How did you select this vendor?
Through our digital agency who came up with the specific concept, we did a production pitch and 3 production companies were part of this process.
The factors that made this company stand out versus the other two were their flexibility in payment days, the lowest financial offer, their proposal for shooting all the necessary scenes in one day and their deep understanding of the client ( our) needs for this job.
In the process the people who were involved were the marketing manager (myself), the brand manager, local procurement and the external digital agency that run the pitch on our behalf.
Describe the video(s) and the process in detail.
Takes 2 scope of work has to finalize the storyboard, select the casting, the outfits, the props, find the outdoor location (the shootings took place by the beach) and do the final filming and editing of all the digital assets.
From the pitch they had already shared with us some nice techniques, as it seemed liked it was different stories you see from your Instagram account. There was a nice twist in the shooting.
My contribution to this was to ensure it fits the brand purpose, the colours and look and feel are compatible with our standards and get all the internal approvals to do a local production.
What was your vendors' project management or feedback process?
They had a large crew and were very organized. They had thought of all the logistics as it was an outdoor filming. They took care of catering and had set up a big tent to put all the monitors for us to watch the actual filming.
There was a make up artist, hairdresser, the producer, camera men, the stylist, the photographer, various people who assisted with the lighting or moving around the props, the models and for sure a few more people that I cannot recall at the moment.