We are audience builders.

We are a content agency and a television producer

We create digital and television content properties that are audacious and non-conformist, custom-built for the creation of solid and engaged audiences.

Toast is the fastest-growing content organization in Canada!

Founded almost 20 years ago, Toast Studio is a content agency with a team of content marketing experts at the centre of hundreds of media and marketing creators.

The company assists brands and advertisers with content strategy, production, deployment, and amplification across both digital and traditional platforms.

Toast Studio also produces daring audiovisual content for digital and traditional broadcasters, with a number of recent productions for major media groups.

 
$25,000+
 
$100 - $149 / hr
 
10 - 49
 Founded
2001
Show all +
Montreal, Canada
headquarters
  • 307-460 Ste-Catherine Street West
    Montreal H3B1A7
    Canada
other locations
  • 235, Carlaw Ave #210
    Toronto, ON M4M 2S1
    Canada

Portfolio

Key clients: 

L'oreal

National Bank of Canada

Air Transat

Radio-Canada

Bombardier

PWC

ElementAI

Bonduelle/Arctic Gardens

Reviews

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Social Media Marketing for a Men's Warehouse

“Toast Studio is highly creative throughout their processes, from development to execution.”

Quality: 
4.5
Schedule: 
4.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Dec. 2017 - Ongoing
Project summary: 

Using provided content, Toast Studio created written and visual content for Facebook and Instagram marketing campaigns. The team strategically targeted consumers most likely to visit the company website.

The Reviewer
Robert Barakett
Designer, RobertBarakett.com
 
Verified
The Review
Feedback summary: 

It’s too early for any concrete results, but Toast Studio created high-quality and promising content that resonates with the target market. The team’s efficient project management skills and responsive communication set the foundation for a smooth collaboration. Overall, they’ve been very helpful.

BACKGROUND

Introduce your business and what you do there.

I design and manufacture menswear.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Toast Studio?

We needed assistance with social media marketing.

SOLUTION

What was the scope of their involvement?

Toast Studio helped us with a pilot initiative for social media marketing. Using provided images, their team created written, visual, and video content for our company’s social media posts. They primarily targeted our audience through Facebook but also did some work for Instagram. On both platforms, they strategically marketed to consumer profiles that would most likely draw traffic to our website. The Toast Studio resources are working with our internal staff to put together an optimized posting schedule for the content.

At the same time as this project, we were also launching an e-commerce site. We wanted everything done in sync, so when the website was delayed, we had to pause our work with Toast Studio. We’re just now starting to publish their posts on social media.

What is the team composition?

We initially spoke with Danny (Senior Director, Toast Studio), then Shawn (Community Manager, Toast Studio) took over. He handles our day-to-day needs.

How did you come to work with Toast Studio?

A colleague had worked with them in the past and was happy with the quality of their services. I reached out following that recommendation.

How much have you invested with them?

We’ve spent between $20,000–$25,000.

What is the status of this engagement?

We started working with them in December 2017, and the project is ongoing. At the end of this pilot initiative, we’ll evaluate the results and decide whether to continue the relationship or not.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Because of all of the delays stemming from the e-commerce site, most of their work is still waiting to be published. It’s too early to share any concrete results. With that said, we’re impressed with their work overall. I'm looking forward to seeing the results.

How did Toast Studio perform from a project management standpoint?

I was mainly involved in the initial discussions and strategizing, but I think they managed the full project very well. They communicate with our internal resources via phone and email. Once we publish more content, we’ll begin to schedule weekly check-ins.

What did you find most impressive about them?

I appreciated the quality of their work in general. Toast Studio is highly creative throughout their processes, from development to execution. Their content is rich and meaningful to our target consumers.

Are there any areas they could improve?

We try to move as quickly as possible, but delays with the e-commerce site hindered our progress. I can’t fault Toast Studio for the slow turnaround time. Honestly, they were moving quicker than we were.

Any advice for potential customers?

I recommend clients consider partnering with Toast Studio. I’ve been pleased with their work from beginning to end.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer