Video Creative Services

Three Lyons Creative (3LC) is a video creative services company based in Detroit. Through community groups, artists, nonprofits, and businesses both large and small, 3LC strives to tell honest and people-focused stories with pride.

VIDEO

We are passionate about storytelling. You have a story and we listen, plan, strategically capture, and produce a film that speaks to your audience and helps you build awareness. We do that by promising quality. We bring professional cinematography, sound, and motion graphics to every production from concept to delivery.​ Three Lyons Creative is a full-service production team. We can take you from pre-production through post-production and launch of your video campaign. 

• Mini documentaries 
• Sizzle reels
• Live event coverage
• Technical videos
• Product spotlights
• Training/how-to videos 
• Political campaigns 
• Fundraising films
• Social media content 
• Broadcast commercials
• YouTube and Facebook ads
• Narrative shorts 
• Music videos
• Live performance capture
• Animated shorts

AUDIO

​We bring studio-quality sound and atmosphere to every project. We record, mix, and score to create fully immersive media.

MOTION GRAPHICS

We help viewers understand more deeply with animated data points, illustrated metaphors, and technical product demonstrations. ​

GRAPHIC DESIGN

We provide on-brand print and digital assets to accompany your video, whether through an email campaign or live event materials. ​

 

 
$5,000+
 
$50 - $99 / hr
 
2 - 9
 Founded
2014
Show all +
Detroit, MI
headquarters
  • 1950 Trumbull Ave.
    Detroit, MI 48216
    United States

Reviews

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Video Partnership with Education Nonprofit

"They craft stories that are in line with our vision, mission, and purpose."

Quality: 
5.0
Schedule: 
4.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
June 2017 - Ongoing
Project summary: 

Three Lyons Creative serves as a video production partner. The team films events and interviews subjects on location. In addition to short live-action videos, deliverables have included a blog post.  

The Reviewer
 
11-50 Employees
 
Dearborn, Michigan
Lisa Kreinbring
Director of External Relations, Henry Ford Learning Institute
 
Verified
The Review
Feedback summary: 

The team films live events professionally without disrupting the proceedings.  The videos comply with internal brand guidelines and have helped raise awareness in the local community. Three Lyons Creative is a collaborative partner that can produce accurate work independently.

BACKGROUND

Introduce your business and what you do there.

I’m the director of external relations at the Henry Ford Learning Institute, a nonprofit organization that provides programming for students.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Three Lyons Creative?

We wanted to partner with a nimble media firm that had the temperament to work with kids and teachers as subjects in videos.

SOLUTION

What was the scope of their involvement?

The team has completed three separate video projects for us. For the first project, Three Lyons Creative filmed our summer camps and workshops for middle school students. They captured footage between two sites, dividing the project into separate seven- and three-day blocks over a month.

Most recently, the team shot an open-enrollment workshop we held in Detroit. The team did standup interviews during the six-hour event, which included 30–40 participants. Before Three Lyons Creative delivered the final 2-minute video, we request a minor audio tweak to increase sound clarity.

What is the team composition?

We always work with Tony (Filmmaker, Three Lyons Creative) and Dan (Audio and Tech, Three Lyons Creative). Our team has also interacted with Lucia (Partner and Creative, Three Lyons Creative).

How did you come to work with Three Lyons Creative?

A friend recommended them.

How much have you invested with them?

We’ve spent almost $7,000.

What is the status of this engagement?

We started working together in June 2017 and continue to use them as needed.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Three Lyons Creative is a good fit for our organization because they are able to enter an environment, quickly gain an understanding of the experience, and use that—along with our project scope and brand guide—to deliver a strong first cut. This demonstrates their ability to process lots of different information and tell a great story. The most recent video helped us secure a 5-hour workshop at a conference; this was one year after we had a 1-hour workshop at the same event. A true partner, the team offered to write a blog post for our website; they did this after applying skills from our workshops to their own business. Lucia’s blog post thrilled us.

How did Three Lyons Creative perform from a project management standpoint?

As we become a better-operating nonprofit, our team needs more in-depth contracts with partners. Their team is working on that as well. But Three Lyons Creative's communication skills are great overall.  

What did you find most impressive about them?

They craft stories that are in line with our vision, mission, and purpose. What’s more, I had to leave the summer camp due to a family matter. But Three Lyons Creative was able to carry out the work flawlessly without supervision. They filmed great footage without disrupting any of the events. Also, Lucia featured our work when she did a presentation at a local industry event. That was incredibly nice of her.

Are there any areas they could improve?

No, I can’t think of anything. Anecdotally, Three Lyons Creative recently released a new project inquiry form with great potential. I’m looking forward to seeing how it works.

Do you have any advice for potential customers?

Provide a brand guide and other identity up front to communicate your promise, purpose, and persona. Any nonprofit that only has a logo puts itself at a disadvantage when they enter into a creative partnership. The lack of branded material makes it harder to communicate the mission and vision.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Website & Branding Revamp for Educational Nonprofit

“No matter the project, their approach is always inspired.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Jan. 2018 - Ongoing
Project summary: 

Three Lyons Creative is redesigning a website featuring nonprofit services for public school students. They are also overhauling the logo and other marketing collateral.

The Reviewer
 
1-10 Employees
 
Detroit, Michigan
Bernadette Doré
Executive Director, Project Healthy Cpmmunity
 
Verified
The Review
Feedback summary: 

Three Lyons Creative delivers high-quality designs that show a nuanced understanding of end user needs. Their integrity, attention to detail, and responsiveness continue to impress.

BACKGROUND

Please describe your company and your position there.

I am the executive director of a nonprofit that provides food and educational materials to students in Detroit public schools.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Three Lyons Creative?

We needed help with branding and design.

What were your goals for this project?

We wanted to have a website that’s easier to navigate, which would allow us to serve our community better. We also wanted to reposition our mission with local funders.

SOLUTION

How did you select this vendor?

I’ve worked with Three Lyons Creative on several projects.

Describe the scope of their work in detail.

Three Lyons Creative is tweaking our message and helping us enhance our visibility in the community.

What was the team composition?

The team is composed of a diverse group of highly energized Detroiters. I have worked with each of them, depending on the project specifics.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The current project is in its early stages, but we have received highly positive comments from our board. Despite our familiarity, Three Lyons Creative has never taken shortcuts when evaluating a project and developing a work plan. They are creative, accessible, and well-informed about how to get attention from the local community.

How effective was the workflow between your team and theirs?

The entire team is highly responsive and offer exceptional customer service.

What did you find most impressive about this company?

It’s hard to limit this to just one thing, but what stands out is that no matter the project, their approach is always inspired.

Are there any areas for improvement?

Honestly, nothing comes to mind.

5.0
Overall Score They are a superior company.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They quickly got my project on track.
  • 5.0 Cost
    Value / within estimates
    They are sensitive to my budget.
  • 5.0 Quality
    Service & deliverables
    They’ve delivered high-quality work.
  • 5.0 NPS
    Willing to refer
    I would do so anytime.