What was the scope of their involvement?
They worked with us as consultants for years. About two years ago, we made them our full-time marketing team and the only agency we work with. They cover every aspect of marketing for us now, including all our artwork for campaigns, PPC, branding, and major events. The company needed a facelift, so they redesigned our logo, created new brand content and video, and helped with renaming efforts and a new site launch ahead of our 20th anniversary.
A major part of their work with us is to support our annual foundation gala. They provide ideas and strategies for each year’s theme. It’s a very detailed process, and they help with everything from color schemes and logos to marketing and media.
What is the team composition?
We usually work with an account manager, a designer, and a copywriter. The account manager is dedicated to our projects, but the other two team members vary, depending on the task.
How did you come to work with Versa Creative?
They had a relationship with our CEO. We used them for an initial project and they did a good job, so we decided to work with them regularly. They always do a professional job and their quality is amazing.
How much have you invested with them?
We’ve spent around $1 million altogether.
What is the status of this engagement?
We started working together in May 2010 and the work is ongoing.