ThinkPod Agency

BACKGROUND

Introduce your business and what you do there.

I’m the COO and Sales and Marketing VP at M1 Containers. We build shipping containers customized for commercial buildings.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with ThinkPod Agency?

We needed their team’s branding and marketing expertise.

SOLUTION

What was the scope of their involvement?

We’ve partnered with ThinkPod Agency to create our brand. Initially, we had a welcome call in which we defined our target personas. They asked us questions to better understand our business and goals. We’ve revised these goals and target personas throughout the process.

They’ve also updated our website and social media platforms, including Meta platforms, to make sure we have visibility online. They've executed SEO to make sure the site was optimized for the Google algorithm. They’ve also provided copywriting, content creation, and Google Ads management services.

What is the team composition?

I’ve been in contact with six teammates from ThinkPod Agency; they have a complete team serving us.

How much have you invested with them?

We’ve spent $18,000 so far.

What is the status of this engagement?

We’ve been working with ThinkPod Agency since December 2023.

How did you come to work with ThinkPod Agency?

I found them on Google, along with other agencies, and they seemed like the best option.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We only started investing in ads a month ago, and I already have about 50 leads. We’re looking forward to continuing to work with ThinkPod Agency. I know it takes time to see results since we’re just starting to build our brand.

ThinkPod Agency provides excellent service; they’re at the top of their game, and I’m learning a lot from them. They’re very attentive and make us feel like family. They’re focused on details, and they always try to overdeliver.

How did the company perform from a project management standpoint?

All the requested work has been delivered on time and within our budget. 

Are there any areas they could improve?

No, I don’t have any concerns.

Do you have any advice for future clients of theirs?

If you’re very specific and transparent, the process will be easier for both you and ThinkPod Agency.

BACKGROUND

Please describe your company and position.

I am the marketing manager of Orlando Health Group

Describe what your company does in a single sentence.

Orlando Health is a not-for-profit health organization that provides its patients coordinated care, health screenings and lifestyle counseling.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThinkPod Agency to accomplish?

• Assisting with our payment portal that was experiencing issues.
• Increasing our visibility in the local area.
• Developing effective digital marketing strategy aimed at driving new patients t our organization.

SOLUTION

How did you find ThinkPod Agency?

• Online Search
• Referral

Why did you select ThinkPod Agency over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from ThinkPod Agency were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

ThinkPod Agency assisted us with payment portal issues that we were having. They focused on increasing our visibility in the local area, and they utilized their SEO expertise to optimize our website for local search, ensuring that we appeared prominently in search results. They leveraged targeted advertising campaigns, extensive competitor research, creating engaging and targeted content, and optimizing our Google Business Profile.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• They were able to identify and fix the problems we are having quickly, which helped improve the customer experience for patients trying to make payments online. They helped us appear prominently in search when potential patient were searching for healthcare services in the area, they also helped us establish a presence on Google and medical listing sites that are relevant to target audience.
• They developed an effective digital marketing strategy aimed at driving new patients to our health group, by leveraging targeted advertising campaigns, extensive competitor research, creating engaging and targeted content, and optimizing our Google business profile, they were able to increase website traffic and generate new patient leads.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Throughout the project, they were collaborative and they also delivered the project on time. With the productive work seen from what they did, they did a great job of responding to our needs.

What was your primary form of communication with ThinkPod Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their Guarantee was 100% approved, we have been working with companies but they were outstanding.

BACKGROUND

Please describe your company and your position there.

Editor and Assistant Director, Recruitment and Communications at the University of Notre Dame

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire ThinkPod Agency?

Redesign/creation of CRM email and email newsletter templates

SOLUTION

How did you select this vendor and what were the deciding factors?

We have a long-term working relationship with Thinkpod Agency. Aubrey and her team always produce a quality product with regard to both design and functionality. And we knew they had the skills to ideate with us and implement the solutions we were looking for.

Describe the project in detail and walk through the stages of the project.

Through a couple of ideation sessions, we worked with Thinkpod to set the goals for our redesigned CRM templates. For our purposes, the templates had to be both branded and customizable, both functional and stylized. It was determined that we needed a series of promotional templates and informational templates for each department within our division at the university.

With our brand top of mind, Thinkpod's designers produced concepts, which we approved, and then, over several coding sessions, Thinkpod translated their designs into our CRM remotely. The result was a success: well-design and branded templates that stood the test of functionality as many users tested their implementation.

How many resources from the vendor's team worked with you, and what were their positions?

Overall, we worked with two team members, a designer and a developer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

As the senders of the emails in these templates, I think our staff is most gratified by and appreciative of their functionality. We manage a robust calendar of communications throughout the academic year, which includes hundreds of emails, both promotional and transactional. These templates have served us well in every instance.

How effective was the workflow between your team and theirs?

The workflow between our two teams was excellent. Thinkpod's team members were always available for questions and always listened to and understood our needs. Overall, the project timeline was reasonable, even when adjusted for our needs.

What did you find most impressive or unique about this company?

I'm impressed with both the team at Thinkpod and the products they produce. They approached our project with enthusiasm, professionalism, and a creative perspective, along with the technical know-how to make it happen.

Are there any areas for improvement or something they could have done differently?

I don't think the team could have done anything differently.

BACKGROUND

Please describe your company and your position there.

I’m the president of an international provider of high tech manufacturing equipment.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire ThinkPod Agency, and what were your goals?

We are a bunch of highly talented engineers but have no marketing savvy. We needed a strategic partner to handle digital marketing, revamp our website and position us as a world leader in the markets we serve.

SOLUTION

How did you select this vendor and what were the deciding factors?

We used criteria such as ability to understand B to B marketing, breadth of creative talent and data-driver methodology to select ThinkPod.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Thinkpod Agency did a deep dive to understand our business, learn the personas that describe our customers, and develop a website with supporting blogs, analytics, security and product brochures that describe out rather unique business.

How many people from the vendor's team worked with you, and what were their positions?

We worked directly with Aubrey, the owner, as project manager. Also worked with her team of specialists, maybe four or five in all.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We tracked inquiries that came in over the web as a metric. We sell high-end capital equipment, so the sales cycle is quite long. Over time sales and profitability increased. Last year was our most profitable year ever.

Describe their project management style, including communication tools and timeliness.

Weekly meetings, defined tasks. Open communications.

What did you find most impressive or unique about this company?

Creative talent! But also, their technical writer was able to create content that spoke our language -very impressive.

Are there any areas for improvement or something they could have done differently?

Thinkpod was good about nagging us when deadlines were at risk. We could have benefited from a more structured project plan.

BACKGROUND

Please describe your company and your position there.

I am a real estate broker, self employed

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire ThinkPod Agency?

In my industry, technology and websites change quickly. I hired ThinkPod to get me more current and cutting edge with my public facing website.

SOLUTION

How did you select this vendor and what were the deciding factors?

I have worked with ThinkPod several times through the years. They are professional and knowledgeable on websites even if their specialty is not real estate, they consistently do what is needed

Describe the project in detail and walk through the stages of the project.

we went through several drafts on the graphics and they did a lot of research as to how a real estate website should respond to customers and what kind of services a site should offer

How many resources from the vendor's team worked with you, and what were their positions?

There were 3 people in all that worked on my site including the owner herself

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

because of their hard work, I was seen as being cutting edge with my clients and competition which raised the bar in my local area with how real estate agents had their websites.

How effective was the workflow between your team and theirs?

even though I was a small project compared to what they are used to, I was never made to feel that I was a small project and together we all worked on getting the site designed and active.

What did you find most impressive or unique about this company?

I was impressed with their willingness to work with smaller clients and adapt their methods to address my needs.

Are there any areas for improvement or something they could have done differently?

none

BACKGROUND

Please describe your company and your position there.

NATCON is a family owned business in the South Bend, Indiana area. We are a distributor focused on selling and representing the large manufacturing hub that surrounds this area (ie. RV, Bus, Marine)

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire ThinkPod Agency?

They took the time to invest and relate into our market space, they focused on NATCON and listened to what we needed.

SOLUTION

How did you select this vendor and what were the deciding factors?

The whole team was on board from day one, they bought into our vision and made it better than we could have imagined

Describe the project in detail and walk through the stages of the project.

We developed the website and content from the ground up. This took alot of time and resources but the end result was amazing

How many resources from the vendor's team worked with you, and what were their positions?

We worked closely with all of the members of Think Pod Agency - it was a well balanced and focused group

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

we have seen a big increase in web traffic and sales from the launch! we didn't know what to expect since this was a new venture for us; but we couldn't be happier with the success we have seen so far and are excited to see what comes next!

How effective was the workflow between your team and theirs?

great communication thru all forms of media platforms; calls, emails etc.. they are invested in making our company successful

What did you find most impressive or unique about this company?

Their team is focused and detailed. They strive to be a partner, treating us more than just a customer. This stood out to me and is why we decided to choose them over other companies

Are there any areas for improvement or something they could have done differently?

no

BACKGROUND

Please describe your company and your position there.

I am the IT Manager at a public library.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire ThinkPod Agency?

We originally hired ThinkPod to design a new website for the library in 2015. We developed such a great relationship with the company that we have continued to work with them.

SOLUTION

How did you select this firm and what were the deciding factors?

Being a public library, the biggest factor was price. ThinkPod pricing was very reasonable for the time and effort that was put into our website.

Describe the project in detail and walk through their service package.

We met weekly to work through our old website while the ThinkPod team helped determine what would be best for us and for our patrons. They really listened to us and worked with us to give us everything we wanted while keeping the end result and user in mind.

How many resources from the vendor's team worked with you, and what were their positions?

Aubrey Burkhart was our main contact, but we also worked with team members that could do specific tasks.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

Having the ThinkPod team keeping our site running, checking security, and performing updates and troubleshooting has saved me so much time and frustration.

How effective was the workflow between your team and theirs?

Aubrey is always available to help when I need her.

What did you find most impressive or unique about this company?

The most unique about ThinkPod Agency is that companies of all sizes are equally important to them. Aubrey will work tirelessly to solve a problem and make sure the client is happy with the solution.

Are there any areas for improvement or something they could have done differently?

ThinkPod turnover has caused delays with some of our projects.

BACKGROUND

Please describe your company and position.

I am the Associate Director of University of Notre Dame

Describe what your company does in a single sentence.

The University of Notre Dame, an independent Catholic university founded in 1842 by a priest of the Congregation of the Holy Cross, is ranked among the top 25 national institutions of higher learning and offers more than 70 majors within six colleges and schools.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire ThinkPod Agency to accomplish?

• Overall Branding
• Print Literature/Direct Mail Design
• Programming/HTML design

SOLUTION

How did you find ThinkPod Agency?

Referral

Why did you select ThinkPod Agency over others?

• Great culture fit
• Good value for cost

How many teammates from ThinkPod Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Creative development of multiple print campaign pieces.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• N/A

Describe their project management. Did they deliver items on time? How did they respond to your needs?

ThinkPod excels in delivering creative on time and on budget. They were extremely responsive to our needs.

What was your primary form of communication with ThinkPod Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

Very personable, easy to work with, can work within a budget, and still deliver great creative.

Are there any areas for improvement or something ThinkPod Agency could have done differently?

No.