What was the scope of their involvement?
We have collaborated with UniKwan on behalf of 2 clients, including one which was supposed to be an educational institution for design thinking. They wanted to build a website, but I don’t think that the project materialized, given that the opening of the school was postponed until 2018.
The other client was a company providing last-mile financial inclusivity solutions to rural India. UniKwan has helped them develop their online presence, in terms of a company website. We’ve worked with the client on their digital marketing outreach effort. We have also helped develop content for the websites on both projects.
App design is another component of our work. We have worked with client companies for Android and iOS app design, and creating an engagement model for them. UniKwan has also created video content, creating the corporate video for one of our clients. Their final area of service is animation.
We have other projects in the pipeline, but nothing concrete, as of now.
How did you come to work with UniKwan?
I found them through a relationship with one of their founders. A client of UniKwan was looking for digital marketing services. Since UniKwan doesn’t provide this in-house, they have synergistic relationships with partners. It was proposed that we take over the digital marketing for this client, and from that point onward, we have engaged with UniKwan whenever one of our clients required the services of the other company.
How much have you invested with UniKwan?
They work with us as a partner, and represent themselves in an individual capacity, so we have not paid UniKwan directly. Overall, in terms of our joint venture, the business they’ve brought onboard for us, and the business we got for them, our total business has amounted to 200,000 Indian Rupees. [$3,100]
What is the status of this engagement?
We started working with UniKwan in November 2016.