What evidence can you share that demonstrates the impact of the engagement?
Our website’s domain authority was super low, but within a very short time of working with Window To Recovery, it jumped significantly. We’d been working with other SEO companies for almost three years before them, but those companies weren’t familiar with our space and didn’t do the work well. Once Window To Recovery took over, we saw an increase in page ranking of around 60–70%.
Considering how complex PPC is in our industry, the fact that Window To Recovery has effectively utilized our budget and still generated traffic and calls, right out of the gate, has been crucial and very fruitful for us. Our admissions from Google ads has jumped 22% since they started.
What we’ve spent on their services to what we’ve made is significant. Based on a few quick calculations, I’d say the ROI has been $4–$5 million.
How did Window To Recovery perform from a project management standpoint?
Something I appreciate about Window To Recovery is how well they communicate; a lot of the other SEO and PPC companies I’d worked with had poor communication, so this is super refreshing. We always have a lot of back-and-forths. They’ve come to our office for meetings that we could’ve just done over the phone. Nothing is done lazily; everything from their response times to communication is incredible.
They exceed deadlines; no deadline has ever been pushed back. They go above and beyond there. I can ask Nate for something, and he’ll get back to me within five minutes, saying it’s done. They have a personal boutique, small business feel, yet they’re as effective as a giant conglomerate.
If anything goes wrong or they make a mistake, which hasn’t been very often, they take accountability. Of all the vendors I’ve engaged, they’ve been the most pleasurable and easy to work with. They get things done effectively, which makes the partnership almost painless. Before, SEO and PPC were such huge parts of my job, and I couldn’t do any of the other things that I needed to. Window To Recovery has freed up a lot of my time, and we’re more effective as a company.
What did you find most impressive about them?
What sets them apart is their attention to detail as well as their efforts to continually educate themselves. SEO, PPC, and Google’s algorithms are always changing. Many of the digital marketing people we’d worked with relied on what worked for them in the past and didn’t look for new avenues. I’ve had Nate escalate things to Google at 15 different levels, trying to get answers.
Another thing that separates Window To Recovery from anybody else is that their reports are real; they aren’t full of fluff. They provide tangible evidence of increased traffic and actual progress. They also have really good people heading up each department, and that translates down to the rest of the team members that work on the accounts.
Are there any areas they could improve?
The web designer wanted everything to be perfect, whereas we wanted to get things going. However, I think that remaining patient was the right approach, so that the sites came out the right way and we wouldn’t have to do them again. Other than that, there hasn’t been anything. They’ve truly gone out of their way; for instance, they helped us integrate a call tracking system into Salesforce. They do things that are outside of their contract.
Any advice for potential customers?
A lot of people will promise you a lot of things in SEO and PPC without showing you how they’re going to do it. Window To Recovery will take the time to show you what a plan of attack looks like. Rather than having someone promise that they’ll get you on the first page of Google, I think it’s invaluable to hear what’s actually feasible and what they can do in the long run.
If you want a company that’s young, eager, and really works to be the best that they can be in this space, my absolute recommendation would be to give them a look. They have years of experience between them, and although they’re young, who else is better to understand the internet age than people who were born and raised in it? I said I’d be willing to leave a review for them because I honestly believe in the services they provide. I’d recommend them 10/10 times to anybody who will listen.