What was the scope of their involvement?
Vortex Communications handled every aspect of this project to its completion. I met with Tom (Owner, Vortex Communications) early on and explained to him what I wanted the new site to accomplish. After that, they took the lead without needed to be micromanaged.
First, they analyzed our old website and suggested to rebuild it on a new platform. Then, they upgraded our web hosting service to a faster and more responsive provider. They reconstructed the site and overhauled the entire frontend. That required them to augment most of the content featured on the previous website. To accomplish this, they had our three partners professionally photographed, so our bio section looked pristine. Their team incorporated the updated bio section into each of our social media accounts.
They delivered a minimally functional version of the website and got our approval. We met with them 4–5 times as they continued to iterate and refine the platform. Once the final version was complete, they launched it and began to help with the marketing effort.
Vortex Communications uses unique keywords and savvy social media techniques to cultivate a specialized web presence. We usually send them pictures of new or unique projects and describe the context to them. Tom provides original content as well and will often take photographs himself. They post that content on our LinkedIn, Facebook, and Instagram profiles. They’ve also taken up the role of creating our quarterly newsletter.
What is the team composition?
We solely interact with Tom. I don’t know how many developers are on his team.
How did you come to work with Vortex Communications?
I met Tom by attending a local tennis club that my company built. It turns out; Vortex Communications made that club’s website. After hearing a lot of positive things about Tom from friends and colleagues, I decided to introduce myself. We quickly developed a rapport, so I asked him to take a look at my website. Our relationship evolved from there.
How much have you invested with them?
We’ve spent around $15,000 thus far.
What is the status of this engagement?
We started working together in December 2016 and the engagement ongoing.