# WeScale WeScale Reviews (8), Pricing, Services & Verified Ratings - 5.0 out of 5 average review rating - 1 connections joined WeScale's Network [Visit Website](https://wescaleagency.com/) [Get a Custom Proposal](https://clutch.co/profile/wescale) **Performance Marketing Agency For SaaS Businesses** Helping SaaS Companies Scale with PPC, Paid Social, Email Marketing and CRO. ## Company Information - Minimum project size: $1,000+ - Hourly rate: $25 - $49 - Number of employees: 2 - 9 - 1 Locations: - Yerevan, Armenia (Headquarters) - Founded in 2021 ## Services, Focus Areas, Industries, and Clients ### Service Lines - 50% Pay Per Click - 20% Social Media Marketing - 10% Digital Strategy - 10% Email Marketing - 5% Conversion Optimization - 5% Mobile & App Marketing ### Focus Areas - PPC Focus: - 60% Google Adwords - 40% YouTube Advertising - Social Media Focus: - 50% Facebook Advertising - 20% LinkedIn Advertising - 10% Instagram Advertising - 10% Reddit Advertising - 5% Pinterest Advertising - 5% Tik Tok Advertising ### Industries - 15% Business services - 70% Information technology - 15% Telecommunications ### Clients - 30% Small Business (<$10M) - 70% Midmarket ($10M - $1B) ## Pricing Snapshot Average rating for cost based on this provider's reviews: 5.0 out of 5 **What Clients Have Said** *(This summary is based on verified Clutch reviews.)*: WeScale offers good value for cost, with clients noting pricing fits their budget. They typically assign 2-5 employees per project, delivering effective results in lead generation and marketing optimization while maintaining high responsiveness and timely delivery. **Most Common Project Size**: Less than $10,000 based on 5 reviews *(Pricing information for this provider is based on reviews where the project size was available.)* ### Pricing by Service - Pay Per Click: $10,000 to $49,000 based on 3 reviews - Advertising: Less than $10,000 based on 2 reviews - Conversion Optimization: Less than $10,000 based on 2 reviews - Digital Strategy: Less than $10,000 based on 2 reviews - Performance Marketing: $200,000 to $999,999 based on 1 review - Social Media Marketing: $10,000 to $49,000 based on 1 review - Graphic Design: Confidential based on 1 review - Search Engine Optimization: Confidential based on 1 review ## Reviews Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews) ### WeScale Review Insights Overall Review Rating: 5.0 - Quality: 4.9 - Schedule: 4.9 - Cost: 5.0 - Willing to Refer: 5.0 ### Top Mentions - Knowledgeable (4 mentions) - Well-organized projects (3 mentions) - Professional (2 mentions) - Timely (2 mentions) - High-quality work (1 mentions) - Proactive (1 mentions) - Understands their clients' needs (1 mentions) - Unique expertise (1 mentions) ### Review Highlights **Room for Improvement in Reporting** One client suggested that WeScale could improve their reporting by focusing more on high-priority results and less on lower-priority items. This feedback indicates an area for potential enhancement. **Versatile and Adaptable** WeScale's team is versatile, handling a wide range of marketing tasks from PPC and SEM to copywriting and conversion optimization. Their adaptability to new challenges is highly appreciated by clients. **Proactive and Responsive Team** WeScale is noted for its proactive and responsive approach to project management, consistently meeting tight deadlines and providing timely updates. Clients appreciated their ability to deliver on time and address ad-hoc requests efficiently. **Expertise in Digital Marketing** Multiple clients praised WeScale's deep knowledge in digital marketing, including PPC, SEM, and multichannel paid marketing. Their strategic insights and data-driven approach have been particularly beneficial. **Effective Communication** Clients reported excellent communication with WeScale through virtual meetings, email, and messaging apps. The team's use of tools like Notion, Miro, and Slack facilitated smooth collaboration and project management. **Positive Client Relationships** Clients felt that WeScale genuinely cared about their success, often going above and beyond to meet needs and provide value, fostering strong and positive working relationships. **Significant Business Impact** Clients experienced substantial business improvements, such as a 60% increase in sign-ups, a 30% reduction in cost per lead, and a tenfold increase in website visits, thanks to WeScale's efforts. **High-Quality Deliverables** WeScale's work quality is consistently high, with clients noting significant improvements in key metrics like sign-ups, lead generation, and conversion rates. Their deliverables, including ad copy and landing page designs, are well-regarded. **Strong Client Understanding** WeScale excels at understanding their clients' businesses, customer profiles, and value propositions, providing tailored solutions that align well with client goals and values. **Time Zone Challenges** A client mentioned difficulty managing time differences, which could be a consideration for international collaborations. However, this was a minor issue and did not significantly impact the overall positive experience. ### WeScale Reviews #### Lead Generation & PPC for Fundraising Software Company **The Project** - Services: Pay Per Click, Search Engine Optimization, Social Media Marketing - Project size: Confidential - Project length: Aug. 2023 - Ongoing **Project Summary**: WeScale provides lead generation services for a fundraising software company. The tasks include managing and maintaining multichannel paid marketing and developing assets. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director of Marketing, Givecloud - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Aug 26, 2024 **Feedback Summary**: Thanks to WeScale's efforts, the client has successfully grown their inbound leads and built a pipeline of high-quality leads. The team's organized and professional approach has resulted in a positive partnership. Their knowledge, strategic insights, and project ownership are impressive. ""I am blown away by the knowledge and strategic insight the WeScale team has brought to our project."" **BACKGROUND** Please describe your company and position.I am the Director of Marketing of GivecloudDescribe what your company does in a single sentence.B2B SaaS- Fundraising software for nonprofits. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire WeScale to accomplish?Lead generation through paid ads **SOLUTION** How did you find WeScale?ReferralWhy did you select WeScale over others?Good value for costCompany values alignedHow many teammates from WeScale were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Manage and maintain successful multichannel paid marketingStrategically develop required assets (copy, creative, landing pages, etc)Implement and manage all tracking  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?With WeScale's knowledge and expertise, we successfully grew our inbound leads and built a sustainable pipeline of high-quality leads. Describe their project management. Did they deliver items on time? How did they respond to your needs?WeScale is the best extension of our small marketing team. The team is super organized, and professional and always meets timelines. What was your primary form of communication with WeScale?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?I am blown away by the knowledge and strategic insight the WeScale team has brought to our project. Weekly we collaborated on what we learned, what was working, and what opportunities we had. The huge benefit of working with WeScale is that we had access to their team of top-notch digital marketers, something that I couldn't match internally without more than doubling our headcount. I felt like WeScale cared about the success of our company as if it were their own.Are there any areas for improvement or something WeScale could have done differently?Nothing. I was super impressed with the WeScale team. --- #### Digital Marketing Strategy & PPC for Corporate Games Co **The Project** - Services: Conversion Optimization, Digital Strategy, Pay Per Click - Project size: Less than $10,000 - Project length: Mar. - Aug. 2023 **Project Summary**: WeScale provided digital marketing services for a corporate games company. The team supported the client on their marketing strategy and conversion optimization through a mix of PPC organic strategies. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.5 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Founder, Loumee - Industry: Gaming - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 9, 2023 **Feedback Summary**: WeScale's work resulted in a 60% increase in the client's software sign-ups. The team also created an affiliate program and had the required marketing resources and knowledge. WeScale used Miro and Notion for project management and Slack for communication and had weekly meetings with the client. ""They were always data-driven, which supported us to make better decisions."" **BACKGROUND** Please describe your company and position.I am the Founder of LoumeeDescribe what your company does in a single sentence.Online problem solving games for corporate teams **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire WeScale to accomplish?Make marketing more data drivenIncrease sign upsIncrease conversions **SOLUTION** How did you find WeScale?FiverrWhy did you select WeScale over others?High ratingsGreat culture fitGood value for costImpressed by teamHow many teammates from WeScale were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We engaged WeScale as an all-purpose marketing partner for our SaaS product. Our main goals were to set an overall marketing strategy, plus increasing traffic + conversions through a mix of pay-per-click & organic marketing strategies. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We increased sign ups by around 60%. WeScale devised and set up an event dashboard to more accurately track key events across the website and app, enabling us to make more data-driven decisions. UX/UI changes informed by WeScale feedback and strategy received positive feedback from customers. Affiliate program was established. A new automated email marketing flow was established. Everything they did was of high quality and had demonstrable impacts on our business.Describe their project management. Did they deliver items on time? How did they respond to your needs?Project management was exemplary, and consisted of a weekly online meeting, Notion + Miro for collaborating on work items, and slack for any ad hoc communication. We worked on a weekly cycle, they actively maintained our cadence, and work was always delivered on time.What was your primary form of communication with WeScale?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The team was all purpose, and when we had additional marketing needs pop-up that were outside of our original scope, they had resources and the knowledge to assist. They were always data-driven, which supported us to make better decisions organisationally. They immediately understood our product (not always a given) and were so able to suggest ways to improve the entire funnel, as well as look and feel. We loved working with them!Are there any areas for improvement or something WeScale could have done differently?Their approach was perfect for what we were looking for- an all-purpose marketing partner! --- #### Google, Reddit & LinkedIn Ad Campaigns for Design App Firm **The Project** - Services: Advertising - Project size: Less than $10,000 - Project length: Jan. - Sep. 2022 **Project Summary**: A design platform company hired WeScale for their PPC services. The team created a roadmap and executed campaigns on Google, Reddit, and LinkedIn. They handled everything from ad copy to landing page designs. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Growth Marketing Manager, Judo - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Sep 16, 2022 **Feedback Summary**: The company saw an increase in downloads after engaging with WeScale. Their current users mainly came from the ad campaigns, indicating the ad strategy's success. The team's workflow was great; they led regular meetings, communicated effectively through Slack, and always provided timely updates. ""They knew exactly how to make things work for our needs."" **BACKGROUND** Please describe your company and your position there. I'm the Growth Marketing Manager at Judo - an app design platform loved by designers and product teams worldwide. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire WeScale? We were looking to make the platform known in the US, Canada, and Europe. Since we started as a small team of two, we didn't have enough resources to cover every marketing need. We turned to WeScale to do PPC advertising to lay the foundation for demand generation. **SOLUTION** How did you select this vendor? We carefully evaluated the vendor's expertise and found them to be the right fit for our marketing needs. Describe the scope of their work in detail. After beginning with extensive market research, they developed a project roadmap, then planned and executed advertising campaigns on Google Ads, Reddit and LinkedIn based on their findings. The team would take care of everything from ad copy to landing page design and coordinate the final result with our team, then share weekly performance reports with us. What was the team composition? I've worked closely with the founder, who leads most of the projects, but we also had a chance to meet the team. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? We've seen a great increase in downloads since the beginning of the project. Many of our current users came from advertising campaigns launched by the vendor, and we are pleased with the marketing growth we were able to reach with their help. How effective was the workflow between your team and theirs? We have weekly meetings to go over progress and brainstorm the next steps. We communicated over slack daily and received regular updates. The team was fast in optimizing the campaigns according to our feedback. What did you find most impressive about this company? The team definitely knows their toolset well. From Google Analytics to Google Tag Manager - they knew exactly how to make things work for our needs. Is there any area for improvement or anything that could have been done differently? We'd like the team to react faster to the budget-sensitive request. --- #### Performance Marketing for AI-Powered WordPress Site Builder **The Project** - Services: Advertising, Performance Marketing - Project size: $200,000 to $999,999 - Project length: Jan. 2025 - July 2026 **Project Summary**: WeScale managed the performance marketing channels of an AI-powered WordPress website builder. They handled the client's Google Ads, Meta, and X channels. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** VP of Growth, 10Web - Industry: Information technology - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Jul 1, 2026 **Feedback Summary**: WeScale's work resulted in lower CAC and increased customer acquisition growth. The team was dedicated and organized, enabling them to deliver on time. They also communicated via virtual meetings, emails, and messaging apps. ""We were impressed with their dedicated and organized work."" **BACKGROUND** Introduce your business and what you do there.I’m the VP of Growth at 10Web, an AI builder for fully customizable WordPress websites. We’re available via white-labeling solutions for reseller partners. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with WeScale?We hired WeScale to run our performance marketing channels. **SOLUTION** What was the scope of their involvement?WeScale handles our channel operations and creative production for our direct-to-consumer platform and B2B offerings. They manage our Google Ads, Meta, and X (formerly Twitter) channels.What is the team composition?We work with 2–5 teammates from WeScale.How did you come to work with WeScale?We found them through a referral. We chose them over other options because they offered good value for the cost, and their company values aligned with ours.How much have you invested with them?We’ve spent around $100,000.What is the status of this engagement?We worked with them from January 2025 to July 2026. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?WeScale’s work has resulted in a decreased CAC and acquisition growth.How did WeScale perform from a project management standpoint?They always deliver on time. We communicate via virtual meetings, emails, and messaging apps.What did you find most impressive about them?We were impressed with their dedicated and organized work.Are there any areas they could improve?There’s nothing they need to improve. --- #### Google & LinkedIn Ads for Video Documentation Platform Co **The Project** - Services: Advertising, Social Media Marketing - Project size: Confidential - Project length: Oct. 2025 - Mar. 2026 **Project Summary**: WeScale managed Google and LinkedIn ads for an AI-powered video documentation platform firm. The team executed ads and set up Google Tag Manager for attribution. They also created assets, copy, and designs. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.5 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Growth Lead, Trupeer AI - Industry: Business services - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jun 11, 2026 **Feedback Summary**: WeScale's work resulted in a 20% increase in sign-ups and conversions. The team had good project management skills; they kept track of tasks. "“WeScale's project management is impressive.”" **BACKGROUND** Introduce your business and what you do there.I'm the growth lead of Trupeer AI, an AI-powered video documentation platform designed for easy context sharing. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with WeScale?We hired WeScale to manage our Google and LinkedIn ads. **SOLUTION** What was the scope of their involvement?WeScale was responsible for executing our Google and LinkedIn ads and manage attribution. The team also created assets, copy, and designs.What is the team composition?We worked with 2–5 teammates from WeScale.How did you come to work with WeScale?WeScale was referred to me.How much have you invested with them?We spent less than $10,000.What is the status of this engagement?We started working with WeScale in October 2025, and our engagement has ended. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?WeScale's work has resulted in a 20% increase in sign-ups and conversions.How did WeScale perform from a project management standpoint?WeScale's project management is good; they keep track of tasks.What did you find most impressive about them?WeScale's project management is impressive.Are there any areas they could improve?WeScale could analyze campaigns more closely for better utilization of budget.  --- #### Google Ads & Social Media Mktg for Cold Outreach Platform **The Project** - Services: Pay Per Click, Social Media Marketing - Project size: $10,000 to $49,999 - Project length: July 2023 - Ongoing **Project Summary**: WeScale supports the Google Ads campaigns and social media marketing of a cold outreach platform. WeScale supports different tasks related to copywriting and has implemented conversion tracking. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Chief Growth, Luna.ai - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Aug 28, 2024 **Feedback Summary**: The client measures WeScale's work success with cost per new signup and cost per new client. The team has impressive expertise and understands the client's ideal customer profile and value proposition. WeScale is proactive and responsive and meets the project's tight deadlines 98% of the time. ""WeScale has done a very good job of understanding our ideal customer profile."" **BACKGROUND** Please describe your company and position.I am the Chief Growth of Luna.aiDescribe what your company does in a single sentence.All-in-one cold outreach platform for small businesses. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire WeScale to accomplish?Social media adsGoogle AdsCopywriting **SOLUTION** How did you find WeScale?Online SearchWhy did you select WeScale over others?High ratingsPricing fit our budgetCompany values alignedHow many teammates from WeScale were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.WeScale helped us with our PPC channels and different tasks related to copywriting. They started with implementing the right conversion tracking, where they did a great job. Next to ads, they also did great suggestions for improving landing pages, copy, etc. Always very pro-active. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?For paid channels it was Cost per new signup and later on Cost per new client.Describe their project management. Did they deliver items on time? How did they respond to your needs?Always very pro-active and responsive. Deadlines where often tight but WeScale finished it in 98% of the cases on-time.What was your primary form of communication with WeScale?Virtual MeetingWhat did you find most impressive or unique about this company?Everyone in the team has their own expertise but they are alll very T-shaped, so they understand the bigger picture. WeScale has done a very good job of understanding our ideal customer profile, value prop, etc. And they came often with great / pro-active ideas.Are there any areas for improvement or something WeScale could have done differently?Not really. Just keep going :) --- #### Conversion & SEM Optimization, Mktg & Design for Legal Co **The Project** - Services: Conversion Optimization, Digital Strategy, Pay Per Click - Project size: $10,000 to $49,999 - Project length: Apr. 2023 - May 2024 **Project Summary**: WeScale has provided conversion rate optimization for a legal firm's website. The team has also provided design services, optimized the client's SEM account, and managed their performance marketing accounts. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CMO, Lawpath - Industry: Legal - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Apr 18, 2024 **Feedback Summary**: WeScale's work has reduced the client's cost per lead by over 30% and helped improve conversion rate test results by up to 300%. Deliveries have been timely and managed effectively with weekly check-ins. WeScale promptly addresses ad-hoc requests, showcasing remarkable versatility. ""I found Anna from WeScale's broad knowledge of digital marketing and her pragmatic approach very impressive."" **BACKGROUND** Please describe your company and position.I am the CMO of LawpathDescribe what your company does in a single sentence.We register companies in Australia and help them keep compliant from day one **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire WeScale to accomplish?Optimise SEM account **SOLUTION** How did you find WeScale?ReferralWhy did you select WeScale over others?High ratingsPricing fit our budgetCompany values alignedHow many teammates from WeScale were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Full management of performance marketing accountswebsite CROdesign services **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Helped us to reduce cost per leads across key accounts by more than 30% while still maintaining scale.Conversion rate tests achieved results as high as 300% improvementsDescribe their project management. Did they deliver items on time? How did they respond to your needs?Work was delivered promptly and well managed through weekly check ins. Anna was always on top of any ad-hoc requests out of our project roadmap and exhibited incredibe versatilityWhat was your primary form of communication with WeScale?Virtual MeetingWhat did you find most impressive or unique about this company?I found Anna from WeScale's broad knowledge of digital marketing and her pragmatic approach very impressive. She was always keen to take on new tasks and jump into new challenges.Are there any areas for improvement or something WeScale could have done differently?I found time differences difficult to handle on a personal level but other than that no issues --- #### Outreach Campaign for Software Solutions Company **The Project** - Services: Conversion Optimization, Graphic Design, Pay Per Click, Social Media Marketing - Project size: Confidential - Project length: Jan. - July 2023 **Project Summary**: WeScale conducted outreach campaigns for a software solutions company. They helped optimize the client's target audience to improve their visibility. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CTO, Software Solutions Company - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Jul 11, 2023 **Feedback Summary**: Thanks to WeScale, app and website visits increased by ten times. The team managed the project excellently and ensured efficiency throughout the workflow. They communicated clearly via virtual meetings and emails. WeScale was professional and punctual. ""WeScale coordinators were great at breaking large tasks into smaller action items."" **BACKGROUND** Please describe your company and position.I am the CTO of a software solutions companyDescribe what your company does in a single sentence.Developing Software Solutions for Quantum Computers. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire WeScale to accomplish?Visibility campaigns **SOLUTION** How did you find WeScale?Online SearchReferralWhy did you select WeScale over others?High ratingsClose to my geographic locationPricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from WeScale were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.WeScale helped us optimize our target audience outreach campaigns. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Our website and app visits increased by 10xDescribe their project management. Did they deliver items on time? How did they respond to your needs?WeScale coordinators were great at breaking large tasks into smaller action items, implementing each one and reporting on the results. After they would analyze the data and make the necessary adjustments to make the overall workflows more efficient for the next iteration.What was your primary form of communication with WeScale?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?WeScale team was very professional, punctual and sometimes they would go above and beyond to make sure we have all we need for unexpected projects that used to come up time to time.Are there any areas for improvement or something WeScale could have done differently?Not necessarily an issue - but I believe WeScale team could improve their reports by highlighting the high priority results and spending less time on lower priority items. In any case - I personally believe its always better to over-communicate than under-communicate. --- ## Portfolio & Awards ### PPC Services, CRO - Seller.Tools Challenge Seller.Tools had an established brand in the market with good traffic to their chrome extension. However, the traffic was not being correctly tracked and utilized. The team previously tried running ads but the ads didn’t turn out to be very effective. The cost per lead was high and it wouldn’t result in a positive ROI. Seller.Tools were trying to win in a market with big competition and expensive CPC with not relevant enough keywords and traffic. Solution We integrated Mixpanel with Analytics and Data Studio to track users & events from the Chrome extension & Website. This action made it possible to re-target Chrome Extension users ( a big database of highly interested users.) We used product-led growth as a go-to-market strategy. Created a free-access campaign and directed users to try the platform We used in-dashboard tours and pop-ups to onboard users to get the “Aha moment” of the platform. This increased CRO by 32% We created 2 big retargeting campaigns. 50% off short-time offer for signed-up users Opening premium features from retargeting sign-ups within 14 days We increased on-dashboard conversion with pop-ups and banners.   ### PPC, Facebook Ads, CVR - Press Loft Challenge Press Loft had a customer base gained chiefly through referrals, cold email outreach, and participation in the largest PR conferences. They needed a scalable way to acquire new and big clients from the UK, Western Europe, and Australia. The Press Loft product is easy to use and simplifies the work of PR specialists. However, the struggle was that Press Loft is in a relatively new SaaS product category, and PR specialists, and agencies don’t usually know and search about this kind of product. Solution We thoroughly researched the market and separated two of the most critical buyer personas to target: Large Brands (that have dedicated PR people and can pay for the tool) Agencies(that can better serve their clients with an automated PR solution) So, we used product-led growth as a primary go-to-market strategy. We created seasonal/holiday-related demand generation campaigns and brought 500+ free sign-up leads. To achieve this, we did the following: Created email campaigns to convert those leads to buyers. Those were limited-time offers with five sequential emails. Leveraged LinkedIn and FB as our primary customer acquisition channels. Developed landing pages that convert with a 23-30% conversion rate.   Increased on-dashboard conversion with pop-ups and banners. Results Monthly 100 marketing qualified leads Decreased the cost/conversion by 53% Brought 20 initial paying customers. ### PPC,CVR, FB Ads, LI Ads -FuseDesk Challange FuseDesk is a helpdesk based on Infusionsoft (Keap). The main struggle of Fusedesk was to target small and medium business owners that use Infusionsoft (Keap) as their CRM. Solution  We leveraged google’s newest campaign “Performance Max Campaign” which combines both keywords and audiences, which enabled us to target “Keap” users. We used product-led growth as a go-to-market strategy. We offered free access to the platform. We used LinkedIn “Company page targeting” option to target only users who are interested the “Keap” CRM. We used "Custom Intent" targeting with Youtube to target users who search on YouTube with relevant keywords   ### PPC Campaign for Judo Challange Judo was new to the market and was acting in a new emerging market off server-driven UI. Keywords had low search volume. users mostly don't know what server-driven UI is. So they needed longer educational content. Solution We created a multi-step user acquisition flow. Firstly we educated with blog posts and articles about server-driven UI. Then we retargeted them with representing the solution. We A/B tested the buyer persona targeting and messaging and came up with the winning one. (Design Heads vs Development Heads). Scaled the ads budget 3x and  Results 45 Judo installs from Google Increased landing page CRO to 24 % 5,000+ traffic to the “Server-Driven UI” blog. ### Google and LinkedIn Ads for Practitest Challange PractiTest had a great challenge to target large enterprises and tech-savvy audiences. They had good testimonials and customer testimonials, but the pages converted with a less than 1% Conversion Rate. The other challenge was the big competition of search keywords that made the clicks too expensive.  Solution  PPC ads integrated with targeting competitors, LinkedIn Ads. ### Facebook App Install Ads, CVR - Zomo.fit Challange Zomo.fit just launched the app, needed initial app install users. Solution With Facebook lead and conversion, ads brought an initial 75 leads.  ## Key Clients - https://www.practitest.com/ ## Packages ## Locations (1) ### Yerevan, Armenia (Headquarters) - Avan, Narekatsi 32, 25 appt - Yerevan 0060 - Armenia - 6 - 9 employees - Phone: +37455620334 ## Connections - Sona Mamyan (10Web) ## Contact WeScale [Send a message](https://clutch.co/profile/wescale) ### Connect on Social - [LinkedIn](https://www.linkedin.com/company/wescaleagency/) - [Facebook](https://www.facebook.com/wescalemarketingagency)