Your apprehension around design ends here.
VISFO is a design agency based on the west coast of the United States. We equip organizations with tools and knowledge to create lovable brands. Our speciality is in developing easy-to-implement brand identity systems at fair prices. We find this helps small, mid-size, challenger-type businesses most, but we’re open to working with anyone with a great idea and a good heart.
Recommended Providers
Focus
Portfolio
Salted Barber
Logo for San Diego-based, mexico/surf inspired men's barber salon, Salted Barber.
Salted Barber
Illustration and sandwich board concept for Salted Barber.
mino
Logo for direct-to-consumer furniture brand, mino.
mino
A clean website concept for direct-to-consumer furniture company, mino.
Cosmic Eatery
Cosmic Eatery was a successful farmers' market vendor selling whole food bowls and snacks in Los Gatos, CA. We worked with founder Victoria Nguyen to create a vibrant new identity in preparation for the launch of a brick & mortar storefront.
Cosmic Eatery
Marketing applications for Cosmic Eatery.
Reviews
the project
Web Development & Branding for High-End Barbershop
"VISFO has been vital in helping me differentiate my brand from other typical barbershops."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the owner of a high-end barbershop.
What challenge were you trying to address with VISFO?
I was looking for an overall brand strategy, and VISFO essentially helped me create the branding and all of the visual collaterals as part of my process.
What was the scope of their involvement?
They help develop and design my website and create my logo.
What is the team composition?
I work with two people from their team.
How did you come to work with VISFO?
They’re personal friends of mine. I had known Kyle (Partner & Client Director) for a while before this project, and I went with him because I knew that he’s a quality brand manager.
How much have you invested with them?
We’ve spent more than $1,000.
What is the status of this engagement?
We started this project in December 2020 and our partnership is still ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Their work helped launch my brand and my company, with a lot of our early success being attributed to the cool, fresh, and interesting rebrand — this is based on what our customers have been saying about us. From my perspective, VISFO has been vital in helping me differentiate my brand from other typical barbershops.
How did VISFO perform from a project management standpoint?
Kyle largely took the lead in project management. He's very detail-oriented, professional, and he follows up with tasks really well. Additionally, the team clearly outlines the scope, sets expectations, and communicates clearly throughout the entire project life cycle.
What did you find most impressive about them?
I like that they blend creativity with the process. They have a defined approach and structure, but they're also really creative and can think outside the box. They can challenge you and come up with unique concepts and ideas.
Are there any areas they could improve?
They could improve on shortening all matters involving the contract. Just make the contracting process a little tighter, more efficient, and more abbreviated.
Any advice for potential customers?
I suggest to tap them for all they've got and elicit their honest feedback and ideas, because they have really good ideas.
The feedback from external stakeholders has been overwhelmingly positive, noting the cool and refreshed look of the company's brand. The client is particularly impressed what the team's innovative approach to making the establishment stand out from their competitors.