What was the scope of their involvement?
The website was built on WordPress, using standard plugins, but Josh [Owner and Creative Director] and his team did a bit of customization for us as well. We wanted a clean design, and didn’t ask for too many customizations at the technical level. Most of the effort was where Josh’s team tweaked it the way that we asked them to. They did a bit of marketing and SEO ensuring all the necessary tags were in place so that we would be ranked highly on those search engines.
The initial phase was more around requirement gathering where he took the time to get to know us and understand what we were looking to achieve with the website. We provided him with some verbiage into our company and what we wanted to be displayed, as well as all the different sections we were looking to have within the website itself.
After the initial phase was completed, we went into wireframing. We had static pages that gave us insight to the build-out process. Once we went through several iterations of the wireframes, at least for the landing page to get a sense of the look and feel, he then wireframed the rest of the site again as static pages. Once we approved those wireframes, Josh and his team started to build out the interactivity of the site where the navigation components were being introduced and the links starting to work. We went through several cycles of that, and once we got into a more functional website, I involved additional members of my team to get the input incorporated into the site itself. At that point, once it got to a junction where it looked good, we signed off and moved onto the subsequent phase of setting it up for production.
Once it was at the point where it was ready to be published, he walked my technical resource through what was going on underneath the hood, in the event that we had to modify it or update some of the verbiage. Once that knowledge transfer occurred, and we were comfortable with how to maintain the site, we gave them the green light to deploy it onto our servers.
What is the team dynamic?
From my knowledge, there were at least 2 people involved in our project at the time. We worked with primarily with Josh. He was the point person in terms of communication. He also had a marketing person involved or someone that would make the tone of the verbiage consistent across the site. We spoke with Josh weekly over the course of the project.
How did you come to work with Trajectory Web Design?
We went the traditional route of searching through Google to see the different potential options available. I was looking at 3 other companies at the time. I found Trajectory, and it appealed to me that they were small. We were a small company at the time, and continue to be small. In my mind, if there is a smaller team, there is more of a personal touch to the service. It was an easy process, and very systematic. His methodology and the approach he took is a process we take with our clients. There was similarity with the different phases the project was conducted. They were also local to us at the time, as I was based out of Atlanta. I wanted to ensure, if required, I would be able to meet up with Josh and work through things face-to-face. This never came to fruition, but I wanted to have that option in case.
How much have you invested in them?
We have spent around $7,000.
What is the status of this engagement?
We started working with Trajectory in November or December 2016, and the website launched in February.