinctively.