What was the scope of their involvement?
Upturn first performed an SEO analysis or audit on our site and created a one-year strategy. Our site wasn’t ready for Google AdWords, so we worked with them to fix our bugs. After that, they worked with us to do advertising for three cities: Lviv, Kharkiv, and Dnipro. They also made a YouTube promo for us available for all of Ukraine.
We’ve also worked with their recruitment marketing department. They did the same SEO audit for our vacancies and made changes on our website. They started to promote us in Bulgaria and Poland as well. At the beginning of 2019, they made a list of keywords for us, which we’ve refreshed since to include some new ones.
What is the team composition?
Vladyslav (Co-Founder and CEO, Upturn Digital Agency) was our project manager. We spoke with him about our financial and payment documents, as well as about our strategy and design. relayed to his team what we wanted and came back to us with feedback and comments.
How did you come to work with Upturn?
We did extensive research at the end of 2018 and came up with five companies. We got in touch, told them what we wanted, and compared their proposals and pricing. Upturn offered the full stack of what we wanted, and, though they might’ve been a bit high-price, it was okay from our side because we considered using them for YouTube and other services. They could do everything we wanted.
How much have you invested with them?
The cost for one month was $1,500. I don’t know what the budget was for the recruitment marketing effort.
What is the status of this engagement?
We started working with Upturn in January 2019, and it’s ongoing.