We accelerate businesses
United Virtualities Corp (UV) is a boutique tech consultancy with commerce, digital, and data practices with particular strengths in Salesforce Commerce Cloud and Adobe Experience Manager. Founded in 2009 and headquartered in Manhattan, United Virtualities works deeply with mid-to-large global companies and brands, including HP, J.Crew, Godiva and Scholastic.
UV accelerates businesses, developing technology and providing consultancy services around it, helping their clients plan, develop, implement and manage their technology strategy. “We’re up late at night worrying about your tech challenges so you don’t need to be” is the unofficial company motto. United Virtualities has over 100 employees and offices in Manhattan, Buenos Aires, Barcelona, and Guadalajara. You can learn more about UV at weareuv.com.

headquarters
other locations
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Av. de los Arcos 687Guadalajara, JAL 44130Mexico
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Avinguda Diagonal 399Barcelona, BA 08006Spain
Focus
Portfolio
Godiva, National Geographic, Samsung, Fender, Converse, Go Pro, Hewlett Packard, and many more.

Henri Bendel
Henri Bendel was a women's accessories store with its flagship in the heart of New York. Founded in 1895, it sold its own brand of handbags, fashion accessories, jewlery and gifts.
The challenge
Their integrator was not providing a good supply of support which meant that their website wasn't performing to a high level.
The results
- Enabled them to branch out into multiple countries.
- Solved issues around accepting different currencies.
- Launched a customization tool for their website.

Hewlett Packard Enterprise
HPE offers worldwide IT, technology & enterprise products, solutions and services. Their Cloud28+ division is the world’s largest independent community, promoting cloud services and knowledge sharing.
The Cloud28+ community and digital business platform foster collaboration to increase knowledge sharing, create new business alliances, and accelerate business outcomes.
The challenge
To create a platform servicing HPE partners and customers to have a single place to find the right solutions, partnership and knowledge share.
The results
- Global platform allowing customers to find the right cloud services and providers.
- For partners to grow their visibility and business while lowering content and marketing costs.
- Additionally, the platform is a source of revenue for HPE through partnership subscriptions and support.

J.Crew
J.Crew is a multi-brand fashion retailer. As a company they offer women's, men's and children's apparel and accessories, including swimwear, outerwear, loungewear, bags, sweaters, denim, dresses, suiting, jewelry, and shoes.
The challenge
A brand is only as good as their ability to put their products in front of their customers in an appealing way and J.Crew was having problems delivering their code to production. Long night deployments were taking a toll on the staff and they didn’t always come out correctly, exposing errors to users.
The results
- We revamped the code build along with the process of the entire team, as well as implemented a continuous delivery pipeline that effectively took the release of new features from hours to 3 minutes.
- We automated the test suite for the site, which used to take hours to test it and now takes minutes, highlighting any errors immediately.
- We modified all the local scripts for the development team, who can now work efficiently with a production-like environment, minimizing errors and the effort to find them.

Go Pro
From action cameras, drones and apps to accessories and video-editing software, GoPro focuses on the connected sports genre, developing its line of action cameras and, in addition, video editing software.
The challenge
How do you make your users buy easily from your site but at the same time provide an extraordinary brand experience? For a long time brands were looking for a reliable world class CMS + ecommerce integration, but that proved to be a big challenge for most brands.
The results
- The integration of AEM and SFCC to create a great brand experience that is supported by a best-in-class commerce platform.
- Synchronized content between CMS and the Storefront creating a great unified experience.
- Lots of design and template options for the brand to choose from and implement in minutes without the need for software development.

National Geographic
The channel airs non-fiction television programs that are produced by National Geographic and other production companies. It has a focus on documentaries regarding nature, science, culture, and history, plus some pseude-scientific entertainment programming.

Samsung
Over the next three decades, the Samsung group will have diversified into areas including food processing, textiles, insurance, securities, and retail.

Fender
Fender instruments, amps and gears have established a worldwide influence, encompassing a range of innovative digital experiences that fuel musical expression and serve players at every stage, and on every stage.
The challenge
To create a full global tag manager integration, including data layers and adding the ecommerce, like Google Tag Manager (GTM).
The results
- Implemented a full global tag manager in which they can now extract and analyze user behavior.
- The ability to boost revenue based on greater productivity.
- Complete ecommerce data integration.

MKDA
MKDA is one of America's most enduring family-owned interior space planning, design and branding firms, established in 1959.
The challenge
To create a website that covers multiple locations with different content for legal reasons; that is easy to use and flexible enough to present a modern design that highlights their work in architecture design; and has a single CMS to manage all locations and reuse content and resources from all locations without having to manually input content multiple times.
The results
• Easy to use, open source platform so that anyone from MKDA can manage its content from its different locations.
• Shared CMS with a librry of assets that all locations can use.
• Ability to create and edit content and broadcaast to multiple locations at the same time.
• Scalability, to ensure that if more locations need to be added then the website is prepared.

AAR
AAR is an independent provider of aviation and expeditionary services to the global commercial, government, and defense aviation industries in more than 100 countries.
The challenge
To create a modern ecommerce experience for selling new and used airline parts; and integrate it into a complicated, regulated industry using legacy infrastructure.
The results
- Launched a full, first of its kind solution, offering more than 1 million new and used parts.
- This solution has real-time access for almost every commercial aircraft platform.
- We made the purchase path faster and easier.

The Executive Centre
With over 125 centers in 13 countries, TEC is one of the largest serviced offices provider in the world, offering multinational corporations, small and medium enterprises, and start-ups turnkey solutions for offices, facilities and concierge services.
The challenge
TEC needed to re-establish themselves as a technology focussed organization to stay competitive.
The results
- We built a reservation app which not only increased room utilization rates, but firmly rooted TEC as a tech organization.
- We followed other initiatives that further pushed TEC’s process “online” through increased app functions, redesigned global website and creation of the TEC community platform, powering dozens of monthly events.

Scholastic
Scholastic is a multinational publishing, education and media company known for publishing, selling, and distributing books and educational materials for schools, teachers, parents, and children.
The challenge
How to coordinate the work of several development teams to create a unified and yet extraordinary user experience? What can be done so the quality remains the same across different geographies in a distributed manner, and continue to serve customers like before?
The results
- We coached a dozen teams and trained them intensively on software development practices, making them 40% more effective.
- The improved efficiency of the team proved to be a determining factor on the savings of the ecommerce department both in terms of time and money.
- A cohesive set of practices allowed Scholastic to on-board more team members quickly and deliver results even faster.

Viacom
Viacom was an American multinational mass media corporation with a primary focus on film and television. As of 2019, the company is known as ViacomCBS.

Nautica
Nautica is a leading global lifestyle brand for men, women, and children, which includes home bedding collections in over 35 categories available in more than 65 countries. Nautica has 74 stores in the US, as well as 291 international stores, and over 1,400 Nautica branded shop-in-shops worldwide.
The challenge
To revamp the analytics suite as well as to integrate GTM into SFCC.
The results
- Enabled them to add analytics tags and measure the success of their campaigns from GTM.
- They were able to calculate the average order value and optimize cart abandonment rates.

Kipling
Kipling is a Belgian fashion brand founded in 1987. Their most famous collection is recognizable from its crinkle nylon fabric and monkey keychain. Kipling sells handbags, backpacks, totes, luggage and accessories.
The challenge
To integrate GTM into Salesforce Commerce Cloud, as well as revamp the analytics suite.
The results
- Enabled Kipling to add analytics tags as well as measure the success of their campaigns from GTM.
- Kipling were able to calculate the average order value.
- Optimized the rates of cart abandonment.

Serena & Lily
Serena & Lily is a home goods company that offers colors, patterns, textiles, and design details, all with the professional woman on-the-go in mind, as well as home decor such as bedding, bath, bedroom, living, dining, outdoor, rugs, pillows and lighting & decor.
The challenge
To resolve problems with their ecommerce system that was not feeding vital information such as inventory and prices.
The results
- Successfully installed Mulesoft, a lightweight ESB.
- Able to efficiently load key information, such as inventory, prices, and promotions.
- The ability for them to send orders to their ERP.

Havaianas
Havaianas is a Brazilian brand of flip-flop sandals created and patented in 1962. Havaianas flip-flops are the most popular in the world, with 200 million pairs being sold every year.
The challenge
To carry out a discovery for a CC implementation.
The results
- They were able to properly estimate and envision the project plan.
- And also were able to budget with higher accuracy.

Converse
Converse is an American shoe company that primarily produces skating shoes and lifestyle brand footwear. These sneakers are distinguished by the company's star insignia, smooth rounded toe, and wrap-around strip.
The challenge
Converse had a custom commerce solution that lacked a lot of features and often broke. That’s why they needed a robust commerce platform as a way to incorporate new features and catch up with competitors.
The results
- A better user experience and the ability to sell more with promotions and discounts thanks to the implementation of an ecommerce engine.
- A good balance between cost and effectiveness. Also, being Boston based, Salesforce provided local support.
- Our team size allowed us to move quicker and provide better options.
- The possibility of integrating with many others platforms since the solution was no longer in .NET.

Charlotte Russe
Charlotte Russe was a clothing retail chain store that operated in the United States, in San Francisco, California. Its clothing targeted teenage girls and women in their twenties. The company owned and operated stores in 45 states before it was sold YM Inc.
The challenge
To integrate agile tools across their different teams, such as Jira and Confluence.
The results
- Complete integration of agile tools.
- Improved workflow across all systems.
- Enhanced efficiency of the dev team.

Godiva
Godiva is a Belgian manufacturer of chocolates and related products. The company operates in more than 600 shops in the United States, Canada, Europe, and Asia and is available via over 10,000 speciality retailers.
The challenge
To replatform Godiva from Sitegenesis to SFRA while adapting to meet the request to shorten the project timeline by 30%. And to clean up technical debt from previous agency and migrate all integrations.
In addition, to design and implement a functional calendar at checkout for scheduling future deliveries. And improve the site performance and ADA compliance.
The result
- Launched Godiva.com on time and on budget in four months.
- Implemented AI recommendations and search that increased order conversion.

Harman
Harman International is a global leader in connected car technology, lifestyle audio innovations, design and analytics, cloud services and IoT solutions.
The challenge
To resolve a complex issue within the payment integrator that resulted in a substantial loss of revenue.
The results
- Resolved the problem of different systems reporting different order statuses.
- Hugely reduced loses across all financial systems.

Kendra Scott
Kendra Scott is a designer with a love of natural stones. Since 2002 the brand offers jewelry, home decor, gifts and beauty products. From decorative trays to nail polish, earrings, necklaces, bracelets and more.
The challenge
To design the ecommerce and ERP integration due to the underoptimization of its shipping process.
The results
- Integrated the ecommerce platform and order magagement system, which enables a communicative channel to its warhouses.
- Optimized the payment process for clients with up-to-date shipping statuses.
Reviews
the project
E-Commerce Dev, UI/UX Design & IT Services for Tape Retailer
“UV has really been as integrated a partner as any onsite, full-time employee of our company."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the VP of an adhesive tape and packaging supply retailer. We primarily sell B2B via the internet. Our products include about 200 kinds of custom-printed tape or traditionally converted, pressure-sensitive tapes. We have five employees and are located in Miami.
What challenge were you trying to address with United Virtualities?
We reached out to United Virtualities when we needed a team to step in to manage several critical projects that had become severely delayed, gone over budget, or both.
What was the scope of their involvement?
United Virtualities came on board to replace a previous developer. We asked them specifically for general guidance on our tech stack, security, and systems administration. The scope was initially pretty small, as we had different agencies working in different places. We gave them the task of stabilizing our WordPress site — we wanted them to see if the stack and repositories were set up correctly and resolve some painful load time issues users were experiencing on the site. They performed really well for us, so the scope increased bit by bit over time as they exceeded expectations each round.
Now, they handle all our important technical and UI/UX efforts for both of our e-commerce sites.
What is the team composition?
We’ve worked with a dozen or more different people at various stages along the way. JJ (Director) is the tech lead and we collaborate on more of the consulting or strategy side. When I have an idea or concept we’re trying to validate, JJ is my go-to person for coming up with an action plan and making it happen.
I have worked on a daily basis with Alejandro (Technical Project Manager) for over two years. He makes sure we’re on time and within budget and everyone gets what they need so that we can keep going! We also work closely with Dario (Dev) and Agustina (Visual Designer), who create the beautiful UI/UX on TapeJungle.com. Finally, Vandré (Senior Software Engineer), “the wizard”, works on our 3D modeling web application and is a key reason we were able to meet the most challenging year of 2020 with success.
How did you come to work with United Virtualities?
They were a referral from a friend whose company had outsourced some of their more complicated dev work to UV in the past.
How much have you invested with them?
We’ve invested over $300,000 over 2–3 years.
What is the status of this engagement?
The initial project was around October 2018, and we’re still working together.
What evidence can you share that demonstrates the impact of the engagement?
Generally, we look at user behavior to evaluate the success of a project online. We’ve increased our conversion rate 200%. Over the past year, we’ve steadily improved our average order volume for custom-printed tape application, and we’ve lowered our time for completing an average order from 36 to 25 days. Even though lead times on the printing side have actually gone up by 3–4 days, we’ve been able to get customers their orders 7–8 days faster because of automation work UV has done for us. That automation has increased our efficiency and allowed us to spend more time with customers rather than doing busywork.
How did United Virtualities perform from a project management standpoint?
They’ve been fantastic. We collaborate on Slack and Jira, and it’s been very thorough. We can dial the communication up or down. Also, if we need to change team members, it happens right away. If we have a deadline, they either staff up or tell us what we need to do to accomplish those goals.
I’d say their communication is beyond a 10/10. Not everything goes perfectly all the time but when there was some breakdown or misunderstanding I definitely felt like our concerns are understood and immediate action is taken to resolve the problem.
What did you find most impressive about them?
United Virtualities doesn’t feel like an external group, but part of our company. Cadence and collaboration feel like we have a partner that is in it with us. They help us to figure out our the strengths and weaknesses, or just come up with a better way to solve the problem. That’s been a real asset.
They’re very skilled technically and they will build a team based on what we need on a monthly basis. Where they add the most value is on the consulting or problem-solving side. There are always multiple ways of going about something. Previous agencies that we’ve folded into this relationship have either done things that they felt comfortable doing, or they followed our instructions to the letter without adding any feedback or suggestions. UV has really been as integrated a partner as any onsite, full-time employee of our company.
Are there any areas they could improve?
There are always things that could have gone better particularly during the onboarding process when our needs and technical expertise were kind of all over the place. I don’t really have much criticism at this point though. If I did it would have been resolved already.
Do you have any advice for potential customers?
I would say, like any great relationship, the more you put into it, the more you'll get out. Don't be afraid to throw your hardest, previously unsolvable problems at them while learning as much as you can from their insights. Ask questions, give feedback quickly, and have fun!
the project
Tech Solution with API Integration for IT Company
"Despite encountering a few bumps within the process, they managed to steer the project quickly back on track."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I’m the co-founder and CRO of an IT company. We develop technology that simplifies communication between businesses and customers.
For what projects/services did your company hire United Virtualities, and what were your goals?
We were aiming to create a tech solution to scale our operations with the aid of API integrations within our system.
How did you select this vendor and what were the deciding factors?
We requested quotes from 2 providers. As I received excellent opinions about UV, I hired them. Also, their quote was within our budget.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
United Virtualities integrated our core system with a whole host of APIs which has helped us to move faster and better with improved workflows.
How many people from the vendor's team worked with you, and what were their positions?
From day one we really hit it off with the team and in particular the PD, Dan, who was the best. His client engagement is second to none.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
With the help of United Virtualities, who provided a highly attentive team, who also went above and beyond my expectations, we have seen considerable improvements in productivity from a system that is both smoother and more comprehensive.
Describe their project management style, including communication tools and timeliness.
They have great project management skills. They use email and Slack.
What did you find most impressive or unique about this company?
They are amazing.
Are there any areas for improvement or something they could have done differently?
Despite encountering a few bumps within the process, they managed to steer the project quickly back on track.
the project
Sales Enablement Platform Dev for Tech Company
“They’ve helped us achieve more than we could have expected.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the worldwide program manager and business development for Hewlett Packard Enterprise.
What challenge were you trying to address with United Virtualities?
We run a specific platform that allows our partner community to publish their offerings; it operates somewhat like a marketplace but with no money involved. The platform also publishes content such as articles and blogs we promote to create visibility for our partners' ecosystems. It works as a networking tool between partners and customers as well and is a platform we internally use as a sales enablement tool.
What was the scope of their involvement?
It’s been a strange journey. We were previously working with another development agency and United Virtualities was subcontracted to do bits of work on the platform. That agency pulled out of the project and United Virtualities took over. There were many problems with the way the platform was built and it wasn’t good overall.
Their team helped us deliver the platform while working through ta web of complications. They made a big effort to understand what we were trying to achieve through the details and gaps.
Since then, we’ve continued to work with them because the platform is continuously evolving as we add new features and functionalities. In fact, we’re in the process of developing a new version of the platform right now.
United Virtualities built a unique IP specifically for this platform. We connect with Kerberos for special integrations, but the core platform was purpose-built by them from the ground up. It’s a unique software they created. We also work with them on private instances meaning we’ve taken the core code of the platform and now sell it to end customers.
What is the team composition?
We’ve worked with 8–15 people; but on a regular basis, it’s more like 8–10.
How did you come to work with United Virtualities?
They were subcontracted by our previous development agency, but we had limited exposure to them in those early stages. During our search, we did our due diligence and spoke to other agencies. Based on our evaluations and conversations, we felt confident with United Virtualities and ultimately chose them to move the work forward.
How much have you invested with them?
We’ve invested between $700,000–$1 million.
What is the status of this engagement?
Our ongoing engagement started in February 2018.
What evidence can you share that demonstrates the impact of the engagement?
The platform as a partner acceleration tool has almost 1,250 HP partners on it. We’ve also developed a number of different initiatives and campaigns around the platform. This has helped us deliver revenue internally and for our partners.
Leveraging the platform as a private instance has also had a positive impact. We’re in the process of going to production with the French government on an implementation of it. That’s a big win. There’s also the impact of possible wins we’ll have in the future. Our team has seen great results from the platform in creating stability and awareness for our partners as well as generating leads and new business opportunities.
How did United Virtualities perform from a project management standpoint?
They’ve performed very well with project management. We have normal calls twice a week and ad hoc calls on an as-needed basis. On the private instance front, we work with someone on a daily basis in one facet or another. They’re clear in defining the process of how to move forward while keeping aligned on requirements and vision. We have a clear set of tools that manage the development process.
What did you find most impressive about them?
I'm most impressed with their excellent ability to go above and beyond to deliver under very trying circumstances and tight deadlines. We’ve seen this time and time again, and they’ve helped us achieve more than we could have expected. Their team has gone out of their way to deliver key things that impact partners, customers, and our internal company.
Are there any areas they could improve?
There’s only area with an issue and it’s nothing major because it’s a traditional and normal development hiccup. Sometimes, there’s difficulty in making sure we’re clearly aligned on objectives and timelines. From a management perspective, that means we need to clearly define what needs to be delivered and when. At times, we’ve come up against some issues when that hasn’t been 100% aligned. Ultimately, they’ve managed to turn things around whenever we’ve had any issues.
Do you have any advice for potential customers?
It’s about ensuring you’re very clear on your vision, not just from a development perspective but with expectations as well. They’re not integrated into your business process so make sure to integrate them. Make sure they’re fully aware and understand who your customers are and what you’re trying to accomplish. Explain your goals and outcomes, and that’ll allow them to visualize, understand, and develop the software in a way that’ll help you achieve what you need.
the project
Web Development for Online Pharmacy Platform
"We were overall very happy with the work produced by UV."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the CIO of CO OP. We’re a branding company.
What challenge were you trying to address with United Virtualities?
We were looking to create a technological solution for a highly regulated industry, namely online pharmacies. We wanted to break through some of the barriers to consumer engagement.
What was the scope of their involvement?
They created a new online pharmacy platform, customizable for a range of clients. The platform brings e-commerce thinking to the highly regulated environment of the prescription of drugs. There are regulatory compliances built into it.
We collaborated to create wireframes and develop a workflow, as well as on graphic design and concept creation.
What is the team composition?
We work with a project lead, as well as 2-3 technical leads, depending on the component of the project being worked on.
How did you come to work with United Virtualities?
We have worked together for a long time, on several projects. They’re very flexible, making them a great partner for us.
How much have you invested with them?
We’ve spent about $1,000,000.
What is the status of this engagement?
We started working together in 2013, and our relationship is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Our metrics are confidential. However, the client was very happy with the product, and it continues to evolve and grow into something more sophisticated.
How did United Virtualities perform from a project management standpoint?
They do very well. They prioritize workload and client engagement well, handling each individual task. We mainly collaborate in person.
What did you find most impressive about them?
They’re an extension of our team and are very flexible. They’re incredibly good at integrating into a team –– bringing the right personalities, expertise, and experience to round out the existing team of their client.
Are there any areas they could improve?
They could improve on the balance of volume and pace of work, as well as managing time and budgets.
Do you have any advice for potential customers?
Let them in to understand the business priorities behind the scope of the project. Don’t treat them like a vendor –– they’re a partner.
This review was updated by Jim Moran (Founding Partner & CEO, CO OP) on August 20, 2020. The original star ratings were: Overall - 5, Quality - 4.5, Schedule - 4, Cost - 4.5, NPS - 5. New content is below:
BACKGROUND
Please describe your company and your position there.
CO OP is a national, full-service branding agency. We move brands from their origins to new destinations. We are based in NY and LA. I am the founder and CEO.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire United Virtualities, and what were your goals?
We have partnered with UV for the last 4 years on multiple project types and sizes of custom technology and web development solutions. Our clients have ranged from real estate and hospitality to corporate and pharma. We partnered with UV as we wanted an outstanding technology partner that we knew would deliver.
SOLUTION
How did you select United Virtualities and what were the deciding factors?
We needed an outstanding technology team that could solve complex digital problems. They needed to be smart, current, reliable and solution oriented. Erik Laurenceu and his team provided those needs and more.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
The scope of work on the various projects included:
- Digital discovery
- Navigation / Information Architecture
- Usability Assessment
- Infrastructure / Platform / Technical
- UX, Development
- UAT
- Launch the various sites.
How many people from the vendor's team worked with you, and what were their positions?
There was a team of UV people working on our accounts but we dealt mostly with a 2-3 person team who then managed the larger UV teams.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
While we are not at liberty to divulge the results per our client, we were overall very happy with the work produced by UV.
Describe their project management style, including communication tools and timelines.
Inclusive, quick, comprehensive
What did you find most impressive or unique about this company?
Erik L. is a rockstar. While the UV team is strong, Erik drives the ship and delivers.
Are there any areas for improvement or something they could have done differently?
Nothing at the moment
the project
Development for Virtual Education Website
"They have been a pleasure to work with every step of the way."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Epee Education is a virtual education platform specifically built around the need to bridge the gap between what engineers are taught in college and what most of us do every day. I am the Founder and President of Epee.
For what projects/services did your company hire United Virtualities?
I knew developing a virtual education platform capable of reaching every engineering student in (at least) the US with live webcasts in addition to a library of recorded content and virtual offices hours would be a challenge, so I bid out the project to qualified and recommended companies.
What were your goals for this project?
1. Develop a professional website that would appeal to students and young professionals. 2. Deliver live webcasts and archive previously aired webcasts for on-demand viewing 3. Provide interactivity between students and presenters. 4. Must be complete in time to start live classes in January 2020 to align with university schedules.
How did you select this vendor?
Though the bidding process, United Virtualities (UV) provided the best cost and the most thoughtful and informative proposal for their solution.
Describe the project and the services they provided in detail.
UV worked with me every step of the way. We started with designing a website that could function per my vision (described above), and worked toward making it aesthetically attractive to students and young professionals. We then worked through integration of Zoom, Stripe, AWS, Vimeo, and other software required to make it function without breaking my budget before I was in a position to start making money. They then built, managed, and tested everything, and I could not be happier with the results.
What was the team composition?
UV provided a project executive that was with me throughout the project. She has been amazing. There were also Project Managers serving as the interface between me and the project teams doing the design and implementation work. Then of course the project teams, which are comprised of specialists in web design (both technical and aesthetic), website integration, and QA/QC.
Can you share any information that demonstrates the impact that this project has had on your business?
My business literally would not exist without the work that UV did for me. It is not running and I am getting ready to start my 3rd webcast for students and young professionals around my goal of closing the gap between academics and industry for engineers.
How was project management arranged and how effective was it?
With the whole team in Argentina so everything was handled virtually. Because of this, project management could easily have been a sticking point, but it was not. The Project Manager and Executive have been there when I need them, and I do my best to reciprocate and be there when they've needed me for quick decisions. They have been a pleasure to work with every step of the way. Even on the occasions when I was getting stressed about deadlines.
What did you find most impressive about this company?
Without a doubt, value for money. They were the lowest bidder partially because they wanted to be part of what I intended to build and they knew I only had so much start-up funding available. Even with this, the expertise they provided to build a very technically challenging website was remarkable, and I know most web developers could not have accomplished what they did.
Are there any areas for improvement?
There was an internal staffing change at UV that led to a minor delay in the start of the build. What happened was not important, but it caused some stress both with me and the team to get everything finished for the mandatory January launch. Even with that, they stepped up and made it happen, even when that meant working through the holidays to ensure it was ready for public launch. It was unfortunate that it became necessary, but it proved that the work ethic of their team is second to none.
United Virtualities’ work has driven significant efficiencies and a 200% increase in the retailer’s conversion rate. Their tendency to exceed expectations has broadened the scope of the engagement. The solution-oriented, technically proficient team communicates well and is able to scale as needed.