TRUI Software House

BACKGROUND

Introduce your business and what you do there.

I am the director of marketing at MyLead, an online network that connects advertisers to publishers to promote their products and services. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TRUI Software House?

We hired TRUI Software House to update the mobile app they developed for us as part of another project. 

SOLUTION

What was the scope of their involvement?

TRUI Software House came on board to update our mobile app with new features and functionalities. The original app was for Android and iOS, and served as a sister product to our web-based platform. We wanted to integrate the features that existed on our web platform, including surveys and call scheduling, into the app for this project. My team highlighted exactly which features TRUI Software House had to code. In an effort to support TRUI Software House's work, we also developed the architecture for the app update.

What is the team composition?

I worked with three teammates from TRUI Software House. 

How did you come to work with TRUI Software House?

I don't remember how I first began working with TRUI Software House. 

How much have you invested with them?

We invested $10,000–$50,000 with TRUI Software House. 

What is the status of this engagement?

Our engagement with TRUI Software House began in January 2021, and it's ongoing. 

RESULTS & FEEDBACK

How did your relationship with the vendor evolve?

TRUI Software House ultimately failed to deliver the app update despite initial positive results from the original mobile application development project. They promised to deliver and completely let us down. 

How did TRUI Software House address the challenges that arose?

We provided feedback on their deliverables throughout the project, which sometimes wasn't acknowledged for a long time. TRUI Software House failed to deliver a final product despite all of our efforts to support their processes. 

Describe the impact this engagement has had on your business.

We were hoping to have an updated working app by February 2022, but because of TRUI Software House's failure to deliver, we haven't met that goal. 

How was project management handled?

We used Slack to communicate.  

In what specific areas can they improve?

TRUI Software House needs to take their work seriously and focus on their clients. Their team takes days to respond to our Slack messages — their communication skills really need to improve. 

What advice do you have for clients with similar needs to yours?

I'd advise future customers not to work with TRUI Software House. Additionally, for customers that are already working with them, I'd advise them to be more aggressive in their pushes for final deliverables. 

UPDATED REVIEW

This review was published on June, 6, 2020. 

Bartosz Magielski

Marketing & Affiliate Manager, Lead Investments sp.z.o.o

Advertising & marketing

11-50 Employees

Poznań, Poland

$10,000 to $49,999

Sep 2019 - Jan 2019

Project summary

TRUI Software House developed a mobile application featuring a login panel, a dashboard, chat functionality, a FAQ, notifications, and the ability to contact internal stakeholders, among other features.

Feedback summary

The mobile solution differentiates stakeholders from others in their industry. The application has been downloaded over 1,000 times, successfully fostering loyalty among new users and opening up new marketing opportunities. The vendor has a highly communicative, organized workflow.

BACKGROUND

Please describe your company and your position there.

MyLead is an Internet platform that associates the largest companies in Poland and the world, with a database of over 100 thousand people ready to promote their products and services. MyLead is one of the fastest-growing affiliate networks in the world - we won the elite "Rising Star" award in the Deloitte Technology Fast 50 Central Europe 2019 competition.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TRUI Software House?

We needed a mobile application for our publishers that would give them access to the most important features of MyLead.global directly from their phones. We wanted to reach them even if they are not logged into their user panel. We also wanted the application to be written for two different operating systems.

What were your goals for this project?

We wanted to: 1. increase publisher loyalty - through the mobile application, MyLead is with them all the time, 2. increase earning motivation - publishers receive a notification about every single dollar they earn, 3. increase the sense of community - the application provides access to public online chat, 4. increase promotional possibilities - now we are able to organize competitions and promotional actions especially for users with mobile application; on MyLead we have special awards for such users, 5. get wider marketing possibilities - we can send our users a notification of any content that does not cost anything, stand out from the competition.

SOLUTION

How did you select this vendor?

We heard good opinions about TRUI, so we decided to contact them. TRUI is from the same city as MyLead - from Poznan, so the easier it was to meet them. After a few conversations, discussing our visions and their ideas, we decided to start cooperation.

Describe the project and the services they provided in detail.

TRUI provided us with the product we expected. According to the documentation, the mobile application consisted of: - Login panel associated with MyLead data - Dashboard - a place with all the statistics of a given user together with filters and the type of statistics to be displayed - Chat - the possibility to contact other users - FAQ - quick access to the most important answers and question; the ability to change them directly from MyLead affects their display in the mobile application - Guidebooks - convenient access to the company blog - Contact - the possibility of fast contact with team members; the ability to change them directly from MyLead affects the data in mobile application - Promotional codes - the possibility of using a code that increases the earned commission rate - Notifications - users can get notification about each conversion gained

What was the team composition?

TRUI team consisted of two programmers and a project manager. MyLead team consisted of the CEO, head of IT, and head of the affiliate marketing department. There were also two graphic designers working on the mobile application project.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The affiliate marketing industry is very competitive. According to the Rakuten research, 94% of affiliate network users earn money in more than one service. Any stand out from the competition is therefore very important. Mobile applications in affiliate marketing are very rare, and even rarer are those with such extensive capabilities. For this reason, we decided to carry out this project. As for today, our mobile application has been downloaded over 1000 times. It allowed us to build loyalty among users and made them more willing to stay on MyLead. Moreover, it added new marketing opportunities - we can send notifications to users' mobile devices. The possibilities were so much appreciated by the users that we asked TRUI for an update. Currently, we are upgrading the application with additional new features.

How was project management arranged and how effective was it?

In terms of project management, TRUI is very flexible. They joined our company channel on Slack, so we can regularly exchange messages. They practically work with us all of the time, and our contact with them is excellent. They clearly ask us for anything they need and answer all our questions.

What did you find most impressive about this company?

We have worked with various software houses, and the cooperation with TRUI proved to be a successful one. We have no contact problems, there is always a possibility of meeting, they regularly work on projects, and do not carry out many projects at the same time. Moreover, they created the solution exactly as planned in the documentation.

Are there any areas for improvement?

We had a few situations where it was necessary to change the deadline, but in the end, we got an excellent quality product.

Star Ratings

Overall rating: 5

Quality: 5

Cost: 5

Schedule: 5

Willing to refer: 5

BACKGROUND

Introduce your business and what you do there.

I am the CEO of a PR agency called Let’s Rock Studio Promotion.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TRUI Software House?

I have been working with them on mobile application development.

SOLUTION

What was the scope of their involvement?

Their responsibility was to build the code for the application for our agency. The app is essentially a communication tool for our group. Users can access job interviews for the group, and there is an area where you can improve your skills. It also has a communicator that allows users to send messages, which is important for the working group.

It is a completely new app. We had an idea for it as well as the design but we needed to build it from the ground up. The app was developed for iOS and Android. They gave us viable opinions on how to make the application more user friendly.

What is the team composition?

There were five people in total. I worked with the CEO, CTO, and project manager. I also worked with someone who worked on the backend. There was another developer on the frontend, too.

How did you come to work with TRUI Software House?

I’d worked with another company but I wasn’t satisfied with our cooperation with them. I did a search and started talking to one of the bosses at TRUI and it was convincing. I checked their work, background, and company reviews.

How much have you invested in them?

It was around $15,000 USD.

What is the status of this engagement?

It began in July 2020, and the project was completed in October 2020. Everything is running but we are going to still develop the application more in the future, and there are some changes that are being made.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The application is not for everyone. The group that will be using it is about 200,000 people in Poland. We haven’t launched it for all of Poland yet, and it is only in the region where I live at the moment. There have been 10,000 downloads so far, which has been quite cool. Everyone is happy with the result. We have some points that we can add to the app in the future. For now, everyone is happy with it.

How did TRUI Software House perform from a project management standpoint?

I am happy with them. Everything went smoothly and they were very helpful. I am extremely satisfied with them. We had a chat every two weeks on Google Meet where we discussed the progress, and I was happy with that. We also had communication by phone and email.

What did you find most impressive about them?

There were no problems with communication at all. We set the date for the release of the application and they made it, and even gave it to us before that timeline. They were very helpful and gave us their knowledge and feedback, and that distinguishes them from others.

Are there any areas they could improve?

It’s hard to say. I didn’t really find anything against them. I am really satisfied with working with them and I would highly recommend them.

Do you have any advice for potential customers?

Just do it. Every project is different, and you need the time to just sit down and talk about the details. I am happy with them.

BACKGROUND

Please describe your company and your position there.

eVorsorge provides software solutions for financial sector in Germany and Austria. My task is to research and provide new solutions that will improve our competitiveness and the competitiveness of our customers in the market.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TRUI Software House?

Browser configuration tool, allowing advanced configuration of our digital assistants.

What were your goals for this project?

Consuming of HTTP API from Angular application. Design and implementation of business logic in the application as well as formulating and implementation of UX requirements.

SOLUTION

How did you select this vendor?

Selection from list of suppliers, which responded to my advertisement.

Describe the project and the services they provided in detail.

Developing of user interface basing on provided API and requirements. The API was developed in parallel, which required considerable flexibility from Trui side.

What was the team composition?

CEO and lead developer were involved the whole time. In addition, we were advised for some time by a UX specialist.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The project was completed with success. The resulting tool is used in our projects.

How was project management arranged and how effective was it?

The project is divided into several sprints. Iterative development of the solution. Project and code management in GitLab. Communication with slack. Tasks completed as sheduled.

What did you find most impressive about this company?

They have high technical skills, which translates into stable solutions.

Are there any areas for improvement?

There is a potential in way of communication.

BACKGROUND

Please describe your company and your position there.

Kukartka is one of the most recognizable companies designing and producing gift items in Poland. Working in the marketing department means direct work with the e-commerce store for B2B and B2C customers - and constant communication with Trui SH regarding the project.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TRUI Software House?

Trui SH was contracted to create a custom B2B wholesale store from scratch and to redesign the old, dated B2B ecommerce. Both stores were to be managed from a custom CMS and heavily integrated with Comarch Optima CRM used by the company.

What were your goals for this project?

The main goals were: 1. Creating an online wholesale platform for B2B clients enabling them to instantly see new products and place orders with little to no involvement from the Sales Departament of Kukartka. 2. Revision of the old ecommerce B2C store to retain the core functionalities but introduce them in a modern way to the customers. 3. The project involved integrating both platforms with Social Media and available analytics software, which was an entirely new function.

SOLUTION

How did you select this vendor?

The selection process required a first seed-out via e-mails, checking if the vendors were indeed capable of carrying out the work and were within allocated budget. The second step consisted of individual meetings with a few selected vendors from the first step to determine compatibility and overall qualifications. The last step of selection involved calling companies who previously worked with the vendor to check their level of satisfaction with their work.

Describe the project and the services they provided in detail.

Trui SH created a CMS for Kukartka to manage both B2B and B2C platforms. For the B2B store, they created a simple and easy to use buying platform with product information, collections overview, MOQs, packaging and shipping information - all info necessary for bulk buyers. Most information was implemented in real time thanks to an extensive integration with Comarch Optima CRM. For B2C ecommerce we went over the existing store, jotted down what needed to stay and what new features were necessary. After extended reviews and testing, Trui SH completed a new store, including new logging features and full CMR integration of orders, payments, invoices etc.

What was the team composition?

On the vendors side we had a dedicated Project Manager, two developers and whenever needed a designer. The team did not change mid-project.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The project resulted in a creation of a platform that did not exist before at all, our B2B clients are now able to view the offer and news in real time, without the involvement of a Sales Rep - awesome feature. The B2B platform increased the number of orders per customer at least one a quarter. The new B2C store is effective and reduced the bounce rate of visits by 12%. Also, the logging features encouraged some customers to go from B2C to B2B.

How was project management arranged and how effective was it?

Project Management was efficient, happened via mostly Slack/Jira and some e-mail/phone calls. Whenever needed we could meet in person but there was in reality little need for that. The declines were mostly met and there were no issues in communication or responsiveness.

What did you find most impressive about this company?

Trui SH is efficient and flexible - they do the job done and whenever there is a problem, they simply adapt and keep going.

Are there any areas for improvement?

There were a couple of issues with meeting deadlines but none highly affecting the completion of the project.

BACKGROUND

Please describe your company and your position there.

Company: Alternative Investment Fund Manager and Administrator Position: Alternative Investment Funds Consultant

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TRUI Software House?

Website and corporate presentation creation, server management, emails configuration and assitance with migration between servers

What were your goals for this project?

Achievement of smooth migration between existing and future IT setup, improvement of online presence of group companies

SOLUTION

How did you select this vendor?

Through referral

Describe the project in detail.

Over the course of 3-4 months TRUI had been helping us with various tasks such as:

• group companies websites creation and hosting setup
• mailbox migration and setup
• other IT related tasks

What was the team composition?

We were in direct contact with the CEO and subsequently with the operations team

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

All the planned projects and adhoc tasks had been completed on time ,accurately and according to what was expected. Excellent workflow coordination

How effective was the workflow between your team and theirs?

Very responsive and proactive approach on TRUI side, the workflows were smooth

What did you find most impressive about this company?

They provide a great compromise between quality, price, and speed of service

Are there any areas for improvement?

No

BACKGROUND

Introduce your business and what you do there.

I’m the managing director of Finexis. Our company provides services to investment funds and is regulated under the Financial Sector Supervisory Commission (CSSF).

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with TRUI Software House?

At the time, we faced considerable operational challenges with our transaction processing. Our business had grown enough that we needed a more professional method than using Excel tables to track the investment funds we manage. 

Our best option seemed to be one of the many ready-to-use transfer agency softwares available on the market. The $40,000 installation fees and recurring $40,000–$50,000 annual charges put the prospective cost at $300,000–$400,000 over three years. To avoid this level of expense, we hired TRUI Software House to help us build it in-house.  

SOLUTION

What was the scope of their involvement?

TRUI Software House developed our entire automated software solution from scratch. Unlike most comparable development projects, we didn’t have any documentation like a specs sheet initially, so we started with a conceptual phase. We gave TRUI Software House an overview of our general workflow including the logic and outcome of the transaction processing.  We pointed out the weaknesses around inputs during the manual document production. 

The SaaS platform required us to set up a dedicated Linux server to run the software. Every user in our company is connected to that server so they can use the software via a web browser. 

During the first stage, we conceptualized options for the platform and planned its functionality. TRUI Software House was responsible for design, coding, implementation, and post-production services. They continue to serve as our partner as we add new features, correct past mistakes, and adapt to emerging needs.

What is the team composition? 

We worked closely with four people from their team.
 
How did you come to work with TRUI Software House?

One of TRUI Software House’s past clients recommended them to me.
 
How much have you invested with them?

The total cost so far has been €80,000 (approximately $91,000 USD).
 
What is the status of this engagement?

We’ve been working with TRUI Software House since we started the brainstorming stage in the autumn of 2015. They continue to assist us with necessary adjustments to adhere to changing market regulations.
 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our company has widely welcomed the software TRUI Software House delivered. It replaced the many manual processes like Excel we’d had in place before. TRUI Software house quickly resolved the few minor bugs in the code.

Since using it for 2–3 years, we’ve noticed some elements that could have been done better. One mistake in the initial minimalistic version of the software indicates we should scale it up. Those areas for improvement stem from how we described our requirements at the start, though. 

How did TRUI Software House perform from a project management standpoint?

TRUI Software House handles project management very professionally.  We receive live updates about their work. They gave us access to the Jira account they use to track development. They notify us upon completing any task or milestone, making sure to always keep us aware of any bottlenecks on their side.
 
They always communicate effectively with us via phone, email, and Skype. Recently, we’ve started holding Zoom conference calls and face-to-face meetings. During the most complex phase, the lead programmer flew to Luxemburg and worked in our offices with us for a week.
 
What did you find most impressive about them?

TRUI Software House’s flexibility made the most significant impression on me. They’re willing to adapt and adjust to customer needs. The software includes a model to cover each part of the operation. We could increase the team’s size whenever we needed. At one point, they even allocated two additional programmers to implement three new models simultaneously.

TRUI Software House is well-covered from an HR perspective. Our approach at the start of the project was quite simplistic. When we realized we needed to add new models and functions, the original cost was prohibitively high. TRUI Software House was flexible about pricing and offered us a compromise.

Are there any areas they could improve?

There are always small elements to improve. The team’s project management included clear and transparent reporting, but we found it cumbersome to understand how it worked at first. When we tried to incorporate Wrike, there was a bit of confusion about the applications we had in place. All these issues were very minor from the overall production process perspective.