Vaimo

Helly Hansen’s new user-friendly web store brings the rich heritage of the brand to their customers in a user-friendly way, on any device and channel. Helly Hansen has seen a 45% increase in YoY revenue with their new improved eCommerce site by Vaimo. Helly Hansen case study is available here: https://www.vaimo.com/work/hellyhansen/

Prior to starting working with Vaimo, Lecot used an old e-commerce platform that did not function consistently with their ERP and PIM systems, was difficult to update, could not handle the high volume of products and only received maintenance from their internal team. Lecot decided it was time to revamp their eCommerce site with a new B2B platform. While the old site was only used as a tool for online ordering of products, Lecot wanted a visuals-rich, modern site that would actually bring in new customers and drive eCommerce with better presentations of products. Additionally, Lecot needed to automate product flow and selling procedures, and receive high quality enterprise level development and support. It was also important to retain their ERP system, which stores all logistical data and offers warehouse management functionality. It was challenging for Lecot to find an Enterprise-level service provider in Belgium, so they turned to Vaimo for eCommerce and development expertise. Full case study: https://www.vaimo.com/work/lecot/

Lantmännen Maskin is Northern Europe's leader in agriculture, machinery and bioenergy. It imports and sells agricultural machinery, implements, spare parts and services in Sweden, both under its own control and through cooperation with a distribution network of retailers. Full case study: https://www.vaimo.com/work/lantmannen/ 

eCommerce delivery for Heineken.

The BAUHAUS Sweden project started back in 2011 and it took about 3 months to go live with the initial site. Since then BAUHAUS has been working very closely on an ongoing basis with Vaimo on various projects to constantly develop new functionality and new services for its customers. These new features have all served to create a smoother and more efficient customer journey. Full case study: https://www.vaimo.com/work/bauhaus/

Selver is one of the first grocery stores running on the Magento Enterprise platform. The online shop works across all devices responsively and features a login system as safe as an online bank by using the Kaubamaja loyalty card that links to Estonian digital ID card tools. Additionally, Vaimo worked with Selver to design and create the Pick and Pack process and functionality. It allows a customer’s order to directly alert a Selver employee at a designated time on a mobile device which then further advises them where a product is located in the store. This allows a Selver employee to effortlessly pick and pack a client’s order right in time for the pick-up. Full case study: https://www.vaimo.com/work/selver/

Björn Borg is a global firm, established in 1997, producing and selling underwear, loungewear, socks, swimwear, sportswear, footwear, bags and fragrances.Björn Borg wanted to make its eCommerce site more user-friendly, improve the checkout-process and make the site more cost-effective. The company selected Magento as it was rec-ommended by other eCommerce companies and selected Vaimo, due to Vaimo’s extensive knowledge and expertise in eCommerce.

Though Björn Borg eCommerce site delivers a relatively small proportion of the company’s total turnover at this stage, the company views it as a strategically important part of total sales. Vaimo created a new product filtering functionality; added the option to select various colors when viewing clothing items; de-veloped the functionality where the site shows related items on product pages; simplified the checkout process, which is now only one step; and also added the cross-selling function to the check-out page. The localisation of currency and languages sim-plified the buying process.

https://www.vaimo.com/work/bjorn-borg/

SC Motors Sweden AB is a wholly-owned subsidiary of the Japanese trading house Sumitomo Corporation, one of Japan's oldest and largest trading houses with 72,000 employees and operating in 65 countries. Sumitomo's Swedish operations, SC Motors, are importers of Mitsubishi vehicles.

Case study: https://www.vaimo.com/work/mitsubishi-motors/

Elan has been building skis in the heart of the Julian Alps for 75 years, pushing the design envelope every step of the way. The innovative ski brand is intent on building the best performing, highest quality, state of the art products for friends and family to enjoy great days on the mountain. Take a look at the full case study: https://www.vaimo.com/work/elan-skis/

Elon is the Nordic region's largest retail chain for consumer electronics and home appliances, with over 400 stores in Sweden alone. Learn about their recent new online store launch on the Magento Commerce below. Full case study: https://www.vaimo.com/work/elon/

SLO is Finland’s largest supplier of electrical equipment, with a turnover of approximately 400 million euros and a staff of nearly 500. SLO belongs to the international Sonepar Group, the world’s leading supplier of wholesale electrical equipment operating on five continents and in 44 countries. Sonepar boasts a turnover of over 20 billion euros and employs 40,000 electrical and telecom professionals. Full case study available here: https://www.vaimo.com/work/slo/

Vaimo created a content-rich, responsive site for Jack Daniel’s that not only promotes the brand, but also celebrates the authenticity of Jack Daniel’s through story-telling. The solution is fully integrated with Magento Commerce Order Management suite, including OMS (Order Management System), payment solutions and boasts features like the possibility to inscribe a personalised engraving on the bottles. Take a look at the full case study: https://www.vaimo.com/work/jack-daniels/

Established in 1991, Dyson’s roots extend back to 1978 when James Dyson became frustrated with his vacuum cleaner’s diminishing performance. On establishing that the vacuum bag was clogging with dust, thus affecting the hoover’s suction, he began developing prototypes and five years later had invented the world’s first bagless vacuum cleaner. Today, Dyson is a global brand that designs and manufactures a number of everyday household appliances including vacuum cleaners, hand dryers, bladeless fans, heaters and hair dryers. Headquartered in Wiltshire, England and with premises and staff across the globe, Dyson continues to push the boundaries of technological, scientific and engineering innovation. Dyson case study: https://www.vaimo.com/work/dyson/

Vaimo partnered with DOMU Brands to develop a feature-rich Magento 2 solution for 3 separate brands—beautify.co.uk was launched in just 3 months, with vonhaus.com and vonshef.com following soon after. The new sites have led to improvements both from an internal perspective and also in terms of the overall customer experience. Within the business, the M2 sites have led to greater cohesiveness between teams in how data and ideas are shared. And from a customer point of view, the new sites have transformed the user-experience to match the needs of the modern-day shopper. Customers now benefit from a faster front end, better and more clearly presented ‘My Account’ sections, intuitive browsing and navigation, and richer content to name but a few. DOMU Brands’ Customer Service Team has also worked closely with the project team to investigate any pain points in the customer journey and to eliminate these. 
https://www.vaimo.com/work/domu-brands/

In collaboration with NCG Online, Vaimo developed a fully responsive site for British Car Import, with a slick feel that is intuitive and easy to navigate for customers.

The new site allows customers to walk through four intuitive steps, inputting details about the car they would like to purchase—this calculates the overall price and leads to a final check-out page. As well as being a site that is easy and convenient to use, it also commits customers to their choice with full transparency of visual details and pricing, giving them the feeling that they have pre-ordered the car.
Jaguar success story: https://www.vaimo.com/work/jaguar/

For the last few years, Kaubamaja has sold a limited number of products online only during their two annual sales campaigns, Osturalli, and their holiday pop-up online shop on their introductory website. Kaubamaja wanted to feature all of their products in an online store that could handle a large amount of traffic, and that could accurately sync to several of their sales and warehouse programs. The department store’s vision was an omni-channel solution that offers real-time in-stock figures, massive sales campaigns, and advanced multiple location picking.

“For over 55 years, our customers have come to our store, and with our web store, we finally wanted to “go to our customer.” It was pivotal that the Kaubamaja online store reflected our in-store experience – the great visuals, fast and friendly service, and the full, wide range of brand-name products. Vaimo helped us achieve our goal by delivering an online retail solution that meets the customer everywhere seamlessly – on their desktop, phone and tablet.”

Martin Lond, e-Commerce Development Manager at Kaubamaja.

Access full case study: https://www.vaimo.com/work/kaubamaja/

Vaimo developed a fully responsive site that features a smooth design, easy navigation via the Solr search function, and effortless payment methods. BAUHAUS Denmark customers can easily pay via their smartphone without having to use their card by using the integrated payment portal. Vaimo also implemented the Vaimo Content Management System, so BAUHAUS Denmark staff can use it to effortlessly place new content on the site. With the new site, BAUHAUS Denmark has been able to expand their customer base to include those without access to physical stores.
https://www.vaimo.com/work/bauhaus-dk/

As a manufacturing company, Goodridge wanted to explore the opportunities and challenges in launching its own eCommerce platform. And being relatively new to eCommerce, Goodridge needed to understand how an eCommerce solution would impact the business—from organisational change to its customer experience. Getting a comprehensive view of the business case, dependencies and constraints was necessary for the company to be able to map out its requirements and expected outcomes. Vaimo partnered with Goodridge to define its strategy and roadmap for embarking on this programme of digital transformation.

Full case study: https://www.vaimo.com/work/goodridge/

NordicaGolf was launched in 2006 to bring high quality and competitively priced golf clubs and accessories to the online market. Today, the brand hosts the largest selection of online golf gear in Europe. Coupled with its specialisation in customised clubs, repairs and build your own clubs, NordicaGolf’s niche offering makes it the number one destination for golf enthusiasts across the globe.

Case study: https://www.vaimo.com/work/nordica-golf/

Vaimo constructed a simple yet beautiful responsive solution on Magento 2 that allows Milla Boutique employees to effortlessly update the website with the Vaimo CMS module. As one of the first web shops to run on Magento 2 in Norway, the Milla Boutique solution features a customised Pinboard Wish List, which acts as a visual gift registry for customers planning a party or a wedding. For the boutique, the new blog platform is indispensable for marketing purposes, and the shop has published several stories about visiting Milla Boutique employees to show how they incorporate the Milla Boutique style at home.
https://www.vaimo.com/work/milla-boutique/

Our long-time client, Cape Union Mart, came to us in 2013 with a mission: to re-platform to Magento, attract more customers, and process and fulfill a greater number of online transactions. Vaimo’s greatest challenges at the time were the numerous complex integrations needed to successfully merge Magento with Cape Union Mart’s 160 retail stores. The fast-paced project saw Vaimo re-categorise and re-attribute a large assortment of SKU’s.

The University of Gothenburg needed one single source of truth that would provide a comprehensive overview of its education information and related entities. But it wasn’t just a view of the information the team needed—it also needed the functionality to then enrich this data with ease. Given the complexity and varying nature of the university’s data, it turned to Vaimo and Akeneo PIM to increase internal efficiencies around product information.
Take a look at the full case study here: https://www.vaimo.com/work/university-of-gothenburg/

Vaimo built the new Proactiv+ site from scratch after an initial migration to Vaimo’s infrastructure to improve site performance. The heart of the project was crafting a tailored, consumer-first user journey that easily leads shoppers through three simple steps to assemble their skin-care kits and reach a one-page checkout. While users used to begin their journey on mobile and switch to desktop before checkout, they now complete their transactions on mobile and conversion rates have soared as a result.
https://www.vaimo.com/work/proactiv/

Vaimo delivered a redesigned and improved front-end interface. This was backed by better back-end integration and performance. Vaimo brought to life several special features for GANT which underpin a high-performance e-business by driving traffic, improving conversion, increasing average order value and building loyalty.

“Vaimo was selected on the basis of a proven track record in delivering sites which drive traffic and improve conversion rates, ultimately turning browsers into buyers. Vaimo´s ability to understand GANT´s requirements, migrate data from one solution to another and deliver a visually satisfying and easily-managed webshop has proven invaluable.”

Anna Carlqvist, Global eCommerce Manager, GANT

Hexaplan’s customers enjoy a great user experience, along with a responsive design, an optimised search engine, and individual price lists. Vaimo integrated the new B2B solution to Hexaplan’s ERP system, which means that all orders are automated. Because Hexaplan delivers goods from several manufacturers, Vaimo developed a drop shipping feature in Magento. Customers are also able to select their own freight companies and thereby save money by using personal freight contracts. The new site also features a live chat function that allows customers to contact customer service with questions while browsing the site.
https://www.vaimo.com/work/hexaplan/

Fixfast came to Vaimo with specific goals and objectives around converting and growing the online market activities which currently account for around 5% of their business. Fixfast now have a best of breed solution on a highly flexible platform, optimised for both mobile and desktop – with a high amount of technical functionality. Fixfast’s new eCommerce platform strengthens their place as a leading business in their industry.

Vaimo delivered a highly functional as well as a user driven and visually appealing B2B solution for Fixfast. The site included various functionalities to deal with the complesities of the project through third-party extensions and Vaimo CMS. Customised features include the ability to check B2B customer registrations by the internal customer support CS team and the ability to connect them to existing credit accounts on the ERP.

In 6 months Vaimo’s project team delivered two completely redesigned and a fully responsive eCommerce sites in three languages – Finnish, English and German. One of the most important parts of the project from a business prospective was to make sure to automate data transfer processes as much as possible. The project included many Magento integration touch-points to backend systems like to – production, e-mail and bank systems. Vaimo also implemented a customer loyalty program which allows Kalevala Koru to provide better customer service and offers, making sure that their brand grows even further in the future. The new site also boasts an inspiration section which allows Kalevala Koru to excel at content marketing by creating stories of the products.

“We were looking for more than just a solution provider. We needed a partner we can collaborate with and who could elevate Kalevala Koru’s eCommerce to a higher level. We were amazed by Vaimo’s international UX team – the workshops we had with them were both professional and inspiring. We chose Vaimo because of their proven track record of delivering projects within brief timeframes and their excellent design and UX proposal.”

Mikko Koskenoja, Ecommerce Manager at Kalevala Koru

Oticon Medical’s new site takes patients on an easy transactional path, from the moment they select an item to finalising the payment. Patients experience an easy, straight-forward transaction. Oticon Medical staff need only little technical experience to maintain the site and receive adequate support from Vaimo. It’s effortless for staff members to add products, change photos, and make updates to the site. The Oticon Medical B2C site was launched in August 2015 with a simple design that is styled according to the company’s needs and features an integrated payment method.

“The Lounge Co chose Vaimo because they are the industry leader, Magento’s premier partner, and their portfolio is respectable. We needed a solution provider that understood our vision for a multichannel business model, and one who could help us meet our customers at all touch points in the same manner. We felt secure and confident that if we chose Vaimo, they could deliver our vision to us through an online solution.”

Joe Ellis, Business Development Manager at Sofa Brands International

Vaimo developed a fully responsive, app-like web shop for The Lounge Co that allows users to effortlessly follow steps to select the type of sofa, followed by the size, fabric, and feet with the Vaimo Product Configurator. The front-end of the Configurator was built using React and completely replaces the standard method of option selection on configurable products. Each individual selection is accompanied by a vibrant image, one of over 100,000 photos that are hosted by Cloudinary. Customers are able to build up and order free swatch packs from available fabrics, a feature that Vaimo built on React. Vaimo CMS was used on every content and blog page with the extensive use of widgets to allow The Lounge Co staff to easily and quickly perform updates.

Case study: https://www.vaimo.com/work/lounge-co/

HYLETE is a unique premium sports brand that creates performance apparel and gear for the hybrid athlete who is actively involved in different sports and requires clothing that holds up under different strenuous activities. See how Vaimo helped HYLETE tostay true to the brand essence: https://www.vaimo.com/work/hylete/ 

Vaimo delivered a responsive and easy to navigate site that incorporates rich visuals for an immersive purchasing experience. A new filtering system and use of swatches have transformed the I.L.U. customer experience, allowing users to get an instant and real-time view of their chosen products. Graphics, designed by Vaimo’s UX Team, are displayed at every part of the user journey. This not only helps customers in their purchasing decision but consistently reinforces the I.L.U. brand at every step. Content, via the new blog management system, is also used to drive traffic and conversions. Elsewhere, Vaimo implemented payment and delivery integrations, allowing customers the option to pick up in store for a true omnichannel experience. And running through the heart of the project is Kaubamaja Group’s loyal customer card—Partnerkaart. Customers can log in with their Partnerkaart card for personalised I.L.U. offers and campaigns. This is crucial for growing brand loyalty, trust and ultimately sales.
https://www.vaimo.com/work/ilu/

Vaimo built a solid solution with a modern look for Salvos’ Pihatukku brand using Magento’s out-of-the-box features in sync with Vaimo’s modules and functionality. While this wasn’t a complex project, the design, look and feel, and usability of the store is engaging. Vaimo’s strategy team swooped in and installed Hotjar, a powerful site optimisation solution, to help Salvos increase their conversion rate. Vaimo used Hotjar to identify the areas on the web shop to improve performance. Vaimo CMS allows Pihatukku employees to easily change up content on the site and play around with campaigns, while Vaimo Badge Manager helps Pihatukku label products as popular, discount, or new.
Csse study: https://www.vaimo.com/work/pihatukku/

Vaimo launched Alas-Kuul’s new B2B/B2C web presence in April 2017 on the Magento platform with customised features fit for a B2B giant and the user experience of a B2C shop, with the first-time possibility for B2C customers to shop. Vaimo implemented Consignment Stock, a feature that allows customers to stockpile a personal supply of products. Take a look at the full case study here: https://www.vaimo.com/work/alas-kuul/

Masoko is the eCommerce platform of Kenya’s largest telecommunications company Safaricom. It provides the convenience of shopping the best deals in an online shop and marketplace offering tech, fashion, the latest trends and everyday essentials. Safaricom uses similar marketplace models as Amazon and Alibaba, where it screens merchants and provides eCommerce enablement services such as payment processing or customer support channels, but does not actually own the inventory on offer.
https://www.vaimo.com/work/masoko/

Hansaplant is an Estonian-based horticultural company founded in 1997, specialising in the retail of plants, garden and interior products and pet products. A narrower specialisation helps them to keep the focus on the most important thing—the quality. To date, the company has grown to be a top-retailer in the field of horticulture in Estonia with a 15,000-square-foot garden centre and a 2.5-hectare production area.
Case study: https://www.vaimo.com/work/hansaplant/

Väskan is Sweden’s oldest bag and glove retail chain. Founded in 1939 in Karlskoga, Sweden, Väskan has been run by the same family ever since and is now in its third generation of family ownership. In 2008, Väskan began to expand its sales through digital commerce. Thanks to this initiative, in 2012 the company was awarded the prestigious Digital Gasell Award by Dagens Industri for their strong growth, as well as reaching new customer groups and markets. Prior to Väskan’s 80th anniversary in 2019, a new eCommerce platform has been developed together with Vaimo. The aim of this new platform is to lay the foundations for future expansion whilst remaining connected to the company’s roots, its history and to its loyal clientele, built up over generations.
https://www.vaimo.com/work/vaskan/

Vaimo delivered a fully-responsive, easy to navigate and minimal web-store with a key emphasis on an enhanced customer experience. The site now features configurable products so that customers can more easily browse and purchase whilst the integration of the Vaimo Story module allows the I.Ma.Gi.N. Jewels story to be interwoven into the overall shopping experience through shoppable content. 

Case study: https://www.vaimo.com/work/imagin-jewels/

Vaimo developed an intuitive and flexible site which handles the complexities of the Blue City business model. The improvements to product filtering, particularly, have enhanced the user experience on the site. Customers can now more easily select a product and its condition which has improved conversion levels. The new solution also allows Blue City to offer customers relevant product recommendations and complementary accessories at checkout and after purchase. This feature has proved particularly successful with sales of accessories for the month after launch exceeding that of the whole year beforehand. Key to the new site’s success is the two-way integration which handles the intricacy of having to track one specific product order to the correct store. And in line with Blue City’s requirements, the new solution now allows its employees to quickly and easy add and access product information.
Case study: https://www.vaimo.com/work/blue-city/

Vaimo constructed a B2B site that is integrated with IBM AS400 ERP software and inRiver PIM. The Magento site handles around 350,000 products and has a customised shipping solution with a shipping calendar to ensure ease of purchase for customers while allowing Lecot’s employees to work more efficiently. The customised user structure allows companies to have administrators who can approve new user registration, and set user roles directly from the front-end. The role-based access restrictions based on Vaimo ACL means certain users cannot buy, see prices, or place orders, but they can send orders for approval. Companies can have multiple users, and users can be connected to multiple companies. Users can switch companies without having to log in again, and are therefore able to login under another company based on user role. The Quick order lists allow users to store and share order lists, while fast entry allows users to quickly look up products by SKU, name or item number even if they are not in Magento. The site also features an integration with an Android scanner app over REST (Representational State Transfer) and receives scanned lists that are converted to orders after approval.
Case study: https://www.vaimo.com/work/lecot/

Vaimo implemented Akeneo PIM with a number of customisations. The new PIM has created the infrastructure necessary for faster and easier product enrichment. It’s also allowed Proove to better structure its processes. This means that more people, job functions and departments are able to enrich products, including colleagues in Proove’s China offices. PIM has also equipped staff with the autonomy to add, monitor and mass-edit attributes. This saves huge amounts of time and improves the overall quality of Proove’s outbound data. A key advantage of the PIM is that Proove now has the functionality to create Product Models on its eCommerce site. This allows customers to see other designs and models when viewing a product. Not only does this improve the user experience of the site but it ultimately leads to greater sales and conversions. And from an internal perspective, Proove is now able to send information from its PIM to a customer’s PIM—reducing the need for manual entry and transforming its data transfer in the process. Case study available here: https://www.vaimo.com/work/proove/

Vaimo constructed a solution that provides a streamlined, user-friendly experience for Multiply customers with features such as a wish list, consolidated deliveries, product reviews and customer reviews. Customers have the ability to see discounts available for accounts with different price points, and personal savings are also readily viewable and always current. Plus, Multiply staff can now easily update content and banners on their website without having to turn to an external party for assistance. Vaimo also developed functionalities around managing and tracking customer spend levels in accordance with the different tiers of Multiply membership.
Case study: https://www.vaimo.com/work/multiply/

Vaimo developed a payment module for Vipps on Magento 2. The payment method can be used at checkout and also features express checkout functionality via a specific product or category page. Payment via Vipps is also available within the app at the touch of a button. This means that customers can use the same login credentials across sites. For customers, this means less friction and greater ease when checking out. As well as delivering on quick payments, the module also needed to be a stable and trustworthy solution. Vaimo has installed and configured Vipps to function on every Magento version from 2.1 onwards. And through innovative testing procedures, Vaimo is able to ensure that the module works across the board on all Magento releases—the team can then respond to any potential issues immediately. The end result is a pioneering payment module which has the ability to serve over 3 million active users in Norway.
Case study: https://www.vaimo.com/work/vipps/

Vaimo began scoping a solution around the Akeneo Community Edition to suit Smedbo’s requirements and aspirations. The PIM Team implemented integrations with Smedbo’s ERP system (Microsoft Navision) and its main outbound channel (running on the Wordpress platform). This created the immediate and tangible efficiencies that Smedbo team would be able to benefit from. Overall, the PIM solution provided exactly what was needed to transform Smedbo’s product information—a single source of truth. Before the PIM implementation and without one authoritative product data-set, Smedbo was wasting valuable resources on keeping data-sets manually maintained. Now the brand is benefitting from the time-savings and increased productivity that a PIM solution offers.
Full case study: https://www.vaimo.com/work/smedbo/

The Vaimo team delivered a redesigned and fully integrated Magento Enterprise eCommerce site, transforming Agrinet’s online presence in the process. Vaimo developed various customised and integrated functions which are collated on a client dashboard to improve the online B2B buyer experience. Clients now have their own pricing files and the site also benefits from stock status and out of stock indicators—all of which serve to give clients greater autonomy on the site. From an internal perspective, the new eCommerce solution caters for Agrinet’s two distribution locations and their associated products. And to address the need for streamlined experiences, three different order methods and journeys have been created—cash customer, export customer and account customer. The result is a pioneering eCommerce solution, packed with features and developed with the modern-day B2B customer in mind. Take a look at the full case study: https://www.vaimo.com/work/agrinet/

Vaimo constructed a mobile-first, multi-site solution composed of two sections: Artists, and Artworks. Rich content and one-of-a-kind functions, such as advanced auto-playing embedded videos, product bundles with artwork and framing, unique tracking of product serial numbers, and inspiration pages all work to bring the local artists and exclusive pieces to life.
https://www.vaimo.com/work/absolut-art/

Filippa K and Vaimo took another approach to the eCommerce project to support the growth Filippa K needed with their eCommerce strategy. Through a process of hard work and a shift of mind set, Filippa K together with Vaimo managed to shift focus to whats possible and not on the limitations. Re-starting development of the platform with a growth mindset very quickly provided very positive results and triggered new growth development to a point where the pace of development has never been higher, and the results have been far beyond Filippa K’s expectations and eCommerce is now the growth engine of the whole company. Today, Filippa K’s eCommerce channel covers 60 countries globally.